AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 61.6 · click a bar to filter

Filtered reviewed decks

15 matching
82 title quality
EY · 2024 · 24p
The economic and social impact of investment in the nbn network Key Insights Report
“A solid evidence-led impact report with strong action titles and clean MECE pillars, but it is a results readout rather than a Storymakers story — use its titling and pillar structure as an exemplar, not its (absent) opening tension or closing recommendation.”
↓ No resolution act — deck ends on a demographic stat (p.23) and 'About Accenture' (p.24) with no recommendation or call-to-action
82 title quality
LEK · 2019 · 14p
Holiday Season Insights How did retail apparel promotions perform in 2019?
“A competent analyst-first POV piece with strong action titles and quantitative spine, but the recommendation is underbuilt and the closing slot is handed to a capabilities pitch - use pp.4-11 as a teaching example for answer-first thesis and declarative titles, not as a model for the resolution act.”
↓ Three near-duplicate context/cover slides (pp.1, 2, 3, plus p.14) inflate front/back matter and delay the payoff
74 title quality
Barclays · 2023 · 13p
EFX+ +Barclays+Credit+Bureau+Day+Presentation+2023
“A respectable investor-day deck with strong KPI-driven action titles but a broken ending and missing pillar structure — use slides 7 and 13 as title-craft exemplars, not the overall arc.”
↓ Closing is broken: filler slide (p.10) + 'Appendix' divider (p.11) precede the real key-takeaways (p.12) and headwind chart (p.13), so the deck ends without a landing
72 title quality
Deloitte · 2024 · 34p
Insights from the leading edge of generative AI adoption
“Solid Deloitte thought-leadership survey deck with strong action-title craft in the middle but a diffuse opening and a repetitive four-slide close — useful as a teaching example for declarative titles, not for narrative structure.”
↓ Four closing slides titled identically 'Next: Looking ahead' (p.25, 27, 29, 30) — reader cannot distinguish the recommendations or track progress
72 title quality
LEK · 2023 · 33p
APAC Hospital Insights 2023
“A competent research-findings deck with strong action titles and clean three-pillar MECE structure, but it ends in firm marketing instead of a recommendation — use sections 2-4 as a teaching example for action titles and pyramid sequencing, not as a Storymakers narrative arc.”
↓ No 'So what?' resolution slide — the deck ends at p.27 (last agenda divider) and jumps straight to firm credentials on p.28-30; no synthesis of implications for healthcare providers, MedTech, or pharma
70 title quality
Bain · 2023 · 6p
e-Conomy SEA 2023 report: Singapore
“A short analytical excerpt with strong insight-bearing titles on the data slides but no Complication or recommendation — useful as a teaching example for action-title craft, not for full Storymakers narrative structure.”
↓ p.2 'Country overview' is a pure topic label — the 90% digital-payments stat buried in the callout is the actual headline and should replace the title.
70 title quality
RolandBerger · 2018 · 28p
Bike Sharing 5.0
“Solid analytical industry study with metric-rich declarative titles, but it is a Roland Berger 'overview' rather than a Storymakers argument - useful as an example of clean data titling, not as a model for opening hooks, MECE pillars, or recommendation closes.”
↓ p.2 'executive summary' restates the deck's purpose ('this study provides a comprehensive overview') instead of leading with the answer - a Storymakers cardinal sin
68 title quality
Accenture · 2025 · 21p
Gen AI amplified
“A well-sourced, well-opened thought-leadership deck with a discernible SCQA spine but a muddled third act and a rhetorical-not-actionable close — a useful teaching example for hook-writing and data-backed executive summaries, but not a Storymakers exemplar for framework discipline or call-to-action.”
↓ Post-recommendation slides p.17-18 re-open diagnostic questions ('Automation or augmentation?', 'The critical role of clinical leadership') after the framework has been delivered — breaks the S→C→A→R cadence
68 title quality
IPSOS · 2025 · 12p
cx global insights 2025 ipsos sneak peek
“A credible research teaser with strong stat-driven action titles in the middle, but it opens ceremonially and ends on a contact card — use p.5-p.9 as a teaching example of data-led titles, not the overall structure.”
↓ No recommendation or 'so what' slide — p.12 'For more information' substitutes a contact card for a call to action
58 title quality
DeutscheBank · 2025 · 45p
Deutsche Bank Q1 2025 Presentation
“A textbook earnings-deck opening married to an appendix-heavy tail — use p.2–p.6 as a teaching example of thesis-first framing, but not the overall structure, which buries the recommendation behind a premature appendix divider.”
↓ Premature 'Appendix' divider at p.20 buries the actual close (p.21 '2025 financial targets' recommend, p.22 shareholder distribution commitment) inside what readers will skip
38 title quality
IPSOS · 2023 · 73p
inv research 20231129 crypto asset survey 2023
“A competently structured research-report deck with strong MECE pillars and answer-first summaries, but topic-label titles and a missing recommendation act make it useful as a teaching example of structure-without-argument rather than a Storymakers exemplar.”
↓ No recommendation / 'so what' act — deck ends in an appendix with demographics (p.72), leaving the reader without next steps or policy implications
35 title quality
Deloitte · 2022 · 40p
The future of M&A 2022 M&A Trends Survey
“A competent survey-report deck with quantified findings but weak Storymakers hygiene — reuse for teaching callout-writing and framework slides, not for action titles, pillar architecture, or closings.”
↓ Title reuse across 4-6 consecutive slides (e.g. 'Beyond the basics' p.13-18, 'What is your place on the playing field?' p.31-37) destroys slide-level action-title discipline
28 title quality
Deloitte · 2017 · 19p
Global Shared Services 2017 Survey Report
“A data-rich survey report with good insights trapped in the callouts — useful as a teaching case for how topic-label titles and a missing Resolution act can flatten strong evidence into a 'results walkthrough', not as a Storymakers exemplar.”
↓ Titles are topic labels, not action titles — 'Operations and governance' is reused verbatim across p.9–12 with zero differentiation
25 title quality
AlvarezMarsal · 2024 · 20p
Road to Resilience The 2024 Annual Turnaround Survey 0
“A competent survey-results report with strong statistics but weak storycraft — useful as a teaching example of how topic-label titles and a missing thesis flatten otherwise solid analysis, not as a Storymakers exemplar.”
↓ Opening never states a thesis: p.1–5 is cover/TOC/'Introduction'/'Key Insights'/'Economic Outlook' — five slides to reach the first real data point
22 title quality
PwC · 2023 · 18p
Dissecting 2023-24 Budget Speech
“A topic-organised budget summary that is informationally competent but narratively inert — useful as a counter-example for action-title training, not as a Storymakers exemplar.”
↓ No thesis or 'so-what' anywhere in the first 4 slides — the deck never tells the reader what to conclude about the 2023/24 budget