AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
· mean 59.8
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most common opening verb across 3405 suggestions↑ Top 5 on opening
- 88 Forsyningssektorens Effektiviseringspotentiale McKinsey · 2016
- 88 American Express Investor Day 2024 McKinsey · 2024
- 85 Accenture Consumer Value Report 2021 Accenture · 2021
- 85 Cloud-migration opportunity: Business value grows, but missteps abound McKinsey · 2021
- 84 Global Pricing Sales Study 2017 SimonKucher · 2017
↓ Toughest critiques
“ ” Verdict gallery
- “Competent consulting thought-leadership report with a strong quantified hook and three-pillar structure, but weakened by redundant titling and a missing call-to-action — use the opening bookend (p.2-3) and case-study pairing pattern as teaching examples, not the overall structure.” — Accenture, 2023
- “A well-crafted thought-leadership narrative with a strong opening and a memorable proprietary framework, but it trails off into case studies and a soft CTA instead of landing a prescriptive recommendation — use the opening and quantified-stakes sections as teaching examples, not the closing.” — Accenture, 2020
- “A disciplined Accenture thought-leadership deck with a genuine SCQA spine and a clean five-pillar recommend+case-study build — use the divider ladder and pillar pairing as a teaching example, but not the soft landing or the label-style analytical titles.” — Accenture, 2022
- “A tight, well-titled BCG point-of-view deck with a textbook 'lead-with-the-answer' opening and a consistent five-imperatives scaffold, but the diagnosis act is too thin and the closing slips into topic-label territory — use p.3-p.7 as a teaching example of action-title discipline, not the deck as a full SCQA exemplar.” — BCG, 2020
- “Well-scaffolded problem-diagnosis deck with strong action titles and MECE dividers, but the 'answer' act is thin and there's no explicit recommendation — use the opening and divider chain as a Storymakers teaching example, not the resolution.” — BCG, 2019
- “Short analytical index-release with a strong hook and mostly declarative titles but no resolution - use p.1-p.2 as an opening-hook exemplar, not as a full Storymakers arc.” — BCG, 2024
- “A solid evidence-driven BCG research deck with strong action titles and parallel pillar structure, but it trails off into an appendix instead of closing the loop — use the analytical middle as a teaching example, not the ending.” — BCG, 2025
- “A strong answer-first sizing report with disciplined declarative titles and clean MECE pillars, but it stops at diagnosis — use p4-5 and the segment-sizing run as Storymakers exemplars, not the closing.” — Bain, 2016
All reviewed decks
1086 matching · page 20 / 46
62
opening
Strategy at the Pace of Technology
“Solid analytical Accenture build with a textbook two-pillar MECE structure and a real recommendation slide, but a flabby front matter and a closing-divider whimper keep it from being a Storymakers exemplar - use p.15-22 as the teaching example for pillar dividers, not the opening or close.”
↓ Two slides (p.4, p.6) carry the identical deck-title 'Strategy at the pace of technology' as their action title - wasted real estate
62
opening
The art of AI maturity Advancing from practice to performance North America
“A disciplined, well-architected thought-leadership deck whose five-recommendation 'How' section (p.20-28) is a clean Storymakers exemplar of imperative action titles, but the deck buries its answer for 15 pages and ends on theme rather than call-to-action — use the middle, not the opening or close, as a teaching reference.”
↓ No true call-to-action close — the deck ends on a thematic p.31 and an assessment figure (p.32) rather than an explicit 'next steps' recommendation slide
62
opening
2019 True-Luxury Global Consumer I nsight
“A data-rich BCG research readout with competent chart-level action titles but no story arc or recommendation — useful as a teaching example for action-title discipline on analytical slides, not for Storymakers narrative structure.”
↓ No recommendation or 'what brands should do' slide — the deck ends at p.49 'THANK YOU' straight after a Made-in Italy chart
62
opening
The Evolving State of Digital Transformation
“A well-crafted survey-findings brief with exemplary stat-led action titles, but structurally an analytical walk with no complication and no recommendation — use individual slides as title-writing exemplars, not the deck as a narrative model.”
↓ No recommendation or resolution slide — deck ends on p.16 describing COVID priorities, then a disclaimer, leaving the reader without a "now what"
62
opening
Future of Sales Marketing Executive Perspectives
“Solid BCG executive-perspectives piece with excellent imperative-led action titles and a clean recommendation block, but the 10-slide context run-up, absent MECE dividers, and whimpering close-into-appendix make it a better teaching example for title craft than for overall Storymakers arc.”
↓ 10 slides of context (p2-11) before the pivot at p12 — too long a setup for a 22-page executive perspective
62
opening
Gen Z Attitudes Toward Higher Education
“A competent survey-findings deck with strong action titles and one good transition hinge, but flat structure and a soft landing make it a title-craft exemplar rather than a full Storymakers model.”
↓ No section dividers or MECE pillars — the 11 analytical slides read as a flat sequence rather than grouped chapters
62
opening
Investor Perspectives Q1 2023
“Competent BCG research-pulse deck with a strong analytical middle and quantified action titles, but no recommendation, no MECE pillars, and a seven-slide appendix dump for a close — use p6/p9/p15 as teaching examples of insight-bearing titles, not the deck as an end-to-end Storymakers exemplar.”
↓ No recommendation or next-steps slide — p26 is just contact info, so the deck answers «what do investors think» but never «what should the reader do about it»
62
opening
TSS Index 2025 France
“A solid analytical BCG index deck with strong quantified action titles in the middle, but it buries the recommendation in one sparse slide and ends on a diagnostic rather than a close — use p.2-10 as a teaching example for data-driven action titles, not the overall arc.”
↓ Sector deep-dive titles (p.11 'Chemicals', p.12 'Transportation & Logistics', p.13 '2024 Performance Overview') are topic labels, not insights — loses the action-title thread built earlier
62
opening
US Natural Gas Future Standalone
“Strong analytical build with disciplined action titles and well-named pillars, but the arc sequences scenarios before constraints and closes with a restatement rather than a recommendation — use it as a Storymakers exemplar for title craft and pillar labeling, not for SCQA sequencing or endings.”
↓ Section order inverts SCQA: Scenarios (p16-18) come before Constraints (p19-21), so the 'question' is posed before the complication that makes it urgent
62
opening
Altagamma 2018 Worldwide Luxury Market Monitor
“A competent market-monitor deck with strong numeric action titles and a real recommendation, but the opening buries the thesis and the pillar structure is asymmetric — use its action-title discipline as a teaching example, not its overall arc.”
↓ p.44 repeats p.8's title 'LUXURY IN 2025 WILL BE A DIFFERENT PLACE' verbatim as the deck approaches closure — feels like a recycled placeholder rather than a summative insight
62
opening
e-Conomy SEA 2020 At full velocity: Resilient and racing ahead
“A solid industry research report with textbook action titles in its analytical core (p12–p60) but front-loaded with methodology, weak on an explicit recommendation, and tailing into a repetitive country appendix — use the sector-analysis middle as a teaching example for declarative titles, not the overall structure.”
↓ The country section (p95–127) is six near-identical mini-decks with repeated generic titles ('Exponential growth of digital consumers (who will stay)', 'Investment in Internet sector') — a topic-dump, not an insight-led close
62
opening
e-Conomy SEA 2023 report: Indonesia
“A competent single-chapter country brief with strong action titles and clean one-message slides, but it is analytical reporting rather than a Storymakers arc — useful as a teaching example for title craft, not for narrative structure or closing.”
↓ No resolution slide — deck ends on p.7 with a negative funding stat and no recommendation, implication, or 'where to play' call to action
62
opening
Everest Group Retail Services
“A reprinted analyst-badge marketing asset, not a Storymakers deck — useful only as a counter-example of topic-label titles and appendix-as-closer; do not use as an exemplar.”
↓ Pages 5-11 are labelled only «Cognizant profile (page X of 7)» — seven consecutive topic-label titles with no insight, the single worst Storymakers violation in the deck.
62
opening
Building a Future-Ready Investment Firm
“A competently structured thought-leadership eBook with a genuine MECE backbone and strong case-study scaffolding, but weakened by topic-label titles and a repetitive four-slide close — use its pillar architecture as a teaching example, not its openings or closings.”
↓ 'What the experts say' is reused as a title on p.9, p.17, p.36, p.62 — a signal of lazy editorial craft for a consulting flagship
62
opening
CEOs ready to face up to crises
“A competent Deloitte survey report with declarative section dividers but topic-label slide titles and no resolution act — useful as a teaching example of how pillar dividers and data-rich callouts can carry a deck despite weak within-section titles and a missing recommendation close.”
↓ Slide titles are topic dumps, not action titles — p.7, 8, 9 are all titled 'Strategy'; p.25-28 all titled 'Financing'; the reader cannot skim for the argument
62
opening
Deloitte 2023 Global Human Capital Trends: New fundamentals for a boundaryless world
“A well-architected research-trends deck with genuine MECE pillars and dense data, but it teaches as a framework lookbook rather than a Storymakers exemplar — use its section structure as a model and its title writing as a counter-example.”
↓ Action titles are mostly topic labels reused across 2-3 consecutive slides (e.g., 'Negotiating worker data' p.21-23, 'Activating the future of workplace' p.17-19) — readers can't skim the deck
62
opening
The future of M&A 2022 M&A Trends Survey
“A competent survey-report deck with quantified findings but weak Storymakers hygiene — reuse for teaching callout-writing and framework slides, not for action titles, pillar architecture, or closings.”
↓ Title reuse across 4-6 consecutive slides (e.g. 'Beyond the basics' p.13-18, 'What is your place on the playing field?' p.31-37) destroys slide-level action-title discipline
62
opening
EY Work Reimagined 2022 Survey
“A competently sequenced survey-findings deck with strong analytical action titles but a weak recommendation and synthesis - use the middle (p.5-p.10) as a teaching example of title-writing, not the opening or close.”
↓ Recommendation slide p.11 is phrased as a question instead of a declarative ask, diluting the punch of the deck's 'so what'
62
opening
GenAI wealth asset management
“A competent survey-highlights report with strong per-slide action titles and a coherent analytical middle, but it's not a Storymakers exemplar — use pp.7–19 to teach stat-led action titles, not the overall structure, which lacks a complication, named pillars, and a closing recommendation.”
↓ Five separate 'Contents' slides (p.2, p.4, p.6, p.20, p.23) with no pillar labels act as filler dividers rather than MECE signposts
62
opening
Navigating Disruption Financial Services
“A well-researched case-study compendium with disciplined 'from X to Y' action titles, but it opens with methodology and closes without a recommendation — use the case-study slides as a title-writing exemplar, not the overall arc.”
↓ No synthesis slide — after 8 cases (p.9-16) there is no cross-case pattern, scorecard, or 'what this means for incumbents'
62
opening
Education: 2021 Deal Round-up and Trends to Watch Out For in 2022
“A competent analytical data round-up with strong declarative titles in the middle, but it is a briefing not a story — missing thesis, missing synthesis, and ending on a contact card instead of a recommendation; use slides 2, 4, 10, 13 as title-writing exemplars, not the overall structure.”
↓ No resolution act: deck ends on p.15 data + p.16 'Connect with us' — there is no recommendation, no 'what to watch in 2022' payoff despite the title promising it
62
opening
GCC 2022 Hospital Priorities: Strategic Implications for Healthcare Providers
“A competent survey-findings readout with quantified action titles and a coherent three-pillar agenda, but it stops at analysis and never delivers the 'strategic implications' its own title promises — useful as an example of metric-led titling, not as a Storymakers exemplar of a complete S→C→A→R arc.”
↓ No recommendation or 'implications for providers' slide despite the deck title — closing on p.16 pain-points and p.17 'Connect with us' wastes the analytical setup
62
opening
Hospital Priorities 2022 China Edition: Strategic Implications for Pharma Companies
“A competent survey-findings report with above-average action titles and clean pillar tagging, but it is structured as an analytical dump rather than a Storymakers arc — useful as a teaching example for headline-driven chart pages, not for narrative architecture or closing.”
↓ No resolution act: deck ends on p.29 financial analysis then jumps to 'Connect with us' (p.30) — the promised 'Strategic Implications for Pharma' are never delivered as a recommendation slide
62
opening
Impact of the US BIOSECURE Act on Biopharmas, Contract Services and Investors
“A competent, quant-anchored survey readout with strong declarative titles in the middle, but it sells its own findings short by ending in a capabilities pitch instead of a recommendation - use slides 7-8 as examples of insight-bearing titles, not the overall structure as a Storymakers exemplar.”
↓ No Resolution act: the deck ends on a capabilities slide (p.11) and a sales CTA (p.12) instead of a recommendation for biopharmas, CxOs or investors