Metrics

What numbers consultants lead with.

Every slide that foregrounds a metric — 7,750 in total — classified into families by what's being measured. Drill in to see who uses each family, where in the narrative, and the real examples.

80 examples

showing first 80
3.3%
Change in real retail sales (Dec 2024 to March/April 2025)
Accenture · 2025 · benchmark_peers
The slowdown in global consumer spending does not yet appear widespread, but rather concentrated in US and China, where tariff developments have been most impactful
“The slowdown in global consumer spending does not yet appear widespread, but rather concentrated in US and China, where tariff developments have been most impac…”
55%
Retail sales expectations
McKinsey · 2025 · analyze_data
Executives expect more moderate price increases compared to last year, and anticipate higher focus on volumes
76%
Executives expecting revenue increase over next year
Accenture · 2025 · establish_context
While challenges remain, signs of stabilization are emerging in commercial aerospace. Strong supplier collaboration, AI-driven efficiencies and financial discipline will be key to sustaining momentum.
“Among the executives we surveyed, 61% expect revenue growth over the next six months and 76% see an increase over the next year—a sign of growing confidence in …”
-2.9%
Real offline sales per sqm
McKinsey · 2025 · diagnose
With declining real sales, especially offline, sales per square meter have also decreased, putting pressure on margins
“Real offline sales driven by -7% decline in total offline market (2019–2023) and shifting market shares: Supermarkets: from 36.3% to 36.4% (+0.1%); Hypermarkets…”
+5-6%
revenue increase
McKinsey · 2025 · illustrate_case
Several retailers launched different types of personalization efforts – with up to 6% revenue increase
“+5-6% In sales versus control group”
$5.37 trillion
Total chemical industry sales
Accenture · 2025 · establish_context
Figure 3: The chemical industry underpins all others
“Our research indicates that sustainability-related segments within industries served by the chemical industry are experiencing significantly higher growth than …”
65%
revenue
LEK · 2024 · frame_problem
The US BIOSECURE Act may prompt pharma companies to diversify their supply chain away from China, creating more opportunities for ex-China suppliers
“Seventy-nine percent of respondents to the BIO survey conducted in May 2024 reported that they have contracts or products being supported by a Chinese CDMO.”
$300B
Annual revenue
Bain · 2024 · size_opportunity
Unlocking the region's green economy could be worth another $300B annually by 2030
“Unlocking the region's green economy could be worth another $300B annually by 2030.”
-37%
US single family home sales
McKinsey · 2024 · analyze_data
Home affordability pressures see 37% decline in home sales since November 2021
“US single-family home sales have decreased ~17%, since February 2023—in line with rising prices and credit costs which have impacted affordability”
53%
Annual Revenue
Deloitte · 2024 · appendix
Roughly half of respondents reported the revenue of their company at under US $1 billion (53%) and roughly half of respondents reported the revenue of their company U.S. $1 billion (47%) or above.
7,500
GVA
BCG · 2024 · size_opportunity
..on the back of massive growth in manufacturing
“Manufacturing to contribute 32% to incremental GVA by 2030 ($ Bn)”
4.4%
New SME debt as % of SME GVA
OliverWyman · 2023 · benchmark_peers
SME DEBT VS ECONOMIC CONTRIBUTION: NL SMES HAVE A HIGH GVA CONTRIBUTION, AND HAVE LOW LEVEL OF NEW DEBT
$3.2 trillion
Aggregate revenue lost due to the tech deficit (EU vs NA scenario gap)
Accenture · 2023 · quantify_impact
How reducing the tech deficit delivers a growth dividend
“The potential benefits for European companies of closing the tech deficit amount to a staggering $3.2 trillion USD in additional revenue by the end of 2024.”
140 bps
R&D-to-revenue gap (Europe vs North America)
Accenture · 2023 · benchmark_peers
Europe's R&D gap is widening
“Corporate financial data shows a 110 basis point (bps) gap in R&D spending as a percentage of revenue between North American and European companies in 2021. Had…”
20-50
Revenue Scale
LEK · 2023 · analyze_data
Paradigm shift for growth capital: Asset watchlist – Latin America (3/4)
$830 million
average additional annual revenue for most resilient companies
Accenture · 2023 · recommend
Assembling the pieces for resilience
“The most resilient companies who have embraced these practices are already generating additional annual revenues of $830 million on average—depriving the least …”
$639 bn
Total Revenue Posts & Integrators 2021
Accenture · 2023 · analyze_data
Growth was strong during Covid
“Parcel volume growth accelerates and mail volume growth declines”
$8.2 Billion
Total extra revenue unlocked over 5 years
Accenture · 2022 · quantify_impact
We already know that companies with high interoperability can unlock an additional five percentage points in annual revenue growth.
“Five percentage points of additional revenue growth delivers an extra $8 billion over a period of five years.”
11K-13K
OTT Revenue
BCG · 2022 · analyze_data
Subscription model has seen a surge over last five years
“Expected to grow to 11K-13K $Mn over the next decade at a high growth rate of 20-23% CAGR”
40%
Advertising revenue
BCG · 2022 · analyze_data
Advertisers adopting diversified mediums; digital share increased to 40%
12.3%
Sales Revenue
EY · 2022 · analyze_data
Company performance remains strong: B2B marketers lead
12.2%
Sales revenues
EY · 2022 · analyze_data
Company performance in sales and profits far exceeds pre-pandemic levels but dips from February 2022
~$4T
GVA
LEK · 2022 · size_opportunity
Education is amongst the top 10 sectors globally (in value), with a worldwide GVA of ~USD 4T in 2019, and has grown at a CAGR of ~3% between 2009 and 2019
“Gross value added (GVA) is defined as the measure of the contribution to gross domestic product (GDP) made by an individual industry sector”
$45B-$55B
Annual Revenue
LEK · 2022 · size_opportunity
Within private K-12, the international and bilingual curricula school market with fee point >$6K is sized at $45B-$55B in annual revenue across key cities, globally
28.3%
Revenue contribution
EY · 2022 · analyze_data
Apps contribute more revenue, but many companies achieve no or little impact
“The largest proportion of companies reporting “High Revenue” from apps make the majority of their sales through the Internet (50-99% Internet, 40%; 100% Interne…”
+14.1%
Sales Revenues
EY · 2022 · analyze_data
Company performance soars relative to 2020
US$31B
Logistics Revenue
AlvarezMarsal · 2022 · analyze_data
The market is highly fragmented, comprised mostly of micro-to-small size enterprises
“COVID-19 might have slowed down the pace of growth, but should not reduce the long-term potential”
2%
annual revenue
Deloitte · 2022 · illustrate_case
Select use cases that can help accelerate value
“The company's new pricing and promotions framework generated a 2% increase in annual revenues.”
$11.8bn
Lost revenue opportunity (2017-23)
Accenture · 2022 · quantify_impact
A huge opportunity cost
“118% Growth Gap or $11.8bn in lost revenue opportunity (2017-23)”
51%
Sales access restriction level
LEK · 2022 · analyze_data
Restriction on sales rep access to hospital premises and physicians remains tight in China, thus the adoption of digital tools in hospitals can help support and link pharma's digital outreach initiatives
“Tight restriction level is mainly caused by strict Covid control measures and promotion restrictions”
$18B
Revenue Step Up
Accenture · 2022 · quantify_impact
Delivering shareholder value at scale
“$18B”
$62B
Services revenue (FY22 mid-point guidance)
Accenture · 2022 · analyze_data
Our Next Generation Growth Model changed our services to put digital everywhere
“244 Diamond Clients driving more than 50% of total Revenues”
$27B
FY22 revenue (United States)
Accenture · 2022 · establish_context
Our Next Generation Growth Model has allowed us to scale at unprecedented levels while increasing our durability and resilience
“Approximately 85% of FY22 revenue”
1,367
NEV sales volume
KPMG · 2021 · analyze_data
The 'four new modernisations' will reshape the auto industry with a shift from purchase management to usage management
“Going forward, the 'four new modernisations' for automobiles — electrification, intelligence, connectivity and sharing — will reshape the future landscape of th…”
$2,500
Average sales price per domain
BCG · 2021 · size_opportunity
In the secondary market, average price estimates are 150-200 times higher (from ~$1,700 to $2,500)
“In 2019 at NamesCon, a presenter reported an average secondary market sales price of $2,268 for domains sold in their marketplace”
$2.1B
Revenue
BCG · 2021 · size_opportunity
The secondary market is therefore almost as big as the primary market!
“The secondary market is therefore almost as big as the primary market!”
$2,072M
Total secondary market sales
BCG · 2021 · analyze_data
Over half of sales flow through marketplaces
10%
Revenue mix
Innosight · 2021 · illustrate_case
Expanding from an insurance provider to a health and wellness company
“AIA Group's transformation has taken the life insurance company into the vast health and wellness space with the Vitality platform, that provides wellness, prev…”
26%
Revenue from services
Innosight · 2021 · illustrate_case
Opening new payment flows and expanding the services businesses
“Mastercard is expanding its core business by leveraging partnerships and opening new payment flows (e.g., real-time cross-border, B2B).”
14%
Revenue mix
Innosight · 2021 · illustrate_case
Transforming to a "network of networks" and expanding value-add services
“Visa estimates that revenues from new flows and value-added services will account for >30% of net revenues by 2024.”
5%
WeChat Mini Program % of sales
Bain · 2021 · analyze_data
1. Importance of flexible online channels is increasing; WeChat Mini Program has grown into an important business pillar in just 2 years after pilots
“Top luxury groups launching "always-on" WeChat Mini Programs, with diverse SKUs; available all year round”
19.5%
Services as % of net sales
Accenture · 2021 · illustrate_case
High Tech as-a-service trailblazer
“No other company better exemplifies adoption of AAS as a vehicle for profitability and revolutionary customer experience.”
5x
Enterprise value per dollar of revenue for subscription adopters
Accenture · 2021 · recommend
Subscription-based revenue streams are key to meeting customer demand & sustaining top-line growth
“Companies that have adopted subscription-based models have created 5x more enterprise value per dollar of revenue earned”
2/3
gross revenue
McKinsey · 2020 · establish_context
Brazil has consolidated itself as a continental hub, attracting players from all over the world...
$1.02 B
Revenue loss
McKinsey · 2020 · analyze_data
Resulting toll revenue assumptions and modeling
“These analyses represent only potential scenarios based on discrete data from one point in time.”
(1.6) - (1.8)
Projected revenue loss
McKinsey · 2020 · analyze_data
Resulting non-fare revenue modeling for 2020 by groups of taxes
$42 billion
Revenue ($billions)
BCG · 2020 · size_opportunity
The F-Series is among the largest US consumer products—bigger than Android and combined major sports leagues
“Major sports leagues' combined revenue ~ $40 billion”
$42bn
2019 revenue ($billions)
BCG · 2020 · benchmark_peers
The F-Series alone generated more revenue than many recognizable companies in 2019
7,579
Cumulative vehicle sales (thousands)
BCG · 2020 · benchmark_peers
The F-Series is the highest-selling vehicle in the US over the last ten years
“F-Series sales are greater than those of the Camry and Corolla combined”
9,124
Global vehicle sales (thousands)
BCG · 2020 · benchmark_peers
The F-Series is the best-selling pickup truck in the world over the last ten years
“F-Series among top three selling vehicles globally”
516.3
Student revenue
LEK · 2020 · illustrate_case
ANU is forecasting total student numbers to drop, with international student numbers expected to increase again from 2022
“Student visa applications fell by 73% in between June 2019 and 2020”
639
Revenue
LEK · 2020 · analyze_data
There has been a large spike in clinical waste generation due to the increased use of medical equipment, which poses significant health risks if not managed
“COVID-19 has caused a 14% increase in Medical Waste Services revenue from 2019-20, significantly up from the 5.4% growth rate prior to COVID-19”
$100M
Annual net revenue
McKinsey · 2020 · illustrate_case
2c: Adopt mobility solutions based on dynamic pricing (e.g., congestion pricing)
16.9%
Percent of revenue spent on technology
Cognizant · 2020 · analyze_data
Stepping up investments
“Manufacturing leaders, however, are not only closing the gap with other industries by spending 9.6% of revenues on technology, but they’ll also surpass them in …”
$230B
US Computer & Consumer Electronics Retail Ecommerce Sales ($bn)
Accenture · 2020 · size_opportunity
Industry analysts expect the growth in US computer and consumer electronics retail e-commerce sales to reach 18% in 2020
“Best Buy online sales now 42% of US revenue, up 155.4% in Q1”
€27 Bn
Retail sales
BCG · 2019 · size_opportunity
Among true-luxury goods, ready-to-wear, watches/jewelry and handbags each contribute €6-7 Bn in retail sales
48%
Luxury retail sales contribution
BCG · 2019 · analyze_data
Luxury consumers continue to be young, 48% of them are aged below 30 and contribute 42% of luxury sales
70%
Luxury retail sales contribution
BCG · 2019 · analyze_data
Over 70% of true luxury sales come from the ~50 tier 2 or above cities
10+
Sales
BCG · 2019 · illustrate_case
Vacheron Constantin: closed-loop O2O shopping experience to expedite consumer decision making process from interest to final purchase
“Sales: 38 limited-edition watches launched, 10+ sold in 3 days, all by NEW buyers”
46%
Revenue gap between Leaders and Laggards by 2023
Accenture · 2019 · quantify_impact
Leaders are poised to extend their advantage over the next five years
“Figure 2: An illustrative model of the difference between Leaders and Laggards' revenue growth is projected to widen.”
46%
Laggards' annual revenue at risk by 2023
Accenture · 2019 · recommend
Though they might both possess knowledge, talent and ambition to spare, the distance between the Leaders and Laggards is huge: Leaders have twice the revenue growth of Laggards, who could miss out on up to 46% of their annual revenues by 2023 if they don't change.
“Leaders have twice the revenue growth of Laggards, who could miss out on up to 46% of their annual revenues by 2023 if they don't change.”
$1.4B (+4%)
Foregone revenue opportunity from optimized media allocation
Accenture · 2019 · quantify_impact
NATIONAL BRANDS HAVE POTENTIALLY MISSED OUT ON UP TO 4% IN ANNUAL SALES GENERATED FROM MEDIA SPEND
“20% of total revenue is generated by media”
$7b
Industry Revenue
LEK · 2019 · size_opportunity
Wine is an important export industry for the Australian economy with industry revenues of over ~$7b AUD, and ~173k employees
“Australian wine producers generated ~$7b AUD of revenue in 2018; going forward, continued revenue growth within this sector is expected given: Growing demand gl…”
46%
Wages and salaries as % of revenue
McKinsey · 2018 · analyze_data
On the expenditure side, two thirds of total government budget has gone to salaries & debt service, with ~6% in capital expenditures
“On the expenditure side, two thirds of total government budget has gone to salaries & debt service, with ~6% in capital expenditures”
1.2%
Internet retail sales
McKinsey · 2018 · analyze_data
Despite a steep growth in the past 5 years (40% p.a), Lebanon's internet sales are still only 1.2% of total retail sales
“Lebanon's e-commerce sales grew very strongly at 40% p.a between 2012-17, but still represents only ~1.2% of total retail sales”
10-20%
Government revenue contribution
McKinsey · 2018 · analyze_data
Today telecom contributes ~10-20% of yearly revenues, industry dynamics however put downward pressure on revenues
“Current prevalent pay-per-minute model does not allow to capitalize on voice to data shift”
USD 4 bn
Sector revenue
McKinsey · 2018 · size_opportunity
Consequently, sector could reach a revenue of USD 4 bn by 2030
“Definition of sector player roles was not considered”
$5bn
Tax revenue loss
McKinsey · 2018 · quantify_impact
~5 USD Bn of taxes can be gathered yearly through better VAT compliance and collection
“Loss in revenues of ~10% or ~5 USD Bn yearly”
$50bn
Global revenue of medical cannabis market
McKinsey · 2018 · size_opportunity
The international market for medical cannabis is rapidly growing, with several countries already claiming a first-mover export advantage
“Legal international trade in medical cannabis products is already happening.”
5%
GVA contribution
McKinsey · 2018 · cite_precedent
CASE STUDY: UK’s creative industries contributes to ~5% of the country’s GDP¹ and is growing at twice the rate of the economy
“UK’s creative industries contributes to ~5% of the country’s GDP¹ and is growing at twice the rate of the economy”
15%
incremental revenue
BCG · 2018 · quantify_impact
The most mature brands report significant benefits from data driven marketing
23%
incremental revenue
Kearney · 2018 · quantify_impact
A more agile model is seen to have a big impact on revenue
“Estimated average revenue lift of 23%”
50 mio. kr.
Revenue gain
BCG · 2017 · diagnose
Tidligere analyse benyttet til at identificere muligt provenu
“Tidligere rapport anvendt til provenuskøn – men potentiale tilrettet på baggrund af følsomhedsanalyse og forudsætninger omkring rekrutteringsudfordringen”
49.6
Sales output per 1 RMB of input
BCG · 2017 · analyze_data
The rise of e-commerce compensated for the under-coverage and efficiency gaps in offline retail
20x
sales volume
BCG · 2017 · illustrate_case
Chinese players made good progress in new dvpmt models
“Tmall flagship store achieved 20x of usual sales volume on day 1.”
€20 billion
Online sales
McKinsey · 2017 · size_opportunity
Online: 8% of total personal luxury market in 2016
“€20 billion sales online in 2016”
78%
Sales influenced by online
McKinsey · 2017 · size_opportunity
In 2016, 78% of sales influenced by the online
“~€200 billion of sales influenced by the online in 2016”
€74 billion
Online sales
McKinsey · 2017 · size_opportunity
1/5 of the luxury market will go online by 2025
“€74 billion in 2025”
8-...
Online sales, Percent
McKinsey · 2017 · establish_context
From omnichannel to "reverse-omnichannel"
€33B
Revenue
Bain · 2017 · analyze_data
HIGH-QUALITY DESIGN ON A STEADY GROWTH PATH SURPASSING PRE-CRISIS LEVEL