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51,416 slides across 1229 decks match.
Basketball interest globally
misc · 2024 · market_sizing
Basketball interest globally
3.3 billion — Global basketball interest
Level of interest in basketball globally
misc · 2024 · industry_trends
Level of interest in basketball globally
74% — Interest in basketball
Interest in basketball – Market comparison (16 – 29 years) (top 10 out of 18)
misc · 2024 · benchmark_peers
Interest in basketball – Market comparison (16 – 29 years) (top 10 out of 18)
80% — Interest in basketball
FIBA Basketball World Cup
misc · 2024 · section_divider
FIBA Basketball World Cup
Relevance of the FIBA Basketball World Cup
misc · 2024 · market_landscape
Relevance of the FIBA Basketball World Cup
+33% — Interest
Relevance of the FIBA Women’s Basketball World Cup
misc · 2024 · market_landscape
Relevance of the FIBA Women’s Basketball World Cup
42% — Awareness/Interest
Interest in basketball – Trends
misc · 2024 · industry_trends
Interest in basketball – Trends
27% — Interest in basketball
Demographics
misc · 2024 · section_divider
Demographics
Demographic profile basketball fans
misc · 2024 · segmentation
Demographic profile basketball fans
39.2 years — Average age
Thank you!
misc · 2024 · closing_ask
Thank you!
Methodology
misc · 2024 · section_divider
Methodology
Background
misc · 2024 · appendix
Background
WHAT WORRIES THE WORLD?
misc · 2023 · cover
WHAT WORRIES THE WORLD?
WHAT WORRIES THE WORLD?
misc · 2023 · context
WHAT WORRIES THE WORLD?
WHAT WORRIES THE WORLD? JULY 2023
misc · 2023 · market_landscape
WHAT WORRIES THE WORLD? JULY 2023
38% — Concern level
WHAT WORRIES THE WORLD? 12-MONTH TREND
misc · 2023 · industry_trends
WHAT WORRIES THE WORLD? 12-MONTH TREND
38% — Percentage of respondents
DIRECTION OF TRAVEL ALL COUNTRIES
misc · 2023 · section_divider
DIRECTION OF TRAVEL ALL COUNTRIES
RIGHT DIRECTION VS. WRONG TRACK MONITOR
misc · 2023 · market_landscape
RIGHT DIRECTION VS. WRONG TRACK MONITOR
38% — Right direction sentiment
GLOBAL: RIGHT DIRECTION/WRONG TRACK
misc · 2023 · industry_trends
GLOBAL: RIGHT DIRECTION/WRONG TRACK
62% — Public sentiment
WORLD WORRIES: THE FULL LIST
misc · 2023 · industry_trends
WORLD WORRIES: THE FULL LIST
38% — Percentage of respondents
WORLD WORRIES: LONG-TERM TREND
misc · 2023 · industry_trends
WORLD WORRIES: LONG-TERM TREND
38% — Percentage of respondents
WORLD WORRIES: LONG-TERM TREND (INFLATION, CLIMATE CHANGE & CORONAVIRUS)
misc · 2023 · industry_trends
WORLD WORRIES: LONG-TERM TREND (INFLATION, CLIMATE CHANGE & CORONAVIRUS)
38% — Percentage of respondents
1 | INFLATION
misc · 2023 · market_landscape
1 | INFLATION
38% — Percentage of respondents citing inflation as a top worry
2 | CRIME & VIOLENCE
misc · 2023 · benchmark_peers
2 | CRIME & VIOLENCE
31% — Percentage of respondents
3 | POVERTY & SOCIAL INEQUALITY
misc · 2023 · peer_benchmark
3 | POVERTY & SOCIAL INEQUALITY
30% — Percentage of respondents
4 | UNEMPLOYMENT
misc · 2023 · peer_benchmark
4 | UNEMPLOYMENT
26% — Percentage of respondents citing unemployment as a top concern
5 | FINANCIAL/POLITICAL CORRUPTION
misc · 2023 · benchmark_peers
5 | FINANCIAL/POLITICAL CORRUPTION
26% — Percentage of respondents
7 | CLIMATE CHANGE
misc · 2023 · peer_benchmark
7 | CLIMATE CHANGE
31% — Percentage of respondents
14 I MILITARY CONFLICT BETWEEN NATIONS
misc · 2023 · market_landscape
14 I MILITARY CONFLICT BETWEEN NATIONS
7% — Percentage of respondents
17 | CORONAVIRUS (COVID-19)
misc · 2023 · peer_benchmark
17 | CORONAVIRUS (COVID-19)
5% — Percentage of respondents
ECONOMIC FOCUS
misc · 2023 · section_divider
ECONOMIC FOCUS
THE STATE OF THE ECONOMY IN MY COUNTRY
misc · 2023 · section_divider
THE STATE OF THE ECONOMY IN MY COUNTRY
CURRENT ECONOMIC SITUATION
misc · 2023 · market_landscape
CURRENT ECONOMIC SITUATION
36% — Economic sentiment
CURRENT ECONOMIC SITUATION: COLOMBIA
misc · 2023 · market_landscape
CURRENT ECONOMIC SITUATION: COLOMBIA
32% — Economic sentiment
CURRENT ECONOMIC SITUATION: JAPAN
misc · 2023 · market_landscape
CURRENT ECONOMIC SITUATION: JAPAN
14% — Economic sentiment score
CURRENT ECONOMIC SITUATION: NETHERLANDS
misc · 2023 · industry_trends
CURRENT ECONOMIC SITUATION: NETHERLANDS
45% — Economic sentiment
CURRENT ECONOMIC SITUATION: PERU
misc · 2023 · data_table
CURRENT ECONOMIC SITUATION: PERU
25% — Economic sentiment
CURRENT ECONOMIC SITUATION: SPAIN
misc · 2023 · data_table
CURRENT ECONOMIC SITUATION: SPAIN
36% — Percentage of respondents describing economy as 'Very good' or 'Somewhat good'
CURRENT ECONOMIC SITUATION: TURKEY
misc · 2023 · industry_trends
CURRENT ECONOMIC SITUATION: TURKEY
23% — Economic sentiment
CURRENT ECONOMIC SITUATION: US
misc · 2023 · kpi_dashboard
CURRENT ECONOMIC SITUATION: US
38% — Economic sentiment
METHODOLOGY
misc · 2023 · appendix
METHODOLOGY
Nielsen Fan Insights
Nielsen · 2024 · cover
Nielsen Fan Insights
Contents
Nielsen · 2024 · table_of_contents
Contents
Management Summary
Nielsen · 2024 · section_divider
Management Summary
Management Summary
Nielsen · 2024 · executive_summary
Management Summary
3.3 billion — Basketball fan base
Basketball interest
Nielsen · 2024 · section_divider
Basketball interest
Basketball interest globally
Nielsen · 2024 · market_sizing
Basketball interest globally
3.3 billion — Global basketball interest
Level of interest in basketball globally
Nielsen · 2024 · market_landscape
Level of interest in basketball globally
74% — Interest in basketball (%)
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