AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
137 matching · page 3 / 6
72
title quality
Deloitte 2023 CxO Sustainability Report
“A competent research-report-as-deck with strong per-page action titles on the analytical spine but weak framing pages and a generic recommendation close — use pp. 5, 8, 14, 16 as a teaching example of good action titles, not the overall arc.”
↓ Seven near-identical «What leaders are saying about …» quote slides (pp. 6, 9, 11, 13, 15, 17, 19) are topic labels, not insights, and flatten the narrative pace
72
title quality
Fintech
“A competent analytical Deloitte industry report with strong action titles on the diagnostic slides but a missing 'Answer' act — use pages 9-11 as a teaching example of tension-carrying titles, not the deck's overall structure.”
↓ No governing thesis slide in the first 5 pages — the cover tagline 'On the brink of further disruption' is never restated as a crisp SCQA answer
72
title quality
Southeast Asia's Green Economy
“A disciplined, MECE-structured co-branded report with a clean S-C-A-R spine and unusually tight quantitative reconciliation — use its chapter skeleton and exec-summary sequencing as a teaching example, but not its opening (13 pages of forewords before the thesis) or its appendix-style country section.”
↓ Opening buried behind 13 pages of sponsor forewords (p.9-13) — the thesis on p.16 should be on p.1 or p.8
72
title quality
American Express Investor Day 2024
“A disciplined, thesis-led investor-day deck with genuine MECE pillars and metric-rich action titles -- a useful Storymakers exemplar for opening structure and pillar architecture, but its navigation bloat and missing complication act make it a partial, not whole-deck, teaching reference.”
↓ Heavy navigation overhead: ~15 'Today's Focus' transitions plus 'Key Takeaways' bookends inflate the page count without adding insight
72
title quality
20240220 Barclays FY2023 Results and Investor Update Presentation
“A disciplined IR/strategy hybrid with a genuine MECE pillar spine and mostly insight-bearing titles, but bloated by per-division template repetition and duplicate book-ends — use the FY23 results run (pp.4-24) and the SBMB framework as exemplars, not the 145-page whole.”
↓ 145 pages with heavy repetition — each division repeats the same SBMB template (e.g. pp.100-103, pp.108-114, pp.119-122), so momentum stalls after the first division
72
title quality
2022 strategy update
“A financially rigorous investor-day deck with strong quantified action titles in the middle, but front-matter bloat, a single weak section divider, and a duplicated strategic narrative make it an exemplar of analytical discipline — not of Storymakers structure.”
↓ Five-slide front matter (p.1-5) including a duplicated cover delays the thesis and wastes the reader's attention budget
71
title quality
Deloitte Business Agility Survey 2021 A pulse check of business agility in the Nordics
“A competent survey-report deck with a real thesis and a landed recommendation, but structured as an analytical tour rather than a tight Storymakers arc — useful as a teaching example for action-title writing in the motivation section (pp.14-17), not as a model for opening discipline or MECE pillar design.”
↓ Opening buries the thesis inside a 3-part executive summary (pp.5-7) instead of stating the answer on p.2 or p.3
70
title quality
The art of AI maturity Advancing from practice to performance North America
“A disciplined, well-architected thought-leadership deck whose five-recommendation 'How' section (p.20-28) is a clean Storymakers exemplar of imperative action titles, but the deck buries its answer for 15 pages and ends on theme rather than call-to-action — use the middle, not the opening or close, as a teaching reference.”
↓ No true call-to-action close — the deck ends on a thematic p.31 and an assessment figure (p.32) rather than an explicit 'next steps' recommendation slide
70
title quality
International Comparison of Australia’s Freight and Supply Chain Performance 2019
“A solid government-style benchmarking study with strong action titles in the analytical core but a buried recommendation and a flat close — useful as a teaching example for benchmark slide titles and parallel case-study structure, not as a model for narrative arc or executive opening.”
↓ Multiple agenda slides (p.2, 24, 29, 41, 45, 49, 52, 73, 86, 99, 106, 110, 115, 119, 139, 150, 155, 171, 177) fragment the narrative and waste pages
70
title quality
Responding to COVID-19: Addressing the economic impact of the crisis
“A solid analytical-diagnostic deck with a memorable 4R framework, but the recommendation half hedges and the closing evaporates — use the diagnosis section (p.6-10) as a teaching example for quantified action titles, not the deck's overall arc.”
↓ Closing collapses to a one-word 'Conclusion' (p.32) with no prioritized recommendation or next-step ask — fatal for a leader-facing deck
70
title quality
Southeast Asia’s Green Economy 2021 Report: Opportunities on the Road to Net Zero
“A solid, well-structured thought-leadership report with a clear thesis and a genuine recommendation act - use its MECE three-sector spine and branded close (p.74) as teaching examples, but flag the repetitive executive summary and topic-label framework titles as things to avoid.”
↓ Executive summary sprawls across pp.10-14 with three slides titled 'Executive summary' or 'Summary by the numbers' - repetition instead of escalation
70
title quality
Facts, scenarios, and actions for leaders Publication #3 with a focus on Emerging Stronger from the Crisis
“A competent crisis-era BCG update with a clear framework spine and explicit recommendations, but the duplicated section dividers and topic-label transitions make it a decent analytical-build example rather than an exemplary Storymakers narrative.”
↓ Duplicate section divider titles on p.15 and p.30 ('COVID-19 Context and Development') collapse the MECE structure
70
title quality
2019 Fueling Energy Future
“A competent Accenture thought-leadership deck with strong problem framing and declarative titles, but the recommendation is smeared across too many framework slides and the close is a marketing link — use p.3 and p.15 as teaching examples of action titles, not the overall structure.”
↓ The recommendation is diluted across seven consecutive framework slides (p.10-17 all variations of 'wise pivot') with no single climactic 'here is the answer' moment
68
title quality
Building a Future-Ready Investment Firm
“A competently structured thought-leadership eBook with a genuine MECE backbone and strong case-study scaffolding, but weakened by topic-label titles and a repetitive four-slide close — use its pillar architecture as a teaching example, not its openings or closings.”
↓ 'What the experts say' is reused as a title on p.9, p.17, p.36, p.62 — a signal of lazy editorial craft for a consulting flagship
68
title quality
How nine digital frontrunners can lead on AI in Europe
“A well-sectioned McKinsey research report with solid quantification and a real recommendations chapter, but the thesis is buried behind a long definitional setup and the argument dissolves into a 14-page bibliography -- use it to teach sizing and sector deep-dives, not as an exemplar of opening or close.”
↓ Thesis is buried: the real 'answer' slide (p.20 'The nine digital frontrunners could play a leading role in Europe') sits 19 pages in, behind a 10-slide 'What is AI' definitional wade.
68
title quality
2019 Global Treasury Benchmarking
“A competent benchmarking survey with above-average thesis-style dividers and number-led headlines, but it reads as six parallel mini-essays rather than one Storymakers arc — use the pillar dividers and recommendation slides as teaching examples, not the overall structure or close.”
↓ Two back-to-back 'Theme overviews' dividers (p.4 and p.5) waste opening real estate and signal a topic dump rather than a story.
68
title quality
Electric Vehicle Sales Review Q4 2022
“A competent quarterly market bulletin with a strong opening and quotable callouts, but it stops at analysis and never delivers a recommendation — useful as a teaching example of action-title openings and TCO framing, not as a Storymakers exemplar of a full S→C→A→R arc.”
↓ No resolution act: deck ends p.21–23 with three identical 'Electric vehicle sales data' tables, then contacts, then 'Thank you' — zero recommendations or implications for OEMs/policymakers.
68
title quality
Wealth and asset management 4.0
“A research-rich, well-evidenced industry report with strong action titles in the middle acts, but it buries its thesis under an 'Introduction' label and fails to land a specific recommendation across four identically-titled 'Calls to action' slides — use the mid-deck analytical titling as a teaching example, not the opening or closing.”
↓ The opening buries the thesis — p.2 is titled 'Introduction' (a topic label), and the actual product-to-customer-centric argument only surfaces in the callout, not the title
66
title quality
Rail industry cost and revenue sharing (2011)
“A rigorous, MECE-disciplined UK government-policy advisory deck with an admirably explicit recommendation thread - use the numbered-pillars structure (10 practicalities, 8 options) and the recommendation->timeline close as Storymakers teaching examples, but not the overall arc, which buries the rail-industry context in an end-of-deck appendix and opens too slowly to surface the thesis.”
↓ Background-on-the-industry section (p.134-170, 37 slides) sits at the END rather than the front, so context that should have set up the stakes instead trails the recommendation and dilutes the close
66
title quality
barclays ceo energy power conference 2018
“A competent investor-conference deck with pockets of strong Storymakers craft (action titles p.6/p.7/p.14, quantified callouts p.9-p.13) but no SCQA spine and a topic-label closing — useful as a teaching example for action titles and callouts, not for overall narrative architecture.”
↓ Opening delays the thesis: disclaimer (p.2) + tagline (p.3) + framework stub (p.4) + identity (p.5) burn four slides before any insight
66
title quality
Barclays Q12023 FI Presentation
“Bank fixed-income IR deck with disciplined action titles in the performance core but no narrative spine and no closing ask — useful as a teaching example of declarative title-writing on financial slides, not as a Storymakers story-arc exemplar.”
↓ No closing synthesis — deck ends at ESG ratings (p.48) and an appendix (p.49-51) with zero recap, recommendation, or call to action for FI investors
65
title quality
Secret of Transformations
“A solid McKinsey teaching/keynote deck with strong quantified evidence and a recognizable arc, but the interrogative titles, mid-deck survey detour, and missing recommendation make it a useful exemplar for analytical build-up — not for Storymakers narrative discipline.”
↓ Six consecutive 'Survey for the audience' slides (p.8-13) interrupt the narrative and look like a workshop artifact, not a deck
65
title quality
ey global consumer health survey 23 global findings and highlights v2
“A research-report-as-deck: solid quote-titled findings and a usable 2x2, but structured as a six-country data catalog with no closing recommendation — use the country-slide titling style as a teaching example, not the deck's overall architecture.”
↓ 14 slides titled 'Summary, continued' (pp.6-11, 13-15, 17-19) — a navigational failure that destroys reader orientation and signals the deck wasn't given proper action titles
65
title quality
AM EBA ST 2023 Results First Glance Analysis vf2 v1
“Solid analytical A&M update deck with a competent BLUF opening and MECE scaffolding, but it stops at analysis and never lands a recommendation — use it as a teaching example for quantitative action titles, not for Storymakers arc closure.”
↓ No closing recommendation or call-to-action slide — deck ends at p.25 with a cyber process diagram, then straight into appendices