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51,416 slides across 1229 decks match.
Content
misc · 2023 · section_divider
Content
Content
misc · 2023 · table_of_contents
Content
Get in touch with us
misc · 2023 · next_steps
Get in touch with us
About EY
misc · 2023 · disclaimer
About EY
Era of alignment
Nielsen · 2022 · cover
Era of alignment
Foreword
Nielsen · 2022 · other
Foreword
2022 global annual marketing report
Nielsen · 2022 · table_of_contents
2022 global annual marketing report
Introduction
Nielsen · 2022 · industry_trends
Introduction
53% — Expected budget change
Key takeaways
Nielsen · 2022 · key_takeaways
Key takeaways
54% — Confidence in full-funnel measurement
Factors affecting brand equity
Nielsen · 2022 · context
Factors affecting brand equity
10%-35% — brand equity contribution
Expected change in social media spending by market
Nielsen · 2022 · industry_trends
Expected change in social media spending by market
64% — Social media spending change
Perceived effectiveness of primary paid traditional channels
Nielsen · 2022 · industry_trends
Perceived effectiveness of primary paid traditional channels
47% — Perceived effectiveness
Key recommendations for marketers
Nielsen · 2022 · recommendation
Key recommendations for marketers
Confidence in measurement by metric
Nielsen · 2022 · data_table
Confidence in measurement by metric
64% — Confidence in measurement
Key recommendations for marketers
Nielsen · 2022 · recommendation
Key recommendations for marketers
Key recommendations for marketers
Nielsen · 2022 · recommendation
Key recommendations for marketers
Make your brand your promise
Nielsen · 2022 · key_messages
Make your brand your promise
67% — Importance of CSR/Diversity initiatives
#eyeslipsface TIKTOK campaign snapshot
Nielsen · 2022 · case_study
#eyeslipsface TIKTOK campaign snapshot
12.88% — Engagement rate
Marketing channel and consumer trust
Nielsen · 2022 · market_landscape
Marketing channel and consumer trust
89% — Consumer trust percentage
Key recommendations for marketers
Nielsen · 2022 · recommendation
Key recommendations for marketers
About this report
Nielsen · 2022 · appendix
About this report
1,943 — Total respondents
Digital Index
RolandBerger · 2016 · cover
Digital Index
Contents
RolandBerger · 2016 · table_of_contents
Contents
A. Synthesis
RolandBerger · 2016 · section_divider
A. Synthesis
B. Methodology
RolandBerger · 2016 · section_divider
B. Methodology
C. Study results
RolandBerger · 2016 · section_divider
C. Study results
D. Competence in Digital Transformation
RolandBerger · 2016 · section_divider
D. Competence in Digital Transformation
D. Contact
RolandBerger · 2016 · other
D. Contact
Roland Berger
RolandBerger · 2016 · other
Roland Berger
Beyond the noise: Orchestrating AI-driven customer excellence
KPMG · 2024 · cover
Beyond the noise: Orchestrating AI-driven customer excellence
Contents
KPMG · 2024 · table_of_contents
Contents
Foreword
KPMG · 2024 · other
Foreword
Report overview
KPMG · 2024 · executive_summary
Report overview
Highlights from the 2024 CEE research
KPMG · 2024 · section_divider
Highlights from the 2024 CEE research
Global insights on customer excellence
KPMG · 2024 · industry_trends
Global insights on customer excellence
86,073 — Customer Experience Excellence (CEE) score growth
Evolving customer expectations
KPMG · 2024 · industry_trends
Evolving customer expectations
77% — Customer experience score
Customer preferences and behaviors
KPMG · 2024 · industry_trends
Customer preferences and behaviors
60% — Willingness to pay for premium experience
Leading companies by country/region
KPMG · 2024 · data_table
Leading companies by country/region
Key trends by sector
KPMG · 2024 · industry_trends
Key trends by sector
Highlights from the 2024 CEE research
KPMG · 2024 · client_example
Highlights from the 2024 CEE research
Highlights from the 2024 CEE research
KPMG · 2024 · comparison_table
Highlights from the 2024 CEE research
Mavericks
KPMG · 2024 · case_study
Mavericks
The KPMG Six Pillars of Customer Experience Excellence
KPMG · 2024 · framework_other
The KPMG Six Pillars of Customer Experience Excellence
18.8% — NPS
AI and the humanized user experience
KPMG · 2024 · client_example
AI and the humanized user experience
AI and experience economics
KPMG · 2024 · case_study
AI and experience economics
US$2 billion — Financial gains
02 Implementing AI
KPMG · 2024 · section_divider
02 Implementing AI
Step 2: Feasibility and impact assessment
KPMG · 2024 · process_diagram
Step 2: Feasibility and impact assessment
Implementing AI
KPMG · 2024 · implementation_plan
Implementing AI
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