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Appendix 1 – CA Purpose Glossary:
Deloitte · 2023 · appendix
Appendix 1 – CA Purpose Glossary:
 07 Methodology
Deloitte · 2023 · section_divider
07 Methodology
 Methodology
Deloitte · 2023 · appendix
Methodology
 08 Contact us
Deloitte · 2023 · section_divider
08 Contact us
 Contact us
Deloitte · 2023 · closing_ask
Contact us
 Deloitte.
Deloitte · 2023 · disclaimer
Deloitte.
 Additional perspectives on sales and marketing
BCG · 2022 · appendix
Additional perspectives on sales and marketing
 Disclaimer
BCG · 2022 · disclaimer
Disclaimer
 2023 Global Marketing Trends
Deloitte · 2023 · cover
2023 Global Marketing Trends
 Agenda
Deloitte · 2023 · agenda
Agenda
 2023 GLOBAL MARKETING TRENDS
Deloitte · 2023 · context
2023 GLOBAL MARKETING TRENDS
1,015 — survey sample size
 The 500 US Respondents | Role
Deloitte · 2023 · segmentation
The 500 US Respondents | Role
28% — Respondent distribution by role
 The 500 US Respondents | Demographics
Deloitte · 2023 · context
The 500 US Respondents | Demographics
500 — n=500
 Top External Challenges | United States
Deloitte · 2023 · pain_points
Top External Challenges | United States
55% — Percentage of respondents
 Top Priorities | United States
Deloitte · 2023 · kpi_dashboard
Top Priorities | United States
36% — Percentage of respondents
 Top Sustainability Strategies | United States
Deloitte · 2023 · market_landscape
Top Sustainability Strategies | United States
55% — Percentage of marketers
 Creativity | United States
Deloitte · 2023 · data_table
Creativity | United States
49% — Strongly Agree
 Marketer's Timeline To Partner With Creators | United States
Deloitte · 2023 · market_landscape
Marketer's Timeline To Partner With Creators | United States
77% — adoption timeline
 TREND 4 Rising technologies for marketers to watch
Deloitte · 2023 · industry_trends
TREND 4 Rising technologies for marketers to watch
41% — adoption intent
 Marketer's Timeline For Engaging The Metaverse | United States
Deloitte · 2023 · industry_trends
Marketer's Timeline For Engaging The Metaverse | United States
40% — Percentage of marketers
 Blockchain Technologies | United States
Deloitte · 2023 · industry_trends
Blockchain Technologies | United States
40% — Adoption timeline
 KPMG 2022 CEO Outlook
KPMG · 2022 · cover
KPMG 2022 CEO Outlook
 Contents
KPMG · 2022 · table_of_contents
Contents
 Economic outlook
KPMG · 2022 · industry_trends
Economic outlook
71% — CEO confidence in global economic growth
 Economic outlook
KPMG · 2022 · quote_slide
Economic outlook
 ESG
KPMG · 2022 · key_takeaways
ESG
 Methodology and acknowledgments
KPMG · 2022 · appendix
Methodology and acknowledgments
 For further information about this report and how KPMG can help your business, please contact CEOoutlook@kpmg.com.
KPMG · 2022 · disclaimer
For further information about this report and how KPMG can help your business, please contact CEOoutlook@kpmg.com.
 INTERNATIONAL WOMEN'S DAY 2023
IPSOS · 2023 · cover
INTERNATIONAL WOMEN'S DAY 2023
 KEY FINDINGS
IPSOS · 2023 · key_takeaways
KEY FINDINGS
68% — Gender inequality perception
 ATTITUDES TOWARDS GENDER EQUALITY
IPSOS · 2023 · section_divider
ATTITUDES TOWARDS GENDER EQUALITY
 Below is a list of statements. For each, please indicate whether you strongly disagree, somewhat disagree, somewhat agree, or strongly agree.
IPSOS · 2023 · data_table
Below is a list of statements. For each, please indicate whether you strongly disagree, somewhat disagree, somewhat agree, or strongly agree.
64% — Percentage of respondents
 Global country average
IPSOS · 2023 · data_table
Global country average
68% — % agree somewhat/strongly
 22 country Global average agree
IPSOS · 2023 · industry_trends
22 country Global average agree
71% — Percentage of agreement
 Global country average agree by age group
IPSOS · 2023 · market_landscape
Global country average agree by age group
66% — Agreement percentage
 Equality between men and women will be achieved in my lifetime
IPSOS · 2023 · data_table
Equality between men and women will be achieved in my lifetime
55% — Percentage of agreement
 When it comes to giving women equal rights with men, things have gone far enough in my country
IPSOS · 2023 · market_landscape
When it comes to giving women equal rights with men, things have gone far enough in my country
54% — Agreement with statement
 We have gone so far in promoting women's equality that we are discriminating against men
IPSOS · 2023 · data_table
We have gone so far in promoting women's equality that we are discriminating against men
48% — % agree
 I define myself as a feminist
IPSOS · 2023 · peer_benchmark
I define myself as a feminist
41% — % agree
 A man who stays home to look after his children is less of a man
IPSOS · 2023 · market_landscape
A man who stays home to look after his children is less of a man
70% — Percentage of agreement
 To what extent do you agree or disagree with the following statements?
IPSOS · 2023 · data_table
To what extent do you agree or disagree with the following statements?
68% — Percentage of agreement
 To what extent do you agree or disagree with the following statement:
IPSOS · 2023 · key_takeaways
To what extent do you agree or disagree with the following statement:
68% — Percentage of agreement
 To what extent do you agree or disagree with the following statements?
IPSOS · 2023 · industry_trends
To what extent do you agree or disagree with the following statements?
70% — Agreement percentage
 To what extent do you agree or disagree with the following statement?
IPSOS · 2023 · data_table
To what extent do you agree or disagree with the following statement?
68% — Agreement with gender inequality statement
 To what extent do you agree or disagree with the following statement?
IPSOS · 2023 · data_table
To what extent do you agree or disagree with the following statement?
37% — Percentage of respondents agreeing
 Do you think that gender equality mainly benefits women, mainly benefits men or is good for both women and men, or neither?
IPSOS · 2023 · data_table
Do you think that gender equality mainly benefits women, mainly benefits men or is good for both women and men, or neither?
53% — Public opinion on gender equality benefits
 To what extent, if at all, do you feel that young women today in [COUNTRY] will have had a better or worse life than women from their parents' generation, or will it have been the same?
IPSOS · 2023 · data_table
To what extent, if at all, do you feel that young women today in [COUNTRY] will have had a better or worse life than women from their parents' generation, or will it have been the same?
51% — Percentage of respondents
 To what extent, if at all, do you feel that young men today in [COUNTRY] will have had a better or worse life than men from their parents' generation, or will it have been the same?
IPSOS · 2023 · data_table
To what extent, if at all, do you feel that young men today in [COUNTRY] will have had a better or worse life than men from their parents' generation, or will it have been the same?
42% — Percentage of respondents
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