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51,416 slides across 1229 decks match.
Treemap Arc Catalog
We are focused on acquisition momentum and customer engagement to drive revenue growth
McKinsey · 2024 · process_diagram
We are focused on acquisition momentum and customer engagement to drive revenue growth
 Customer treatment strategies grow organic customer card spend over time
McKinsey · 2024 · strategic_options
Customer treatment strategies grow organic customer card spend over time
37% — Spend growth
 Our integrated model unlocks more “card-able” spend
McKinsey · 2024 · process_diagram
Our integrated model unlocks more “card-able” spend
~20% — Average Lift in AXP Charge Volume
 We are bringing our multi-product experiences together in Business Blueprint, our digital ecosystem
McKinsey · 2024 · impact_sizing
We are bringing our multi-product experiences together in Business Blueprint, our digital ecosystem
3x — Revenue uplift
 We still have room to grow into our customers' on-card borrowing wallets
McKinsey · 2024 · market_landscape
We still have room to grow into our customers' on-card borrowing wallets
31% — Lend Share
 Our new products create growth and engagement opportunities
McKinsey · 2024 · key_takeaways
Our new products create growth and engagement opportunities
+92% — Growth and engagement
 Runway for growth in International
McKinsey · 2024 · transition
Runway for growth in International
 International is a growth driver for AXP
McKinsey · 2024 · financial_analysis
International is a growth driver for AXP
+18% — Revenue growth
 Our top 15 issuing countries represent over half the estimated International card payments revenue pool
McKinsey · 2024 · market_sizing
Our top 15 issuing countries represent over half the estimated International card payments revenue pool
57% — International card revenue pool share
 In our top 5 countries we are growing faster than the industry
McKinsey · 2024 · benchmark_peers
In our top 5 countries we are growing faster than the industry
+20% — Revenue CAGR
 We are gaining share in card spend
McKinsey · 2024 · market_landscape
We are gaining share in card spend
+18% — Billed Business CAGR
 Our strong growth coupled with our share position presents an attractive opportunity for continued momentum
McKinsey · 2024 · market_landscape
Our strong growth coupled with our share position presents an attractive opportunity for continued momentum
11% — AXP % of Total Estimated Credit & Debit Spend
 We have been able to attract a premium consumer base with high spending capacity and high credit quality
McKinsey · 2024 · key_takeaways
We have been able to attract a premium consumer base with high spending capacity and high credit quality
82% — Delinquency rate
 Our Small Business growth combined with our low card penetration presents significant room to grow
McKinsey · 2024 · market_landscape
Our Small Business growth combined with our low card penetration presents significant room to grow
4.7X — Card penetration
 Our premium customer base is evidenced by strong Travel & Entertainment and Cross-border Spend
McKinsey · 2024 · key_messages
Our premium customer base is evidenced by strong Travel & Entertainment and Cross-border Spend
32% — Spend share
 This premium base drives revenue from Spend & Fees, and presents an opportunity to grow on lend
McKinsey · 2024 · revenue_buildup
This premium base drives revenue from Spend & Fees, and presents an opportunity to grow on lend
89% — International Revenue Composition
 Our Membership Model is unique and working effectively
McKinsey · 2024 · framework_other
Our Membership Model is unique and working effectively
 We have a compelling portfolio of premium products that we refresh regularly
McKinsey · 2024 · other
We have a compelling portfolio of premium products that we refresh regularly
>30 — Product refreshes
 We have steadily added value to Consumer Platinum while pricing accordingly and growing accounts
McKinsey · 2024 · case_study
We have steadily added value to Consumer Platinum while pricing accordingly and growing accounts
+21% — Annual Card fees
 In addition, we have a range of key partners that support our value propositions and ambitions
McKinsey · 2024 · context
In addition, we have a range of key partners that support our value propositions and ambitions
 The Membership Model enables cross-border innovation that scales globally
McKinsey · 2024 · other
The Membership Model enables cross-border innovation that scales globally
 Capability investments enable us to attract and engage consumers & small businesses in their channel of choice
McKinsey · 2024 · kpi_dashboard
Capability investments enable us to attract and engage consumers & small businesses in their channel of choice
84% — Digital Acquisition Rate
 Our Membership Model is helping us attract new generations to Premium Consumer products...
McKinsey · 2024 · key_takeaways
Our Membership Model is helping us attract new generations to Premium Consumer products...
73% — New Accounts Acquired
 ... and this membership effect also drives increased engagement and retention
McKinsey · 2024 · key_takeaways
... and this membership effect also drives increased engagement and retention
96% — Retention rate
 Coverage gains drive additional growth momentum as our Card Members can use their cards in more places
McKinsey · 2024 · market_landscape
Coverage gains drive additional growth momentum as our Card Members can use their cards in more places
+50% — Merchant acceptance
 Our investment in coverage since 2017 has resulted in more than tripling the number of locations that accept American Express
McKinsey · 2024 · key_takeaways
Our investment in coverage since 2017 has resulted in more than tripling the number of locations that accept American Express
89M — Global Locations in Force
 A key driver of our coverage success has been the continued evolution of the hybrid acquiring model...
McKinsey · 2024 · other
A key driver of our coverage success has been the continued evolution of the hybrid acquiring model...
 Coverage gains are helping to strengthen overall Consumer Card Member Satisfaction...
McKinsey · 2024 · kpi_dashboard
Coverage gains are helping to strengthen overall Consumer Card Member Satisfaction...
+970 — Customer Satisfaction with Acceptance (bps)
 Since 2019, we have maintained virtual parity in the US...
McKinsey · 2024 · market_landscape
Since 2019, we have maintained virtual parity in the US...
17.8M — Accepting Locations
 ...enabling New Card Members to transact more frequently & capture a greater share of wallet from younger generation
McKinsey · 2024 · key_messages
...enabling New Card Members to transact more frequently & capture a greater share of wallet from younger generation
175 — Transactions per New Account
 We are also expanding by efficiently gaining coverage in low & new-to-plastic industries...
McKinsey · 2024 · market_landscape
We are also expanding by efficiently gaining coverage in low & new-to-plastic industries...
+21% — Total US Volume
 ...successful execution will result in greater usage of the network and greater spend
McKinsey · 2024 · process_diagram
...successful execution will result in greater usage of the network and greater spend
 Our priority focus in International is to accelerate acceptance where it matters most
McKinsey · 2024 · strategic_options
Our priority focus in International is to accelerate acceptance where it matters most
 Since launching our International strategy in 2017, we have made significant progress expanding coverage...
McKinsey · 2024 · context
Since launching our International strategy in 2017, we have made significant progress expanding coverage...
$518B — Network Spend
 ...focusing on critically important key verticals...
McKinsey · 2024 · market_landscape
...focusing on critically important key verticals...
96% — Acceptance rate
 ...and in key priorities cities where our card members live, work & travel most...
McKinsey · 2024 · kpi_dashboard
...and in key priorities cities where our card members live, work & travel most...
100% — LIF Coverage
 ...and in top tourist destinations through expanded use of local Bank partnership acquiring
McKinsey · 2024 · impact_sizing
...and in top tourist destinations through expanded use of local Bank partnership acquiring
90% — LIF Coverage
 We have expanded the use of partners to transform coverage in key countries...and we are deploying the same strategy across Europe
McKinsey · 2024 · case_study
We have expanded the use of partners to transform coverage in key countries...and we are deploying the same strategy across Europe
95% — LIF Coverage (%)
 Successful execution will result in acceleration of coverage and greater spend
McKinsey · 2024 · impact_sizing
Successful execution will result in acceleration of coverage and greater spend
90M — International Locations
 Sustained investments to enhance the AXP network have successfully delivered value to date and enabled future growth
McKinsey · 2024 · other
Sustained investments to enhance the AXP network have successfully delivered value to date and enabled future growth
 Amex Offers is a powerful platform connecting merchants & Card Members leveraging the value of our integrated payments platform...
McKinsey · 2024 · other
Amex Offers is a powerful platform connecting merchants & Card Members leveraging the value of our integrated payments platform...
 ...and we are transforming the platform to accelerate growth & aspire to unlock $1Bn of global partner funded value redeemed for Card Members
McKinsey · 2024 · strategic_options
...and we are transforming the platform to accelerate growth & aspire to unlock $1Bn of global partner funded value redeemed for Card Members
$1,000M — Partner Funded Value Redeemed
 We built a new agile platform with Fintech partners to launch more cards on the Network
McKinsey · 2024 · client_example
We built a new agile platform with Fintech partners to launch more cards on the Network
 We have accelerated coverage in the Transit Industry & continue to launch Tap-to-Pay solutions worldwide
McKinsey · 2024 · case_study
We have accelerated coverage in the Transit Industry & continue to launch Tap-to-Pay solutions worldwide
 Creating Operating Leverage unlocks efficiencies and enables growth for the company
McKinsey · 2024 · financial_analysis
Creating Operating Leverage unlocks efficiencies and enables growth for the company
11.9% — Operating Expense as % of Revenue
 Servicing expenses as a percentage of Revenue continues to decline and our aspiration is to be <4.5%
McKinsey · 2024 · financial_analysis
Servicing expenses as a percentage of Revenue continues to decline and our aspiration is to be <4.5%
<4.5% — Servicing expenses as % of Revenue
 This is partly driven by lower tenure Card Members engaging with us more digitally...
McKinsey · 2024 · analyze_data
This is partly driven by lower tenure Card Members engaging with us more digitally...
75% — Global Digitally Active Card Members (%)
 ...as well as younger customers engaging more digitally...
McKinsey · 2024 · industry_trends
...as well as younger customers engaging more digitally...
81% — Global Digitally Active Card Members (%)
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