AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

Filtered reviewed decks

737 matching · page 31 / 31
25 opening
MorganStanley · 2024 · 44p
article monthlymarketmonitor july23
“A polished cross-asset reference monitor masquerading as a deck — useful as a data appendix template, but a poor Storymakers exemplar because it has no opening thesis, no MECE pillars, no resolution, and almost exclusively topic-label titles.”
↓ Zero narrative arc — no Situation/Complication framing in the opening, no synthesis slide anywhere, no recommendation at the close (p.40 → glossary)
25 opening
CreditSuisse · 2024 · 20p
immobilienfonds 20231231 en
“A reference booklet of peer benchmarks dressed as a deck — useful as raw material but a weak Storymakers exemplar; use only p.4 as a teaching case for insight titles, and treat the rest as a counter-example of topic-label dumps.”
↓ No thesis or executive summary in the first 3 slides — the reader never learns why this deck exists
22 opening
misc · 2023 · 92p
WORLD AFFAIRS 2023
“A 92-page Ipsos survey-data report dressed as a deck — useful as a counter-example of how topic-label titles, a missing exec summary, and a 19-slide country dump destroy narrative; do NOT use as a Storymakers exemplar except to teach what to avoid.”
↓ No executive summary, no thesis slide, no recommendations slide — 92 pages and zero synthesis
22 opening
misc · 2025 · 30p
Ipsos Issues Index March 2025
“A disciplined tracker data report with strong callouts but zero Storymakers craft — useful as a counter-example of how topic-label titles and a missing recommendation flatten genuinely interesting findings.”
↓ Cover/opening is dead weight: p.1, p.2, p.3 are all variants of the title with no thesis, no headline finding, and no chart of the month
22 opening
IPSOS · 2025 · 31p
Ipsos Issues Index Jan25
“A competent recurring data tracker, not a Storymakers artifact — use its callout discipline and parallel segmentation grid as small-scale teaching examples, but treat the overall structure (no thesis, topic-label titles, no recommendation) as a cautionary case of analytical dump dressed as a deck.”
↓ Titles p.2–3 are literally just 'January 2025' — two consecutive slides with a date as their header is a failure mode
22 opening
JPMorgan · 2026 · 71p
mi daily gtm us
“This is JPMorgan's quarterly Guide to the Markets reference chartbook, not a persuasive consulting deck — it is best-in-class as a data atlas but a poor Storymakers exemplar; mine individual callouts (pp.16, 29, 41, 65) as examples of insight-bearing pull-quotes, but do not use the deck's structure as a narrative model.”
↓ Zero answer-first opening: pp.1-5 give no thesis or stakes, just cover/team/TOC and two unframed S&P charts
22 opening
JPMorgan · 2026 · 79p
mi gtm latam br en
“A reference-grade market almanac with strong data hygiene but no narrative — useful as a teaching example of MECE regional coverage and callout discipline, not of Storymakers structure or action-titling.”
↓ Zero action titles — every page title is a topic label ('Latin America: Politics' p.6, 'U.S.: The Fed and interest rates' p.34) leaving the audience to extract the insight themselves
22 opening
JPMorgan · 2026 · 81p
guide to the markets au
“An exemplary reference data-book and a poor Storymakers exemplar — use it to teach taxonomic MECE structure and chart cadence, but use it as a counter-example for action titles, opening thesis, section dividers, and closing recommendation.”
↓ Titles are nouns, not insights — 81/81 slides use topic labels ('Inflation', 'Gold', 'Volatility') so the deck cannot be read by titles alone, violating the core Storymakers test
20 opening
Gartner · 2024 · 27p
Third Quarter 2024 Results
“A standard Gartner earnings/IR deck — competent as a reference document but a near-anti-pattern for Storymakers, useful only as a 'before' example to demonstrate why topic titles and appendix-heavy structures fail to tell a story.”
↓ Zero action titles across 27 pages — every header is a topic label, violating the most basic Storymakers principle
20 opening
Gartner · 2023 · 25p
Second Quarter 2023 Results
“This is an earnings-disclosure deck, not a consulting argument — topic-label titles, no SCQA arc, and a closing half built entirely of reconciliation tables; useful as a counter-example of what Storymakers principles are designed to replace, not as an exemplar.”
↓ Zero action titles across 25 pages — 'Non-GAAP P&L', 'Research Metrics', 'Capital Structure and Allocation' are all category labels that force the reader to mine the chart for the point
20 opening
JPMorgan · 2026 · 99p
mi guide to the markets uk
“A best-in-class market reference atlas with consistent grammar and rich callouts, but as a Storymakers exemplar it is the opposite of one — use it to teach exhibit hygiene and footnote discipline, never to teach narrative, action titles, or how to land a recommendation.”
↓ Zero executive summary or thesis page in the first 10 slides — the reader has no idea what JPM thinks before slide 50
20 opening
CreditSuisse · 2023 · 13p
20230316 scff portfolio details
“A portfolio-disclosure reference document masquerading as a deck — useful as a counter-example of topic-label titles and missing narrative, not as a Storymakers exemplar.”
↓ Titles are 100% legal-entity labels rather than action titles — slides 3-12 all repeat variants of the fund name with no insight
18 opening
EY · 2018 · 59p
HR Pulse Survey Presentation of results
“A competently organized survey reference document, not a Storymakers deck — useful as a negative example of how topic-ordered analytical dumps bury the insight and skip the recommendation act entirely.”
↓ Zero recommendations or 'so what' slides across 59 pages — the deck is 49 consecutive analyze_data slides with no resolution act
18 opening
IPSOS · 2023 · 92p
ipsos hisf world affairs report 2023 final
“A topic-indexed survey data dump with strong parallel structure but no thesis, no recommendation, and titles that are mostly category labels — use it as a counter-example of how to publish findings without a story, not as a Storymakers exemplar.”
↓ No executive summary, key-findings page, or recommendation anywhere in 92 pages — the insight-per-slide ratio is close to zero for a reader skimming titles
18 opening
PwC · 2014 · 50p
Review of efficiency of the operation of the federal courts
“This is an educational primer on how the U.S. federal courts work — not a consulting argument — and serves as a counter-example for Storymakers, useful only to illustrate what happens when a deck has topic labels but no thesis, analysis, or recommendation.”
↓ Action titles carry zero insight — every slide title is a noun phrase (e.g. p.10 'THE JURISDICTION OF THE FEDERAL COURTS', p.23 'The Appeals Process'); a reader skimming titles learns nothing.
15 opening
JPMorgan · 2026 · 92p
guide to the markets asia
“A best-in-class market reference book judged against its own genre, but a near-zero Storymakers exemplar — use it to teach how reference decks differ from narrative decks, never as a model for action titles, SCQA, or pillar structure.”
↓ Zero action titles across 92 pages — every header is a topic label, forcing the reader to interpret each chart unaided
12 opening
GoldmanSachs · 11p
gol 6
“This is a financial-product fact sheet with disclaimers, not a Storymakers consulting narrative — useful only as a counter-example of what happens when a document has no action titles, no arc, and no recommendation.”
↓ Action titles are entirely absent — every page header is a product code or firm name (p1-11), so the deck has no insight scaffolding