AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

“ ” Verdict gallery

All reviewed decks

1086 matching · page 3 / 46
78 opening
BCG · 2023 · 13p
Impact of IRA IIJA CHIPS Clean Tech
“A tight, answer-first policy-impact deck with strong quantified action titles but a softened arc (complication after analysis) and a topic-label closing — use p.3-p.6 as a teaching example for headline writing, not the overall structure.”
↓ Complication slides (p.7 'Pre-legislation challenges', p.8 'Remaining challenges') land after the impact sizing, weakening the SCQA tension that would normally precede the analysis
78 opening
BCG · 2024 · 18p
AI Radar C-Suite Agenda
“A competent survey-driven thought-leadership deck with a clean tension pivot and strong action titles, but the middle lacks MECE scaffolding and the recommendation is compressed into one slide — useful as a teaching example for action-title writing and S→C→A hinges, less so for closing structure.”
↓ No section dividers or MECE pillar signposting — the middle (pp.10-17) reads as a sequence of 'winners do X' observations rather than a structured framework
78 opening
BCG · 2024 · 14p
Winning on the Margins TeBIT 2023
“A competent BCG benchmark readout with declarative titles and a solid opening, but it buries its recommendation and ends on an observation — useful as a teaching example for action titles and S->C openings, not for closing the loop.”
↓ No closing recommendation/next-steps slide — p.14 ends on an observation, burying the call to action
78 opening
BCG · 2025 · 20p
AI Raising Stakes Cybersecurity
“Solid BCG research slideshow with a clean S→C→A→R spine and strong declarative titles, but the recommendation is compressed into one slide — use it as a teaching example for action titles and opening stakes, not for resolution design.”
↓ Resolution is undersized — a single p.20 priorities slide has to carry the entire «what to do» after 10 diagnostic slides
78 opening
BCG · 2025 · 22p
AI at Work APAC
“A solid BCG survey-insight deck with strong action titles and a real tension, but it buries the complication mid-deck and ends on a topic-labeled imperatives page — use pp.5-15 as a teaching example for declarative analytical titles, not as a structural template.”
↓ The tension slide (p.11) arrives at slide 11 of 22 — the 'fear' complication should enter earlier to tension the optimism narrative built in pp.4-10.
78 opening
BCG · 2025 · 25p
AI-Enabled Engineering Excellence
“A well-argued BCG executive perspective with strong action titles and a legible S-C-A-R arc, but the middle sprawls across overlapping frameworks and the close lacks a punchy restatement — use its opening and title craft as Storymakers exemplars, not its pillar structure or landing.”
↓ No mid-deck section dividers — pillars are implied by title prefixes ('Challenges |', 'Measuring value |', 'Getting started |') rather than visibly MECE.
78 opening
Deloitte · 2022 · 49p
Fueling the AI transformation: Four key actions powering widespread value from AI, right now.
“Well-architected four-pillar consulting report with a strong SCQA opening but no closing synthesis — useful as a Storymakers exemplar for pillar structure and tension-framing, not for resolution or action-titling discipline.”
↓ No closing synthesis — deck ends on a GPS case study (p.43) then jumps to acknowledgments; the four-action framework is never recapped or converted into a call to action
78 opening
EY · 2018 · 13p
ICO Class of 2017
“A tight, thesis-led analytical report with strong action titles in the middle, but it ends on a topic label instead of a recommendation — use pp2-10 as a teaching example of quantified action titles, not the closing.”
↓ No explicit recommendation or next-steps slide — p11 'Key takeaways and outlook' is a topic label with a hedged VC-comparison callout
78 opening
LEK · 2023 · 11p
Constraints to growth: supply chain risks facing renewables Presentation
“Solid analytical mid-build with a textbook SCQA opening, but the deck stops at diagnosis - use slides 2-3 and 5 as a teaching example for hooks and titles, not as a structural template.”
↓ No recommendation or next-steps slide - deck ends with 'Thank you' on p.11, breaking the SCQA arc at Answer
78 opening
McKinsey · 2010 · 39p
USPS Future Business Model
“A solid diagnostic-and-options McKinsey deck with a strong quantified middle act but a weak topic-dump close — use pp.3-19 and pp.22-29 as a Storymakers exemplar for SCQA build and quantified action titles, not the recommendation section.”
↓ Closing collapses into topic-label dumps (pp.33-37) — 'Pricing opportunities for USPS', 'Workforce opportunities for USPS' — none carry an insight
78 opening
McKinsey · 2015 · 49p
Affordable Housing Challenge Blueprint
“A well-framed analytical deck with a clean MECE spine and quantified body slides, but it ends with a 'Thank you' instead of a recommendation and trails into a disorganized appendix — use the opening and four-lever build-up as a Storymakers exemplar, not the close.”
↓ Closing collapse: 'Thank you!' on p.35 is followed by 14 pages of appendix-style content (p.36-49) with no synthesis or call to action
78 opening
McKinsey · 2018 · 20p
Medical Affairs Japan
“A solid analytical-pillar deck with a clear thesis and MECE spine, but it ends without a recommendation - use pp.6-10 as a teaching example for SCQA setup and Yet-pivots, not for how to close.”
↓ No recommendation or call-to-action slide near the end; p.20 merely restates the opening thesis
78 opening
McKinsey · 2021 · 9p
Global Oil Outlook 2040
“A tight, well-titled market-outlook summary that opens strongly and writes excellent action titles, but stops at analysis and never lands a recommendation — useful as a teaching example for headline writing, not for full S→C→A→R arc.”
↓ No recommendation or call-to-action slide — deck ends on analysis (p.7) then boilerplate (p.8-9), violating the Resolution act
78 opening
McKinsey · 2023 · 24p
GenAI German Labor Market
“A well-evidenced analytical build with strong quantified action titles, but the story arc resolves twice and never closes — use the p.10-16 analytical sequence as a teaching example, not the overall structure.”
↓ No closing call-to-action — deck trails off on benchmarking (p.23) and a logo slide (p.24) instead of a 'so what / now what' resolution
78 opening
PAConsulting · 2020 · 44p
CO2 Emissions Report
“A solid analytical benchmark report with a strong opening thesis and quantified stakes, undermined by a near-total absence of slide-level action titles and a flat 'Get in touch' close — useful as a teaching example of section-divider discipline and OEM-benchmark structure, but a cautionary case for title craft.”
↓ Title repetition: ~75% of slides recycle the report tagline as the action title, forcing insight into callouts and breaking the Storymakers principle of 'read the titles, get the story'
78 opening
PwC · 2016 · 12p
Customers in spotlight FinTech banking
“A competent industry-trends brief with a strong opening hook and credible data, but the recommendation act is a single slide — useful as an example of leading with the answer, weaker as a model of MECE pillars or a built-out resolution.”
↓ Recommendation act is one slide deep (p.9) — the 'win-win partnership' thesis on p.8 deserves its own build of how/who/when, not a single conclusion paragraph
78 opening
PwC · 2019 · 22p
Crisis Preparedness 2019
“A thesis-driven survey deck with above-average action titles and a clean bookend, but the four sections are topical rather than MECE and the 'do these 5 things' recommendation is referenced rather than delivered — useful as a teaching example for hooks and headline writing, not for resolution structure.”
↓ p10 and p20 use 'PwC Global Crisis Survey 2019' as the slide title — brand chrome where the insight should be (74% sought outside help; preparedness as competitive advantage)
78 opening
PwC · 2020 · 49p
23rd Global CEO Survey
“A credible thought-leadership report with a strong thesis-led opening and clean analytical action titles, but it stalls at 'Analysis' and never delivers a 'Resolution' — useful as a teaching example for opening + insight titling, not for full SCQA closure.”
↓ Multiple slides use the running header '23rd Annual Global CEO Survey' as the displayed title (p.21, p.26, p.28, p.30, p.33, p.37, p.49) — title slots wasted
78 opening
RolandBerger · 2016 · 37p
FinTechs in Europe – Challenger and Partner
“A well-structured Roland Berger survey deck with a thesis-first opening and disciplined action titles, but back-loaded recommendations make it a strong exemplar for analytical build-up and pillar structure rather than for resolution.”
↓ Resolution is thin: only p.34-35 carry the 'fields of action' — a single recommendation slide for 30 slides of build-up
78 opening
RolandBerger · 2023 · 12p
Retail banking survey Sustainability and retail banking
“Competent short-form thought-leadership whitepaper with a clear risk thesis but topic-label titles and a thin recommendation - useful as a teaching example for callout writing and S->C->A->R skeleton, not for action-title craft or closing punch.”
↓ Page titles are nouns/topics, not declarative insights - the strong callouts on p.4, p.6, p.8 should have been promoted to titles
78 opening
SimonKucher · 2011 · 9p
Global Pricing Study 2011
“A short research-summary teaser with strong headline-title discipline on its analytical slides but no recommendation and a self-promotional close — useful as an exemplar of insight titles, not of full SCQA arc.”
↓ No closing recommendation or 'so what' — deck ends on p.9 with a firm-credentials slide ('No. 1 in marketing and sales in Germany')
78 opening
SimonKucher · 2019 · 14p
Sustainability Study 2019
“Solid analytical mini-study with strong numerate action titles, but it is a research-findings deck dressed as a pitch — use pp.6–11 as a teaching example for insight-bearing titles, not the overall arc, which buries the recommendation.”
↓ No recommendation/so-what slide — deck ends on firm credentials (p.13) and 'Thank you!' (p.14), throwing away the analytical build-up
78 opening
SimonKucher · 2021 · 31p
Global Sustainability Study 2021
“A credible research-study deck with a strong thesis-led opening but an analytical middle of topic-label charts and a closing that pivots to a firm sales pitch — useful as an exemplar of front-loaded SCQA and quantified callouts, not of full-arc Storymakers structure.”
↓ No closing recommendation: the deck ends with a firm-promo pitch (p.28-29) and thank-you slides (p.30-31) instead of returning to 'so what should companies do Monday morning?'
78 opening
misc · 2020 · 38p
NY COVID-19 Preliminary Economic Impact Assessment
“A rigorous analytical impact assessment with strong action titles and a clean SCQ build-up, but it stops before the R - use it as a teaching example for sector deep-dives and exec summaries, not for closing the loop.”
↓ No resolution act - deck ends on Transportation data (p.35) with zero recommendations or asks despite the cover letter framing federal funding as the central question