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Progress on sector aspirations should be monitored through specific performance indicators 1/2
McKinsey · 2018 · kpi_dashboard
Progress on sector aspirations should be monitored through specific performance indicators 1/2
 Progress on sector aspirations should be monitored through specific performance indicators 2/2
McKinsey · 2018 · kpi_dashboard
Progress on sector aspirations should be monitored through specific performance indicators 2/2
 Through Vision 2035, Lebanon’s prioritized sectors would grow their GDP contribution by ~6%
McKinsey · 2018 · financial_analysis
Through Vision 2035, Lebanon’s prioritized sectors would grow their GDP contribution by ~6%
~6% — GDP contribution
 Moreover, GDP per capita would grow by 2x versus its status quo GDP per capita
McKinsey · 2018 · financial_analysis
Moreover, GDP per capita would grow by 2x versus its status quo GDP per capita
2x — GDP per capita
 Unemployment rate would also drop from 20-25% to 4-6%
McKinsey · 2018 · impact_sizing
Unemployment rate would also drop from 20-25% to 4-6%
4-6% — Unemployment rate
 ~160 initiatives across prioritized sectors and enablers would guide the vision implementation
McKinsey · 2018 · initiative_list
~160 initiatives across prioritized sectors and enablers would guide the vision implementation
160 — Number of initiatives
 The ~160 initiatives should be launched beginning with those that have the highest priority
McKinsey · 2018 · roadmap
The ~160 initiatives should be launched beginning with those that have the highest priority
~160 — Number of initiatives
 Launching the developed initiatives would ensure balanced regional development
McKinsey · 2018 · geographic_map
Launching the developed initiatives would ensure balanced regional development
 Many stakeholders contributed to the assessment of the agriculture sector
McKinsey · 2018 · context
Many stakeholders contributed to the assessment of the agriculture sector
 Different objectives and strategic drivers will need to be prioritized for family-based farmers and commercial farmers
McKinsey · 2018 · strategic_options
Different objectives and strategic drivers will need to be prioritized for family-based farmers and commercial farmers
 Productivity can & should be improved for many of Lebanon’s major crops through three main levers
McKinsey · 2018 · diagnosis
Productivity can & should be improved for many of Lebanon’s major crops through three main levers
 Public extension services should address Lebanon’s high use of fertilizers and pesticides, which are harming profitability & safety
McKinsey · 2018 · problem_statement
Public extension services should address Lebanon’s high use of fertilizers and pesticides, which are harming profitability & safety
452 — Kilograms per hectare of arable land
 Olives should be prioritized for productivity enhancement, with a focus on improving harvesting techniques
McKinsey · 2018 · benchmark_peers
Olives should be prioritized for productivity enhancement, with a focus on improving harvesting techniques
1.9 — Tonnes / hectare
 Lebanon's crop-mix should be gradually shifted towards higher-value crops, away from unprofitable crops such as tobacco
McKinsey · 2018 · strategic_options
Lebanon's crop-mix should be gradually shifted towards higher-value crops, away from unprofitable crops such as tobacco
 Crop reallocation should also prioritize crops with high export growth potential
McKinsey · 2018 · matrix_nxn
Crop reallocation should also prioritize crops with high export growth potential
 Lebanon should strengthen agri-trade ties with Eastern Europe and other high-growth regions to counter declining demand in key markets
McKinsey · 2018 · geographic_map
Lebanon should strengthen agri-trade ties with Eastern Europe and other high-growth regions to counter declining demand in key markets
 Lebanon should proactively seek to increase exports of high-value products to countries with significant & growing imports
McKinsey · 2018 · strategic_options
Lebanon should proactively seek to increase exports of high-value products to countries with significant & growing imports
 Lebanon should proactively seek to increase tomato exports to Bangladesh, Azerbaijan, Belarus, Bulgaria and Bahrain
McKinsey · 2018 · client_example
Lebanon should proactively seek to increase tomato exports to Bangladesh, Azerbaijan, Belarus, Bulgaria and Bahrain
 Lebanon should proactively seek to increase almond exports to Vietnam, Pakistan, Bulgaria, Turkey, and Qatar
McKinsey · 2018 · case_study
Lebanon should proactively seek to increase almond exports to Vietnam, Pakistan, Bulgaria, Turkey, and Qatar
 Lebanon is a major producer of cannabis and a leading global supplier of cannabis resin
McKinsey · 2018 · market_landscape
Lebanon is a major producer of cannabis and a leading global supplier of cannabis resin
3,500 — Hectares of cannabis cultivation
 The international market for medical cannabis is rapidly growing, with several countries already claiming a first-mover export advantage
McKinsey · 2018 · market_landscape
The international market for medical cannabis is rapidly growing, with several countries already claiming a first-mover export advantage
$50bn — Global revenue of medical cannabis market
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (1/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (1/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (2/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (2/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (3/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (3/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (4/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (4/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (5/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (5/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (6/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (6/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (7/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (7/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (8/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (8/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (9/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (9/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (10/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (10/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (11/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (11/12)
 We considered 15 priority initiatives that underpin the vision of the agriculture sector (12/12)
McKinsey · 2018 · initiative_list
We considered 15 priority initiatives that underpin the vision of the agriculture sector (12/12)
 To prioritize alternative crops by region, LARI should conduct an in-depth assessment of value chains across multiple dimensions
McKinsey · 2018 · heatmap_matrix
To prioritize alternative crops by region, LARI should conduct an in-depth assessment of value chains across multiple dimensions
10 — Relative Transformation rank
 Tobacco farmers, and the government, would benefit from a new opt-in subsidy program
McKinsey · 2018 · strategic_options
Tobacco farmers, and the government, would benefit from a new opt-in subsidy program
~4,000 USD — Annual profit
 Tobacco farms in Lebanon produce negative value, as cost of production far exceeds market value of produce
McKinsey · 2018 · financial_analysis
Tobacco farms in Lebanon produce negative value, as cost of production far exceeds market value of produce
5.07 — Net cost of support
 Providing an alternative opt-in subsidy program would decrease government costs while increasing farmers’ profits
McKinsey · 2018 · strategic_options
Providing an alternative opt-in subsidy program would decrease government costs while increasing farmers’ profits
-6.7 mn USD — USD million
 SPS and TBT measures cover a large scope of standards and can be very specific & technical
McKinsey · 2018 · context
SPS and TBT measures cover a large scope of standards and can be very specific & technical
 SPS measures deal with health issues whereas TBT measures deal with quality issues: SPS measures are consequently more critical
McKinsey · 2018 · framework_other
SPS measures deal with health issues whereas TBT measures deal with quality issues: SPS measures are consequently more critical
 Case example: Egypt put in place a large range of SPS measures blocking imports of strategic agricultural products
McKinsey · 2018 · case_study
Case example: Egypt put in place a large range of SPS measures blocking imports of strategic agricultural products
 Case study 4: Kenya transforms fresh fruit and veg sector to exports to Europe
McKinsey · 2018 · case_study
Case study 4: Kenya transforms fresh fruit and veg sector to exports to Europe
 Aquaculture might be able to reduce reliance on imported fish, but government intervention will be required to overcome its challenges
McKinsey · 2018 · strategic_options
Aquaculture might be able to reduce reliance on imported fish, but government intervention will be required to overcome its challenges
65,000 — Tons produced
 Digitization and automation of farms are profoundly changing farming operations – 1/2
McKinsey · 2018 · industry_trends
Digitization and automation of farms are profoundly changing farming operations – 1/2
 Digitization and automation of farms are profoundly changing farming operations – 2/2
McKinsey · 2018 · industry_trends
Digitization and automation of farms are profoundly changing farming operations – 2/2
$1.2 billion — precision agriculture spend
 The technology revolution will enable a new paradigm in productivity improvements, quality control, and production resilience of farms
McKinsey · 2018 · framework_other
The technology revolution will enable a new paradigm in productivity improvements, quality control, and production resilience of farms
 To remain competitive, farmers will need to develop their skills along 4 dimensions to adopt the technology revolutions
McKinsey · 2018 · framework_other
To remain competitive, farmers will need to develop their skills along 4 dimensions to adopt the technology revolutions
 Many stakeholders contributed to the assessment of the industry sector
McKinsey · 2018 · other
Many stakeholders contributed to the assessment of the industry sector
 Lebanon should aspire to be a niche regional industrial player by 2025
McKinsey · 2018 · strategic_options
Lebanon should aspire to be a niche regional industrial player by 2025
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