AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
737 matching · page 21 / 31
58
title quality
Global Powers of Luxury Goods 2017 The new luxury consumer
“A competent annual industry benchmark report with strong data and occasional insight-bearing titles, but structurally a topic-organized analytical dump with a buried thesis and an appendix close — use pp.13, 31, and 39 as teaching examples of good action titles, not the overall structure as a Storymakers exemplar.”
↓ No resolution act — the deck ends on methodology/appendix/contacts (pp.47–52) with zero recommendation or 'so what' slide
58
title quality
Customer Service Excellence 2022
“A competent Deloitte research report with a strong executive summary and several declarative insight titles, but it dissolves into topic-labelled deep-dives and has no recommendation slide — use slides 5-6, 15 and 24 as title-craft exemplars, not the overall structure.”
↓ No recommendation or next-steps slide before the team bio — closing (p.27-28) is two 'Deep-dive' appendix-style pages followed by 'Who we are'
58
title quality
Third-party governance and risk management The threats are real
“A data-rich Deloitte survey report with a clear diagnostic thesis ('execution gap') but no Resolution act and too many topic-label titles — use pp.22/26/28 as examples of good action titles, not the overall deck as a Storymakers structural exemplar.”
↓ No Resolution act — deck ends on technology analysis (p.35) then jumps straight to bios/contacts with zero recommendations or next-steps slide
58
title quality
ipsos populism report 2025
“A well-framed research report with a strong opening thesis that then devolves into an un-narrated data atlas and ends without a recommendation — useful as a teaching example of how action-title discipline collapses once you enter the evidence chapters, not as a Storymakers exemplar.”
↓ No resolution act: the deck ends on a spending data table (p.55) and methodology, with zero implications or recommendations
58
title quality
G@ Earth Day 2021
“A well-opened research report with strong analytical titles in the middle, but it ends in a topic-labelled data dump with no recommendation — use p.2–3 and p.8–10 as teaching examples for hooks and insight titles, not the overall structure.”
↓ No recommendation, implication or call-to-action slide — deck ends with 'THANK YOU' (p.44) and 'ABOUT IPSOS' (p.45) after a disclaimer
58
title quality
modern retirement monthly report en
“A polished UBS client-education guidebook with strong MECE lifecycle pillars but weak SCQA narrative and no closing recommendation — useful as a teaching example for framework-driven structure, not for Storymakers storytelling.”
↓ No SCQA arc — deck never frames a complication; it jumps from 'why' (p.4) to framework (p.5) to lifecycle education with no tension to resolve
58
title quality
article thebeatjun2025
“A strong front-of-book market commentary that leads with the answer and writes real action titles, then degrades into an unstoryfied 30-page data appendix — use slides 1-15 as a teaching example of 'lead with the answer,' not the deck as a whole.”
↓ Pages 20-51 are a reference data dump with topic-label titles and no narrative thread — roughly half the deck does no storytelling work
58
title quality
Gartner Introduction 2025
“A well-crafted investor introduction with a strong opening thesis and several exemplary quantified action titles, but structurally a company tour - use individual slides (pp. 3, 17, 29, 35) as Storymakers title-writing exemplars, not the overall architecture.”
↓ Repeated identical divider title 'Gartner: Who We Are' across six slides destroys MECE signaling
58
title quality
full report 1651767473 1215260173
“A solid analytical industry report with credible numbers and case studies, but structurally a four-pillar topic loop rather than a Storymakers narrative — usable as an example of metric-driven action titles, not as a model of arc, opening, or closing.”
↓ Four slides titled identically 'Key recommendations for marketers' (p.13, 17, 24, 29) — readers cannot tell pillars apart from the title alone
58
title quality
Befesa Investor Presentation Goldman Sachs 4th Annual Carbonomics Conference
“A competent IR template with strong analytical fragments and quantified callouts, but structurally circular and front-loaded with topic labels — useful as a teaching example for callout discipline and quantified action titles, not for narrative architecture or closing.”
↓ Sections 01 and 03 are functionally duplicates — p.5 and p.47 carry the same €137m/-17% callout verbatim, and p.11/p.50/p.84 repeat the same 'Cash flow, net debt & leverage' page three times
58
title quality
Tenth Annual Leveraged Finance and Credit Conference
“A competent investor-relations deck with a workable resilience narrative but a buried answer, a broken appendix boundary, and a logo-only close — useful as a teaching example of strong evidence chaining (p.7-9) but weak as a Storymakers exemplar of arc, dividers, and closing.”
↓ Closing slide (p.26) is just the company logo — no CTA, no summary, no ask
58
title quality
LCG SMA
“A polished but conventional asset-manager pitchbook — strong on credentials and a few sharp action titles, but it buries the real 2025 story and ends without a recommendation; useful as a teaching example of topic-organized brochure structure, not of Storymakers narrative.”
↓ No SCQA opening — pages 1–5 establish firm scale ($4.1T) but never name the question the deck answers; the reader has to wait until p.18 to find the real story (2025 underperformance).
58
title quality
keep moving forward
“A well-disciplined sales-marketing deck with strong MECE pillar architecture and quantified hooks, but title craft and the closing CTA are too soft to serve as a Storymakers exemplar — use the pillar structure as a teaching example, not the titles or the close.”
↓ Several titles are topic labels rather than insights — p.5 'Start here', p.9 'Today / Tomorrow', p.12 'Assessing your environment today' bury the so-what
58
title quality
529 cpe
“A polished JPMorgan client-education reference deck with a solid analytical middle but a weak narrative frame — useful as a teaching example for quantified callouts and comparison tables, not for opening, closing, or signposting a story.”
↓ No closing recommendation slide — the deck ends on disclosures (p.43-44) and a branded product page (p.45), with no 'so what should you do Monday' synthesis
58
title quality
250115 ucb company presentation jpm
“A competent investor-day narrative with clean two-pillar structure and a memorable 'Decade+' through-line, but it skips the complication act and leans on topic-label titles — useful as a section-divider exemplar, not as a Storymakers action-title or SCQA model.”
↓ No upfront thesis or stakes — the first 3 slides (cover, disclaimer, vision) delay the actual investment story until p.5
58
title quality
2020 am investor day
“A solid investor-day positioning deck with a strong quantitative spine and segment build, but missing the Complication and a memorable close - use the segment-build (pp.7-12) and KPI commitment (p.17) as teaching examples, not the overall arc.”
↓ No Complication act - deck never names a threat, gap, or burning platform, so the 'why act now' tension is absent
58
title quality
barclays global credit 2024
“A competent investor-day-style segment walkthrough with solid MECE by business unit and strong quant callouts, but it buries its overall thesis at both ends and repeats a single generic title nine times — use the Insurance sub-section (p.57–62) as the storytelling exemplar, not the deck as a whole.”
↓ Nine consecutive slides p.8–16 all titled 'Ascend Technology Platform' — the single biggest title-quality hit in the deck; the reader cannot skim the narrative
58
title quality
2024 barclays 17th annual global consumer staples conference
“Serviceable investor-conference deck with a clear dual-executive arc and an explicit close, but the missing Complication, topic-label financial titles, and absent pillar dividers make it a cautionary example of how IR decks default to analytical dumps — use its p.5/p.15 titles as positive micro-examples, not its structure.”
↓ No Complication act — deck moves Market (p.4) → Share gains (p.5) → Recipe (p.8) with no named threat, inflation pressure, or strategic choice to resolve
58
title quality
Barclays+Investor+Presentation+vFINAL
“A competent investor-conference deck with a real thesis (valuation disconnect) and good callout discipline, but 55% appendix, no pillar structure, and a reconciliation-table ending make it a fair example of analytical framing - not a Storymakers exemplar of narrative arc or closing.”
↓ 11 of 20 slides (p.10-20) are appendix material - the deck is structurally back-heavy and the storyline ends at p.9
58
title quality
Barclays US Consumer Bank 2024 Barclays Travel Rewards and Loyalty Report
“A competent research-bulletin deck with strong stat-led callouts but a weak narrative spine — useful as an example of numerical action titles, not as a Storymakers exemplar of SCQA structure or persuasive close.”
↓ Slide 5 has a non-title ('2024 Travel Rewards and Loyalty Report | 5') — a running footer mistaken for an action title, wasting a data-table slide
58
title quality
2024 usb barclays presentation conference deck
“A competent investor-conference positioning deck with solid per-slide craft but no story arc — useful as a reference for action titles and quantitative callouts on specific slides (pp. 6, 8, 9, 13, 18), not as a Storymakers structural exemplar.”
↓ No complication or thesis in the opening — pp. 3-7 establish scale but never frame a question the deck answers
58
title quality
Barclays Investor Presentation 2018
“Competent investor-relations deck with a solid pyramid opener and case-study spine, but it is not a Storymakers exemplar — use pp.15-20 and select titles (p.40, p.34) for teaching declarative titling and evidence stacking, not the overall structure.”
↓ No Complication: the deck never names a problem, risk, or gap the strategy is solving — weakening the SCQA arc
56
title quality
ey eurelectric flexibility study 2025 20250306
“A well-scaffolded thought-leadership report with strong data anchors and a real chapter arc, but it front-loads its argument into a 7-page exec summary and recycles chapter names as slide titles — use Chapter 5 (p39–40) and the quote slides as Storymakers exemplars, but treat the title craft and CTA as cautionary cases.”
↓ Multiple slides reuse the chapter divider as their own action title (p12 and p15 both titled 'Why flexibility matters and how much is enough'; p33 and p34 both titled 'What it takes to unlock flexibility potential') — squandering the headline real estate
55
title quality
Future-proof ad sales: The new transformation imperative
“Competent two-act transformation thesis with quantified stakes and a clear protect-now/pivot-next spine, but topic-label titles and bundled recommendations keep it from being a Storymakers exemplar — use pp.11-15 as a pillar-divider teaching case, not the titling.”
↓ Figure-label titles like p.6 "FIGURE 2: Digital versus non-digital advertising spend" and p.8's 60-word run-on title waste prime real estate