AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 61.6 · click a bar to filter

Filtered reviewed decks

635 matching · page 21 / 27
55 title quality
MorganStanley · 2023 · 51p
ey e book the green transition
“A competently structured EY thought-leadership trilogy with clean MECE pillars and quantified analysis, but it reads as three parallel essays with a topic-labelled opening and a slide literally titled 'Conclusion' — useful as a teaching example for sectional build-up and recommendation slides, not for answer-first narrative or memorable closes.”
↓ No answer-first opening: the executive summary at p2 ('Addressing the climate crisis and accelerating the green transition') is a topic restatement, not a thesis — readers must wait to p5 for the first real claim
55 title quality
GoldmanSachs · 2024 · 23p
GOLDMAN SACHS MEDTECH AND HEALTHCARE SERVICES CONFERENCE
“A standard investor-conference template with competent analytical slides but a weak narrative spine — useful as a teaching example of how topic-label titles and a missing thesis flatten an otherwise reasonable story, not as a Storymakers exemplar.”
↓ No thesis slide in the opening — p.1–4 never tell the audience what the ask or argument is; p.4 CSR derails the flow
55 title quality
GoldmanSachs · 2025 · 88p
2025 05 28 Goldman Sachs Brazil Commodities Days
“A competent investor-conference IR deck with textbook three-pillar structure and strong analytical chapters, but it delays substance, labels half its slides by topic, and ends ceremonially — use the pulp-analysis sequence (p.30-42) as a teaching example, not the overall narrative.”
↓ No upfront thesis slide — pages 1-5 are cover, disclaimer, two dividers and a governance boilerplate slide, burning the reader's attention before any claim lands
55 title quality
Barclays · 2023 · 71p
Barclays Credit Bureau Forum 2023
“A competent investor-forum container with strong per-slide action titles in the BU sections but no forum-level story arc, weak opening, and a non-existent close — useful as a teaching example of good quantitative action titles, not of Storymakers structure.”
↓ Nine-slide run pp.14-22 all titled 'Cloud Technology Platform' — pure topic labels with no insight, no progression, no action title
55 title quality
DeutscheBank · 2024 · 47p
Deutsche Bank Q3 2024 Presentation
“A competent IR earnings deck with strong executive-summary title discipline but a reporting (not story) spine — use slides 2-6 and the segment block (p16-p20) as teaching examples for action-title openers and MECE decomposition, not the overall structure as a Storymakers exemplar.”
↓ Analytical slides default to topic-label titles (p8 'Key performance indicators', p10 'NII/NIM', p31 'NII sensitivity') instead of stating what the data shows
55 title quality
DeutscheBank · 2023 · 43p
Deutsche Bank Q2 2023 Presentation
“A competent bank earnings deck with a strong answer-first opening but an analytical, tension-free middle and a near-absent close — useful as an example of declarative summary titles, not as a Storymakers story-arc exemplar.”
↓ No Complication act — every callout reinforces 'momentum' and 'growth'; tensions (inflationary cost pressure p11, credit-loss upper-range guidance p12, litigation p37) are mentioned but never elevated into a narrative pivot
54 title quality
misc · 2023 · 66p
IPSOS GLOBAL TRUSTWORTHINESS MONITOR
“A thought-leadership research report with a strong counter-intuitive opening that gradually devolves into a topic-by-topic analytical dump with no closing recommendation — useful as a teaching example for hooks and section dividers, not for a complete S→C→A→R arc.”
↓ Six slides titled 'Concluding thoughts' (p.19, 28, 36, 44, 52, 62) — repetitive, generic, and forfeit the chance to land the per-section punchline in the title
54 title quality
IPSOS · 2025 · 69p
People&ClimateChange2025
“A competently reported syndicated-research deck with flashes of strong action-title writing but a buried recommendation and a 40-slide country-data tail — use the p.9/p.15/p.26 insights as teaching examples of declarative titles, not the overall structure.”
↓ Recommendation is buried: the only prescriptive slide (p.25 'Three things to bring consumers along') sits mid-deck with no visual weight or escalation
52 title quality
BCG · 2016 · 167p
Transformation Ebook
“A credible BCG framework compendium with MECE bones and strong quantified case studies, but a book-format opening and a non-existent closing make it a weak Storymakers structural exemplar — use the exhibits and chapter frameworks as teaching artifacts, not the deck's overall narrative discipline.”
↓ Opening is book-style front matter — three TRANSFORMATION covers, disclaimer, TOC — so the thesis is not visible until p.9 and the framework not until p.11, failing the 'lead with the answer' rule
52 title quality
Deloitte · 2023 · 48p
2023 Global Marketing Trends
“A competent Deloitte Insights trends report with solid per-section rhythm and data discipline, but structurally a topic anthology that opens slowly, closes flat, and lets six 'just the number' placeholder titles slip through — use the intra-section frame→data→case→recommend pattern as a teaching example, not the overall narrative.”
↓ Six slides carry titles that are just the trend number ('03' on pp.11, 29, 31, 33; '04' on pp.39, 42) — the single biggest Storymakers violation in the deck.
52 title quality
misc · 2023 · 107p
Solving fashion’s product returns
“A British Fashion Council research report dressed as a deck — strong evidence, well-quantified problem, and excellent recommendation/case-study pairing, but inconsistent action titles and a placeholder-titled call-to-action mean it is a useful exemplar for analytical build-up and case-study integration, not for Storymakers structural discipline.”
↓ ~14 slides use the deck title 'Solving Fashion's Product Returns' as the slide title (pp.8, 19, 21, 26, 35, 42, 55, 59, 60, 64, 81, 82, 85, 87), forfeiting the action-title slot entirely.
52 title quality
misc · 2021 · 41p
Market Year in Review and Outlook 2021
“A competent industry-association data briefing with a few exemplary action titles and callouts, but structurally an analytical dump with empty dividers, mid-deck methodology, and a non-sequitur close — useful as a teaching example for individual slide titles, not for narrative architecture.”
↓ p.4 section divider wastes a structural slot by just repeating the deck title instead of naming the pillar
52 title quality
KPMG · 2023 · 10p
The generative AI advantage in financial services
“A serviceable thought-leadership PDF with one strong action title and disciplined callouts, but structurally a topic-dump that buries its thesis and ends in a vendor pitch — useful as a teaching example of weak openings and noun-titles, not as a Storymakers exemplar.”
↓ Opening is dead weight — p.1 cover + p.2 generic 'Introduction' burn two of the deck's ten pages without establishing stakes or thesis
52 title quality
Deloitte · 2021 · 46p
Digital Finance Seeing is Believing
“A competent webinar companion deck with a clean four-act journey and a strong case-study triptych, but interrogative titles and heavy front-matter make it only a mediocre Storymakers exemplar — use the Problem/Solution/Benefits case-study cadence as a teaching sample, not the overall title craft.”
↓ Six slides of webinar front-matter (p.1-6) before any content — thesis doesn't land until p.10, violating 'lead with the answer'
52 title quality
IPSOS · 2024 · 16p
our life with ai google ipsos report
“A well-structured thematic research report with disciplined one-stat-per-slide craft, but it reads as a findings document rather than a Storymakers-grade argument — use its section scaffolding as a teaching example, not its opening or close.”
↓ No thesis slide in the opening — foreword (p.2) talks about the study, not the answer; reader reaches p.5 before encountering a finding
52 title quality
MorganStanley · 2023 · 70p
MorganStanley
“A fund-product pitchbook with a respectable macro storytelling opener but no resolution — useful as a teaching example for action-title craft in the macro section (pp.5-16), not as a structural Storymakers exemplar.”
↓ First 5 slides bury the lede behind cover + two disclaimers + a question title (p.4); no executive summary or thesis statement
52 title quality
JPMorgan · 2026 · 42p
ga sma presentation
“A polished but conventional institutional capabilities deck — strong as a reference for asset-management product disclosure conventions and a few good action titles (p.18, p.32), but a weak Storymakers exemplar because it buries its thesis, dodges its own narrative tension, and ends in an appendix instead of a recommendation.”
↓ Buried lead: no thesis or recommendation appears in the first five slides; the deck opens with firm-scale boilerplate ($4.1T) before saying anything about the SMA strategy itself
52 title quality
Barclays · 2024 · 31p
2024 Barclays ESG Conference Presentation
“Competent IR-style conference deck with clean chapter structure but thesis-lite opening and topic-label section dividers — useful as a teaching example of section-divider rhythm and SCQA Question slides (p.24), not of action-title craft or opening/closing discipline.”
↓ No thesis slide in the first 5 pages — opening is a standard corporate intro, not a Storymakers hook
50 title quality
misc · 2025 · 12p
IPSOS LOVE LIFE SATISFACTION 2025
“A competent research-findings deck with several strong action titles in the back half, but it is structured as a data tour rather than a Storymakers narrative — useful as an example of good callouts, not of arc construction.”
↓ Slides 4-6 reuse the verbatim survey-question wording as titles, abdicating the action-title responsibility
50 title quality
KPMG · 2022 · 24p
Global Assignment Policies and Practices Survey
“A competent KPMG survey readout with dense data and occasional action titles, but as a Storymakers exemplar it is a cautionary case of analytical-dump structure with a marketing-CTA close — useful to teach what to fix, not to imitate.”
↓ No SCQA arc — slides 6 onward are a sequential survey readout rather than a problem→analysis→answer narrative
50 title quality
UBS · 2022 · 32p
original
“A competent quarterly-earnings template that opens BLUF but ends in a tautology and an oversized appendix — useful as an example of disciplined callout writing, not as a Storymakers narrative exemplar.”
↓ Closing slide 19 is a copy-paste of the opening slide 4 — no synthesis, no ask, no forward look
48 title quality
Accenture · 2016 · 10p
World Economic Forum Digital Transformation Initiative: In collaboration with Accenture
“A competent WEF/Accenture summary deck with a strong answer-first opener and a clean four-pillar analytical spine, but let down by topic-label titles and a closing that names a destination instead of issuing a recommendation - useful as an example of pillar architecture and quantified callouts, not of Storymakers-grade action titles.”
↓ Titles are nouns, not claims - p.5 'Asset lifecycle management' and p.6 'Grid optimization and aggregation' force the reader to hunt for the insight in the callouts
48 title quality
Deloitte · 2023 · 52p
Deloitte 2023 Global Human Capital Trends: New fundamentals for a boundaryless world
“A well-architected research-trends deck with genuine MECE pillars and dense data, but it teaches as a framework lookbook rather than a Storymakers exemplar — use its section structure as a model and its title writing as a counter-example.”
↓ Action titles are mostly topic labels reused across 2-3 consecutive slides (e.g., 'Negotiating worker data' p.21-23, 'Activating the future of workplace' p.17-19) — readers can't skim the deck
48 title quality
IBM · 2016 · 24p
IBV Smarter Workforce Institute
“A competent IBV thought-leadership deck with a real recommendation (FORT) at the end, but the repeated topic-label titles and bloated context section make it a teaching example for naming discipline, not for Storymakers narrative architecture.”
↓ The same title 'Amplifying employee voice' is reused on p.1, 4, 6, 8, and 22 — wastes the most valuable real estate on the slide