AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
635 matching · page 19 / 27
58
title quality
Sustainability Study 2024
“A competently structured short-form thought-leadership brochure with a clear two-act spine and strong data callouts, but it under-delivers on its own 'four actions' promise and closes with a capabilities pitch rather than a recommendation — useful as a teaching example for callout-driven storytelling, not for action-title discipline or closing craft.”
↓ The 'four key actions' promised on p.12 do not appear as four parallel slides — only p.13 and p.14 are visible, so the MECE promise is broken
58
title quality
Better Processes for Data Analytics Insights
“A polished but structurally flat case-study catalog — useful as a sales sample bag, weak as a Storymakers exemplar; mine the quantified callouts for action-title rewrites, but do not use the deck's overall structure as a teaching reference.”
↓ No SCQA framing — p.2 'Our philosophy' is an aspirational statement, not a Situation/Complication that motivates the eight cases that follow
58
title quality
The economic and social impact of investment in the nbn network Methodology Report
“A credentialed methodology report with a clean two-pillar structure and strong quantitative spine, but it buries the answer and ends without a recommendation — useful as a teaching example for sound MECE pillars, not for narrative arc or opening/closing craft.”
↓ No thesis up front: pages 1-7 are entirely scene-setting; the headline number a reader should remember is never stated in the opening
58
title quality
The Anholt-Ipsos Nation Brands Index
“A competently structured research-findings deck with two pockets of strong action-title craft (pp.21–24) but no SCQA arc, no answer-first opening, and no recommendation — useful as a teaching example of clean chaptering and isolated action titles, not as a Storymakers exemplar.”
↓ No answer-first opening — five slides of cover/TOC/methodology before any finding (p.9 is the first insight)
58
title quality
IPSOS HAPPINESS INDEX 2025
“A competent global research findings report with good front-loaded takeaways and a few sharp action titles, but it lacks pillar structure and a closing recommendation — useful as a teaching example for action titles and callouts, not for overall Storymakers arc.”
↓ No closing recommendation or 'so what' — deck ends on contact info (p.23) with no CTA
58
title quality
KPMG global tech report: Financial services insights
“A competently structured three-pillar thought-leadership report with a clean Analyze→Recommend rhythm, but more thematic survey than SCQA story — useful as an exemplar of pillar discipline, not of opening/closing craft.”
↓ No explicit complication slide — p.4 lists findings but does not crystallize the tension that motivates the report
58
title quality
KPMG global tech report 2024
“A competently structured research-report deck with strong stat-anchored mid-section titles and a real conclusion+CTA arc, but it organizes findings instead of telling a story — useful as an example of pillar discipline, not as a Storymakers narrative exemplar.”
↓ Opening buries the thesis: p.1-5 are cover, TOC, foreword, methodology, and a teaser before the first insight slide at p.7
58
title quality
10 retailer investments for an uncertain future
“A solid topic catalog with sharp 'X, not Y' recommendation titles and disciplined evidence pairing, but it abdicates the prioritization question it poses — useful as a teaching example for declarative recommendation titles and SCQA openings, not for narrative resolution.”
↓ Closing is a question, not an answer (p.43 'How would you prioritize these 10 areas') — for a deck about prioritization, refusing to prioritize is the central narrative failure
58
title quality
Nigeria Economic Outlook
“Competent short-form macro outlook with a textbook arc and two model action titles, but it buries the lead and asks rather than answers in the recommendation — useful as a teaching example for p.6-style titles, not as a structural exemplar.”
↓ Opening 3 slides (cover, outline, dashboard) bury the lead — no thesis stated in the first 5 pages
58
title quality
Global Powers of Luxury Goods 2017 The new luxury consumer
“A competent annual industry benchmark report with strong data and occasional insight-bearing titles, but structurally a topic-organized analytical dump with a buried thesis and an appendix close — use pp.13, 31, and 39 as teaching examples of good action titles, not the overall structure as a Storymakers exemplar.”
↓ No resolution act — the deck ends on methodology/appendix/contacts (pp.47–52) with zero recommendation or 'so what' slide
58
title quality
Fueling the AI transformation: Four key actions powering widespread value from AI, right now.
“A competently structured Deloitte research report with a genuine MECE spine and flashes of strong action-title writing, but it withholds the thesis, under-delivers the close, and leans on topic-label placeholders — use its 'four actions' scaffold as a pillar exemplar, not its opening or closing craft.”
↓ Thesis is withheld: the executive summary (p.3) describes scope rather than stating the answer, forcing readers to p.6 to meet the central question
58
title quality
Customer Service Excellence 2022
“A competent Deloitte research report with a strong executive summary and several declarative insight titles, but it dissolves into topic-labelled deep-dives and has no recommendation slide — use slides 5-6, 15 and 24 as title-craft exemplars, not the overall structure.”
↓ No recommendation or next-steps slide before the team bio — closing (p.27-28) is two 'Deep-dive' appendix-style pages followed by 'Who we are'
58
title quality
KEYS Environment Emergency
“A multi-presenter Ipsos webinar package with strong individual data points but no spine — useful as a source of stat callouts and the 'Shield/Sword/Standard' framework, but a poor Storymakers exemplar because it ends in a case-study trail-off and contains a mid-deck thank-you slide.”
↓ Mid-deck 'THANK YOU' on p.29 followed by 30+ more slides reveals this is stitched-together speaker segments, not one narrative
58
title quality
Ipsos Love Life Satisfaction 2025
“A competent Ipsos data-release brief with two genuinely insightful titles, but structurally a findings dump with no SCQA arc and no recommendation — useful as a counter-example of how strong individual insights get buried by a topic-led running order.”
↓ Slides 4–6 reuse the survey-question text verbatim as titles, abdicating the action-title discipline
58
title quality
Investor Presentation Deck
“A competent investor-relations positioning deck with a solid financial middle section but no complication, no recommendation, and titles that hide their numbers — useful as a 'callout-writing' example, not as a Storymakers narrative exemplar.”
↓ No Complication: eight context slides (p.3-10) stack positioning without ever naming a threat, gap, or decision the reader must make
58
title quality
Gartner Introduction 2025
“A well-crafted investor introduction with a strong opening thesis and several exemplary quantified action titles, but structurally a company tour - use individual slides (pp. 3, 17, 29, 35) as Storymakers title-writing exemplars, not the overall architecture.”
↓ Repeated identical divider title 'Gartner: Who We Are' across six slides destroys MECE signaling
58
title quality
NCM SNCM Y 2022 SNCMP
“A client-meeting status update built backwards — solution-first then evidence-dump, ending without a recommendation; use the action-titled streaming-data slides (p.44-46, p.56) as a teaching example, but treat the overall structure as a counter-example for SCQA.”
↓ Closes with a data table (p.62 'Quick Fade of Top Movies') and a thank-you slide — no recommendation, no next steps, no ask
58
title quality
full report 1651767473 1215260173
“A solid analytical industry report with credible numbers and case studies, but structurally a four-pillar topic loop rather than a Storymakers narrative — usable as an example of metric-driven action titles, not as a model of arc, opening, or closing.”
↓ Four slides titled identically 'Key recommendations for marketers' (p.13, 17, 24, 29) — readers cannot tell pillars apart from the title alone
58
title quality
Befesa Investor Presentation Goldman Sachs 4th Annual Carbonomics Conference
“A competent IR template with strong analytical fragments and quantified callouts, but structurally circular and front-loaded with topic labels — useful as a teaching example for callout discipline and quantified action titles, not for narrative architecture or closing.”
↓ Sections 01 and 03 are functionally duplicates — p.5 and p.47 carry the same €137m/-17% callout verbatim, and p.11/p.50/p.84 repeat the same 'Cash flow, net debt & leverage' page three times
58
title quality
Fresenius SE 2023 06 13 14 Goldman Sachs 44th Annual Global Healthcare Conference
“A standard corporate IR deck with disciplined callouts and one strong transformation thesis (ReSet→ReVitalize) that is buried on p.18 and never re-asserted at close — useful as a teaching example of how topic-label dividers and an appendix-heavy tail dilute an otherwise defensible narrative, not as a Storymakers exemplar.”
↓ Thesis buried until p.18 — first 5 slides are cover/disclaimer/agenda/divider/generic context with no stakes or answer-first framing
58
title quality
keep moving forward
“A well-disciplined sales-marketing deck with strong MECE pillar architecture and quantified hooks, but title craft and the closing CTA are too soft to serve as a Storymakers exemplar — use the pillar structure as a teaching example, not the titles or the close.”
↓ Several titles are topic labels rather than insights — p.5 'Start here', p.9 'Today / Tomorrow', p.12 'Assessing your environment today' bury the so-what
58
title quality
529 cpe
“A polished JPMorgan client-education reference deck with a solid analytical middle but a weak narrative frame — useful as a teaching example for quantified callouts and comparison tables, not for opening, closing, or signposting a story.”
↓ No closing recommendation slide — the deck ends on disclosures (p.43-44) and a branded product page (p.45), with no 'so what should you do Monday' synthesis
58
title quality
250115 ucb company presentation jpm
“A competent investor-day narrative with clean two-pillar structure and a memorable 'Decade+' through-line, but it skips the complication act and leans on topic-label titles — useful as a section-divider exemplar, not as a Storymakers action-title or SCQA model.”
↓ No upfront thesis or stakes — the first 3 slides (cover, disclaimer, vision) delay the actual investment story until p.5
58
title quality
Retail resilience report
“A competent analytical research report with strong figure-level callouts in the middle, but it reads as a survey write-up rather than a Storymakers deck — useful as an example of data callouts, not of narrative architecture, opening hooks, or closing recommendations.”
↓ No thesis or stakes in the first 5 slides — cover is a rhetorical question, p.3 is a topic label