AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
737 matching · page 30 / 31
32
opening
Namibia National Budget 2024-25
“Topic-labeled government budget walkthrough with no SCQA arc and a non-existent close — useful as a counter-example of what action titles and answer-first structure fix, not as a Storymakers exemplar.”
↓ Title-as-topic on every slide — there is not a single declarative action title in 25 pages
30
opening
Reinforcing the New South Wales Southern Shared Network (HumeLink) PADR – EY Market Modelling
“A technically rigorous market-modelling report in deck clothing — useful as a counter-example of how burying the answer and using topic titles instead of action titles weakens even strong analysis; do not use as a Storymakers exemplar.”
↓ No recommendation slide anywhere — the 'preferred option' (Option 3C) is never stated as a headline, only implied through a highlighted table row on p.11
30
opening
Boardroom Agenda 2022
“A competently sectioned PwC event briefing — usable as a teaching example for four-pillar boardroom architecture and quote-led tension framing, but a weak Storymakers exemplar overall because it has no deck-level thesis, a placeholder-style opening, fragmented closes, and predominantly topic-label titles.”
↓ No deck-level thesis: opening (p.1-5) skips straight from 'Welcome' to agenda with zero stakes, and there is no closing slide that synthesizes across the four pillars
30
opening
Dissecting 2023-24 Budget Speech
“A topic-organised budget summary that is informationally competent but narratively inert — useful as a counter-example for action-title training, not as a Storymakers exemplar.”
↓ No thesis or 'so-what' anywhere in the first 4 slides — the deck never tells the reader what to conclude about the 2023/24 budget
30
opening
SAP Innovation Awards 2022 Entry Pitch Deck
“A template-driven awards submission with strong KPI evidence but no narrative spine — useful as a cautionary example of how rigid submission templates kill action titles and destroy the closing act, not as a Storymakers exemplar.”
↓ Fourteen consecutive slides titled 'Additional Information' (p.15–p.30) — the deck abandons titling discipline entirely in its second half
30
opening
WORLD AFFAIRS
“A polished public-opinion survey report with strong section scaffolding but weak Storymakers DNA — it dumps findings instead of telling a story; use the priority-vs-preparation gap section (p32-35) as a teaching example of derived-metric analysis, but not the structure or titling.”
↓ No executive answer up front: p3 'Key findings' is one page with a single 76% stat and no thesis, forcing the reader to assemble the message themselves
30
opening
Beyond thenoise: Orchestrating AI-driven customer excellence
“A thorough KPMG research whitepaper with a usable 7-step middle act, but as a Storymakers exemplar it fails on titling, opening hook, and closing — use the 7-step implementation spine as a teaching example for sequential build, not the deck's overall structure.”
↓ Title 'Implementing AI' is reused on five separate slides (p.23, 25, 28, 32, 35) and 'Highlights from the 2024 CEE research' on three (p.5, 11, 12) — placeholder titling, not action titles
30
opening
ASEAN Growth and Scale Talent Playbook
“A well-pillared analytical playbook with strong data-driven action titles, but it buries its thesis under 11 pages of forewords and ends without a recommendation — use the middle (pp.13-30 diagnosis, pp.31-67 MECE pillars) as a Storymakers exemplar, not the framing.”
↓ 11 slides of front matter (pp.1-11) with five forewords delays the thesis past any executive's attention budget
30
opening
femke de keulenaer
“A competent secondary-research evidence pack with strong stat callouts but no narrative arc or recommendation - useful as a teaching example of how good data dies inside topic-label titles, not as a Storymakers exemplar.”
↓ No recommendation or 'so what' act - the deck terminates at p.17 data and jumps straight to 'THANK YOU!' on p.18
30
opening
incident response insights january 2025
“A short analytical IR briefing with strong quantified callouts but no story arc — use the data slides as a content example, not the structure, since it lacks opening thesis, MECE pillars, and a recommendation close.”
↓ No thesis or SCQA setup in the first 3 slides — reader is dropped into p.2 KPIs with no stakes
30
opening
Dissecting the 2021/22 Annual Budget Speech
“A reference-style budget recap with comprehensive data but no story, no point of view, and topic-label titles — useful as a counter-example of analytical dumping, not as a Storymakers exemplar.”
↓ Repetitive boilerplate titles: 17 of 19 slides start with '2022/23 Annual Budget Speech:' — zero declarative action titles
30
opening
mi guide to alternatives
“A best-in-class market reference compendium that is structurally the opposite of a Storymakers deck — use it to teach chart density and MECE asset-class coverage, but cite it as a counter-example for action titles, SCQA openings, and closing recommendations.”
↓ No SCQA opening — slides 1–5 are cover/team/TOC/two charts, with no thesis or stakes established
28
opening
Sustainability Corporate Citizenship
“A compliance-grade ESG disclosure with a decent MECE pillar skeleton but no SCQA, no action titles, and no resolution — usable as a teaching example of pillar structure, not of Storymakers narrative.”
↓ Front-matter bloat: 3 of the first 5 slides (cover, forward-looking disclaimer, ToC) before any substance, and 'Overview' (p.4) carries no thesis
28
opening
Monitor Deloitte’s 2022 Chief Transformation Officer Study — Designing Successful Transformations
“A competent industry research report with a logical value-chain spine and pockets of real insight titles, but as a Storymakers exemplar it is weak: no thesis up front, no recommendation at the close, and too many topic-label titles — useful as a case study in how to rewrite breadcrumb titles into action titles, not as a model of narrative structure.”
↓ No executive summary or answer-first slide — the reader must read 16+ pages before any synthesis, and none ever arrives
28
opening
The CMO Survey Marketing in a Post Covid Era
“A competent annual research report with above-average chart titles but essentially no story arc — useful as a teaching example of strong metric-led action titles in the middle, and as a cautionary example of how topic-driven structure and missing opening/closing acts turn insight-rich data into a reference document rather than a persuasive deck.”
↓ No executive answer up front: p.2 is labeled 'executive_summary' but titled only 'The CMO Survey' — no pyramid-principle lead, no governing thesis
28
opening
Ipsos Issues Index January 2025
“A competent recurring data tracker, but a weak Storymakers exemplar — use it only as a counter-example of how topic-label titles and a missing resolution act drain narrative power from solid underlying data.”
↓ No executive summary or headline-finding slide — p.1–p.4 are all framing/cover material, so the reader hits raw issue trends with no thesis to test against.
28
opening
Global Top 100 companies by market capitalisation
“A competent annual data benchmark with strong page-level numeric titles but no story arc — useful as a teaching example of insight-bearing chart titles, not as a Storymakers structural exemplar.”
↓ Methodology and contacts (p.3–5) are placed BEFORE any finding, burying the lead by 6 pages
28
opening
Second Quarter 2024 Results
“A standard investor-relations earnings deck — competent as an IR document but a weak Storymakers exemplar: use it only as a negative example of topic-label titling and appendix-as-ending, not as a structural model.”
↓ No thesis slide anywhere — reader must assemble the quarter's story from raw tables (p.4–13)
28
opening
ga sma presentation
“A polished but conventional institutional capabilities deck — strong as a reference for asset-management product disclosure conventions and a few good action titles (p.18, p.32), but a weak Storymakers exemplar because it buries its thesis, dodges its own narrative tension, and ends in an appendix instead of a recommendation.”
↓ Buried lead: no thesis or recommendation appears in the first five slides; the deck opens with firm-scale boilerplate ($4.1T) before saying anything about the SMA strategy itself
25
opening
The shape of retail: Consumers and the new normal
“A raw survey appendix masquerading as a deck — useful as a counter-example of what happens when action titles are left as question stems and the close is a contacts page.”
↓ Titles on p.3–p.6 are verbatim survey questions rather than insights — the reader must infer the takeaway
25
opening
MARKET DATA FROM SECONDARY SOURCES
“A secondary-research data tour disguised as a deck — useful as a counter-example of methodology-first structure, not as a Storymakers exemplar.”
↓ No thesis or recommendation anywhere — the deck is a methodology demonstration ('here is how we pull secondary data'), not an argument
25
opening
Deloitte SEA CFO Forum Southeast Asia Business Outlook
“A services brochure dressed as a deck — useful as a teaching example of how a parallel-pillar capabilities dump fails the Storymakers tests (no SCQA, topic-label titles, firm-first opening, contacts-page ending), not as an exemplar to emulate.”
↓ No SCQA or thesis: the deck never names a Complication the CFO should care about, so every services block arrives unmotivated
25
opening
ipsos global perceptions of healthcare 2023
“A clean survey data-dump with strong callouts but no narrative, no insight titles, and no recommendation — useful as a counter-example of how to turn poll results into a Storymakers story, not as an exemplar.”
↓ Action titles are survey questions, not insights — p.6-p.12 literally start with «To what extent do you agree or disagree…»
25
opening
Ipsos Issues Index Mar25 Charts
“A competently executed monthly data tracker, not a Storymakers exemplar — useful as a counter-example of how topic-label titles and a missing synthesis slide flatten genuinely interesting trend data into a chart catalogue.”
↓ No thesis or 'what changed this month' on the opening — the reader has to assemble the story themselves from 16 individual trend charts