AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 61.6 · click a bar to filter

Filtered reviewed decks

726 matching · page 6 / 31
74 title quality
PwC · 2021 · 24p
The global consumer: Changed for good Consumer trends accelerated by the COVID-19 pandemic are sticking
“A well-organised PwC research publication with clean MECE pillars and mostly declarative titles, but it is a survey readout — not a Storymakers exemplar — because it has no Complication and no recommendation; use the pillar architecture and action titles as a teaching example, not the overall arc.”
↓ No recommendation, action plan, or 'so what for the business' slide — closes with a poetic 'Light at the end of the tunnel' (p.22)
74 title quality
PwC · 2019 · 22p
2019 Internal Audit Profession Study
“A competent thought-leadership deck with a clear protagonist (Dynamics) and largely declarative titles, but the soft complication, over-reliance on quote slides, and uneven pillar signposting make it a useful exemplar for action-title craft — not for full Storymakers narrative architecture.”
↓ Heavy reliance on quote_slides (p.3, 5, 8, 15, 16, 19, 20 — seven of 22 pages) substitutes voice-of-expert for analytical synthesis
74 title quality
RolandBerger · 2017 · 36p
Rail supply digitization
“A competent survey-driven thought-leadership deck with disciplined action titles and a visible four-act spine, but it diagnoses without prescribing and ends as a Pathfinder sales pitch — useful as a teaching example for quantified action titles, not for closing a story.”
↓ Closing collapses into a product pitch: p.33-36 sell the Digital Pathfinder rather than synthesize survey takeaways into a recommendation
74 title quality
RolandBerger · 2017 · 49p
Trend 2030 Dynamic Technology Innovation
“A solid pillared research compendium with disciplined action titles and a real recommendation act, but with a weak opening and a closing that decays into appendix — useful as a teaching example for action-title craft and MECE pillaring, not for narrative arc.”
↓ Opening 4 slides are 'about this document' meta-context (pp.1–4) rather than a thesis or stakes hook
74 title quality
Strategy_and · 2024 · 10p
South Africa Economic Outlook Productivity Potential Index (PPI): A new way of measuring countries’ productive competiti
“A tight diagnostic note with strong action titles and an implicit MECE pillar structure, but it stops at diagnosis — useful as an example of pillar-based analysis, not as a full S→C→A→R Storymakers exemplar.”
↓ No resolution act — deck ends at p.9 diagnosis then jumps to p.10 contacts, with no recommendation or next-steps slide
74 title quality
misc · 2021 · 69p
Indonesia case study
“A solid analytical ITU case study with strong mid-deck action titles and clean regional MECE, but it buries the recommendation behind seven TOC reprints and a topic-label next-steps slide — use the analytical sections (p.6–28, p.40–54) as a Storymakers teaching example, not the overall arc.”
↓ Seven repeated 'Table of contents' slides (p.5, 17, 21, 33, 35, 55, 66) act as filler dividers instead of pillar statements — break narrative momentum without adding signal
74 title quality
misc · 2021 · 50p
International Comparison of Australia’s Freight and Supply Chain Performance
“A methodical, well-titled benchmarking study with a strong analytical spine but no recommendation act - use the comparator setup (p.29-33) and cost-benchmark titles (p.39-48) as a Storymakers teaching example, not the overall structure.”
↓ No recommendation act: the deck stops at sizing the gap (p.49) without a 'what to do' slide, owners, or a roadmap, undermining the 'call to action' promised on p.15
74 title quality
misc · 2021 · 13p
The economic contribution of Western Australia’s oil and gas industry
“A competent advocacy mini-report with disciplined action titles and a strong benefit-translation closer (p.7), but it lacks a recommendation and any complication beat — useful as an example of tight quantified storytelling, not as a full SCQA exemplar.”
↓ No closing recommendation or call-to-action slide — deck ends on community-benefit translation then jumps to appendix at p.8
74 title quality
PwC · 2024 · 37p
China M&A 2024 Review and Outlook
“A well-structured PwC market review with strong slide-level action titles but a weak synthesis and outlook — use slides 5, 9, 10, 17, 20 as exemplars of action-title craft, but not the deck as a whole-arc Storymakers model.”
↓ Synthesis pages 31–33 are titled 'Key messages (1)/(2)/(3)' — pure topic labels on the slides that should carry the strongest insight titles
74 title quality
BCG · 2019 · 47p
China Luxury Digital Playbook
“A well-structured BCG x Tencent market study with exemplary quantified action titles in its analytical spine, but it loses Storymakers discipline exactly where it matters most - the recommendation titles go topic-label and the deck ends in 'Thank you'; use the middle (p.4-28) as a teaching example of action-title craft, not the closing.”
↓ Recommendation slides (p.43-45) are topic labels, not insights - the deck teaches action titles for 40 pages then abandons them at the punchline
74 title quality
Accenture · 2025 · 21p
The future of demand
“A well-structured thought-leadership deck with a clean SCQA arc and answer-first exec summary — strong Storymakers exemplar for opening/closing discipline, but the overlapping middle dividers make it a flawed template for teaching MECE pillar design.”
↓ Two middle dividers (p.6 and p.8) cover overlapping territory about customer-industry sustainability — breaks MECE
74 title quality
Accenture · 2025 · 30p
Unlocking alpha in deals
“A well-architected thought-leadership report with a clean SCQA arc and MECE three-pillar spine — use the divider structure and analytical action titles as a teaching example, but flag the repeated 'Call to action' titles and missing operational close as the lessons in what to fix.”
↓ Three slides (p.18, p.22, p.26) all titled 'Call to action' — a topic label repeated verbatim, the opposite of action titling
74 title quality
Accenture · 2025 · 63p
February Macro Brief
“A well-titled, thesis-opened macro periodical that functions as a chart-pack briefing rather than a Storymakers arc — use p.1-22 as a teaching example of opening + regional MECE, but the 40-slide indicator tail and missing recommendation make the full deck a weak structural exemplar.”
↓ No closing/recommendation act — deck dies on p.62 bond-yield chart and p.63 team bio; the capex thesis is never re-landed for the executive reader
74 title quality
McKinsey · 2023 · 30p
Generative AI: A boost for Operations
“A competent webinar deck with strong action titles and a clean close, but the four repeated agendas and question-style opener make it a useful teaching example for closing CTAs and case-study integration rather than a Storymakers exemplar of a single S→C→A→R arc.”
↓ Four repeated 'Today's agenda' slides (p.3, 10, 15, 25) bloat the deck and signal a stitched-together webinar rather than a single argument
74 title quality
McKinsey · 2025 · 22p
Blueprint for Advancing Metabolic Health
“Solid McKinsey white paper with a clean SCQA spine and one exemplary action-title slide (p.7), but the recommendation is buried and the deck trails off into quotes - useful as a teaching example for analytical build-up, not for closing the loop.”
↓ Closing collapses: p.17 'Time to put it all together' is the recommendation slide but its title is generic and there is no explicit ask, owner, or next step.
74 title quality
McKinsey · 2025 · 8p
Perspective on Tower & Fiber
“A competent McKinsey 'perspective' brief with strong stakes-setting and mostly declarative titles, but it ends on a menu instead of a recommendation — useful as an example of opening discipline, not as a Storymakers exemplar of resolution.”
↓ No explicit recommendation or call-to-action slide — p.7 ends on "several strategic plays available," which is a menu, not a verdict.
74 title quality
Bain · 2023 · 62p
Bold moves: Leading Southeast Asia's next wave of consumer growth
“A well-crafted Bain trend report with strong action titles and transitions, but structurally a seven-trend analytical survey rather than a single-thesis recommendation deck - use it as an exemplar for title writing and section bridges, not for narrative arc or MECE pillar design.”
↓ Thesis ('bold moves') is buried until the p.10 divider - the first 9 slides read as a market primer with no argument
74 title quality
PwC · 2023 · 20p
AFF 2023 HKTDC and PwC’s Joint Pulse Survey
“A competently structured survey-readout deck with strong data-bearing action titles but a weak opening and label-style dividers — useful as an example of slide-level action titling, not as a Storymakers exemplar of opening hook or pillar architecture.”
↓ Opening is wasted: cover → generic 'Introduction' (p.2) → topic divider (p.3); the thesis is never stated up front
74 title quality
BCG · 2022 · 17p
IT SERVICES The Rates of Success, Goals, and Future Priorities of Digital Transformations, by Sector
“A competent BCG benchmarking note with strong answer-first opening and insight-bearing analytical titles, but it ends without a recommendation and lets its core priority section collapse into topic labels — useful as a teaching example for action-title discipline in the first half, not for full-arc Storymakers structure.”
↓ No recommendation or next-steps act — deck ends on an ESG data slide (p.16) followed only by an author contact page (p.17)
74 title quality
BCG · 2021 · 24p
Out @ Work Barometer The Paradox of LGBT+ Talent
“Solid analytical build with a genuinely strong tension hook on p.8, but the recommendation is under-developed and the close fades into annex — use the paradox framing and country-benchmark sequence as teaching examples, not the overall structure.”
↓ Closing slide p.22 is advisory-but-vague; no explicit 'what to do Monday morning' recommendation list
74 title quality
Deloitte · 2023 · 38p
2023 Gen Z and Millennial Survey
“A competent thought-leadership survey deck with strong action titles in the analytical middle but weak structural titles and a buried recommendation — use the body-slide titling as an exemplar, not the overall architecture.”
↓ Structural slides abdicate the action-title discipline: p.3-4 both titled 'Executive summary' and p.33-34 both titled 'Key takeaways for business leaders' — no insight surfaced in the title
74 title quality
Deloitte · 2023 · 39p
Women @ Work 2023: 7 The Gender Equality Leaders are benefiting from doing it right
“A well-organized thematic research report with unusually strong section dividers and insight-bearing body titles, but generic 'Executive summary' and 'Our recommendations' bookends blunt both the opener and the close — use the section dividers and body slides as a teaching example, not the overall structure.”
↓ Three consecutive slides titled 'Executive summary' (pp.3-5) and three titled 'Our recommendations' (pp.35-37) — the most important bookend slides use topic labels instead of insights
74 title quality
Deloitte · 2019 · 46p
2019 Holiday Survey of Consumers Keeping the good times rolling
“A competently titled but structurally flat research-findings deck — use its slide-level action titles and quantified callouts as teaching examples, but not its architecture, which buries the recommendation and ends on a methodology slide.”
↓ No recommendation or call-to-action slide — the 'How to win the holidays' section (p.29-31) is only 3 slides and describes high-spender demographics rather than prescribing retailer actions
74 title quality
Bain · 2018 · 35p
ALTAGAMMA 2018 WORLDWIDE LUXURY MARKET MONITOR
“A data-rich industry monitor with disciplined numeric action titles and an early-stated thesis, but it buries the 'so what' under an analytical sprawl and fades into a vague purpose exhortation — use pp. 2, 11, 18 and 26 as teaching examples of insight titling, not the deck's overall structure.”
↓ Resolution collapses into one vague slide (p. 30 'Be driven by purpose...') with no prioritized moves or owner/timeline — weak 'so what' for a 30-page build-up