AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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146 matching · page 1 / 7
84
title quality
A global view of how consumer behavior is changing amid COVID-19
“A well-titled McKinsey research briefing with a clean setup and a framework promise on p.4, but it is an S-C-A deck with the R amputated — useful as a teaching example for action-title craft, not for full Storymakers arc.”
↓ No resolution act — deck ends on p.18 heatmap + p.19 disclaimer with zero recommendations, implications, or next steps
82
title quality
NY COVID-19 Preliminary Economic Impact Assessment
“A rigorous analytical impact assessment with strong action titles and a clean SCQ build-up, but it stops before the R - use it as a teaching example for sector deep-dives and exec summaries, not for closing the loop.”
↓ No resolution act - deck ends on Transportation data (p.35) with zero recommendations or asks despite the cover letter framing federal funding as the central question
82
title quality
Understanding the path to digital marketing maturity
“Solid mid-tier exemplar of a research-report deck with disciplined action titles and a complete arc, but buries its sharpest insight on p.7 — useful as a teaching example for declarative titles, less so for opening-hook craft.”
↓ Lead is buried: the punchy '2% are mature' insight sits on p.7 instead of p.2 or p.3 where it would set the tension
80
title quality
AI at Work APAC
“A solid BCG survey-insight deck with strong action titles and a real tension, but it buries the complication mid-deck and ends on a topic-labeled imperatives page — use pp.5-15 as a teaching example for declarative analytical titles, not as a structural template.”
↓ The tension slide (p.11) arrives at slide 11 of 22 — the 'fear' complication should enter earlier to tension the optimism narrative built in pp.4-10.
80
title quality
Poverty Empowerment India
“Strong analytical-build deck with a memorable reframing (Empowerment Line) and quantified recommendations — useful as a Storymakers teaching example for action-titled diagnosis (p.10, p.13), but the opening buries the answer and the 'BACK UP' divider breaks the resolution arc.”
↓ p.14 'BACK UP' divider sits in the middle of the recommendation arc, not at the end — it fragments the resolution act
80
title quality
Going full circle
“A competent research-report deck with disciplined action titles and a coherent diagnostic spine, but the thin opening and single-slide resolution make it a good teaching example for title craft and tension-building, not for full SCQA closure.”
↓ Opening is methodology-heavy: p.3 'Sample size by country' belongs in an appendix, not slide 3 of a 15-page argument.
80
title quality
Southeast Asia’s Green Economy 2022 Report
“A well-disciplined Bain/Temasek market report with strong action titles and a textbook four-action close - useful as a Storymakers exemplar for sector deep-dive structure and recommendation slides, but not for opening hooks or MECE pillar design.”
↓ Six identical section dividers (pp.41, 42, 47, 52, 60, 65) using the same question - reads as a placeholder, not MECE pillars
80
title quality
Hydrogen: Closing the cost gap
“A solid analytical McKinsey build with strong quantified titles and a clean three-bucket MECE, but it buries its named framework and lets the recommendation drift into the appendix - use pp. 10-13 as a teaching example for analytical staircases, not the overall arc.”
↓ Closing slide p. 19 reverts to a vague topic-style title and lacks a crisp recommendation or next-step CTA
80
title quality
The State of Fashion Luxury
“A disciplined McKinsey/BoF analytical deck with strong data-bearing action titles and a clear three-act spine, but it diagnoses far better than it prescribes and closes on a single generic recommendation — use it as a teaching example for action-title craft, not for narrative landing.”
↓ Closing recommendation (p.50) is generic and singular — the 'five strategic imperatives' teased on p.7 are never enumerated as a numbered close
80
title quality
Foodservice Market Monitor
“Analytically rigorous market monitor with above-average action titles, but structured as a data compendium that buries its single recommendation before a tool pitch — useful as a teaching example for title craft, not for Storymakers arc design.”
↓ Six 'Agenda' slides (p.4, 20, 23, 28, 32, 38) substitute for real MECE section dividers and break narrative momentum
78
title quality
A tough year for European chemicals players has come to an end – We do expect a continuation of the challenges into 2024
“A solid analytical diagnosis deck with disciplined action titles, but it ends as a credentials pitch rather than a recommendation -- useful as a teaching example for title craft and diagnosis flow, not for Storymakers closing discipline.”
↓ No explicit recommendation/next-steps slide -- p.13-16 outline a framework but never land on 'do these 3 things by Q2'
78
title quality
Mind the (AI) Gap: Leadership Makes the Difference
“A tight 14-slide BCG press deck with strong declarative titles and a legible analytical arc, but it buries methodology up front and ends on a thesis restatement instead of a call to action: useful as a teaching example for action-title craft and paired contrast slides, not for closing structure.”
↓ No explicit recommendation or next-steps slide: the deck ends on a thesis restatement (p.13) followed by a brand cover, leaving the reader with a diagnosis but no prescription
78
title quality
AI Radar 2025
“Competent BCG thought-leadership deck with a strong SCQA spine and mostly insight-bearing action titles — use the rhetorical-question dividers and data-led titles as teaching examples, but flag the buried lead and soft closing as what to fix.”
↓ Opening buries the lead: the 75/25 gap on p.6 should be slide 2 or 3, not page six
78
title quality
Engaging Your Organization to Deliver Results
“A competent thought-leadership talk with strong declarative titles and well-placed stats, but it lacks section dividers and a prescriptive close — use its action titles and stat-anchored slides as teaching examples, not its overall skeleton.”
↓ No section dividers across 17 pages — the MECE pillars of the engagement model are implicit and the reader has to reconstruct the structure
78
title quality
EY Work Reimagined 2022 Survey
“A competently sequenced survey-findings deck with strong analytical action titles but a weak recommendation and synthesis - use the middle (p.5-p.10) as a teaching example of title-writing, not the opening or close.”
↓ Recommendation slide p.11 is phrased as a question instead of a declarative ask, diluting the punch of the deck's 'so what'
78
title quality
Outperformers High-Growth Emerging Economies
“A solid MGI-style analytical build with strong action titles and quantified callouts, but it leads with description instead of stakes and ends on a URL — use the title-writing and case-study integration as a teaching example, not the overall arc.”
↓ No explicit complication/tension act — the deck moves from 'here is a fact' to 'here is the framework' without a 'why this matters now' beat
78
title quality
Bike Sharing 4.0
“A competent thought-leadership deck with above-average action titles and a real recommendation, but the missing six-factor scaffolding and absent section dividers keep it from being a Storymakers exemplar — useful as a teaching case for action-title writing, not for narrative architecture.”
↓ The 'six factors' promised on p.3 are never explicitly enumerated or used as section dividers, so the analytical core (p.19-26) loses MECE clarity
78
title quality
Romanian E Mobility Index REI 4 (Fourth Edition)
“A competent index-update deck with strong action titles and answer-first opening, but it stops at analysis and never lands a recommendation — useful as a teaching example for declarative titles, not for full Storymakers arc.”
↓ No recommendation or 'so what' slide — deck ends on a methodology explainer (p.15) and authors (p.16)
78
title quality
Global Automotive Study 2023
“A well-titled, evidence-rich research-report deck whose per-slide craft is exemplary but whose overall arc is a parallel-themed survey rather than a Storymakers SCQA build — use the action titles and per-section 'How to act?' pattern as teaching examples, not the opening or closing.”
↓ Opening buries the lede — pages 1-5 are admin/methodology before the first insight on p.6
78
title quality
The Combustion Engine Business Model in the Age of Electromobility
“Solid analytical BCG-style build with strong action titles in the body, but it leads with topic-label summary slides and lacks a closing recommendation; use the scenario->strategy->archetype->value-matrix structure as a teaching example, not the executive bookends.”
↓ No closing recommendation or next-steps slide; deck terminates on archetype analysis (p.13) and falls straight into front matter (p.14-16)
78
title quality
Creating Value with GenAI in Asset Management
“A well-structured McKinsey thought-leadership deck with strong quantified titles and clear pillars, but it teaches opportunity sizing better than it teaches SCQA — use slides 5/6/16 as title-writing exemplars, not the overall arc.”
↓ Opening buries the lede: the asset-management-specific number doesn't appear until p.6 after generic CEO/industry context
78
title quality
Technology Is the Fast Track to Net Zero
“A solid analytical thought-leadership piece with strong stat-driven titles, but it buries the recommendation and ends in a product pitch — useful as an exemplar of action-title craft and MECE diagnostic flow, not of Resolution or call-to-action.”
↓ No explicit recommendation or call-to-action slide — p.14 substitutes a product pitch for synthesis
78
title quality
Unlocking the next wave of digital growth: beyond metropolitan Indonesia
“A well-structured Kearney/Alpha JWC market report with disciplined action titles and a MECE four-act spine, but it buries its thesis under five forewords and dissipates its recommendation across the deck — useful as a teaching example for action-title craft and segmentation storytelling, less so for opening hook or answer-first close.”
↓ Front matter is bloated — 5 forewords/quote slides (p.2–7) before the executive summary, burying the thesis
78
title quality
COVID-19 Auto & Mobility Consumer Insights
“A disciplined McKinsey research deck with strong action titles and clean analytical pillars, but it stops at 'here is what we found' instead of 'here is what to do' — use it as a teaching example for title craft, not for end-to-end Storymakers arc.”
↓ No closing recommendation, implication, or call-to-action slide — the deck simply runs out after p.43 and a misplaced p.45 discount chart