AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

Filtered reviewed decks

726 matching · page 14 / 31
62 opening
PwC · 2018 · 40p
SDG reporting 2018
“A solid SDG research report with a strong complication arc but a missing third act — use p.1, p.10, p.19, p.23 as a teaching example for quantitative tension-building, and treat the closing (p.34-36) as a counter-example of how analytical decks evaporate without a synthesis slide.”
↓ Resolution is one slide (p.28 'A blueprint for SDG success') sandwiched between case studies and methodology — the prescription is dramatically underweight relative to the diagnosis
62 opening
PwC · 2019 · 22p
2019 Internal Audit Profession Study
“A competent thought-leadership deck with a clear protagonist (Dynamics) and largely declarative titles, but the soft complication, over-reliance on quote slides, and uneven pillar signposting make it a useful exemplar for action-title craft — not for full Storymakers narrative architecture.”
↓ Heavy reliance on quote_slides (p.3, 5, 8, 15, 16, 19, 20 — seven of 22 pages) substitutes voice-of-expert for analytical synthesis
62 opening
Strategy_and · 2021 · 36p
Turkish NPL Purchasing Market Overview and the way forward
“A rigorous, scenario-driven Turkish NPL market study with strong forecast craftsmanship but weak Storymakers hygiene — use p.18-30 as a teaching example for forecast architecture, not for narrative or action-title discipline.”
↓ The promised 'way forward' is missing — no recommendation, no implication-for-AMCs slide, and the deck ends in policy recap + abbreviations + contact rather than a close
62 opening
misc · 2020 · 57p
COVID-19: Briefing Note
“A textbook example of MECE pillar architecture (the 5 Horizons) wrapped around a weak opening label and a closing that trails into appendix dashboards — use it to teach framework structure and section dividers, not narrative landing.”
↓ Closing collapses: ends with regional KPI dashboards (p51-54) and References rather than a recommendation or so-what slide
62 opening
misc · 2021 · 50p
International Comparison of Australia’s Freight and Supply Chain Performance
“A methodical, well-titled benchmarking study with a strong analytical spine but no recommendation act - use the comparator setup (p.29-33) and cost-benchmark titles (p.39-48) as a Storymakers teaching example, not the overall structure.”
↓ No recommendation act: the deck stops at sizing the gap (p.49) without a 'what to do' slide, owners, or a roadmap, undermining the 'call to action' promised on p.15
62 opening
misc · 2018 · 105p
Review of efficiency of the operation of the federal courts
“A rigorous government-commissioned diagnostic with strong quantified evidence in the middle, but it buries the recommendation under appendices and over-relies on topic-label titles — useful as a teaching example for analytical build-up, not for Storymakers narrative landing.”
↓ Closing collapses into a single 'Next steps' slide (p.69) followed by 36 pages of appendix — no recommendation slide, no executive ask
62 opening
misc · 2025 · 23p
IPSOS HAPPINESS INDEX 2025
“A competent global research findings report with good front-loaded takeaways and a few sharp action titles, but it lacks pillar structure and a closing recommendation — useful as a teaching example for action titles and callouts, not for overall Storymakers arc.”
↓ No closing recommendation or 'so what' — deck ends on contact info (p.23) with no CTA
62 opening
misc · 2025 · 77p
PREDICTIONS 2025 REPORT
“A competent annual-survey reference document that is well-structured topically but underbuilt as a Storymakers narrative — use the quadrant slides (28, 69, 71) and the early synthesis pages (6-7) as teaching exemplars, and use the rest of the deck as a counter-example of survey-question-as-title and missing-resolution.”
↓ ~40+ data slides (pp. 25-27, 34-46, 50-55, 59-64, 70-74) use the raw survey question as the title, leaving the audience to derive the 'so what'
62 opening
misc · 2024 · 33p
PUBLIC TRUST IN AI: IMPLICATIONS FOR POLICY AND REGULATION
“A competent five-act research report with a clear spine and several genuinely declarative slide titles, but the soft opening, noun-phrase dividers, and principle-level closing keep it from being a Storymakers exemplar — use the risks/benefits section (p.11–14) as the teaching example, not the overall structure.”
↓ Opening burns four slides on cover/intro/TOC/takeaways before any evidence (p.1–4); a Storymakers opener would collapse these and lead with the answer
62 opening
misc · 2025 · 69p
PEOPLE AND CLIMATE CHANGE
“A competent insights report with pockets of strong action-titled storytelling, but it leans on repeated topic labels and a 40-page data appendix that buries its own recommendation — useful as a teaching example for individual insight titles (p9, p15, p20, p26), not for overall structure.”
↓ Title fatigue: 'Perceptions and understanding of climate risks' is used as the title for six distinct slides (p6, p8, p12, p13, p14, p16), making the deck feel like a topic dump instead of an argument
62 opening
KPMG · 2024 · 31p
AADA Quadfecta Services for the Generative Enterprise™, 2024
“A competent analyst-report template with strong quantitative mid-section but weak Storymakers structure - useful as a teaching example for declarative data-slide titles (pp. 17-19), not for narrative arc or closings.”
↓ No closing recommendation or call-to-action - the deck ends on a vendor profile (p.28) and an 'About HFS' page (p.31), so the buyer is left without a 'what to do Monday morning'
62 opening
Accenture · 2025 · 39p
The front-runners’ guide to scaling AI Lessons from industry leaders
“A well-researched Accenture POV with strong analytical scaffolding and good quantified claims, but the five-imperatives payoff section drops into topic labels and the close fizzles into a metaphor — use p8-17 as a teaching example of insight-titled analysis, not the recommendations section or the ending.”
↓ Five imperative titles (p22, p24, p25, p27, p29) are verb-phrase topic labels, not insight titles — readers skimming headlines learn the imperative names but not the evidence behind them
62 opening
Accenture · 2025 · 27p
Rethinking the course to manufacturing’s future
“A competent Accenture thought-leadership deck with genuine MECE pillar discipline and a solid closing arc, but too many topic-label titles and a delayed thesis keep it from being a Storymakers exemplar — use its pillar structure and closing triplet as teaching material, not its opening.”
↓ Thesis is delayed: 3 front-matter slides plus 2 context slides mean the core claim isn't fully framed until p.5–7
62 opening
Accenture · 2025 · 38p
Banking Consumer Study 2025
“A genuinely strong Storymakers exemplar for pillar architecture and imperative recommendation titles, weakened only by a soft, metaphor-led opening and figure pages that hide their insight in the caption.”
↓ Opening is soft: cover is metaphorical (p.1), TOC + methodology occupy p.2–3, and there is no answer-first slide stating the recommendation before the build-up begins.
62 opening
KPMG · 2025 · 67p
Pulse of Fintech H1’21
“A solid MECE market-intelligence report with disciplined numeric section dividers and several genuinely declarative action titles, but no SCQA arc and no closing recommendation — useful as a teaching example for region/segment structure and insight-bearing chart titles, not as a Storymakers exemplar of narrative or close.”
↓ Repeated topic-label titles inside the analytical sections ('Global insights' pp.7/8/9/14; 'Fintech segments — Payments' pp.17/18; 'Regional insights — Americas' pp.35/36) waste page real-estate that should carry the chart's takeaway
62 opening
PwC · 2024 · 39p
Transport & Logistics Barometer
“A competent PwC barometer report with a clean numbered structure and strong evidence, but it reads as an analytical briefing rather than a Storymakers narrative — useful as an example of declarative M&A action titles (p.9–11), not as a model of opening hooks or closing calls to action.”
↓ Opening (p.1–4) wastes four pages on cover/disclaimer/agenda/divider before any thesis appears, and the Summary on p.5 is labelled 'Summary' instead of stating the answer
62 opening
Accenture · 2023 · 62p
March Macro Brief Financial fissures emerge
“Analytically rigorous macro chart-pack with strong action titles in the first third, but it abandons the story arc halfway and ends without a recommendation — use pp.5-21 as a teaching example of declarative titling, not the deck structure.”
↓ No recommendation or 'so what' act — deck ends on p.61 yield curves and p.62 About Accenture, so the reader never gets an ask
62 opening
Accenture · 2019 · 14p
TODAY'S CONSUMERS REVEAL THE FUTURE OF HEALTHCARE
“A competent survey-findings deck with decent action titles mid-deck but no Resolution — useful as a teaching example of quantified callouts, not of Storymakers arc structure.”
↓ No recommendation slide: the deck ends on slide 13's reframing and a contact page (14), violating the Resolution act entirely
62 opening
Deloitte · 2023 · 23p
Deloitte 2023 CxO Sustainability Report
“A competent research-report-as-deck with strong per-page action titles on the analytical spine but weak framing pages and a generic recommendation close — use pp. 5, 8, 14, 16 as a teaching example of good action titles, not the overall arc.”
↓ Seven near-identical «What leaders are saying about …» quote slides (pp. 6, 9, 11, 13, 15, 17, 19) are topic labels, not insights, and flatten the narrative pace
62 opening
Deloitte · 2021 · 44p
Deloitte Business Agility Survey 2021 A pulse check of business agility in the Nordics
“A competent survey-report deck with a real thesis and a landed recommendation, but structured as an analytical tour rather than a tight Storymakers arc — useful as a teaching example for action-title writing in the motivation section (pp.14-17), not as a model for opening discipline or MECE pillar design.”
↓ Opening buries the thesis inside a 3-part executive summary (pp.5-7) instead of stating the answer on p.2 or p.3
62 opening
Deloitte · 2023 · 39p
Women @ Work 2023: 7 The Gender Equality Leaders are benefiting from doing it right
“A well-organized thematic research report with unusually strong section dividers and insight-bearing body titles, but generic 'Executive summary' and 'Our recommendations' bookends blunt both the opener and the close — use the section dividers and body slides as a teaching example, not the overall structure.”
↓ Three consecutive slides titled 'Executive summary' (pp.3-5) and three titled 'Our recommendations' (pp.35-37) — the most important bookend slides use topic labels instead of insights
62 opening
Deloitte · 2019 · 46p
2019 Holiday Survey of Consumers Keeping the good times rolling
“A competently titled but structurally flat research-findings deck — use its slide-level action titles and quantified callouts as teaching examples, but not its architecture, which buries the recommendation and ends on a methodology slide.”
↓ No recommendation or call-to-action slide — the 'How to win the holidays' section (p.29-31) is only 3 slides and describes high-spender demographics rather than prescribing retailer actions
62 opening
Deloitte · 2022 · 68p
2022 Global Marketing Trends
“Competent thought-leadership trends report with strong per-chapter analytic mini-arcs and several exemplary data-driven action titles, but reuses topic labels as titles and lacks a closing synthesis — use the analytical sections (cookieless p.35–38, DEI p.19–23) as a teaching example for action-title craft, not the deck structure as a whole.”
↓ No closing synthesis: the deck moves from AI case study (p.60) directly into appendices (p.61–62) and front-matter (p.63–68), missing the Storymakers 'Resolution' act at the deck level
62 opening
KPMG · 2020 · 24p
KPMG 2020 CEO Outlook: COVID-19 Special Edition
“A competent survey-findings report dressed as a deck — useful as an exemplar of pillar scaffolding and percentage-led action titles, but a poor Storymakers model because it lacks a thesis, narrative tension, and a recommendation close.”
↓ No SCQA setup: 'Key findings' (p.4) lists outputs but never frames a Question the deck answers, so the analysis reads as parallel survey cuts rather than an argument