AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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- “A well-argued thought-leadership essay with strong action titles and a coherent analytical build, but withholds its answer and ends without a call-to-action - use it as an exemplar of insight-led titling and analytical chaining, not of Storymakers answer-first opening or executive-grade closes.” — RolandBerger, 2023
- “A textbook Roland Berger thought-leadership deck with excellent action titles and a clean SCQA arc — use the title craft and stakes-first opening as exemplars, but flag the missing MECE dividers and the under-developed recommendation as the parts a Storymakers reader should not copy.” — RolandBerger, 2023
- “A well-crafted historical build-up that earns its thesis but stops at problem-framing — use slides 2-8 as a teaching example of inductive action titles, not the deck as a whole, since the recommendation act is missing.” — RolandBerger, 2022
- “A tight, opinionated 10-page POV with a clear contrarian thesis and declarative action titles — useful as a Storymakers exemplar for short-form arc and headline writing, less so for closing discipline or section structure.” — RolandBerger, 2022
- “Tight, answer-first scenario-planning deck with strong analytical spine but a thin recommendation tail — use p.2 and p.5-9 as Storymakers exemplars for executive summaries and quantified action titles, not for the closing arc.” — RolandBerger, 2022
- “A textbook McKinsey diagnosis deck with a strong quantified middle but a buried thesis and a stakeholder-cautious close — use p.4-15 as a teaching example for analytical buildup, not the opening or closing.” — McKinsey, 2010
- “A textbook McKinsey diagnostic deck with a clean SCQA arc and strong action titles, but it stops one slide short of a committed recommendation — use pp.16-25 as a teaching example of narrative pivoting, not the closing.” — McKinsey, 2016
- “Strong analytical-build deck with a memorable reframing (Empowerment Line) and quantified recommendations — useful as a Storymakers teaching example for action-titled diagnosis (p.10, p.13), but the opening buries the answer and the 'BACK UP' divider breaks the resolution arc.” — McKinsey, 2014
All reviewed decks
1086 matching · page 8 / 46
72
narrative
The disability inclusion imperative
“A well-evidenced thought-leadership report with a strong quantified hook and clean pillar rhythm, but it labels rather than argues in its titles and fizzles into inspiration instead of a concrete call to action — use the business-case section (p.10-17) as a Storymakers teaching example, not the whole deck.”
↓ Three separate slides (p.3, p.4, p.36) reuse the generic title 'The disability inclusion imperative' — title repetition signals topic labeling, not action titling
72
narrative
The art of AI maturity Advancing from practice to performance North America
“A disciplined, well-architected thought-leadership deck whose five-recommendation 'How' section (p.20-28) is a clean Storymakers exemplar of imperative action titles, but the deck buries its answer for 15 pages and ends on theme rather than call-to-action — use the middle, not the opening or close, as a teaching reference.”
↓ No true call-to-action close — the deck ends on a thematic p.31 and an assessment figure (p.32) rather than an explicit 'next steps' recommendation slide
72
narrative
The age of AI: Banking’s new reality
“A textbook-MECE consulting report with disciplined pillar structure and good evidence, but action titles default to topic labels and the close fades — use the section architecture as a teaching example, not the title-writing or the landing.”
↓ Action titles often duplicate section names ('Lead with value' x3, 'Close the gap on responsible AI' x2) — the deck tells you the topic but not the insight
72
narrative
The Value Multiplier: Intelligent Operations Maturity
“Structurally disciplined four-lever POV with a genuine S-C-A-R skeleton, but flat noun-phrase titles and a buried thesis make it a good MECE teaching example and a weak action-title exemplar.”
↓ Buries the headline: the 2.8X profitability stat sits in p.3's callout instead of being the opening title
72
narrative
Resiliency in the making
“Competent consulting thought-leadership report with a strong quantified hook and three-pillar structure, but weakened by redundant titling and a missing call-to-action — use the opening bookend (p.2-3) and case-study pairing pattern as teaching examples, not the overall structure.”
↓ Title 'Resiliency in the making' is reused as a slide title on p.18 and p.26 — wastes two action-title slots on branding repetition
72
narrative
Strategy at the Pace of Technology
“Solid analytical Accenture build with a textbook two-pillar MECE structure and a real recommendation slide, but a flabby front matter and a closing-divider whimper keep it from being a Storymakers exemplar - use p.15-22 as the teaching example for pillar dividers, not the opening or close.”
↓ Two slides (p.4, p.6) carry the identical deck-title 'Strategy at the pace of technology' as their action title - wasted real estate
72
narrative
Reimagining the Agenda
“A competently structured three-act survey readout whose analytical middle is a solid Storymakers teaching example, but whose missing thesis-up-front and collapsed recommendation act make it a cautionary tale for closings rather than a full exemplar.”
↓ No upfront thesis slide: cover (p.1) and TOC (p.2) don't state the answer, so the reader waits until p.11 to see the recommendation framing
72
narrative
Ready for take-off Why niche markets are the next big thing
“A competent thought-leadership white-paper-as-deck with a real S-C-A-R skeleton and strong evidence, but undermined by repeated topic-label CTAs and a missing concrete close — useful as a teaching example for evidence callouts, not for action-titling discipline.”
↓ Three identical 'What can today's business leaders do?' titles (p.16, p.20, p.26) — wasted real estate, no insight in the title
72
narrative
January Macro Brief Special edition: 2024 outlook and top 10 macro trends
“Solid analytical brief with strong action titles and a disciplined trend-plus-recommendation pattern, but the absence of a closing synthesis and MECE sub-grouping makes it a good Storymakers example for title craft and pairing logic, not for end-to-end narrative architecture.”
↓ No closing synthesis: the deck stops at trend #10 (p.39) and jumps straight to the 'About Accenture' bio (p.40), so the reader leaves with ten recommendations and no hierarchy
72
narrative
Innovate or Fade European businesses need to address the technology deficit to turn the tide
“A solidly structured three-pillar thought-leadership deck with a quantified hook and MECE prescriptions, but it buries its call to action in a one-line conclusion — use p.13/p.17/p.25 as a teaching example for numbered pillars, not as an example of how to close.”
↓ Closing is anemic: p.29 'Conclusion' with no numbered actions, deadlines, or owner — the deck dies before the appendix
72
narrative
Hyper-disruption demands constant reinvention
“A well-scaffolded analytical report with a legible S-C-R arc and mostly declarative titles, but it buries the ask in a sprawling sub-pillar-less recommendation act and ends with summary rather than CTA — use the opening framing and data-forward titling as teaching examples, not the overall structure.”
↓ Seven slides use the 'A quick take on...' construction (p.9, p.11, p.24, p.26, p.30, p.32, p.33), a topic-label pattern that undercuts the otherwise declarative title standard
72
narrative
How aligning security and the business creates cyber resilience
“A structurally sound four-act research report with strong MECE pillars and quantified callouts, undermined by seven identically-titled analysis slides and a missing call-to-action — use its section architecture as a teaching example, not its action titles.”
↓ Seven slides (p.12, 14, 15, 17, 18, 20, 21) all carry the identical title 'Why alignment matters' — the biggest title-quality failure in the deck
72
narrative
Gen AI amplified
“A well-sourced, well-opened thought-leadership deck with a discernible SCQA spine but a muddled third act and a rhetorical-not-actionable close — a useful teaching example for hook-writing and data-backed executive summaries, but not a Storymakers exemplar for framework discipline or call-to-action.”
↓ Post-recommendation slides p.17-18 re-open diagnostic questions ('Automation or augmentation?', 'The critical role of clinical leadership') after the framework has been delivered — breaks the S→C→A→R cadence
72
narrative
Building Sustainable Organizations
“A competent thought-leadership report with an early thesis and clear three-pillar spine, but the case-study run and closing undersell the recommendation — use the opening (pp.2-5) and problem-framing (p.11) as Storymakers exemplars, not the back half.”
↓ Case-study titles on pp.21-24 are company names, not extracted lessons — no insight portability
72
narrative
Blueprint for Service Success
“A competently structured consulting deck with a real S-C-A-R arc and a strong segmentation frame, but weakened by topic-label titles and a buried thesis — use its segmentation and roadmap slides as teaching examples, not its opening or titling.”
↓ Titles frequently fall back to figure labels ('Figure 1a', 'Figure 2c', 'Figure 5') instead of stating the insight the figure proves
72
narrative
Accenture Consumer Value Report 2021
“A well-structured commissioned value-quantification report with a strong BLUF opening and MECE essential/enriches pillars, but it is an analytical exposition rather than a Storymakers exemplar - it teaches pillar design and quantified action titles, not how to close with a recommendation.”
↓ No Resolution / CTA: deck ends on a gaming case study (p.27) then methodology - missing a 'what this means for NBN Co / policy / retailers' closing slide
72
narrative
2023 Post Parcel industry trends
“A well-evidenced industry point-of-view with a clean three-act skeleton and strong declarative middle, but it opens with credentials and closes with a teaser — use the diagnostic section (p.10-15) as a Storymakers exemplar of action titles, not the overall structure.”
↓ Opening buries the lede — 4 of the first 5 slides are credentials/thought-leadership, and the core answer ('Total Enterprise Reinvention') does not appear until p.20
70
narrative
10th Operations Efficiency Radar
“A competent annual-survey report with a clear A→B→C→D skeleton and quantified titles, but the seven-industry template repetition and 22-slide appendix tail make it a Storymakers exemplar for action-titled data slides — not for narrative compression.”
↓ Industry walk-through (p.25–45) is formulaic: each of seven industries gets the same quote→value-chain→reposition triplet, and the same canned callout 'If corporate functions spot the opportunities…' is recycled verbatim on p.27, 30, 33, 36, 39, 42, 45
70
narrative
The Reinvention of Retail Banking: How focused business models can unlock value
“A competent strategy& thought-leadership pamphlet with a recognisable S-C-A-R spine and a strong recommendation triad, but the framework core and section numbering wobble enough that it works better as a teaching example for editorial titles and closing structure than as a clean Storymakers exemplar.”
↓ Section numbering jumps 03 -> 05 between p.9 and p.16 with no visible 04 divider, breaking the MECE promise of the pillar structure
70
narrative
Crisis Preparedness 2019
“A thesis-driven survey deck with above-average action titles and a clean bookend, but the four sections are topical rather than MECE and the 'do these 5 things' recommendation is referenced rather than delivered — useful as a teaching example for hooks and headline writing, not for resolution structure.”
↓ p10 and p20 use 'PwC Global Crisis Survey 2019' as the slide title — brand chrome where the insight should be (74% sought outside help; preparedness as competitive advantage)
70
narrative
2024 icc men’s t20 world cup economic impact report
“A competent answer-first economic-impact report with strong action titles and a clean two-pillar structure, but it lacks a Complication and a closing recommendation — useful as a teaching example for headline-led openings, not for full Storymakers narrative arc.”
↓ No closing recommendation or call-to-action — the deck dribbles to an end at p.29 with a media-value stat, then a disclaimer
70
narrative
SDG Guide for Business Leaders
“A competent McKinsey playbook with a strong three-pillar spine and mostly declarative titles, but it opens with two TOCs and ends with templates instead of a recommendation - use the INSPIRE/ENGAGE/IMPACT structure as a teaching example, not the framing or close.”
↓ Two tables of contents back-to-back (pp.2 and 4) signal weak editorial discipline before the deck even begins
70
narrative
Lebanon Economic Vision
“A textbook McKinsey government strategy report with a genuinely strong SCQA diagnosis chapter, but the 1,274-page length, procedural opening, and topic-label-heavy sector dives bury the storyline — use the first 22 slides as a teaching example of analytical build-up, and the rest as a cautionary tale on appendix-as-deck.”
↓ The 1,274-page total length is itself the biggest narrative failure — the story ends at p.149 and the remaining ~1,100 pages of appendix-as-deck dilute every editorial choice that came before
70
narrative
2022 consumer community banking investor day
“A disciplined, well-anchored investor-day portfolio review with strong declarative titles and quantified callouts — useful as a Storymakers exemplar for action-title craft and section navigation, but not for end-to-end SCQA narrative because it lacks a Complication and a synthesis close.”
↓ No Complication act: 106 pages without a single slide framing a real threat, gap, or 'what we got wrong' — the macro/credit slide at p.54 ('rapidly changing macro environment') is the closest, but it is immediately neutralised rather than developed into tension.