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AI-driven voice & media becoming the next enterprise UX frontier
Accel · industry_trends
AI-driven voice & media becoming the next enterprise UX frontier
 ENVIRONMENT EMERGENCY?
IPSOS · 2021 · cover
ENVIRONMENT EMERGENCY?
 #1: Emergency!
IPSOS · 2021 · problem_statement
#1: Emergency!
91% — % agree
 #1: Emergency!
IPSOS · 2021 · market_landscape
#1: Emergency!
92% — % agree
 #2: Emergency?
IPSOS · 2021 · industry_trends
#2: Emergency?
36% — Percentage of respondents
 #3: An opportunity for change?
IPSOS · 2021 · key_takeaways
#3: An opportunity for change?
75% — Public agreement percentage
 #4: An opportunity for business?
IPSOS · 2021 · context
#4: An opportunity for business?
 #4: An opportunity for business?
IPSOS · 2021 · market_landscape
#4: An opportunity for business?
82% — Consumer priority percentage
 #4: An opportunity for business?
IPSOS · 2021 · market_landscape
#4: An opportunity for business?
82% — Consumer preference percentage
 #5: An opportunity for us?
IPSOS · 2021 · market_landscape
#5: An opportunity for us?
59% — Public perception of emission reduction impact
 #5: An opportunity for us?
IPSOS · 2021 · problem_statement
#5: An opportunity for us?
58.6 — CO2 saved (tonnes)
 Industry's Sustainability Imperative
IPSOS · 2021 · section_divider
Industry's Sustainability Imperative
 Sustainability is a complex, nebulous, ever-changing term
IPSOS · 2021 · context
Sustainability is a complex, nebulous, ever-changing term
 Pandemic has boosted concern for ‘Social’ – but nearly tied with ‘Environmental’ in terms of concern
IPSOS · 2021 · industry_trends
Pandemic has boosted concern for ‘Social’ – but nearly tied with ‘Environmental’ in terms of concern
41% — Consumer priority ranking
 Blurring of E & S: Rise of ‘planetary health’
IPSOS · 2021 · industry_trends
Blurring of E & S: Rise of ‘planetary health’
71% — Public perception of climate/pandemic link
 Real danger in brands pursuing a singular definition
IPSOS · 2021 · case_study
Real danger in brands pursuing a singular definition
 Brands have integral role in sustainability fight – but need to ‘gear up’ properly. Just remember your Shield, Sword & Standard.
IPSOS · 2021 · framework_other
Brands have integral role in sustainability fight – but need to ‘gear up’ properly. Just remember your Shield, Sword & Standard.
 Not about permission – but about clarity and leadership. Industry has opportunity to lead and define the conversation.
IPSOS · 2021 · client_example
Not about permission – but about clarity and leadership. Industry has opportunity to lead and define the conversation.
 TETRA PAK INDEX EXPLORES THE CHANGING LANDSCAPE
IPSOS · 2021 · client_example
TETRA PAK INDEX EXPLORES THE CHANGING LANDSCAPE
 The home has been redefined as sanctuary, workplace, schoolroom, entertainment hub, shopping mall and more, significantly changing daily routines and rituals.
IPSOS · 2021 · context
The home has been redefined as sanctuary, workplace, schoolroom, entertainment hub, shopping mall and more, significantly changing daily routines and rituals.
 61% of consumers are doing more cooking at home now compared to pre-pandemic times.
IPSOS · 2021 · quote_slide
61% of consumers are doing more cooking at home now compared to pre-pandemic times.
61% — cooking at home
 MINIMIZING FOOD WASTE – A KEY DRIVER BEHIND HOME COOKING
IPSOS · 2021 · industry_trends
MINIMIZING FOOD WASTE – A KEY DRIVER BEHIND HOME COOKING
73% — Consumer preference
 PACKAGING MORE IMPORTANT THEN EVER
IPSOS · 2021 · industry_trends
PACKAGING MORE IMPORTANT THEN EVER
 65% agree that Food Safety is a major concern for society
IPSOS · 2021 · quote_slide
65% agree that Food Safety is a major concern for society
65% — consumer agreement
 CONSUMERS ALSO WILLING TO CHANGE AND TAKE RESPONSIBILITY
IPSOS · 2021 · key_messages
CONSUMERS ALSO WILLING TO CHANGE AND TAKE RESPONSIBILITY
50% — consumer sentiment
 The pandemic has made us more aware of, and more concerned about nature, health and ecology.
IPSOS · 2021 · quote_slide
The pandemic has made us more aware of, and more concerned about nature, health and ecology.
 High expectations on retailers, policymakers, food manufacturers and brands to lead the way in sustainable practices.
IPSOS · 2021 · key_takeaways
High expectations on retailers, policymakers, food manufacturers and brands to lead the way in sustainable practices.
84% — consumer preference
 2/3 of consumers agree that "being healthy is being safe"
IPSOS · 2021 · key_takeaways
2/3 of consumers agree that "being healthy is being safe"
2/3 — consumer agreement
 FROM PROTECTION TO PREVENTION
IPSOS · 2021 · key_takeaways
FROM PROTECTION TO PREVENTION
62% — consumer preference
 Ethos is Gandhian
IPSOS · 2021 · quote_slide
Ethos is Gandhian
 Food, and the Provider, both are worshipped
IPSOS · 2021 · other
Food, and the Provider, both are worshipped
 Single-Use plastic recognized as a villain Banned in 2019, however implementation a problem
IPSOS · 2021 · context
Single-Use plastic recognized as a villain Banned in 2019, however implementation a problem
 ... Entrepreneurs very active
IPSOS · 2021 · client_example
... Entrepreneurs very active
 ... Influencers stepping in with awareness and funding
IPSOS · 2021 · client_example
... Influencers stepping in with awareness and funding
 ... Back to some of our old habits
IPSOS · 2021 · other
... Back to some of our old habits
 Consumers are a part of responsible recycling initiatives, at an individual and community level
IPSOS · 2021 · client_example
Consumers are a part of responsible recycling initiatives, at an individual and community level
 Consumers want brands to act
IPSOS · 2021 · industry_trends
Consumers want brands to act
50% — Recurring Revenue
 India is young and consumers are supporting sustainability initiatives
IPSOS · 2021 · key_messages
India is young and consumers are supporting sustainability initiatives
 Koreans’ efforts to reduce packaging waste
IPSOS · 2021 · section_divider
Koreans’ efforts to reduce packaging waste
 No plastic single-use cups in café
IPSOS · 2021 · case_study
No plastic single-use cups in café
 Main culprit of the increase in plastic waste: ‘K- food’
IPSOS · 2021 · problem_statement
Main culprit of the increase in plastic waste: ‘K- food’
 Continuous efforts... But not winning the war yet
IPSOS · 2021 · case_study
Continuous efforts... But not winning the war yet
 Driving AI competencies in delivering financial services
PwC · 2023 · section_divider
Driving AI competencies in delivering financial services
 AI has made inroads into several areas of financial services in Hong Kong with considerable integration seen in virtual assistant/chatbots, fraud detection, and biometric authentication
PwC · 2023 · industry_trends
AI has made inroads into several areas of financial services in Hong Kong with considerable integration seen in virtual assistant/chatbots, fraud detection, and biometric authentication
80% — Perceived degree of AI integration
 Over 80% of respondents believe the use of AI has improved the overall efficiency of their organisation, both in terms of costs and customer satisfaction across multiple areas
PwC · 2023 · key_takeaways
Over 80% of respondents believe the use of AI has improved the overall efficiency of their organisation, both in terms of costs and customer satisfaction across multiple areas
80% — Efficiency improvement
 More than 40% of respondents believe Hong Kong is at par with other financial hubs in terms of the development and application of AI in financial service industry
PwC · 2023 · key_takeaways
More than 40% of respondents believe Hong Kong is at par with other financial hubs in terms of the development and application of AI in financial service industry
40.7% — Perception of AI development status
 Harness the Power of AI: challenges and opportunities
PwC · 2023 · section_divider
Harness the Power of AI: challenges and opportunities
 Data availability and quality, cybersecurity and data privacy, and skill gap in the workforce pose significant challenges to the further implementation of AI
PwC · 2023 · pain_points
Data availability and quality, cybersecurity and data privacy, and skill gap in the workforce pose significant challenges to the further implementation of AI
68.2% — Percentage of respondents
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