AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
726 matching · page 27 / 31
35
title quality
ey global ipo trends 2023 q2 v1
“A competently structured EY educational primer with a 5W1H spine and a service pitch tail — useful as a teaching example of MECE topic coverage, but a poor Storymakers exemplar because it leads with questions instead of answers and closes on credentials instead of a recommendation.”
↓ Action titles are nouns or questions throughout (pp.4, 5, 7, 9, 10, 11, 12) — the deck never tells you the answer in the title bar
34
title quality
Sustainability Corporate Citizenship
“A compliance-grade ESG disclosure with a decent MECE pillar skeleton but no SCQA, no action titles, and no resolution — usable as a teaching example of pillar structure, not of Storymakers narrative.”
↓ Front-matter bloat: 3 of the first 5 slides (cover, forward-looking disclaimer, ToC) before any substance, and 'Overview' (p.4) carries no thesis
34
title quality
Global Fashion & Luxury Private Equity and Investors Survey 2021
“A credibility-heavy Deloitte research report with strong evidence density and a front-loaded takeaways block, but structurally an analytical dump: topic-label titles, no resolution, and a close that reverts to respondent demographics — useful as a teaching example of 'how to carry a metric in every callout', not of Storymakers narrative architecture.”
↓ Closing sequence p.52–56 is respondent profile, not recommendation — the deck ends on 'who answered the survey' rather than 'what investors should do'
34
title quality
The importance of being human in a digital world
“Research-report-style thought-leadership deck with a strong unifying metaphor and a genuine two-pillar MECE spine, but titles recycle section labels instead of carrying per-slide insights — useful as a teaching example of anchor-phrase discipline, not of action-title craft.”
↓ Action titles collapse into section labels — five consecutive slides (p.7, 9, 10, 11, 12) all titled '03 Key research findings' with no per-slide insight, forcing the reader to mine the body for the point
34
title quality
PwC’s MSME Survey 2020 Building to Last
“A topic-organised survey report dressed as a deck — strong on evidence, case studies and quoted statistics, but weak as a Storymakers exemplar because it never leads with an answer, lets question-style titles do the work that insight titles should, and ends on a technology tangent instead of a recommendation.”
↓ No answer-first opening — the thesis is buried until the 'Headline survey findings' on pp.11-12, and even those are not declarative single-sentence claims
34
title quality
2023 impact report
“Polished corporate ESG catalog with strong case studies and metrics but no story arc, no action titles, and no close — useful as a reference for pillar structure and evidence density, not as a Storymakers exemplar.”
↓ No SCQA setup anywhere in the opening — pp.1-4 are brand mood, not situation/complication
32
title quality
Capgemini Engineering Overview 2021
“A credentials brochure masquerading as a deck — useful as a counter-example of topic-title catalog structure, not as a Storymakers exemplar of narrative, pillars, or action titles.”
↓ Two consecutive slides (p.10 and p.11) share the identical title 'SELECTED SUCCESS STORIES' with no differentiating action title
32
title quality
CEOs ready to face up to crises
“A competent Deloitte survey report with declarative section dividers but topic-label slide titles and no resolution act — useful as a teaching example of how pillar dividers and data-rich callouts can carry a deck despite weak within-section titles and a missing recommendation close.”
↓ Slide titles are topic dumps, not action titles — p.7, 8, 9 are all titled 'Strategy'; p.25-28 all titled 'Financing'; the reader cannot skim for the argument
32
title quality
Doing business in the Philippines 2021
“A well-researched Philippines investment-reference document dressed as a consulting deck — strong on data density and section navigation, but topic-ordered rather than argument-ordered, so use it as an example of what to avoid when teaching Storymakers action titles and closing acts.”
↓ No answer-first framing — the document never states a recommendation or decision it is trying to drive; the closest thing is the preface platitude on p.3
32
title quality
The Shopping Centre Handbook 4.0
“A competent Spanish retail-real-estate market handbook whose analytical middle is usable as a teaching example for KPI-page cadence, but as a Storymakers exemplar it is weak: topic-label titles, no call to action, and an S→A→A structure that ends on observation rather than resolution.”
↓ No recommendation or call-to-action slide anywhere — the 'What is Next?' section (pp 26-30) ends on description, then the deck closes with a team bio (p 31)
32
title quality
Digital Transformation NJ
“A credentials-led government capabilities pitch with strong case-study evidence but no SCQA arc, no NJ thesis, and a «Thank you» ending — useful as a teaching example of why action titles and a closing recommendation matter, not as a Storymakers exemplar.”
↓ No NJ-specific thesis or stakes anywhere in the first five slides — opens with Deloitte's credentials (p.2) instead of the client's situation
32
title quality
Reset Innovation Priorities
“A solid whitepaper-style how-to with a strong opening question and useful frameworks, but Storymakers-weak — figure-caption titles and a generic close make this a teaching example for analytical scaffolding, not narrative craft.”
↓ Action titles are figure captions, not insights — every framework slide (p.4, p.7, p.10, p.11, p.13, p.15) is titled 'Figure N: …'
32
title quality
EY Georgia Medicaid Oral
“A competent but template-driven oral-proposal deck whose three-phase spine is reusable, but whose topic-label titles and missing thesis make it a weak Storymakers exemplar — useful as a 'before' case for retitling exercises.”
↓ Action titles are topic labels, not insights — 'Timeline', 'Lessons learned', 'Examples of measures', 'Phase one/two/three' force the audience to read the body to learn anything
32
title quality
WORLD AFFAIRS 2023
“A 92-page Ipsos survey-data report dressed as a deck — useful as a counter-example of how topic-label titles, a missing exec summary, and a 19-slide country dump destroy narrative; do NOT use as a Storymakers exemplar except to teach what to avoid.”
↓ No executive summary, no thesis slide, no recommendations slide — 92 pages and zero synthesis
32
title quality
PREDICTIONS 2025 REPORT
“A competent annual-survey reference document that is well-structured topically but underbuilt as a Storymakers narrative — use the quadrant slides (28, 69, 71) and the early synthesis pages (6-7) as teaching exemplars, and use the rest of the deck as a counter-example of survey-question-as-title and missing-resolution.”
↓ ~40+ data slides (pp. 25-27, 34-46, 50-55, 59-64, 70-74) use the raw survey question as the title, leaving the audience to derive the 'so what'
32
title quality
Beyond thenoise: Orchestrating AI-driven customer excellence
“A thorough KPMG research whitepaper with a usable 7-step middle act, but as a Storymakers exemplar it fails on titling, opening hook, and closing — use the 7-step implementation spine as a teaching example for sequential build, not the deck's overall structure.”
↓ Title 'Implementing AI' is reused on five separate slides (p.23, 25, 28, 32, 35) and 'Highlights from the 2024 CEE research' on three (p.5, 11, 12) — placeholder titling, not action titles
32
title quality
ipsos pride report 2025
“Syndicated research report with a strong 5-slide editorial summary bolted onto a 35-slide data appendix; use slides 5-9 as a Storymakers exemplar for translating data into narrative, but the overall structure is a topic dump, not a story.”
↓ Title duplication: 'LGBT Attitudes by Country' appears on at least 5 slides (11, 13, 15, 17, 23) with no insight extracted on the page itself
32
title quality
ipsos hisf world affairs report 2023 final
“A topic-indexed survey data dump with strong parallel structure but no thesis, no recommendation, and titles that are mostly category labels — use it as a counter-example of how to publish findings without a story, not as a Storymakers exemplar.”
↓ No executive summary, key-findings page, or recommendation anywhere in 92 pages — the insight-per-slide ratio is close to zero for a reader skimming titles
32
title quality
Ipsos Populism Survey 2024
“A competent survey-results report with a strong early statistic and a clean composite index, but as a Storymakers exemplar it is a cautionary tale — topic-taxonomy spine, question-as-title convention, and no resolution act; use the callout discipline and the p22 index construction as teaching moments, not the overall structure.”
↓ No recommendation, implication, or 'so what' act — the deck ends on p48 spending data, then methodology, then a brand tagline (p52 'BE SURE. ACT SMARTER.')
32
title quality
what worries the world december 2024
“A disciplined recurring data tracker with strong callout writing and clean pillar structure, but undermined by topic-label titles and no closing synthesis — use it as an example of how to write quantified callouts, not as a Storymakers narrative exemplar.”
↓ Title 'Current Economic Situation' appears on 9 consecutive slides (p.35–46) with no country or finding to differentiate them — readers cannot scan the section
30
title quality
2021 P&C Underwriting Survey
“A rigorous but inert survey-findings readout — useful as a teaching example of consistent callouts and segmentation discipline, but a Storymakers anti-example for its noun-titles, missing recommendation act, and taxonomy-over-argument structure.”
↓ No recommendation or 'so what' act — deck ends on open-end verbatims (p.57-58) with zero call to action
30
title quality
The shape of retail: Consumers and the new normal
“A raw survey appendix masquerading as a deck — useful as a counter-example of what happens when action titles are left as question stems and the close is a contacts page.”
↓ Titles on p.3–p.6 are verbatim survey questions rather than insights — the reader must infer the takeaway
30
title quality
IPSOS POPULISM SURVEY
“A competent research-data report with a strong opening hook but no recommendation arc — useful as a teaching example for callout discipline and section structure, but a poor Storymakers exemplar because the titles are questionnaire text and the deck ends in branding rather than a 'so what'.”
↓ Titles are survey-question text, not action titles — slides 24-31 read like a questionnaire transcript, not an argument
30
title quality
Monitor Deloitte’s 2022 Chief Transformation Officer Study — Designing Successful Transformations
“A well-scaffolded research report masquerading as a deck — use its MECE divider structure and evidence mix as a teaching example, but not its titling discipline or its missing recommendation act.”
↓ Action titles are question labels, not insights — ~20 of 29 slides reuse the section question verbatim, forcing the reader to mine the callout for the point