AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
· mean 61.6
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most common opening verb across 3405 suggestions↑ Top 5 on title quality
- 86 2024 Global Investor Survey BCG · 2024
- 86 What if Germany becomes the sick man of Europe again? RolandBerger · 2023
- 86 ey global economic outlook july 2023 MorganStanley · 2023
- 85 March Macro Brief Financial fissures emerge Accenture · 2023
- 85 ecb.forumcentbankpub2024 Hatzius presentation.en GoldmanSachs · 2024
↓ Toughest critiques
“ ” Verdict gallery
- “A data-rich thought-leadership update with genuinely strong action titles, but structurally not a Storymakers exemplar — use slides p2-p9 as a teaching example for declarative titling, not as a model for deck architecture.” — AlvarezMarsal, 2024
- “Solid BCG executive-perspectives piece with excellent imperative-led action titles and a clean recommendation block, but the 10-slide context run-up, absent MECE dividers, and whimpering close-into-appendix make it a better teaching example for title craft than for overall Storymakers arc.” — BCG, 2022
- “Lead-gen publication deck with unusually strong action titles and a clean analytical middle, but a hollow recommendation act — useful as a teaching example for title craft, not for narrative resolution.” — LEK, 2024
- “A well-titled McKinsey research briefing with a clean setup and a framework promise on p.4, but it is an S-C-A deck with the R amputated — useful as a teaching example for action-title craft, not for full Storymakers arc.” — McKinsey, 2020
- “An analytically rigorous, answer-first Roland Berger argument with excellent declarative titles and a clean S→C→A pillar structure, but it stops at impact and never delivers the Resolution — useful as a teaching example for action titles and quantified build-up, not for how to close a deck.” — RolandBerger, 2017
- “A well-titled, MECE-disciplined trend report that excels as a teaching example for declarative action titles but reads as an analytical compendium rather than a story — strong middle, weak tension and weak close.” — RolandBerger, 2018
- “A well-argued thought-leadership essay with strong action titles and a coherent analytical build, but withholds its answer and ends without a call-to-action - use it as an exemplar of insight-led titling and analytical chaining, not of Storymakers answer-first opening or executive-grade closes.” — RolandBerger, 2023
- “Textbook EY market study with exemplary action-title craft and strong MECE scaffolding, but it's a diagnosis without a prescription — use the section openings and title discipline as a teaching example, not the overall arc.” — misc, 2021
All reviewed decks
1086 matching · page 26 / 46
65
title quality
Tech highlights from 2022—in eight charts
“A competent year-end chart-roundup with strong per-slide data discipline but no narrative spine — useful as a teaching example for declarative chart titles (see p.4) but not for Storymakers structure.”
↓ No governing thesis: the cover (p.1) and opener (p.2) never state what the eight charts collectively argue about 2022 in tech
65
title quality
13.02.23 Annual Results Presentation
“A disciplined annual results readout with answer-first opening and clean MECE pillars, but soft on tension and ends on a taper — useful as a Storymakers exemplar of structure and answer-first openings, not of dramatic arc or insight-bearing titles in data sections.”
↓ Topic-label titles in the financial section (p4 'Revenue Breakdown by Region', p6 'Revenue Breakdown by Audience', p10 'Change in Operating Margin', p13 'Debt by Maturity') waste the most insight-rich pages
65
title quality
ey emerging tech at work 2023 report updated
“A short EY survey-report deck with a strong human-centered hook but no resolution — useful as an example of leading with the answer (p.4), not as a full Storymakers arc.”
↓ No resolution act — p.9 is 'Questions | Contact us' rather than a recommendation or next-steps slide
65
title quality
ey global consumer health survey 23 global findings and highlights v2
“A research-report-as-deck: solid quote-titled findings and a usable 2x2, but structured as a six-country data catalog with no closing recommendation — use the country-slide titling style as a teaching example, not the deck's overall architecture.”
↓ 14 slides titled 'Summary, continued' (pp.6-11, 13-15, 17-19) — a navigational failure that destroys reader orientation and signals the deck wasn't given proper action titles
65
title quality
AM EBA ST 2023 Results First Glance Analysis vf2 v1
“Solid analytical A&M update deck with a competent BLUF opening and MECE scaffolding, but it stops at analysis and never lands a recommendation — use it as a teaching example for quantitative action titles, not for Storymakers arc closure.”
↓ No closing recommendation or call-to-action slide — deck ends at p.25 with a cyber process diagram, then straight into appendices
65
title quality
NIELSEN black audiences
“A well-organized industry/marketing report with disciplined MECE pillars and strong hook stats, but the parallel-survey structure and three identical recommendation titles keep it from being a Storymakers exemplar of answer-first narrative.”
↓ Three recommendation slides share the identical title 'Opportunities to connect' — a missed chance to state the pillar-specific insight in the title
65
title quality
230911 mexico ir presentation
“A competent IR briefing with decent action titles and MECE scaffolding but no narrative tension and no close — use pp. 4–6 and 8–9 as examples of declarative titling, not the overall structure.”
↓ No SCQA or answer-first opener — the first substantive slide (p.4) asserts generic 'opportunities' rather than stating the investment thesis
65
title quality
20240220 Barclays UK Investor Update
“A competent investor-update deck with a clean pillar structure and a committed recommendation, but underpowered in complication-setting and answer-first opening - use pp.5-9 as a teaching example of MECE pillar-prefixed titles, not as a full narrative exemplar.”
↓ No explicit complication / 'why now' slide - the deck moves from context straight into framework, weakening narrative tension
65
title quality
Q3 2024 Fixed Income Call presentation
“Competent IR update deck with a front-loaded thesis and clean main/appendix split, but it's a status report not a Storymakers arc — use the NII/rate-hedge block (p.8-10) as a title-writing exemplar, not the overall structure.”
↓ No SCQA tension — deck is an all-good status update with no complication to motivate the analysis
64
title quality
Building Sustainable Organizations
“A competent thought-leadership report with an early thesis and clear three-pillar spine, but the case-study run and closing undersell the recommendation — use the opening (pp.2-5) and problem-framing (p.11) as Storymakers exemplars, not the back half.”
↓ Case-study titles on pp.21-24 are company names, not extracted lessons — no insight portability
64
title quality
How will COVID-19 change the consumer?
“A competent Accenture research bulletin with insight-bearing data titles but no Storymakers arc — useful as a teaching example of action titles on chart slides, not of narrative structure or closing.”
↓ No Resolution act — p.14 'next steps' is a plug for Accenture's hub, not a recommendation tied to the data
64
title quality
Resiliency in the making
“Competent consulting thought-leadership report with a strong quantified hook and three-pillar structure, but weakened by redundant titling and a missing call-to-action — use the opening bookend (p.2-3) and case-study pairing pattern as teaching examples, not the overall structure.”
↓ Title 'Resiliency in the making' is reused as a slide title on p.18 and p.26 — wastes two action-title slots on branding repetition
64
title quality
Strategy at the Pace of Technology
“Solid analytical Accenture build with a textbook two-pillar MECE structure and a real recommendation slide, but a flabby front matter and a closing-divider whimper keep it from being a Storymakers exemplar - use p.15-22 as the teaching example for pillar dividers, not the opening or close.”
↓ Two slides (p.4, p.6) carry the identical deck-title 'Strategy at the pace of technology' as their action title - wasted real estate
64
title quality
Total Enterprise Reinvention
“A well-architected analytical build with a strong MECE spine and quantitative callouts, undermined by a question-list ending and recycled titles — use pp.20/26-48 as a teaching example of pillar structure, but not the opening or close.”
↓ Resolution is a question list, not a recommendation — p.55 'Charting a path' offers 'four categories of questions' instead of prescriptive next steps
64
title quality
Budgetanalyse af Forsvaret 2017
“Rigorous, defensible public-sector budget-analysis report with a strong quantified thesis up front and clean MECE pillars, but it reads as a reference document rather than a Storymakers deck — use the exec summary (p.7-9) and impact rollup (p.118-127) as teaching exemplars, not the overall structure or the tail.”
↓ No closing recommendation slide — deck ends on scenario table p.183 and appendix p.185-190, so the reader has no 'therefore, decide X' moment
64
title quality
UNC Chapel Hill Cost Diagnostic
“A competent Bain diagnostic with a clear options inventory but soft narrative framing and lazy pagination titles — use p.14 as a teaching example of an insight-bearing title, not the overall structure.”
↓ Opening buries the lead: 5 slides of front-matter before the key findings on p.6
64
title quality
Rise of Agentic AI Report
“A well-structured research report with solid MECE pillar dividers and strong data titles, but weakened by 20+ quote/filler slides that reuse the report title as a headline and a 25-slide firm-marketing tail that buries the client imperative — use its section architecture (pp 16/22/46/60/68) as a teaching example, not its openings or its close.”
↓ Roughly 1-in-5 slides use 'Rise of agentic AI: How trust is the key to human-AI collaboration' as the headline (quote and transition pages), abdicating the action-title discipline and forcing the callout to carry the argument
64
title quality
New Mexico State Staffing Study
“A thorough, well-templated operational diagnostic with disciplined per-function mini-arcs and quantified savings, but it reads as a reference document rather than a persuasive story — use its diagnosis-to-recommendation template as a teaching example, not its overall structure or opening/closing.”
↓ No aggregate savings / total-opportunity slide at either the opening or the close — the reader must sum ~$15M+ across 11 functional sections themselves
64
title quality
The CMO Survey The Highlights and Insights Report February 2022
“A well-titled, well-segmented industry survey report — useful as a teaching example for declarative action titles and callout discipline, but not as a Storymakers exemplar because it has no thesis, no MECE argument, and no recommendation.”
↓ No thesis or recommendation — the deck ends at p.93 on a cover page with zero 'so what' for the CMO reader
64
title quality
Good as Gold: Resilience and Continued Attractiveness of the Global K-12 Sector
“A solid narrowing-funnel thought-leadership piece with mostly good action titles and a clean 3-pillar structure, but it buries the recommendation under a 9-slide identically-titled data dump — use the p.3-22 analytical build as a teaching example, not the overall architecture.”
↓ Nine consecutive slides (p.26-34) with the literally identical title 'Overall growth in the premium segment…(X of 9)' — the single biggest narrative failure, forcing the reader to do all the synthesis
64
title quality
Global Economics Intelligence June 2023
“A disciplined regional macro digest with strong MECE pillars and number-bearing titles, but it is a descriptive intelligence product rather than a Storymakers narrative — useful as a teaching example for action-titling and pillar structure, not for story arc or close.”
↓ No closing synthesis — deck terminates on Brazil data (p27) and logo (p28), with zero call to action or implications
64
title quality
Moving Laggards Early Adopters
“Solid mid-tier McKinsey explainer with a strong analytical middle and a clear three-part recommendation, but it buries the thesis behind a generic problem-overview opener and fades into a 'Thank You' close — useful as a teaching example for analytical action titles, not for full-arc Storymakers structure.”
↓ Duplicated/topic-label titles in the opening (pp.3-4 share 'Overview of Challenges with Technology Implementation in Manufacturing'); no thesis appears in the first 5 slides
64
title quality
Chilean Hydrogen Pathway
“Competent analytical build with strong title-writing in the Chile-business-case core, but it buries its 25 GW recommendation mid-deck and ends in a numbered initiative dump - useful as a teaching example for data-bearing action titles, not for Storymakers narrative architecture.”
↓ No executive summary or answer-first slide in the first 5 pages; the thesis (slide 46) lands at ~70% depth
64
title quality
Review of efficiency of the operation of the federal courts
“A rigorous government-commissioned diagnostic with strong quantified evidence in the middle, but it buries the recommendation under appendices and over-relies on topic-label titles — useful as a teaching example for analytical build-up, not for Storymakers narrative landing.”
↓ Closing collapses into a single 'Next steps' slide (p.69) followed by 36 pages of appendix — no recommendation slide, no executive ask