Metrics

What numbers consultants lead with.

Every slide that foregrounds a metric — 7,750 in total — classified into families by what's being measured. Drill in to see who uses each family, where in the narrative, and the real examples.

80 examples

showing first 80
20.4%
Latest tariff rate on China imports
Accenture · 2025 · analyze_data
Escalating trade tensions see broad US tariffs on China and product-specific tariffs globally, with potential actions on Mexico, Canada, and the EU looming
4.5%
Policy rate
Accenture · 2025 · establish_context
The Federal Reserve, ECB, and BOE are cautiously reducing rates to support growth, while Brazil's central bank tightens policy further to curb rising inflation
“In January, Brazil's central bank raised the Selic policy rate by 100 basis points to 13.25% in an ongoing effort to combat resurgent inflation”
26%
participation rate
McKinsey · 2025 · illustrate_case
Deep dive - Singapore’s national steps challenge leverages digital health interventions to increase physical activity in its adult population
“1.3 million individual participants, representing 26% of the adult population.”
30.14%
US effective tariff rate (ending)
Accenture · 2025 · quantify_impact
Even with the recent softening in tariff stance, the US' effective tariff rate has increased by 13 p.p., with an additional 14 p.p. still on the horizon
“In effect (as of May 12) + 13 p.p.; Announced/signaled for future implementation + 14 p.p.”
30%
cloud workload migration within first year
Accenture · 2025 · establish_context
The close relationship between the digital foundation and platforms is underlined by the way some exchanges are becoming technology providers through licensing their trading systems.
“Within the first year, the exchange successfully migrated 30% of its workloads to the cloud.”
97%
Unit Fill Rate
Capgemini · 2025 · illustrate_case
Transforming demand planning and external manufacturing processes
“From an external manufacturing process perspective, the company benefits from a 97% Unit Fill Rate and a significant increase in Supplier On Time In Full (OTIF)…”
200%
Proposed tariff rate
Accenture · 2025 · establish_context
The new Trump administration has made tariffs and trade restrictions a key part of its policy agenda, with some of the more severe measures directed towards China
“The Trump administration has floated a variety of tariff proposals, and there is still significant uncertainty over which ones will be implemented (and when), a…”
46.0
Announced reciprocal tariff rate increase (Vietnam)
Accenture · 2025 · analyze_data
The "Liberation Day" tariffs were much larger than expected and not truly reciprocal in nature, introducing a 10% universal tariff and even greater increases on countries with largest trade imbalances with US
“Tariff increases were not "reciprocal" in the sense that they far exceeded what would have been needed to equalize foreign tariff rates charged on US. Instead, …”
37.55%
US effective tariff rate (ending)
Accenture · 2025 · quantify_impact
Collectively, the tariffs enacted to date have raised the US' effective tariff rate by 23 p.p., with an additional 13 p.p. still on the horizon
“In effect (as of April 17) +23p.p.”
132.8%
Effective tariff rate on China
Accenture · 2025 · benchmark_peers
Cost competitiveness of imports from Asia (particularly China) stands to be hardest hit by US tariffs, especially if paused portion of reciprocal tariffs is eventually re-instated
“Country-specific effective tariff rates”
~125%
Effective tariff rate increase - China
Accenture · 2025 · benchmark_peers
Going forward, countries' response to US tariffs will depend on the nature and degree of trade relations with the US
“The greater a country's dependence on US exports for economic growth, the higher the tariff increase faced, and the smaller its share of US exports, the more li…”
40 p.p. or higher
Overall US effective tariff rate increase
Accenture · 2025 · compare_options
Evolution of US tariff policies will depend on how Administration balances its different strategic objectives, its tolerance for inflation and economic disruptions, and degree of trading partner retaliation
“In terms of scenario likelihood, the coming weeks will be informative of how the US administration approaches country negotiations and concessions”
43%
Increase in effective tariff rate on state-level imports
Accenture · 2025 · analyze_data
West Coast and Midwestern states stand to be most impacted by tariffs on account of their high China imports and auto industry exposure
46%
Reciprocal Tariff Rate (highest, Vietnam)
Accenture · 2025 · benchmark_peers
Consensus outlooks on APAC GDP growth have become more bearish amidst heightened uncertainty around how trade flows will recalibrate
up to 70%
R&D project success rate uplift from advanced digital/generative AI
Accenture · 2025 · recommend
Accelerate innovation by reinventing R&D, based on digital, data and AI
“These tools allow researchers to spend less time on repetitive, manual tasks such as data entry and literature review and more time on activities that create va…”
40.18
Effective U.S. tariff rate
Accenture · 2025 · analyze_data
On the rise
154.4%
Effective tariff rate
Accenture · 2025 · analyze_data
Asia is more exposed to higher U.S. tariffs than are countries in the EU or North America
1.3x
Engagement rate
BCG · 2025 · analyze_data
Leading marketers promote media effectiveness insights to C-suite to foster organization-wide buy-in
“Leading marketers elevate media effectiveness insights and have seat at the table with senior leaders... and are more likely to consistently engage cross-functi…”
3.2x
Engagement rate
BCG · 2025 · analyze_data
Leaders also engage cross-functional stakeholders early for experiment design to build trust
“Leading marketers are 3.2x more likely to engage cross-functional leaders in learning agendas and experiment outcomes.”
$15 trillion
Generational focus
Deloitte · 2024 · establish_context
By 2027, the next generation will come into sharper focus
“Providers will need to adapt to the investing needs and behaviors of younger generations.”
75%
GenAI team mobilization rate
EY · 2024 · analyze_data
75% of respondents have mobilized a GenAI team; these teams are being funded from IT and corporate strategy budgets and are expected to receive $US10m+ of budget
“75% of respondents have already mobilized a team to advance GenAI initiatives.”
135
House price to income ratio
Accenture · 2024 · analyze_data
Housing affordability in US and Europe is near historical lows while losses from exposure to the struggling commercial real estate sector mount
“House price-to-income ratios (one measure of housing affordability) in the US, UK and EU signal lowest affordability since peak of last housing boom in late 200…”
15%
average bank workload migration to cloud by 2022
Accenture · 2024 · establish_context
Moving to the cloud was always going to be an unnatural act for banks—since their earliest days they have kept their most valuable assets locked up on-premise.
“By 2022, the average bank had migrated 15% of its workloads, up from 8% the previous year.”
16
P/E Ratio
McKinsey · 2024 · analyze_data
Increasing multiples drove a significant part of returns. P/E Ratios are now 3-4 turns above their historical averages
20
1-Yr forward P/E ratio
McKinsey · 2024 · analyze_data
Weighted average multiples are above historical averages in all but 3 industries...
19
Price-Earnings Ratio (FY+1)
McKinsey · 2024 · benchmark_peers
... however, on a median basis, the picture is different. In this case, most industries are trading near their long-term averages
88%
C-suite leaders anticipating faster rate of change in 2024
Accenture · 2024 · establish_context
Power up your resilience
“That's why only 15% of companies achieve it.”
95%
service providers going to market separately post-integration
Accenture · 2024 · diagnose
Vertical integration needs a different operating playbook to realize its promise that is yet to be created
“95% of service providers that address both payer and providers continue to go-to-market separately.”
80%
Capacity utilization rate
AlvarezMarsal · 2024 · analyze_data
Since 2022, capacity utilization in Europe is below its long-term average and reaching critical levels below 80%
“Low-capacity utilization is burdening profitability and cash generation in fixed cost-heavy chemical industry”
11.25%
Selic rate
McKinsey · 2024 · establish_context
Brazil's Central Bank cuts Selic rate by 0.50 percentage points for a fifth time; inflation falls for fourth consecutive month.
“Brazil's Central Bank cuts Selic rate by 0.50 percentage points for a fifth time; inflation falls for fourth consecutive month.”
2%
decoupling rate
McKinsey · 2024 · frame_problem
Most international brands entering China are expected to lose their strategic advantages completely by 2030. Only 2% of them have decided and completed decoupling their Chinese branch from global operations.
“Most international brands entering China are expected to lose their strategic advantages completely by 2030. Only 2% of them have decided and completed decoupli…”
5.5%
Policy rate
Accenture · 2023 · establish_context
Most central banks are pausing further rate hikes while they evaluate evolving conditions
“The Fed left rates unchanged in November but signaled that additional rate hikes are not off the table”
37%
Employment rate of working-age people with disabilities
Accenture · 2023 · analyze_data
An improved employment outlook for people with disabilities
“In July 2018, 29% of working-age people with disabilities were employed. Fast forward to July 2023 and the employment rate has increased to 37%.”
16%
Rejection rate
OliverWyman · 2023 · benchmark_peers
BANK LENDING CHALLENGES: NL SME BANK LOANS HAVE HIGHER PENDING RATE AND HIGHER REJECTION RATE
“NL SME bank loans have highest pending rate (suggesting the application process takes long) and highest rejection rate.”
6%
SME discouragement rate
OliverWyman · 2023 · frame_problem
BANK LENDING CHALLENGES: A LARGE SHARE OF NL SMES ARE DISCOURAGED FROM SEEKING BANK LOANS
“NL SMES are the most discouraged to obtain new bank loan.”
0.4x
P/NAV ratio (residential real estate, Jul-23)
AlvarezMarsal · 2023 · analyze_data
In recent years, the market capitalization of real estate companies decoupled from their net asset values
“In the long-term, both values typically converge over time, resulting in a ratio of about 1.0x. However, over the past years, the market capitalization of both …”
4.8%
Average Discount Rate (residential real estate)
AlvarezMarsal · 2023 · analyze_data
Despite interest rate increases, discount rates used in the valuation of real estate portfolios were not yet adjusted
“Despite the strong increase in interest rates in 2022 in an attempt by central banks to curb inflation also reflected in the sharp increase in bond yields, the …”
44.3%
Residential LTV ratio (Jun23)
AlvarezMarsal · 2023 · analyze_data
Loan-to-value ratios of residential real estate companies have risen considerably over the previous two years
“Between 2018 and 2020, residential real estate companies, on average, were able to reduce LTV ratios, primarily through deleveraging as well as an increase in t…”
99%
Bank of America loyalty program retention rate
Accenture · 2023 · recommend
Improve banking as we know it
“The greatest opportunity for banks lies in doing what they have been doing for centuries—selling traditional financial services to customers through established…”
2.6 pp
Overnight bank deposit spread (policy rate minus average deposit rate)
Accenture · 2023 · analyze_data
European banks have been slow to pass on interest rate increases to their depositors, but this dynamic could now change as competition for deposits intensifies
“Higher spread = greater margin capture by banks”
24.1%
Total capital ratio (Tier 1+2)
Accenture · 2023 · benchmark_peers
In general, banking sectors in APAC are even better capitalized than in the US, and central banks have been able to rely on USD swap lines in times of crisis to mitigate liquidity risks
“APAC corporates may struggle to access US dollars in moments of heightened market uncertainty/volatility and declining liquidity”
63%
Likelihood of subscribing to tax/accounting system integration
Accenture · 2023 · analyze_data
Value-added services could unlock huge revenue potential
“Some 60% of commercial payments clients said they would be highly likely to purchase each of the following value-added services: value-added tax system integrat…”
80%
Classification success rate
Accenture · 2023 · analyze_data
Machine Learning models applied to Accenture's Resilience Index classify companies into the right profitable growth category with a high degree of accuracy
“The model is able to classify 80% of companies accurately”
0.90x
P/B ratio
AlvarezMarsal · 2023 · analyze_data
With the surge in bank stocks prior to the collapse of SVB, the implied cost of capital declines and P/B ratios show slight signs of recovery.
“The implied cost of capital of European [German] banks declines to 13.2% [15.9%] and P/B ratios are at 0.90x [0.41x].”
6.8x
P/E ratio
AlvarezMarsal · 2023 · analyze_data
The SVB bankruptcy resulted in a sharp drop in bank equity values, solidifying the low P/E ratios observed in the last twelve months.
“After the fall of SVB (10 March 2023), European [German] banks lost 10.9% [18.1%] in market value by the end of Mar23.”
14.7%
CET1 ratio
AlvarezMarsal · 2023 · analyze_data
Capital ratios remain stable despite pricing pressures on bond portfolios.
“After taking interest-driven valuation losses in 1H22, the market cap-weighted CET1 ratio of European Banks slightly improved from 14.4% in Jun22 to 15.7%.”
56%
Automatic listing rate
LEK · 2023 · analyze_data
Negotiated NRDL drugs are increasingly automatically listed in public hospitals, due to NHSA’s strong endorsement on hospital listing acceleration
“Negotiated NRDL drugs are increasingly automatically listed in public hospitals, due to NHSA’s strong endorsement on hospital listing acceleration.”
42%
Brand switching rate
Bain · 2023 · analyze_data
Insurgent disruptors benefit from decreasing brand loyalty among Southeast Asian consumers
“Switching is higher in non-essential categories.”
96%
Daily usage rate
Deloitte · 2023 · analyze_data
Usage rates of digital devices varies massively
“Usage may guide to the likelihood to upgrade.”
21%
SVOD churn rate
Deloitte · 2023 · analyze_data
Churn is an increasingly thorny challenge for SVOD providers, with a fifth of users having cancelled a service in the past year. However, half of cancellations are only temporary.
35%
SVOD account sharing rate
Deloitte · 2023 · analyze_data
SVOD account sharing is mainstream
“35% of SVOD users share at least one service outside their household.”
220
Net charge-off rate
McKinsey · 2023 · analyze_data
Net charge-off rate deteriorated YoY for all issuers
160
30+ days delinquency rate
McKinsey · 2023 · analyze_data
Worsening delinquency rates across could indicate a further deterioration in charge-off rates across issuers
80%
start-up creation rate
McKinsey · 2023 · diagnose
Despite record investment, the rate of QT start-up creation slowed in 2022.
“80% of start-ups founded in past 3 years are in QC space”
129
Loss & DCC Ratio
OliverWyman · 2023 · analyze_data
KEY FINDINGS: STATE OF THE COLORADO MARKET
“The magnitude of the difference between rate adjustments undertaken in the state vs the rest of the country highlights the industry's perspective on the profita…”
93
Direct Loss & DCC Ratio
OliverWyman · 2023 · analyze_data
The Colorado homeowners' insurance market has been consistently reporting underwriting losses over the last 5 years.
“Colorado has reported the 4th highest Loss & DCC ratio in the US over the last 5 years (out of 51 jurisdictions – including DC), exceeded only by Louisiana, Iow…”
6.4%
Rate change percentage
OliverWyman · 2023 · analyze_data
RATE CHANGE ANALYSIS: COLORADO HOMEOWNERS MULTI-PERIL
“The magnitude of the difference between rate adjustments undertaken in the state vs. the rest of the country highlights the industry's perspective on the profit…”
10%
transfer and graduation rate
BCG · 2023 · frame_problem
Only a fraction of community college students transfer to four-year colleges, and an even smaller percentage of those students successfully graduate
“70%–80% of community college students intend to transfer to a four-year program . . . but only 30%–40% actually transfer . . . and only half of those complete a…”
35 months
Median duration
LEK · 2023 · analyze_data
Interconnection queues have surged and duration has increased from 25 to 35 months
“Despite the high cancellation rate; approvals have grown at x2 the rate of the queue, but at the same time duration in queue is growing”
47%
Organizational response rate
Deloitte · 2023 · analyze_data
Harnessing worker agency
“HOW ORGANIZATIONS RESPOND TO THE RISING WORKER INFLUENCE”
40%
Recycling rate
OliverWyman · 2023 · benchmark_peers
BUT: >40% OF E-WASTE IS NOT RECYCLED...
“Much less e-waste is recycled compared to paper or glass”
50%
Ethnicity representation target
KPMG · 2023 · illustrate_case
Each member firm that set ethnicity goals has reported positive progress in their reports:
“Each member firm that set ethnicity goals has reported positive progress in their reports.”
85.7%
Non-compliance rate
Cognizant · 2022 · frame_problem
Hospital price transparency compliance is very low across different dimensions suggesting that they need help quickly
70%
Burnout rate
BCG · 2022 · diagnose
The youngest deskless workers are likelier to quit, to be less satisfied, and to be more burned out
4.6
Cooperation level (1-7 scale)
EY · 2022 · analyze_data
Marketing teams have a stronger impact when working with HR in improvements for employee acquisition
“Cooperation between marketing leaders and HR managers is stronger for employee acquisition (average = 4.6) than employee training (average = 4).”
57.1%
Diversity representation
EY · 2022 · analyze_data
How diverse is your marketing organization?
28.1%
Duration of marketing impact
EY · 2022 · analyze_data
Effects of marketing investments on customers estimated to last several months
65%
demand concentration
McKinsey · 2022 · transition
01 Regional mismatch between hydrogen demand and supply
“65% of global hydrogen demand concentrated in North America, Europe, and East Asia; 5X difference between lowest- and highest-cost production locations.”
96.2%
Loans to Deposits Ratio
AlvarezMarsal · 2022 · analyze_data
LDR for most of the KSA banks increased in Q3'22
“Aggregate LDR in Q3'22 increased by ~2.6% points QoQ to 96.2%”
1.5%
Coverage Ratio
AlvarezMarsal · 2022 · analyze_data
Asset quality improved for most banks while coverage ratio declined
“Asset quality improved slightly as NPL ratio decreased (-4bps QoQ) to 1.5% in Q3'22 from 1.6% in Q2'22”
55%
Integrated reporting rate
KPMG · 2022 · analyze_data
Integrated reporting strong in Middle East and Asia Pacific
“The Middle East leads the N100 at 55 percent and with a 12 percent growth in integrated reporting since 2020.”
78%
GRI reporting rate
KPMG · 2022 · analyze_data
GRI: first, and foremost
“GRI remains the most commonly used reporting standard globally with increased adoption across both the N100 and G250.”
23%
Reporting rate on stock exchange guidelines
KPMG · 2022 · analyze_data
Stock exchange guidelines popular—and growing—across Asia Pacific, Middle East & Africa
“Nearly one-quarter of both the N100 and G250 use their domestic stock exchange guidelines or standards.”
52%
SASB reporting rate
KPMG · 2022 · analyze_data
SASB gaining traction beyond the Americas
“Currently, one-third of N100 companies and nearly half of the G250 report against SASB.”
47%
Assurance rate
KPMG · 2022 · analyze_data
Assurance rates double among Chinese G250 companies but remain steady elsewhere
“Following a decline in 2020, the G250 assurance rate increased in 2022, largely driven by trends in China.”
40%
Biodiversity risk recognition rate
KPMG · 2022 · analyze_data
Less than half of the companies reviewed currently recognize biodiversity loss as a risk to their business
“However, the review of the full group of companies across all sectors showed that less than half of companies currently recognize the loss of biodiversity or na…”
50%
Biodiversity reporting rate
KPMG · 2022 · analyze_data
Latin America continues its regional leadership in biodiversity reporting
“At the regional level, Latin America still dominates in biodiversity reporting with both Brazil and Peru among the top 10 reporters.”
79%
Biodiversity reporting rate
KPMG · 2022 · analyze_data
Biodiversity is a focus for most sectors, even ones considered lower risk
“In the G250, the oil & gas sector stands out with 65 percent reporting on biodiversity, followed by the retail sector at 59 percent.”
74%
SDG reporting rate
KPMG · 2022 · analyze_data
Most companies report against the SDGs
“The data shows a 2 percent increase of the N100 (to 71 percent) and a 2 percent increase in the G250, where three-quarters of the G250 now report against the SD…”
76%
SDG reporting rate
KPMG · 2022 · analyze_data
Asia Pacific, Latin America remain SDG reporting leaders
“In 2022, we see 12 countries, territories and jurisdictions in which 75 percent or more of the top 100 companies reference SDGs in their sustainability reportin…”