AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

Filtered reviewed decks

635 matching · page 25 / 27
38 opening
Deloitte · 2018 · 43p
Digital Transformation NJ
“A credentials-led government capabilities pitch with strong case-study evidence but no SCQA arc, no NJ thesis, and a «Thank you» ending — useful as a teaching example of why action titles and a closing recommendation matter, not as a Storymakers exemplar.”
↓ No NJ-specific thesis or stakes anywhere in the first five slides — opens with Deloitte's credentials (p.2) instead of the client's situation
38 opening
McKinsey · 2020 · 38p
MTA Financial Impact COVID-19
“A methodologically rigorous McKinsey forecast deck with strong precedent framing and a MECE revenue/cost spine, but it buries the $8.5B answer until p.33 and leans on topic-label titles — useful as a teaching example for scenario analysis structure, not for Storymakers opening or action-title craft.”
↓ Buries the answer: the $8.5B total impact does not appear until p.33 of 38; opening is two disclaimers + cover + TOC with no executive summary
38 opening
PwC · 2022 · 24p
Five global shifts megatrends
“A well-organized PwC point-of-view survey with disciplined parallel pillars but a buried thesis, recycled titles, and no call to action — useful as a teaching example for MECE pillar structure, not for Storymakers narrative arc.”
↓ Five identical 'Possible implications…' titles (p.6/10/14/18/22) — pure topic labels that waste the most-read line on every other slide
38 opening
Strategy_and · 2023 · 83p
eReadiness 2023 Survey
“A well-titled, well-segmented research dump from Strategy& that demonstrates excellent action-title craft in the analytical body but buries its recommendation under 76 pages of evidence - use the consumer chapters as a teaching example of insight-bearing titles, not the deck as a Storymakers narrative.”
↓ Answer is buried: 5 recommendations land on p.79-80 after 76 pages of analysis, and both slides share the identical action title - the 'so what' gets ~2.5% of the page budget
38 opening
OliverWyman · 2023 · 46p
GPT-3 and the actuarial landscape
“A competent educational tutorial on GPT-3 with a strong but late-arriving actuarial thesis — useful as a teaching artifact, weak as a Storymakers exemplar because the recommendation is buried at p.40 of 46 and nine consecutive slides share one topic title.”
↓ Same title 'MACHINE LEARNING 101: GRADIENT DESCENT' repeated across nine consecutive slides (p.9-17) — zero progressive disclosure of insight in the titles
38 opening
PwC · 2021 · 43p
Global & Entertainment Media Outlook 2021-2025
“A solid annual-outlook reference deck with disciplined action titles on data pages, but the architecture is a topic dump rather than an argument — use the macro slides (p.12-p.30) as a teaching example for insight-bearing chart titles, not the deck-level structure.”
↓ No thesis slide in the opening — slides 1-7 are all methodology and credentialing, so a reader has to wait until p.9 to see the headline 'Resetting expectations, refocusing inward, recharging growth'.
38 opening
Accenture · 2023 · 26p
Charging Ahead Australia’s battery powered future
“This is an Accenture capabilities/credentials deck dressed as a research report — structurally tidy but narratively flat, with a context-heavy open and a case-study close; useful as an example of section-divider hygiene and MECE frameworks, not as a Storymakers narrative exemplar.”
↓ No thesis in the first 5 slides — opening is pure decarbonization context, never states the answer (pp.1-5)
38 opening
Bain · 2023 · 36p
Digital Revolution Awards
“A two-part thought-leadership compendium with strong callouts and a few sharp action titles in the first half, but absent thesis, broken pillar promise, and a missing recommendation make it unfit as a Storymakers exemplar — mine individual slides, not the structure.”
↓ No closing recommendation or call to action — deck ends at p.36 on the Bain logo with no synthesis slide
38 opening
PwC · 2020 · 88p
Banking and capital markets trends 2020: Laying the foundations for growth
“A reference catalog masquerading as a deck — useful as a topic checklist for an internal audit team but a poor Storymakers exemplar; cite it only as a counter-example of how topic-labels and pagination suffixes erase narrative.”
↓ Titles are topic labels, not action titles — 88 slides and not one declarative finding in the title bar
38 opening
MorganStanley · 2023 · 34p
ey ivca monthly pe vc roundup february 2023
“A competent monthly data roundup that is structurally a reference document, not a story — useful as an example of clean section dividers and metric-led callouts, but a poor Storymakers exemplar because it has no thesis-led opening, no Complication-Resolution arc, and no recommendation.”
↓ No recommendation or outlook close — deck ends in EY service marketing (p.26–31) and contacts, abandoning the reader after the data
38 opening
GoldmanSachs · 2023 · 58p
Fresenius SE 2023 06 13 14 Goldman Sachs 44th Annual Global Healthcare Conference
“A standard corporate IR deck with disciplined callouts and one strong transformation thesis (ReSet→ReVitalize) that is buried on p.18 and never re-asserted at close — useful as a teaching example of how topic-label dividers and an appendix-heavy tail dilute an otherwise defensible narrative, not as a Storymakers exemplar.”
↓ Thesis buried until p.18 — first 5 slides are cover/disclaimer/agenda/divider/generic context with no stakes or answer-first framing
38 opening
GoldmanSachs · 2023 · 24p
3Q23 Investor Presentation GS
“A classic IR/positioning deck structured as a capabilities tour — strong quantified callouts and solid competitive benchmarks, but no SCQA arc, no recommendation, and topic-label titles dominate; use p7–p10 as a teaching example of competitive benchmarking, not the deck's structure.”
↓ No Complication or Resolution — deck never poses the question it is answering, and never lands a recommendation or ask
35 opening
AlvarezMarsal · 2021 · 42p
Introduction to A&M Services in Asia
“A standard firm-capabilities brochure organized by practice area — useful as an anti-example of 'no SCQA, no close' and of topic-label titles, not as a Storymakers exemplar.”
↓ No SCQA arc — the deck never poses a client Question, so there is no Answer to build toward; it is an undifferentiated service catalog
35 opening
BCG · 2017 · 482p
Budgetanalyse af Forsvaret 2017 Materialesamling Del 2
“A dense, methodologically rigorous reference pack of ~13 defense-efficiency initiatives with strong per-initiative build-up but no global narrative spine — use the inner initiative templates (e.g., car-pool pp.193–228 or category-management pp.54–82) as teaching examples of structured analytical build, not the overall deck as a Storymakers exemplar.”
↓ No executive summary or total-potential slide anywhere in the first 8 pages — the deck has no global answer-first opening, just TOCs (p.2–8) before jumping into Initiative 1 on p.9.
35 opening
Deloitte · 2019 · 31p
The Shopping Centre Handbook 4.0
“A competent Spanish retail-real-estate market handbook whose analytical middle is usable as a teaching example for KPI-page cadence, but as a Storymakers exemplar it is weak: topic-label titles, no call to action, and an S→A→A structure that ends on observation rather than resolution.”
↓ No recommendation or call-to-action slide anywhere — the 'What is Next?' section (pp 26-30) ends on description, then the deck closes with a team bio (p 31)
35 opening
Innosight · 2020 · 6p
Scott Anthony Press Kit
“A functional press kit, not a Storymakers exemplar — useful only as a negative example of topic-label titles and a missing CTA close.”
↓ Three consecutive slides titled 'SPEAKING TOPICS' (pp. 3-5) — no differentiation, no progression, reads as a topic dump
35 opening
LEK · 2023 · 40p
Japan Hospital Insights Survey Findings Summary materials
“A disciplined survey-findings report with strong declarative action titles and clean MECE pillar dividers, but it buries the thesis behind methodology and ends as a sales pitch — borrow its titling and section-divider discipline, not its overall structure.”
↓ Opening burns 6 pages on methodology before a single finding (pp 1–6); the thesis is never stated up front
35 opening
PAConsulting · 2022 · 64p
Innovation Engine for Growth Playbook
“A solid methodology playbook with a genuinely MECE four-pillar spine, undermined by a marketing-brochure opening, topic-label titles, and excessive divider padding — use the pillar architecture as a teaching example, not the narrative or title craft.”
↓ Slides 1–5 burn the entire opening on cover/filler/dividers/TOC; thesis doesn't appear until p.6 — fails the 'lead with the answer' test
35 opening
PwC · 2018 · 30p
Re-Imagine the Possible 2018/2019
“A topic-organized budget walkthrough with strong numerical content but weak narrative scaffolding — useful as a teaching example of how MECE pillars and quantitative anchors are necessary but not sufficient without action titles and an explicit thesis.”
↓ No thesis in the first 5 slides — opening is cover/agenda/divider/divider/framework with no stated point of view
35 opening
RolandBerger · 2021 · 30p
Sportech 2021 Paris, February 2022
“A competent analytical scan of French sportech with strong metric-laden titles and good callouts, but no thesis, no resolution, and overlapping pillars — useful as a teaching example for action-titled data slides, not for end-to-end Storymakers narrative.”
↓ No SCQA opening: pages 1-4 are cover/agenda/divider/context — the deck never states what question it answers or why the reader should care
35 opening
misc · 2018 · 16p
Simple & Digital Customer Experience Model
“A conceptual framework walkthrough on NPS/CX with strong individual action titles in the analytical middle but no narrative arc, no opening thesis, and no closing recommendation - useful as a teaching example for action-title craft (pp.5, 9, 13), not for deck structure.”
↓ Opening five slides contain zero thesis statement - two covers plus three framework intros
35 opening
misc · 2023 · 35p
IPSOS GLOBAL TRUSTWORTHINESS INDEX 2023
“A well-templated annual reference report from a research firm - useful as a navigable data catalogue but a poor Storymakers exemplar: use it only as a counter-example of topic-label titles and missing SCQA arc.”
↓ Zero action titles in 35 slides - every per-profession page (pp.15-32) is templated as 'Trust in X by country', burying the finding
35 opening
misc · 2023 · 16p
API Trends
“A short trend-briefing deck with decent data points but no narrative spine — useful as a counter-example showing how topic-label titles and a missing resolution act flatten a story into a list.”
↓ No SCQA opening — slides 1-3 establish context but never name a Complication or Question, so the audience has no reason to lean in
35 opening
misc · 2023 · 14p
IPSOS GLOBAL ADVISOR Global Perceptions of Healthcare
“A competently executed survey-results report that mistakes a question-by-question data walk for a narrative — useful as a counter-example of how repeating the survey question as the slide title kills any Storymakers structure.”
↓ No SCQA arc: zero Complication or Resolution slides — the deck is 9 consecutive analyze_data pages with no synthesis