Metrics

What numbers consultants lead with.

Every slide that foregrounds a metric — 7,750 in total — classified into families by what's being measured. Drill in to see who uses each family, where in the narrative, and the real examples.

15 examples

26%
participation rate
McKinsey · 2025 · illustrate_case
Deep dive - Singapore’s national steps challenge leverages digital health interventions to increase physical activity in its adult population
“1.3 million individual participants, representing 26% of the adult population.”
97%
Unit Fill Rate
Capgemini · 2025 · illustrate_case
Transforming demand planning and external manufacturing processes
“From an external manufacturing process perspective, the company benefits from a 97% Unit Fill Rate and a significant increase in Supplier On Time In Full (OTIF)…”
50%
Ethnicity representation target
KPMG · 2023 · illustrate_case
Each member firm that set ethnicity goals has reported positive progress in their reports:
“Each member firm that set ethnicity goals has reported positive progress in their reports.”
90%
recycling rate
McKinsey · 2020 · illustrate_case
AI solution for waste management increases recycling rates
“Increased recovery rate from 70% to 90% at customer site.”
28%
Engagement rate
BCG · 2019 · illustrate_case
Hermes: used ads retargeting on WeChat to provide customized content and closed-loop omnichannel experience
“87% of Mini Program traffic driven by WeChat ads; 3500+ people reserved an event, 60% from online”
99%
Diversion rate
LEK · 2019 · illustrate_case
Danish waste policies have resulted in very high diversion rates (99%), growing recycling rates and decreasing incineration since 2011
“In 2013, the Danish government released its national waste strategy: "Recycle more, incinerate less"”
50%
Course duration reduction
BCG · 2017 · illustrate_case
FRS kan erfaringsmæssigt forkorte kurser med op til 50 pct.
“FRS kan erfaringsmæssigt forkorte kurser med op til 50 pct.”
10x
Campaign reach/conversion
Bain · 2017 · illustrate_case
...and WeChat moments campaign to drive traffic to stores or even convert into sales
50%
recidivism rate
BCG · 2015 · illustrate_case
Corrections: Arts-based approach has solid foundation
“Engaging people in the arts offers an avenue to reduce crime and to rehabilitate offenders.”
50%
Recidivism rate
BCG · 2015 · illustrate_case
18 month pilot program found arts-based programs reduced Indigenous recidivism by 50%
“18 month pilot program found arts-based programs reduced Indigenous recidivism by 50%”
30%
BBVA auto-loan conversion rate improvement
Accenture · 2024 · illustrate_case
“This is the digital dividend they have been pursuing for so long.”
27%
executives citing lack of collaboration as top interoperability challenge
Accenture · 2022 · illustrate_case
“A collaborative culture comes from the top: Our research found that more than one fourth (27%) of executives consider lack of collaboration across business func…”
63% to 96%
customer touch point success rate
Accenture · 2022 · illustrate_case
“key customer touch point success rates rose from 63% to 96%, and complaints are down by 70%”
20%
lead-to-opportunity conversion rate
Deloitte · 2022 · illustrate_case
“Within six months, the company's cloud services group enjoyed an increase in its sales pipeline overall, with lead-to-opportunity conversions up 20%.”
35%
Poverty rate
McKinsey · 2018 · illustrate_case
“Poverty, which had been stubborn for decades declines from ~75% in 1984 to 35% by 1998.”