AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 61.6 · click a bar to filter

“ ” Verdict gallery

All reviewed decks

1086 matching · page 13 / 46
74 title quality
BCG · 2019 · 47p
China Luxury Digital Playbook
“A well-structured BCG x Tencent market study with exemplary quantified action titles in its analytical spine, but it loses Storymakers discipline exactly where it matters most - the recommendation titles go topic-label and the deck ends in 'Thank you'; use the middle (p.4-28) as a teaching example of action-title craft, not the closing.”
↓ Recommendation slides (p.43-45) are topic labels, not insights - the deck teaches action titles for 40 pages then abandons them at the punchline
74 title quality
Accenture · 2025 · 21p
The future of demand
“A well-structured thought-leadership deck with a clean SCQA arc and answer-first exec summary — strong Storymakers exemplar for opening/closing discipline, but the overlapping middle dividers make it a flawed template for teaching MECE pillar design.”
↓ Two middle dividers (p.6 and p.8) cover overlapping territory about customer-industry sustainability — breaks MECE
74 title quality
Accenture · 2025 · 30p
Unlocking alpha in deals
“A well-architected thought-leadership report with a clean SCQA arc and MECE three-pillar spine — use the divider structure and analytical action titles as a teaching example, but flag the repeated 'Call to action' titles and missing operational close as the lessons in what to fix.”
↓ Three slides (p.18, p.22, p.26) all titled 'Call to action' — a topic label repeated verbatim, the opposite of action titling
74 title quality
Accenture · 2025 · 63p
February Macro Brief
“A well-titled, thesis-opened macro periodical that functions as a chart-pack briefing rather than a Storymakers arc — use p.1-22 as a teaching example of opening + regional MECE, but the 40-slide indicator tail and missing recommendation make the full deck a weak structural exemplar.”
↓ No closing/recommendation act — deck dies on p.62 bond-yield chart and p.63 team bio; the capex thesis is never re-landed for the executive reader
74 title quality
RolandBerger · 2018 · 32p
Roland Berger Trend Compendium 2030 Megatrend 4 Climate change & ecosystem at risk
“A solid trend-research deck with strong numerate action titles in the middle, but it opens with throat-clearing and lands with generic recommendations — useful as a teaching example for action-title craft, not for SCQA structure.”
↓ First 5 slides are meta-context about the Trend Compendium rather than a thesis or hook — no SCQA opening
74 title quality
McKinsey · 2023 · 30p
Generative AI: A boost for Operations
“A competent webinar deck with strong action titles and a clean close, but the four repeated agendas and question-style opener make it a useful teaching example for closing CTAs and case-study integration rather than a Storymakers exemplar of a single S→C→A→R arc.”
↓ Four repeated 'Today's agenda' slides (p.3, 10, 15, 25) bloat the deck and signal a stitched-together webinar rather than a single argument
74 title quality
McKinsey · 2025 · 22p
Blueprint for Advancing Metabolic Health
“Solid McKinsey white paper with a clean SCQA spine and one exemplary action-title slide (p.7), but the recommendation is buried and the deck trails off into quotes - useful as a teaching example for analytical build-up, not for closing the loop.”
↓ Closing collapses: p.17 'Time to put it all together' is the recommendation slide but its title is generic and there is no explicit ask, owner, or next step.
74 title quality
McKinsey · 2025 · 8p
Perspective on Tower & Fiber
“A competent McKinsey 'perspective' brief with strong stakes-setting and mostly declarative titles, but it ends on a menu instead of a recommendation — useful as an example of opening discipline, not as a Storymakers exemplar of resolution.”
↓ No explicit recommendation or call-to-action slide — p.7 ends on "several strategic plays available," which is a menu, not a verdict.
74 title quality
Bain · 2023 · 62p
Bold moves: Leading Southeast Asia's next wave of consumer growth
“A well-crafted Bain trend report with strong action titles and transitions, but structurally a seven-trend analytical survey rather than a single-thesis recommendation deck - use it as an exemplar for title writing and section bridges, not for narrative arc or MECE pillar design.”
↓ Thesis ('bold moves') is buried until the p.10 divider - the first 9 slides read as a market primer with no argument
74 title quality
Bain · 2024 · 49p
Good times for a change
“A competent Bain industry-outlook deck with strong numeric action titles and a clean regional MECE run, but it buries the answer, never operationalizes its own 3C pillar, and trails off without a call to action — use slides 17-22 and 28 as title-writing exemplars, not the overall structure.”
↓ No executive-summary or answer-first slide in the first three pages; the '2024E at a glance' recap is buried at p.15 where it should be at p.3
74 title quality
PwC · 2023 · 20p
AFF 2023 HKTDC and PwC’s Joint Pulse Survey
“A competently structured survey-readout deck with strong data-bearing action titles but a weak opening and label-style dividers — useful as an example of slide-level action titling, not as a Storymakers exemplar of opening hook or pillar architecture.”
↓ Opening is wasted: cover → generic 'Introduction' (p.2) → topic divider (p.3); the thesis is never stated up front
74 title quality
BCG · 2025 · 28p
Maximizing Value Potential from AI in 2025
“A competent BCG thought-leadership deck with quantified action titles and a concrete close, but it reads as an analytical benefits-parade rather than a true SCQA arc — use the title craft and case-study pages as teaching examples, not the overall structure.”
↓ No complication/tension act — the deck jumps from opportunity (p.3-5) straight into benefits (p.6-14) with no 'why most firms fail' slide
74 title quality
BCG · 2025 · 24p
BCG's Guide to Cost and Growth
“A competently argued thought-leadership deck with disciplined numeric action titles and a visible three-act spine, but it buries its recommendation behind a capabilities pitch — use p.3-9 and p.12-16 as a teaching example of statistic-led titling, not the overall close.”
↓ Closing collapses into capability-marketing: p.22 'BCG has deep expertise in cost management' replaces the recommendation slide the arc was building toward
74 title quality
BCG · 2021 · 27p
The time for climate action is now
“A solid BCG thought-leadership piece with strong numerate action titles and a real S→C→R backbone, but the flat 7-action list and soft, appendix-tailed close make it a better teaching example for title quality than for end-to-end Storymakers structure.”
↓ Front matter bloat: p.1-3 all live in setup/context mode before the problem lands on p.5, burying the lede
74 title quality
BCG · 2022 · 17p
IT SERVICES The Rates of Success, Goals, and Future Priorities of Digital Transformations, by Sector
“A competent BCG benchmarking note with strong answer-first opening and insight-bearing analytical titles, but it ends without a recommendation and lets its core priority section collapse into topic labels — useful as a teaching example for action-title discipline in the first half, not for full-arc Storymakers structure.”
↓ No recommendation or next-steps act — deck ends on an ESG data slide (p.16) followed only by an author contact page (p.17)
74 title quality
BCG · 2020 · 34p
Vaccines & Therapeutics Outlook Part I: Timelines and Success Factors
“A data-rich BCG Perspectives explainer with strong analytical titles but no Resolution act — use p.12–p.17 as a teaching example for declarative action titles, not the overall structure.”
↓ Two section dividers share an identical title (p.7 and p.20) even though the second section pivots to macro/retail/TSR data — breaks MECE and confuses the reader
74 title quality
BCG · 2021 · 24p
Out @ Work Barometer The Paradox of LGBT+ Talent
“Solid analytical build with a genuinely strong tension hook on p.8, but the recommendation is under-developed and the close fades into annex — use the paradox framing and country-benchmark sequence as teaching examples, not the overall structure.”
↓ Closing slide p.22 is advisory-but-vague; no explicit 'what to do Monday morning' recommendation list
74 title quality
Accenture · 2019 · 47p
Accenture Post and Parcel Industry Research 2019
“A solid industry thought-leadership report with strong declarative titles and quantified callouts, but weak Storymakers exemplar overall — use sections 1–2 as a model for action titles and MECE build, not as a template for opening and close.”
↓ No thesis slide in the first 3–5 pages — reader must reach p.21 '5 SUCCESSFUL STRATEGIES DETERMINE HIGH PERFORMANCE' to find the organizing answer
74 title quality
RolandBerger · 2025 · 75p
Roland Berger Trend Compendium 2030: Megatrend 1 People & Society
“A disciplined, data-rich trend compendium with above-average action titles, but a weak Storymakers exemplar — no upfront thesis, no MECE pillar dividers, and a close that degenerates into three identical business-development CTAs; teach from individual slides, not the structure.”
↓ Three back-to-back CTA slides (p.69-71) carry identical titles and identical callouts — collapses the close into a marketing loop instead of a recommendation
74 title quality
RolandBerger · 2013 · 37p
10th Operations Efficiency Radar
“A solid, MECE-structured analytical study with above-average action titles in its core, but it opens with a three-part summary instead of a single thesis and closes with marketing rather than a CTA — use the analytical middle (p.14-26) as a teaching example, not the framing or close.”
↓ Recommendation is buried — p.27 lands the call to action, but six more pages of framework/methodology/contacts follow, draining momentum
74 title quality
Kearney · 2022 · 82p
ASEAN Growth and Scale Talent Playbook
“A well-pillared analytical playbook with strong data-driven action titles, but it buries its thesis under 11 pages of forewords and ends without a recommendation — use the middle (pp.13-30 diagnosis, pp.31-67 MECE pillars) as a Storymakers exemplar, not the framing.”
↓ 11 slides of front matter (pp.1-11) with five forewords delays the thesis past any executive's attention budget
74 title quality
McKinsey · 2023 · 17p
ESG momentum: Seven reported traits that set organizations apart
“A competent McKinsey research-survey readout with strong action titles and clean leader-vs-laggard benchmarking, but it never delivers the 'seven traits' MECE structure its title promises and closes on the authors page instead of a recommendation — useful as a teaching example for action titles, not for narrative arc.”
↓ The titular 'seven traits' are never explicitly named or numbered — the reader has to count and infer them across p.5-p.11
74 title quality
McKinsey · 2023 · 11p
Outlook on the automotive software and electronics market through 2030
“A competent McKinsey market-outlook brief with strong action titles and an answer-first opener, but it lacks tension and a concrete recommendation close — useful as a teaching example for declarative titles and quantified callouts, not for full Storymakers arc.”
↓ p.9 closes with a generic 'Conclusion' topic label and an exhortation rather than a prioritized recommendation or next-step list
74 title quality
Deloitte · 2023 · 38p
2023 Gen Z and Millennial Survey
“A competent thought-leadership survey deck with strong action titles in the analytical middle but weak structural titles and a buried recommendation — use the body-slide titling as an exemplar, not the overall architecture.”
↓ Structural slides abdicate the action-title discipline: p.3-4 both titled 'Executive summary' and p.33-34 both titled 'Key takeaways for business leaders' — no insight surfaced in the title