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51,416 slides across 1229 decks match.
Treemap Arc Catalog
Consumers mostly go online throughout journey, but some go offline to buy
misc · 2022 · customer_journey
Consumers mostly go online throughout journey, but some go offline to buy
88% — Online as % of all channels
 Consumers still discovery-led, but some category nuances
misc · 2022 · customer_journey
Consumers still discovery-led, but some category nuances
60% — Percentage of respondents who don't know what they want when shopping online
 Video on social media is the fastest-growing source for online discovery
misc · 2022 · market_landscape
Video on social media is the fastest-growing source for online discovery
70% — CAGR
 Social media and messaging key online channels in Evaluation stage
misc · 2022 · market_landscape
Social media and messaging key online channels in Evaluation stage
43% — online channel share
 'Word of mouth', social media most influential means of consideration for consumers
misc · 2022 · market_landscape
'Word of mouth', social media most influential means of consideration for consumers
 Online marketplaces and alternative eCommerce dominate in Purchase stage
misc · 2022 · market_landscape
Online marketplaces and alternative eCommerce dominate in Purchase stage
51% — online spend allocation
 'Look and feel' factor, easing restrictions top reasons for shift to offline
misc · 2022 · market_landscape
'Look and feel' factor, easing restrictions top reasons for shift to offline
 Consumers are experimental and seek more value and engagement
misc · 2022 · context
Consumers are experimental and seek more value and engagement
 More consumers trying different brands, and small players set to benefit most
misc · 2022 · industry_trends
More consumers trying different brands, and small players set to benefit most
53% — Percentage of consumers who switched brands
 Brand-switching edging up especially for non-essentials
misc · 2022 · market_landscape
Brand-switching edging up especially for non-essentials
53% — percentage of respondents who switched brands
 Non-essential categories see more trading down
misc · 2022 · market_landscape
Non-essential categories see more trading down
40% — Trading down
 Southeast Asian consumers switched brands mainly for value and product quality
misc · 2022 · heatmap_matrix
Southeast Asian consumers switched brands mainly for value and product quality
 Insurgent brands benefiting from brand-switching behavior
misc · 2022 · case_study
Insurgent brands benefiting from brand-switching behavior
+53% — market share change
 Shoppers switching platforms in search of better value and quality
misc · 2022 · market_landscape
Shoppers switching platforms in search of better value and quality
40% — Platform switching rate
 Consumers are expanding their platform options further when shopping online
misc · 2022 · industry_trends
Consumers are expanding their platform options further when shopping online
15 — number of online platforms used
 Consumers shopping at double the number of online platforms compared to 2021
misc · 2022 · market_landscape
Consumers shopping at double the number of online platforms compared to 2021
1.9X — Number of online platforms used
 Consumer satisfaction with online experience dips despite growing use of eCommerce
misc · 2022 · kpi_dashboard
Consumer satisfaction with online experience dips despite growing use of eCommerce
35% — Net Promoter Score (NPS)
 A possible contributing factor for this decline could be that as pandemic-related movement restrictions are lifted and consumers have more options to do their shopping, online platforms are facing more competition from offline.
misc · 2022 · context
A possible contributing factor for this decline could be that as pandemic-related movement restrictions are lifted and consumers have more options to do their shopping, online platforms are facing more competition from offline.
 Variety, price and availability are key factors for customer satisfaction this year
misc · 2022 · context
Variety, price and availability are key factors for customer satisfaction this year
 Online marketplaces and alternative eCommerce rule digital shopping space
misc · 2022 · market_landscape
Online marketplaces and alternative eCommerce rule digital shopping space
73% — online spend allocation
 Social media players dominate alternative eCommerce
misc · 2022 · market_landscape
Social media players dominate alternative eCommerce
51% — online spend allocation
 Business messaging gaining pace in digital shopping
misc · 2022 · market_landscape
Business messaging gaining pace in digital shopping
25% — Alternative eCommerce penetration
 Three out of 4 Indonesian respondents have used business messaging in the past year
misc · 2022 · industry_trends
Three out of 4 Indonesian respondents have used business messaging in the past year
77% — Business messaging adoption rate
 Video plays vital role in engagement amid rapidly growing usage
misc · 2022 · industry_trends
Video plays vital role in engagement amid rapidly growing usage
64.5 minutes — Average daily screentime
 Engaging consumers through videos a priority for brands
misc · 2022 · industry_trends
Engaging consumers through videos a priority for brands
1 in 3 — Video channel usage
 Growth of Southeast Asian creator economy is supporting shift to video
misc · 2022 · industry_trends
Growth of Southeast Asian creator economy is supporting shift to video
11x — purchase growth
 The creator economy is growing phenomenally
misc · 2022 · quote_slide
The creator economy is growing phenomenally
 Southeast Asia forges ahead with the adoption of future technologies
misc · 2022 · transition
Southeast Asia forges ahead with the adoption of future technologies
 Southeast Asia ranks above most other markets in fintech and web3 adoption
misc · 2022 · timeline
Southeast Asia ranks above most other markets in fintech and web3 adoption
 Southeast Asia leads adoption of most fintech and web3
misc · 2022 · industry_trends
Southeast Asia leads adoption of most fintech and web3
 Future tech at varying degrees of maturity within Southeast Asia
misc · 2022 · market_landscape
Future tech at varying degrees of maturity within Southeast Asia
69% — Usage rate
 Practical benefits and convenience drive adoption and usage of new tech
misc · 2022 · market_landscape
Practical benefits and convenience drive adoption and usage of new tech
 Crypto and AR are top-used metaverse-related tech in Southeast Asia
misc · 2022 · industry_trends
Crypto and AR are top-used metaverse-related tech in Southeast Asia
55% — penetration rate
 2021 a standout year for Southeast Asia as deal flow picked up
misc · 2022 · market_landscape
2021 a standout year for Southeast Asia as deal flow picked up
US$25.3 billion — PE/VC investment value
 Singapore and Indonesia dominate deals in region, with investments in fintech growing
misc · 2022 · market_landscape
Singapore and Indonesia dominate deals in region, with investments in fintech growing
80% — Investment deal value
 Disrupt or be disrupted – consumers of the future will not wait for you
misc · 2022 · transition
Disrupt or be disrupted – consumers of the future will not wait for you
 Adapt to changing macro conditions and consumer behaviors
misc · 2022 · transition
Adapt to changing macro conditions and consumer behaviors
 Stay the course on Southeast Asia
misc · 2022 · key_messages
Stay the course on Southeast Asia
$4.5 trillion — GDP
 Tackle inflation head on
misc · 2022 · recommendation
Tackle inflation head on
 03. Balance security and efficiency in the supply chain
misc · 2022 · recommendation
03. Balance security and efficiency in the supply chain
 04. Build an integrated channel strategy
misc · 2022 · recommendation
04. Build an integrated channel strategy
 3. Ruthlessly remove barriers to conversion
misc · 2022 · initiative_list
3. Ruthlessly remove barriers to conversion
 Take a future-back approach on your industry
misc · 2022 · section_divider
Take a future-back approach on your industry
 Despite the looming unknown, steps can be taken in the face of these changes:
misc · 2022 · next_steps
Despite the looming unknown, steps can be taken in the face of these changes:
 06. Upgrade your operating model
misc · 2022 · section_divider
06. Upgrade your operating model
 To address the above organizational challenge and ensure delivery of digital transformation successes, businesses need to consider the following actions:
misc · 2022 · recommendation
To address the above organizational challenge and ensure delivery of digital transformation successes, businesses need to consider the following actions:
 Should Finance transform... and transform digitally?
Deloitte · 2021 · transition
Should Finance transform... and transform digitally?
60% — Digital transformation projects in Finance
 Is “Going Digital” still an option for Finance?
Deloitte · 2021 · problem_statement
Is “Going Digital” still an option for Finance?
69% — Time allocation
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