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By 2025, health-tech will still be nascent despite growing penetration among the tier 2 and tier 3 population.
Kearney · 2021 · market_sizing
By 2025, health-tech will still be nascent despite growing penetration among the tier 2 and tier 3 population.
~3 — GMV
 Key to unlocking HealthTech growth is to expand presence and build credibility among tier 2/3 population.
Kearney · 2021 · case_study
Key to unlocking HealthTech growth is to expand presence and build credibility among tier 2/3 population.
 Ed-tech will see a significant increase in the market size, driven by higher penetration in tier 2 and tier 3 cities.
Kearney · 2021 · market_sizing
Ed-tech will see a significant increase in the market size, driven by higher penetration in tier 2 and tier 3 cities.
0.6 — GMV in $ billion
 However, unlocking full potential will require more systematic push in the education system
Kearney · 2021 · pain_points
However, unlocking full potential will require more systematic push in the education system
 MSMEs are major contributors to Indonesia’s economy.
Kearney · 2021 · context
MSMEs are major contributors to Indonesia’s economy.
61% — GDP contribution
 However, Indonesian MSMEs are not their realizing their full potential since most take a passive approach—not actively performing business activities at all.
Kearney · 2021 · diagnosis
However, Indonesian MSMEs are not their realizing their full potential since most take a passive approach—not actively performing business activities at all.
6% — Prevalence of business activities
 Adoption of online methods is still minimal, even among MSMEs that are actively managing businesses.
Kearney · 2021 · diagnosis
Adoption of online methods is still minimal, even among MSMEs that are actively managing businesses.
25% — Incidence of online activities
 Overall, more than 80% of MSMEs in tier 2 and tier 3 cities adopt a wait-and-see mentality when it comes to digital practices.
Kearney · 2021 · segmentation
Overall, more than 80% of MSMEs in tier 2 and tier 3 cities adopt a wait-and-see mentality when it comes to digital practices.
85% — MSME digital adoption segment
 Given the strong potential for MSMEs, digital solutions for end-to-end SME services are springing up
Kearney · 2021 · process_diagram
Given the strong potential for MSMEs, digital solutions for end-to-end SME services are springing up
 Social media giants are ramping up their shop offerings and positioning themselves as total SME solutions.
Kearney · 2021 · framework_other
Social media giants are ramping up their shop offerings and positioning themselves as total SME solutions.
 While traditional B2C start-ups are also expanding to adjacent SME services.
Kearney · 2021 · case_study
While traditional B2C start-ups are also expanding to adjacent SME services.
 Digital could be a game-changer for Indonesian MSMEs, but significant efforts from start-ups and investors will be required.
Kearney · 2021 · diagnosis
Digital could be a game-changer for Indonesian MSMEs, but significant efforts from start-ups and investors will be required.
 Based on our observations, we expect three unicorns from three large categories in the next five years.
Kearney · 2021 · strategic_options
Based on our observations, we expect three unicorns from three large categories in the next five years.
3 — Unicorn count
 In e-commerce, Evermos becomes Indonesia’s largest social commerce platform by adopting reseller-based model for Indonesia’s tier 2 and tier 3 cities.
Kearney · 2021 · case_study
In e-commerce, Evermos becomes Indonesia’s largest social commerce platform by adopting reseller-based model for Indonesia’s tier 2 and tier 3 cities.
50,000 — active resellers
 Significant growth of non-tier 1 cities across key metrics in 2020
Kearney · 2021 · case_study
Significant growth of non-tier 1 cities across key metrics in 2020
35% — Non-tier 1 market penetration
 In SME services, GudangAda establishes itself as leading B2B e-commerce player by serving more than 300,000 merchants beyond tier 1 cities in Indonesia.
Kearney · 2021 · case_study
In SME services, GudangAda establishes itself as leading B2B e-commerce player by serving more than 300,000 merchants beyond tier 1 cities in Indonesia.
300,000 — active users
 4. Looking forward: much has been done, much remains to be done
Kearney · 2021 · section_divider
4. Looking forward: much has been done, much remains to be done
 From our interviews, we identified six enablers for digital adoption.
Kearney · 2021 · framework_other
From our interviews, we identified six enablers for digital adoption.
 The government has deployed initiatives to improve Indonesia’s digital ecosystem.
Kearney · 2021 · context
The government has deployed initiatives to improve Indonesia’s digital ecosystem.
 However, several imperatives need to be accelerated.
Kearney · 2021 · initiative_list
However, several imperatives need to be accelerated.
 Prominent countries with flourishing digital ecosystem are pushing to achieve key imperatives.
Kearney · 2021 · case_study
Prominent countries with flourishing digital ecosystem are pushing to achieve key imperatives.
227 — Number of unicorns
 China’s 14th Five-Year Plan signaled a central government focus on key imperatives to be a global technology powerhouse in the next five years.
Kearney · 2021 · context
China’s 14th Five-Year Plan signaled a central government focus on key imperatives to be a global technology powerhouse in the next five years.
$1.4 trillion — Investment
 While India has launched a comprehensive approach for developing key imperatives to accelerate its digital economy.
Kearney · 2021 · other
While India has launched a comprehensive approach for developing key imperatives to accelerate its digital economy.
 Other countries around the world are also racing to achieve key imperatives.
Kearney · 2021 · case_study
Other countries around the world are also racing to achieve key imperatives.
 Unlocking the potential of the digital economy requires solving interlinked issues.
Kearney · 2021 · framework_other
Unlocking the potential of the digital economy requires solving interlinked issues.
 Therefore, a comprehensive “whole of government” collaboration with the private sector is crucial.
Kearney · 2021 · recommendation
Therefore, a comprehensive “whole of government” collaboration with the private sector is crucial.
 Reiterating our assertions: digital potential beyond metropolitan Indonesia.
Kearney · 2021 · key_takeaways
Reiterating our assertions: digital potential beyond metropolitan Indonesia.
5x — growth
 Unlocking the next wave of digital growth: beyond metropolitan Indonesia
Kearney · 2021 · cover
Unlocking the next wave of digital growth: beyond metropolitan Indonesia
 These are the latest findings from Ipsos’ Perils of Perception survey. The survey was conducted in 30 markets and asked people about what individuals can do to tackle climate change. This deck presents findings for Great Britain only.
misc · 2021 · context
These are the latest findings from Ipsos’ Perils of Perception survey. The survey was conducted in 30 markets and asked people about what individuals can do to tackle climate change. This deck presents findings for Great Britain only.
 Despite high concern and high confidence among Britons we know what to do in our own lives to combat climate change, misperceptions are rife and many often just don’t know.
misc · 2021 · executive_summary
Despite high concern and high confidence among Britons we know what to do in our own lives to combat climate change, misperceptions are rife and many often just don’t know.
 In Great Britain, over 7 in 10 agree: "I understand what action I need to take to play my part in tackling climate change." But do we really?
misc · 2021 · context
In Great Britain, over 7 in 10 agree: "I understand what action I need to take to play my part in tackling climate change." But do we really?
7 in 10 — Public perception
 Looking at well-known ‘green’ actions, how does the public rank potential greenhouse gas savings from each?
misc · 2021 · transition
Looking at well-known ‘green’ actions, how does the public rank potential greenhouse gas savings from each?
 Going beyond the (more) obvious, what other actions could we take, and do we understand their potential impact?
misc · 2021 · transition
Going beyond the (more) obvious, what other actions could we take, and do we understand their potential impact?
 Climate change already displaces more people than conflict, but only a minority know this.
misc · 2021 · key_messages
Climate change already displaces more people than conflict, but only a minority know this.
 Feeling hot, hot, hot? Only one in twenty-five of the public know that all of the last six years were among the hottest on record.
misc · 2021 · key_messages
Feeling hot, hot, hot? Only one in twenty-five of the public know that all of the last six years were among the hottest on record.
1/25 — Public awareness
 Going plant-based makes more of a difference to your carbon footprint than eating local, but the public guess this is the other way around.
misc · 2021 · key_messages
Going plant-based makes more of a difference to your carbon footprint than eating local, but the public guess this is the other way around.
 The true meaning of food miles? Public understanding of relative impact of meat and miles is low. We have little idea of how burgers compare to carbon emissions from driving.
misc · 2021 · key_messages
The true meaning of food miles? Public understanding of relative impact of meat and miles is low. We have little idea of how burgers compare to carbon emissions from driving.
 From poverty to empowerment
McKinsey · 2014 · cover
From poverty to empowerment
 Encouraging progress on extreme poverty reduction
McKinsey · 2014 · context
Encouraging progress on extreme poverty reduction
22% — Headcount ratio of population below poverty line
 What it would take to economically empower every Indian – fulfilling eight basic needs
McKinsey · 2014 · framework_other
What it would take to economically empower every Indian – fulfilling eight basic needs
 680 million live below the Empowerment Line –2.5 times the extremely poor and 7 times their consumption gap
McKinsey · 2014 · problem_statement
680 million live below the Empowerment Line –2.5 times the extremely poor and 7 times their consumption gap
680mn — Population below poverty line
 Health, drinking water and sanitation form the largest share of the Empowerment Gap
McKinsey · 2014 · market_sizing
Health, drinking water and sanitation form the largest share of the Empowerment Gap
332 — Empowerment Gap
 An average Indian lacks access to 46% of services
McKinsey · 2014 · problem_statement
An average Indian lacks access to 46% of services
46% — Average Deprivation Score (ADS)
 Access deprivation varies by type of service
McKinsey · 2014 · geographic_map
Access deprivation varies by type of service
62% — Deprivation rate
 Historical reduction of Empowerment Gap largely from higher incomes
McKinsey · 2014 · financial_analysis
Historical reduction of Empowerment Gap largely from higher incomes
56% — Headcount ratio
 Government social spending is 6% of GDP but half of it does not benefit the people
McKinsey · 2014 · diagnosis
Government social spending is 6% of GDP but half of it does not benefit the people
50% — Percentage of spending reaching the people
 Looking ahead, two possible scenarios for India
McKinsey · 2014 · scenario_analysis
Looking ahead, two possible scenarios for India
580mn — Percent of population
 90% of potential impact comes from productivity and efficiency levers, just 10% comes from more social spending
McKinsey · 2014 · impact_sizing
90% of potential impact comes from productivity and efficiency levers, just 10% comes from more social spending
90% — Poverty reduction contribution
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