AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 61.6 · click a bar to filter

“ ” Verdict gallery

All reviewed decks

1086 matching · page 26 / 46
65 title quality
McKinsey · 2022 · 8p
Tech highlights from 2022—in eight charts
“A competent year-end chart-roundup with strong per-slide data discipline but no narrative spine — useful as a teaching example for declarative chart titles (see p.4) but not for Storymakers structure.”
↓ No governing thesis: the cover (p.1) and opener (p.2) never state what the eight charts collectively argue about 2022 in tech
65 title quality
IPSOS · 2023 · 32p
13.02.23 Annual Results Presentation
“A disciplined annual results readout with answer-first opening and clean MECE pillars, but soft on tension and ends on a taper — useful as a Storymakers exemplar of structure and answer-first openings, not of dramatic arc or insight-bearing titles in data sections.”
↓ Topic-label titles in the financial section (p4 'Revenue Breakdown by Region', p6 'Revenue Breakdown by Audience', p10 'Change in Operating Margin', p13 'Debt by Maturity') waste the most insight-rich pages
65 title quality
MorganStanley · 2023 · 10p
ey emerging tech at work 2023 report updated
“A short EY survey-report deck with a strong human-centered hook but no resolution — useful as an example of leading with the answer (p.4), not as a full Storymakers arc.”
↓ No resolution act — p.9 is 'Questions | Contact us' rather than a recommendation or next-steps slide
65 title quality
MorganStanley · 2023 · 115p
ey global consumer health survey 23 global findings and highlights v2
“A research-report-as-deck: solid quote-titled findings and a usable 2x2, but structured as a six-country data catalog with no closing recommendation — use the country-slide titling style as a teaching example, not the deck's overall architecture.”
↓ 14 slides titled 'Summary, continued' (pp.6-11, 13-15, 17-19) — a navigational failure that destroys reader orientation and signals the deck wasn't given proper action titles
65 title quality
AlvarezMarsal · 2023 · 33p
AM EBA ST 2023 Results First Glance Analysis vf2 v1
“Solid analytical A&M update deck with a competent BLUF opening and MECE scaffolding, but it stops at analysis and never lands a recommendation — use it as a teaching example for quantitative action titles, not for Storymakers arc closure.”
↓ No closing recommendation or call-to-action slide — deck ends at p.25 with a cyber process diagram, then straight into appendices
65 title quality
Nielsen · 2025 · 23p
NIELSEN black audiences
“A well-organized industry/marketing report with disciplined MECE pillars and strong hook stats, but the parallel-survey structure and three identical recommendation titles keep it from being a Storymakers exemplar of answer-first narrative.”
↓ Three recommendation slides share the identical title 'Opportunities to connect' — a missed chance to state the pillar-specific insight in the title
65 title quality
Barclays · 2023 · 14p
230911 mexico ir presentation
“A competent IR briefing with decent action titles and MECE scaffolding but no narrative tension and no close — use pp. 4–6 and 8–9 as examples of declarative titling, not the overall structure.”
↓ No SCQA or answer-first opener — the first substantive slide (p.4) asserts generic 'opportunities' rather than stating the investment thesis
65 title quality
Barclays · 2024 · 12p
20240220 Barclays UK Investor Update
“A competent investor-update deck with a clean pillar structure and a committed recommendation, but underpowered in complication-setting and answer-first opening - use pp.5-9 as a teaching example of MECE pillar-prefixed titles, not as a full narrative exemplar.”
↓ No explicit complication / 'why now' slide - the deck moves from context straight into framework, weakening narrative tension
65 title quality
DeutscheBank · 2024 · 41p
Q3 2024 Fixed Income Call presentation
“Competent IR update deck with a front-loaded thesis and clean main/appendix split, but it's a status report not a Storymakers arc — use the NII/rate-hedge block (p.8-10) as a title-writing exemplar, not the overall structure.”
↓ No SCQA tension — deck is an all-good status update with no complication to motivate the analysis
64 title quality
Accenture · 2021 · 42p
Building Sustainable Organizations
“A competent thought-leadership report with an early thesis and clear three-pillar spine, but the case-study run and closing undersell the recommendation — use the opening (pp.2-5) and problem-framing (p.11) as Storymakers exemplars, not the back half.”
↓ Case-study titles on pp.21-24 are company names, not extracted lessons — no insight portability
64 title quality
Accenture · 2020 · 17p
How will COVID-19 change the consumer?
“A competent Accenture research bulletin with insight-bearing data titles but no Storymakers arc — useful as a teaching example of action titles on chart slides, not of narrative structure or closing.”
↓ No Resolution act — p.14 'next steps' is a plug for Accenture's hub, not a recommendation tied to the data
64 title quality
Accenture · 2023 · 32p
Resiliency in the making
“Competent consulting thought-leadership report with a strong quantified hook and three-pillar structure, but weakened by redundant titling and a missing call-to-action — use the opening bookend (p.2-3) and case-study pairing pattern as teaching examples, not the overall structure.”
↓ Title 'Resiliency in the making' is reused as a slide title on p.18 and p.26 — wastes two action-title slots on branding repetition
64 title quality
Accenture · 2023 · 28p
Strategy at the Pace of Technology
“Solid analytical Accenture build with a textbook two-pillar MECE structure and a real recommendation slide, but a flabby front matter and a closing-divider whimper keep it from being a Storymakers exemplar - use p.15-22 as the teaching example for pillar dividers, not the opening or close.”
↓ Two slides (p.4, p.6) carry the identical deck-title 'Strategy at the pace of technology' as their action title - wasted real estate
64 title quality
Accenture · 2023 · 62p
Total Enterprise Reinvention
“A well-architected analytical build with a strong MECE spine and quantitative callouts, undermined by a question-list ending and recycled titles — use pp.20/26-48 as a teaching example of pillar structure, but not the opening or close.”
↓ Resolution is a question list, not a recommendation — p.55 'Charting a path' offers 'four categories of questions' instead of prescriptive next steps
64 title quality
BCG · 2017 · 190p
Budgetanalyse af Forsvaret 2017
“Rigorous, defensible public-sector budget-analysis report with a strong quantified thesis up front and clean MECE pillars, but it reads as a reference document rather than a Storymakers deck — use the exec summary (p.7-9) and impact rollup (p.118-127) as teaching exemplars, not the overall structure or the tail.”
↓ No closing recommendation slide — deck ends on scenario table p.183 and appendix p.185-190, so the reader has no 'therefore, decide X' moment
64 title quality
Bain · 2009 · 15p
UNC Chapel Hill Cost Diagnostic
“A competent Bain diagnostic with a clear options inventory but soft narrative framing and lazy pagination titles — use p.14 as a teaching example of an insight-bearing title, not the overall structure.”
↓ Opening buries the lead: 5 slides of front-matter before the key findings on p.6
64 title quality
Capgemini · 2025 · 116p
Rise of Agentic AI Report
“A well-structured research report with solid MECE pillar dividers and strong data titles, but weakened by 20+ quote/filler slides that reuse the report title as a headline and a 25-slide firm-marketing tail that buries the client imperative — use its section architecture (pp 16/22/46/60/68) as a teaching example, not its openings or its close.”
↓ Roughly 1-in-5 slides use 'Rise of agentic AI: How trust is the key to human-AI collaboration' as the headline (quote and transition pages), abdicating the action-title discipline and forcing the callout to carry the argument
64 title quality
Deloitte · 2015 · 194p
New Mexico State Staffing Study
“A thorough, well-templated operational diagnostic with disciplined per-function mini-arcs and quantified savings, but it reads as a reference document rather than a persuasive story — use its diagnosis-to-recommendation template as a teaching example, not its overall structure or opening/closing.”
↓ No aggregate savings / total-opportunity slide at either the opening or the close — the reader must sum ~$15M+ across 11 functional sections themselves
64 title quality
EY · 2022 · 93p
The CMO Survey The Highlights and Insights Report February 2022
“A well-titled, well-segmented industry survey report — useful as a teaching example for declarative action titles and callout discipline, but not as a Storymakers exemplar because it has no thesis, no MECE argument, and no recommendation.”
↓ No thesis or recommendation — the deck ends at p.93 on a cover page with zero 'so what' for the CMO reader
64 title quality
LEK · 2022 · 36p
Good as Gold: Resilience and Continued Attractiveness of the Global K-12 Sector
“A solid narrowing-funnel thought-leadership piece with mostly good action titles and a clean 3-pillar structure, but it buries the recommendation under a 9-slide identically-titled data dump — use the p.3-22 analytical build as a teaching example, not the overall architecture.”
↓ Nine consecutive slides (p.26-34) with the literally identical title 'Overall growth in the premium segment…(X of 9)' — the single biggest narrative failure, forcing the reader to do all the synthesis
64 title quality
McKinsey · 2023 · 28p
Global Economics Intelligence June 2023
“A disciplined regional macro digest with strong MECE pillars and number-bearing titles, but it is a descriptive intelligence product rather than a Storymakers narrative — useful as a teaching example for action-titling and pillar structure, not for story arc or close.”
↓ No closing synthesis — deck terminates on Brazil data (p27) and logo (p28), with zero call to action or implications
64 title quality
McKinsey · 2018 · 18p
Moving Laggards Early Adopters
“Solid mid-tier McKinsey explainer with a strong analytical middle and a clear three-part recommendation, but it buries the thesis behind a generic problem-overview opener and fades into a 'Thank You' close — useful as a teaching example for analytical action titles, not for full-arc Storymakers structure.”
↓ Duplicated/topic-label titles in the opening (pp.3-4 share 'Overview of Challenges with Technology Implementation in Manufacturing'); no thesis appears in the first 5 slides
64 title quality
McKinsey · 2020 · 65p
Chilean Hydrogen Pathway
“Competent analytical build with strong title-writing in the Chile-business-case core, but it buries its 25 GW recommendation mid-deck and ends in a numbered initiative dump - useful as a teaching example for data-bearing action titles, not for Storymakers narrative architecture.”
↓ No executive summary or answer-first slide in the first 5 pages; the thesis (slide 46) lands at ~70% depth
64 title quality
misc · 2018 · 105p
Review of efficiency of the operation of the federal courts
“A rigorous government-commissioned diagnostic with strong quantified evidence in the middle, but it buries the recommendation under appendices and over-relies on topic-label titles — useful as a teaching example for analytical build-up, not for Storymakers narrative landing.”
↓ Closing collapses into a single 'Next steps' slide (p.69) followed by 36 pages of appendix — no recommendation slide, no executive ask