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51,416 slides across 1229 decks match.
Characteristic Evolution by Generation @ Peak Adult Years (18-33), USA... Millennials = More Urban / Diverse / Single...
BondCap · comparison_table
Characteristic Evolution by Generation @ Peak Adult Years (18-33), USA... Millennials = More Urban / Diverse / Single...
86% — Metropolitan population percentage
Marketing Channels Evolve With Time... Shaped by Evolution of Technology + Media
BondCap · section_divider
Marketing Channels Evolve With Time... Shaped by Evolution of Technology + Media
Each New Marketing Channel = Grew Faster… Internet > TV > Radio
BondCap · industry_trends
Each New Marketing Channel = Grew Faster… Internet > TV > Radio
$60B — Advertising Expenditures
Retailing Channels Evolve With Time... Shaped by Evolution of Technology + Distribution
BondCap · transition
Retailing Channels Evolve With Time... Shaped by Evolution of Technology + Distribution
Evolution of Commerce Over Past ~2 Centuries, USA = Stores → More Stores → Malls → E-Commerce
BondCap · context
Evolution of Commerce Over Past ~2 Centuries, USA = Stores → More Stores → Malls → E-Commerce
New / Emerging Retailers Optimize for Generational Change = J.C. Penney → Meijer → Walmart → Costco → Amazon → Casper
BondCap · industry_trends
New / Emerging Retailers Optimize for Generational Change = J.C. Penney → Meijer → Walmart → Costco → Amazon → Casper
Millennials = Impacting + Evolving Retail...
BondCap · section_divider
Millennials = Impacting + Evolving Retail...
Millennials @ 27% of Population = Largest Generation, USA... Spending Power Should Rise Significantly in Next 10-20 Years
BondCap · industry_trends
Millennials @ 27% of Population = Largest Generation, USA... Spending Power Should Rise Significantly in Next 10-20 Years
27% — Annual Expenditure
Internet Continues to Ramp as Retail Distribution Channel = 10% of Retail Sales vs. <2% in 2000
BondCap · industry_trends
Internet Continues to Ramp as Retail Distribution Channel = 10% of Retail Sales vs. <2% in 2000
10% — E-commerce as % of Total Retail Sales
Retail = Technology + Media + Distribution Increasingly Intertwined
BondCap · context
Retail = Technology + Media + Distribution Increasingly Intertwined
Retail – The New Normal = Drive Transaction Volume → Collect / Use Data → Launch New Products / Private Labels...
BondCap · case_study
Retail – The New Normal = Drive Transaction Volume → Collect / Use Data → Launch New Products / Private Labels...
21% — Percentage of total Amazon purchasers
...Products Become Brands...Brands Become Retailers... Retailers Become Products / Brands...Retailers Come Into Homes...
BondCap · process_diagram
...Products Become Brands...Brands Become Retailers... Retailers Become Products / Brands...Retailers Come Into Homes...
...Physical Retailers Become Digital Retailers... Digital Retailers Become Data-Optimized Physical Retailers...
BondCap · industry_trends
...Physical Retailers Become Digital Retailers... Digital Retailers Become Data-Optimized Physical Retailers...
$5,546 — Sales per Square Foot
...Connected Product Users Easily Notified When to Buy / Upgrade... Can Benefit from Viral Sharing
BondCap · case_study
...Connected Product Users Easily Notified When to Buy / Upgrade... Can Benefit from Viral Sharing
Internet-Enabled Retailers / Products / Brands On Rise =
BondCap · industry_trends
Internet-Enabled Retailers / Products / Brands On Rise =
Hyper-Targeted Marketing = Driving Growth for Retailers / Products / Brands
BondCap · case_study
Hyper-Targeted Marketing = Driving Growth for Retailers / Products / Brands
36% — Return on Ad Spend
Stitch Fix User Experience = Micro Data-Driven Engagement & Satisfaction... Data Collection + Personalization / Curation + Feedback...
BondCap · case_study
Stitch Fix User Experience = Micro Data-Driven Engagement & Satisfaction... Data Collection + Personalization / Curation + Feedback...
99.99% — Unique shipments
...Stitch Fix Back-End Experience = 39% of Clients Purchase Majority of Clothing from Stitch Fix vs. ~30% of Clients Y/Y
BondCap · case_study
...Stitch Fix Back-End Experience = 39% of Clients Purchase Majority of Clothing from Stitch Fix vs. ~30% of Clients Y/Y
39% — Client wallet share
Many Internet Retailers / Brands @ $100MM in Annual Sales* in <5 Years... Took Nike = 14 Years / Lululemon = 9 / Under Armour = 8**
BondCap · industry_trends
Many Internet Retailers / Brands @ $100MM in Annual Sales* in <5 Years... Took Nike = 14 Years / Lululemon = 9 / Under Armour = 8**
$100MM — Annual Sales
RE-IMAGINING COMMUNICATION VIA SOCIAL PLATFORMS –
– VIDEO
– IMAGE
– MESSAGING
BondCap · section_divider
RE-IMAGINING COMMUNICATION VIA SOCIAL PLATFORMS – – VIDEO – IMAGE – MESSAGING
Visual (Video + Image) Usage Continues to Rise
BondCap · section_divider
Visual (Video + Image) Usage Continues to Rise
Millennial Social Network Engagement Leaders = Visual... Facebook / Snapchat / Instagram...
BondCap · market_landscape
Millennial Social Network Engagement Leaders = Visual... Facebook / Snapchat / Instagram...
Generation Z (Ages 1-20) = Communicates with Images
BondCap · comparison_table
Generation Z (Ages 1-20) = Communicates with Images
Video Viewing Evolution Over Past Century =
BondCap · process_diagram
Video Viewing Evolution Over Past Century =
Video Evolution = Accelerating
Live (Linear) → On-Demand → Semi-Live → Real-Live
BondCap · process_diagram
Video Evolution = Accelerating Live (Linear) → On-Demand → Semi-Live → Real-Live
Video Usage / Sophistication / Relevance Continues to Grow Rapidly
BondCap · section_divider
Video Usage / Sophistication / Relevance Continues to Grow Rapidly
User-Shared Video Views on Snapchat & Facebook = Growing Fast
BondCap · industry_trends
User-Shared Video Views on Snapchat & Facebook = Growing Fast
10B — Daily Video Views
Smartphone Usage Increasingly = Camera + Storytelling + Creativity + Messaging / Sharing
BondCap · key_messages
Smartphone Usage Increasingly = Camera + Storytelling + Creativity + Messaging / Sharing
Snapchat Trifecta = Communications + Video + Platform... Stories (Personal) → Live (Personal + Pro Curation) → Discover (Pro)
BondCap · process_diagram
Snapchat Trifecta = Communications + Video + Platform... Stories (Personal) → Live (Personal + Pro Curation) → Discover (Pro)
70MM+ — Monthly Active Users
Advertisers / Brands = Finding Ways Into... Camera-Based Storytelling + Creativity + Messaging / Sharing
BondCap · transition
Advertisers / Brands = Finding Ways Into... Camera-Based Storytelling + Creativity + Messaging / Sharing
Brand Filters Integrated into Snapchat Snaps by Users... Often Geo-Fenced, in Venue
BondCap · case_study
Brand Filters Integrated into Snapchat Snaps by Users... Often Geo-Fenced, in Venue
76MM+ — Views
Branded Snapchat Lenses & Facebook Filters… Increasingly Applied by Users
BondCap · case_study
Branded Snapchat Lenses & Facebook Filters… Increasingly Applied by Users
20 Seconds — Average interaction time
Real-Live = Facebook Live... New Paradigm for Live Broadcasting
BondCap · key_messages
Real-Live = Facebook Live... New Paradigm for Live Broadcasting
UGC (User Generated Content) @ New Orders of Viewing Magnitude... Facebook Live = Raw / Authentic / Accessible for Creators & Consumers
BondCap · case_study
UGC (User Generated Content) @ New Orders of Viewing Magnitude... Facebook Live = Raw / Authentic / Accessible for Creators & Consumers
153MM+ — Views
Live Sports Viewing = Has Always Been Social But.... It’s Just Getting Started
BondCap · section_divider
Live Sports Viewing = Has Always Been Social But.... It’s Just Getting Started
Live Streaming – Wrapped with Social Media Tools – Helps Make that More of a Reality...
BondCap · context
Live Streaming – Wrapped with Social Media Tools – Helps Make that More of a Reality...
2016E = Milestone Year for ‘Traditional’ Live Streaming on Social Networks… NFL Live Broadcast TV of Thursday Night Football on Twitter (Fall 2016)
BondCap · case_study
2016E = Milestone Year for ‘Traditional’ Live Streaming on Social Networks… NFL Live Broadcast TV of Thursday Night Football on Twitter (Fall 2016)
Image Usage / Sophistication / Relevance Continues to Grow Rapidly
BondCap · section_divider
Image Usage / Sophistication / Relevance Continues to Grow Rapidly
Image Growth Remains Strong
BondCap · industry_trends
Image Growth Remains Strong
3,000 — Daily photos shared
Images = Monetization Options Rising
BondCap · section_divider
Images = Monetization Options Rising
Image-Based Platforms Like Pinterest = Often Used for Finding Products / Shopping...
BondCap · market_landscape
Image-Based Platforms Like Pinterest = Often Used for Finding Products / Shopping...
55% — Percentage of users
...Image-Based Platforms Like OfferUp = High (& Rising) Engagement Levels & Used for Commerce...
BondCap · industry_trends
...Image-Based Platforms Like OfferUp = High (& Rising) Engagement Levels & Used for Commerce...
25 — Average Daily Time Spent per User
...Image-Based Peer-to-Peer (P2P) Marketplace OfferUp = Ramping Faster than eBay @ Same Stage...
BondCap · competitive_analysis
...Image-Based Peer-to-Peer (P2P) Marketplace OfferUp = Ramping Faster than eBay @ Same Stage...
...Image-Based Platform Houzz = Content + Community + Commerce Continue to Ramp...
BondCap · case_study
...Image-Based Platform Houzz = Content + Community + Commerce Continue to Ramp...
40MM — User/Product Growth
...Houzz Personalized Planning with Images = 3-4x Higher Engagement...5x Higher Purchase Conversion
BondCap · client_example
...Houzz Personalized Planning with Images = 3-4x Higher Engagement...5x Higher Purchase Conversion
5x — Purchase Conversion
Messaging = Evolving Rapidly
BondCap · transition
Messaging = Evolving Rapidly
Messaging Leaders = Strong User (+ Use) Growth
BondCap · key_messages
Messaging Leaders = Strong User (+ Use) Growth
Messaging Continues to Grow Rapidly... Leaders = WhatsApp / Facebook Messenger / WeChat
BondCap · industry_trends
Messaging Continues to Grow Rapidly... Leaders = WhatsApp / Facebook Messenger / WeChat
1,000 — Monthly Active Users (MM)
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