AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
737 matching · page 18 / 31
60
opening
Keynote address
“Solid analytical briefing with above-average action titles but no thesis up front and no recommendation at the close — useful as an exemplar of evidence-anchored analytical slides, not as a Storymakers narrative arc.”
↓ No closing recommendation — slide 21 is just 'THANK YOU!', wasting the highest-recall slot in the deck
60
opening
karen ward isfw
“A competent house-view market outlook with strong declarative chart titles but a flat pillar structure and a marketing-style close — useful as a teaching example for action-title craft, not for end-to-end Storymakers arc.”
↓ 'Big themes' (p.2, p.11) is a topic label where the most important slides should carry the sharpest action titles
60
opening
unlocking the uk s tech talent potential
“A well-sourced landscape report structured as a talent-lifecycle taxonomy — use the MECE pillar spine and embedded case studies as teaching examples, but not the narrative: it sets up a £63b problem and never delivers a recommendation.”
↓ No resolution: the £63b problem set up on p.3 is never tied to a recommendation, leaving the deck as a landscape report rather than a consulting argument
60
opening
Barclays+Investor+Presentation+vFINAL
“A competent investor-conference deck with a real thesis (valuation disconnect) and good callout discipline, but 55% appendix, no pillar structure, and a reconciliation-table ending make it a fair example of analytical framing - not a Storymakers exemplar of narrative arc or closing.”
↓ 11 of 20 slides (p.10-20) are appendix material - the deck is structurally back-heavy and the storyline ends at p.9
60
opening
Arion Bank Fireside chat slides
“A competent investor-update deck with strong quantified action titles and clean macro framing, but it is analytical reportage rather than a Storymakers narrative — use pp.7–10 as exemplars of insight-bearing titles, not the overall arc.”
↓ No complication or tension: the deck never names what is at stake or what decision the audience must make
58
opening
Transforming the Industry that transformed the World: 01 Shift to as-a-serice
“A disciplined, template-driven thought-leadership deck with strong per-pillar rhythm but a flat overall arc and no synthesis close - use its section architecture and case-led pillar pattern as a teaching example, not its opening or ending.”
↓ No closing synthesis - deck ends inside pillar #5 (p.29) then jumps to survey-method appendix (p.30), leaving five imperatives un-prioritized and no CTA
58
opening
Global Restart Key Dynamics COVID-19
“A competent mid-crisis analytical update with strong insight-bearing chart titles but no story arc - use pp.10/16/24 as examples of action-title craft, not the deck's overall structure.”
↓ Duplicate section dividers (pp.6 and 30 both titled 'Key dynamics of the restart') collapse the pillar structure and signal no MECE spine
58
opening
Syracuse University Diagnostic Report
“A credible Bain fact-base diagnostic with strong methodology framing but a sprawling middle and near-absent recommendation — use the setup (p.7-8) and two early insight titles (p.12-13) as teaching examples, not the overall structure.”
↓ Buried thesis — no answer-first slide; the core tension (expense growth outpacing revenue) appears at p.12, not p.3
58
opening
Digital Consumer Trends 2023
“A well-executed annual trends report with strong per-slide action titles but no story arc and no recommendation - use its title craft and callout discipline as a teaching example, not its structure.”
↓ No resolution act - deck ends on cost-of-living data (p.43) and a 'visit our hub' card (p.44), with zero recommendation or so-what
58
opening
Insights from the leading edge of generative AI adoption
“Solid Deloitte thought-leadership survey deck with strong action-title craft in the middle but a diffuse opening and a repetitive four-slide close — useful as a teaching example for declarative titles, not for narrative structure.”
↓ Four closing slides titled identically 'Next: Looking ahead' (p.25, 27, 29, 30) — reader cannot distinguish the recommendations or track progress
58
opening
IFRS 9 Impairment Banking Survey
“A dense, insight-rich benchmarking survey whose callouts do the storytelling while the titles abdicate it — useful as a reference document but a weak Storymakers exemplar because it lacks a resolution act and mistakes a numbered TOC for a narrative spine.”
↓ Titles are topic labels, not action titles — p.6-17 all read '1. Impact assessment – [subtopic]' with the actual finding hidden in the callout
58
opening
IBV Research Report
“A solid three-pillar research report with the right analytical skeleton and a real recommendations close, but it buries its headline stat, under-uses section dividers, and leans on topic-label titles — teach the pillar structure, not the opening or the titling.”
↓ Headline stat (36% revenue/efficiency lift from analytics-led innovation) is buried on p.5 instead of driving the cover or exec summary
58
opening
Our Impact Plan 2022
“A competent ESG/CSR reporting document with parallel pillar architecture and strong quantified callouts, but as a Storymakers exemplar it's a cautionary case — topic-label titles, no SCQA tension, and a closing that trails off into governance and contacts; teach the pillar structure and KPI openers, not the narrative.”
↓ No closing recommendation or next-steps synthesis — the deck ends on p.51 'Governance' (an establish_context slide) and p.52 'Contacts', wasting the last impression
58
opening
Venture Pulse Q3 2024
“A reference-grade quarterly intelligence report with unusually disciplined action titles and MECE geographic structure, but no SCQA arc and no close — useful as a teaching example for action titles and parallel section design, not for narrative storytelling.”
↓ No closing recommendation or synthesis — the deck ends at p.91 with regional data and rolls straight into 'About us' (pp.92–94) and disclaimers (pp.95–96)
58
opening
Education: 2022 M&A Deal Roundup and Trends to Watch Out for in 2023
“Solid analytical mid-section with disciplined action titles, but it is structured as a market-update report rather than a Storymakers narrative — useful as a teaching example for data-slide titling, not for arc design or closes.”
↓ No SCQA opener — the deck buries its forward-looking thesis behind 12 slides of 2022 retrospection
58
opening
Battery materials demand and supply perspective
“A competent McKinsey market-perspective deck with strong quantified action titles in the analytical middle, but it opens without a thesis and closes on 'unknowns remain' plus a generic 'Conclusion' — useful as a teaching example for action-title craft (p.4–9), not for full Storymakers arc.”
↓ p.11 is titled 'Conclusion' — a topic label, not an action title — and offers no recommendation or next step
58
opening
SDG Guide for Business Leaders
“A competent McKinsey playbook with a strong three-pillar spine and mostly declarative titles, but it opens with two TOCs and ends with templates instead of a recommendation - use the INSPIRE/ENGAGE/IMPACT structure as a teaching example, not the framing or close.”
↓ Two tables of contents back-to-back (pp.2 and 4) signal weak editorial discipline before the deck even begins
58
opening
Global Workforce Hopes Fears 2022
“A well-titled survey report dressed as a deck — use slides 4, 6, and 10-12 as examples of insight-bearing action titles, but do not hold the overall structure up as a Storymakers narrative exemplar.”
↓ No closing recommendation or 'so what' slide — p.20 to appendix is an abrupt drop-off with zero implications for employers
58
opening
The Lithium-Ion (EV) battery market and supply chain
“Strong analytical mid-section with quantified, declarative titles, but bookended by a thesis-less opening and a triple-takeaway close — useful as a teaching example for action-title craft, not for narrative architecture.”
↓ No upfront thesis slide — first 5 pages establish context but never preview the answer or stakes
58
opening
Global Automotive Study 2023
“A well-titled, evidence-rich research-report deck whose per-slide craft is exemplary but whose overall arc is a parallel-themed survey rather than a Storymakers SCQA build — use the action titles and per-section 'How to act?' pattern as teaching examples, not the opening or closing.”
↓ Opening buries the lede — pages 1-5 are admin/methodology before the first insight on p.6
58
opening
Blockchain and Digital Assets
“Solid McKinsey-grade primer/landscape deck with strong numbers and case examples, but as a Storymakers exemplar it teaches the wrong lesson - use individual slides (p.31, p.35, p.27) to teach quantified action titles and case framing, not the overall structure, which lacks Complication and Resolution.”
↓ No 'so what': there is no recommendation slide, no call to action, no decision the audience is being asked to make - the deck stops, it doesn't conclude
58
opening
The future trends in ASEAN steel market
“A solid analytical consulting deck with strong action titles and a clean three-pillar recommendation, but it buries the lead and fades into a generic close — useful as an exemplar for action-title writing and MECE pillars, not for opening or closing craft.”
↓ Buried lead — thesis arrives on p.5 after a credentials slide (p.2) and a topic-label slide (p.3 'Key trends in...')
58
opening
Saudi Arabia Banking Pulse
“A competent quarterly metric tour with strong action titles and quantified callouts, but it lacks a thesis-led opening and any closing recommendation — useful as a teaching example for headline-writing discipline, not for SCQA storytelling.”
↓ No recommendation, outlook, or 'what to watch' slide — the deck dies into a glossary at p.24-28
58
opening
THE IPSOS REPUTATION COUNCIL
“A well-evidenced research-anthology report with strong stat-anchored slides but no overall narrative spine or closing recommendation — useful as a teaching example of action-title discipline on individual data slides (p.9, p.14), not as a Storymakers structural exemplar.”
↓ No closing recommendation or CTA — deck ends on a Quickfire data slide (p.26) and three appendix pages, breaking Storymakers' resolution requirement