AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

Filtered reviewed decks

737 matching · page 9 / 31
70 opening
misc · 2024 · 43p
THE IPSOS AI MONITOR 2024
“A competent survey-data report with a strong opening stat but topic-label titles and a missing resolution act — useful as a counter-example of how raw survey questions kill action titles, not as a Storymakers exemplar.”
↓ 30+ slides use the literal survey question as the title (p.11-16, 20-23, 28-40), forcing the reader to derive every insight
70 opening
misc · 2022 · 16p
Audio today 2022 How America listens
“A thesis-driven Nielsen marketing deck with strong action titles and a memorable opening hook, but it collapses into a data dump with no recommendation — useful as a teaching example for declarative titling, not for full Storymakers narrative arc.”
↓ No closing recommendation or call-to-action — deck dies in data tables (p.14-15) and a boilerplate corporate slide (p.16)
70 opening
PwC · 2024 · 37p
China M&A 2024 Review and Outlook
“A well-structured PwC market review with strong slide-level action titles but a weak synthesis and outlook — use slides 5, 9, 10, 17, 20 as exemplars of action-title craft, but not the deck as a whole-arc Storymakers model.”
↓ Synthesis pages 31–33 are titled 'Key messages (1)/(2)/(3)' — pure topic labels on the slides that should carry the strongest insight titles
70 opening
Accenture · 2025 · 17p
Everest Group Trust and Safety Services PEAK Matrix Assessment 2025
“A reprint of a third-party analyst evaluation rather than a Storymakers deck — useful as a counter-example of topic-label titles and a missing resolution act, not as a positive exemplar.”
↓ Eight consecutive slides titled 'Accenture profile (page X of 8)' (p.5-12) — pagination is not a title and erases the insight on each page
70 opening
Accenture · 2025 · 41p
January Macro Brief
“A strong analytical brief with exemplary declarative action titles and well-placed recommendations, but it stops short of being a Storymakers exemplar because it never closes the loop — use p.5/p.13/p.24 as title-writing teaching examples, not the overall structure.”
↓ No closing synthesis — deck ends on trend #10 (p.40) then a team bio (p.41) with no 'what to do first' or consolidated action slide
70 opening
RolandBerger · 2023 · 12p
Decarbonization in ports and shipping
“A competent thought-leadership / business-development deck with strong action titles and a clean macro-to-micro context build, but it stops short of a recommendation and pivots to firm credentials — useful as a teaching example for action-titling and SCQA setup, not for closing the loop.”
↓ Self-promotion crowds the narrative: p.2, p.3 and p.11 are credentials/RB-targets slides in a 12-page deck — 25% of the real estate is about the firm, not the client problem
70 opening
PwC · 2021 · 34p
Global Top 100 companies by market capitalisation
“A competent PwC benchmark report with strong data hygiene but weak narrative engineering — useful as a reference artifact and as a cautionary example of how topic-label titles and a missing recommendation hollow out an otherwise data-rich deck.”
↓ No recommendation or call-to-action — the deck ends in ranking tables (pp.22-26) and a value-distribution appendix (pp.29-33), not a "so what"
70 opening
McKinsey · 2024 · 103p
Quantum Technology Monitor
“A high-quality analytical monitor with exemplary action titles and quantified framing, but it reads as a reference almanac rather than a Storymakers narrative — useful as a teaching example for title craft and data-comparison slides, not for arc structure or closing.”
↓ No closing recommendation or call-to-action — deck ends on appendix/team bio (pp. 101–103) after a speculative AI tangent (pp. 99–100)
70 opening
McKinsey · 2022 · 8p
The CHIPS and Science Act: Here’s what’s in it
“Competent McKinsey explainer that opens well and uses number-led titles, but it is an analytical breakdown not a Storymakers narrative — useful as an exemplar of clean BLUF openings and quantified action titles, not for full S→C→A→R structure.”
↓ No closing recommendation or 'what this means for you' slide — deck jumps from STEM funding (p.7) straight to author bios (p.8).
70 opening
Deloitte · 2024 · 25p
Nearshoring in Central America
“Solid analytical FDI/macro briefing with a strong data middle but weak narrative spine — use p.2 and p.15 as examples of good action titling, not the overall structure, which buries the recommendation under appendices.”
↓ No recommendation slide: the deck ends at p.18 with conditional upside and then 5 slides of appendix/sales/bios, so the 'so what' for a decision-maker is absent
70 opening
IPSOS · 2022 · 17p
Royal Foundation Attitudes to Early Childhood Key Findings PUBLIC 150622 41
“A competent research-findings deck with strong action titles and a clean S->C opening, but it is an analytical walk-through that never lands a recommendation — use the first 7 slides as a teaching example of findings framing, not the overall arc.”
↓ No recommendation or 'so what' slide — deck ends on a data table (p.16) and a Contact page (p.17)
70 opening
UBS · 2022 · 32p
original
“A competent quarterly-earnings template that opens BLUF but ends in a tautology and an oversized appendix — useful as an example of disciplined callout writing, not as a Storymakers narrative exemplar.”
↓ Closing slide 19 is a copy-paste of the opening slide 4 — no synthesis, no ask, no forward look
70 opening
MorganStanley · 2022 · 12p
ey global ipo trends 2022 v1
“A competently-opened thought-leadership piece with strong stat hooks and one clean MECE pillar, but it buries its recommendation mid-deck and ends on a hedge — useful as an example of strong opening framing, not of a full Storymakers arc.”
↓ No closing recommendation or call-to-action — the deck trails off into a repeated hedge title on pp.10-11 and a disclaimer on p.12
70 opening
MorganStanley · 2019 · 16p
IMD Morgan Stanley Final 13 June 2019
“Competent regional-bank investor deck with clean MECE pillars and mostly declarative titles, but it never states a Complication and ends in disclaimers — useful as an exemplar of pillar architecture and peer-benchmark evidence, not as a full SCQA narrative or strong close.”
↓ No Complication: deck shows strengths without naming a tension or risk, so there is nothing for the recommendation to resolve
70 opening
MorganStanley · 2023 · 48p
ey energy and resources transition acceleration
“A well-structured EY industry-trends deck with a clean four-act spine and strong quantitative backbone, but it over-invests in analysis and under-invests in the recommendation, making it a good teaching example for SCQA acts and metric-anchored body slides — not for landing a call to action.”
↓ Recommendation act is only 3 substantive slides (pp. 44-46) versus ~25 slides of analysis — the 'so what' is buried under the 'what'
70 opening
McKinsey · 2016 · 9p
Blockchain and Digital Assets
“A short McKinsey POV primer with strong quantified action titles and a credible SCQA setup, but it stops at analysis and never delivers a recommendation — useful as a teaching example for action titles and impact sizing, not for full Storymakers arc.”
↓ No resolution/recommendation slide — deck ends at slide 9 on an executive-sentiment data point with no 'so what'
70 opening
GoldmanSachs · 2024 · 31p
Calumet+Inc.+Carbonomics+Investor+Presentation+Final+11+Nov.+'24
“A competent investor deck with strong quantified callouts and clean two-pillar segmentation, but it buries the recommendation mid-deck and closes on reconciliations — useful as a teaching example for callout discipline and segment structure, not for Storymakers narrative arc.”
↓ Closing slides 27–30 are EBITDA/segment reconciliations and p.31 is a bare 'CALUMET' logo — no recommendation, no next steps, no memorable close
70 opening
JPMorgan · 2026 · 45p
529 cpe
“A polished JPMorgan client-education reference deck with a solid analytical middle but a weak narrative frame — useful as a teaching example for quantified callouts and comparison tables, not for opening, closing, or signposting a story.”
↓ No closing recommendation slide — the deck ends on disclosures (p.43-44) and a branded product page (p.45), with no 'so what should you do Monday' synthesis
70 opening
JPMorgan · 2022 · 13p
2022 global technology
“Solid investor-day technology narrative with disciplined action titles and quantified callouts, but it reads as a capabilities tour rather than a Storymakers arc — use p.4-10 as a teaching example for action-title craft, not the overall structure.”
↓ No explicit Complication — p.4 frames expense growth as 'driven by investments' (a positive), missing the chance to set tension before resolving it
70 opening
JPMorgan · 2024 · 15p
JPM Corp Fin Advisory Corporate Compass Jan 2024
“A high-quality analytical primer with strong action titles and dense data, but it stops at insight and never crosses into recommendation — use the body slides (p.6-10) as a teaching example for declarative titles, not the overall structure as a Storymakers arc.”
↓ No recommendation or next-steps slide — p.14 closes on observation ('primed for action') instead of prescribing CFO actions
70 opening
Barclays · 2025 · 23p
Barclays Q1 2025 Review of Shareholder Activism 15 04 2025
“A data-rich quarterly market update with disciplined action titles and clean metrics, but it is a briefing — not a Storymakers exemplar — because it never converts its analysis into a recommendation; use slides 11-16 as teaching examples for action titles, not the overall structure.”
↓ No tension/complication act — the deck reports 'activity up' but never poses the 'so what' question for a target company or board
70 opening
DeutscheBank · 2024 · 41p
Q3 2024 Fixed Income Call presentation
“Competent IR update deck with a front-loaded thesis and clean main/appendix split, but it's a status report not a Storymakers arc — use the NII/rate-hedge block (p.8-10) as a title-writing exemplar, not the overall structure.”
↓ No SCQA tension — deck is an all-good status update with no complication to motivate the analysis
70 opening
DeutscheBank · 2023 · 41p
Deutsche Bank Q3 2023 Fixed Income Call
“A competent IR disclosure deck with above-average action titles in the first 14 slides, but it lacks SCQA tension, has no real closing ask, and is dominated by a topic-labelled appendix — useful as a reference for declarative titling, not as a Storymakers structural exemplar.”
↓ No complication/tension act — the deck never names what's hard (rates, CRE, TLTRO repayments), so analytical slides like p.25–27 read as disclosure, not narrative payoff
68 opening
Accenture · 2020 · 17p
How will COVID-19 change the consumer?
“A competent Accenture research bulletin with insight-bearing data titles but no Storymakers arc — useful as a teaching example of action titles on chart slides, not of narrative structure or closing.”
↓ No Resolution act — p.14 'next steps' is a plug for Accenture's hub, not a recommendation tied to the data