AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

“ ” Verdict gallery

All reviewed decks

1086 matching · page 32 / 46
55 narrative
McKinsey · 2024 · 13p
Review of 2024 capital markets performance
“A competent McKinsey market-review chartbook with strong action titles and a clever median-vs-mean build, but it lacks a resolution act and a real exec summary — useful as a teaching example for declarative titling, not for end-to-end Storymakers narrative.”
↓ No resolution act: the deck stops at p.13 with a trend observation rather than a recommendation or 'implications for executives' close
55 narrative
McKinsey · 2022 · 53p
Quantum Technology Monitor 2022
“A well-titled, data-rich industry monitor with strong slide-level discipline but no narrative arc or recommendation — useful as a teaching example of action-titling and callout craft, not of Storymakers structure.”
↓ No SCQA or thesis slide in the first 5 pages — p.2 'What does this document provide?' is a meta-description, not a stake
55 narrative
McKinsey · 2023 · 54p
Quantum Technology Monitor
“A high-quality industry monitor with strong action-titled charts, but as a Storymakers exemplar it teaches slide craft (declarative titles, parallel sub-structures) rather than narrative architecture — use individual slides as examples, not the deck as a whole.”
↓ No recommendation or 'next moves' slide — the deck ends at p.50 on a data point, then methodology
55 narrative
McKinsey · 2015 · 15p
IoT Mobile Internet Data Analytics 2030
“Solid analytical build with quantified action titles and concrete case studies, but it is a discussion document not a recommendation deck - useful as a teaching example for action-titled body slides, not for narrative arc or closing.”
↓ No Answer/Resolution act - deck ends at p.14 on a stat, then 'Thank You' (p.15); the reader is left to synthesize the four threads themselves
55 narrative
McKinsey · 2023 · 26p
Global gas outlook to 2050
“A credible thought-leadership 'perspective' with strong metric-bearing action titles, but structurally a methodology-and-data dump that buries its thesis and has no recommendation — useful as a teaching example for action-title craft, not for Storymakers narrative arc.”
↓ No BLUF: the thesis is never stated in the first three slides; opening is dominated by model inventory (p3) and scenario taxonomy (p4)
55 narrative
McKinsey · 2023 · 8p
Global Banking Annual Review 2023 Nordics
“A solid analytical landscape brief with strong quantified action titles, but it stops at 'here is the picture' without a recommendation — use p.2 and p.7 as title-writing exemplars, not the deck as a Storymakers structure.”
↓ No closing recommendation or so-what slide — p.8 ends on a data table about headwinds, not a call to action
55 narrative
McKinsey · 2018 · 10p
European Banking Summit 2018
“A well-titled benchmarking spine that diagnoses Europe's capital-markets gap clearly but stops before answering 'so what' — useful as a Storymakers exemplar of declarative chart titles, not of full SCQA arc construction.”
↓ No Resolution act — the deck ends on a precedent tease (p.9) and a contact slide (p.10) instead of a recommendation
55 narrative
McKinsey · 2016 · 9p
Blockchain and Digital Assets
“A short McKinsey POV primer with strong quantified action titles and a credible SCQA setup, but it stops at analysis and never delivers a recommendation — useful as a teaching example for action titles and impact sizing, not for full Storymakers arc.”
↓ No resolution/recommendation slide — deck ends at slide 9 on an executive-sentiment data point with no 'so what'
55 narrative
McKinsey · 2017 · 26p
AI Healthcare Errors
“A well-evidenced analytical case-study tour with strong mid-deck action titles, but it lacks the SCQA opener and synthesis closer needed to work as a Storymakers exemplar — use slides 9, 15 and 16 for teaching declarative titles, not the deck's overall arc.”
↓ No SCQA opener — the title promises 'preventing healthcare errors' but no slide in pp.1–8 sizes the error problem or names the Question
55 narrative
McKinsey · 2020 · 19p
A global view of how consumer behavior is changing amid COVID-19
“A well-titled McKinsey research briefing with a clean setup and a framework promise on p.4, but it is an S-C-A deck with the R amputated — useful as a teaching example for action-title craft, not for full Storymakers arc.”
↓ No resolution act — deck ends on p.18 heatmap + p.19 disclaimer with zero recommendations, implications, or next steps
55 narrative
LEK · 2024 · 32p
Mergers and Acquisitions in LatAm: Evolution and prospects
“A well-sourced LatAm M&A market scan with strong action titles and credible data, but it reads as an analytical report rather than a Storymakers deck — use it as an example of declarative titling and country deep-dive structure, not as a model for narrative arc or closing.”
↓ No closing recommendation, outlook, or 'so what' slide — deck terminates on Peru analysis (p.30) then bio + disclaimer
55 narrative
LEK · 2023 · 40p
Japan Hospital Insights Survey Findings Summary materials
“A disciplined survey-findings report with strong declarative action titles and clean MECE pillar dividers, but it buries the thesis behind methodology and ends as a sales pitch — borrow its titling and section-divider discipline, not its overall structure.”
↓ Opening burns 6 pages on methodology before a single finding (pp 1–6); the thesis is never stated up front
55 narrative
LEK · 2023 · 25p
Hospital Priorities 2023 China Edition: Strategic Implications for Pharma Companies
“A well-researched, well-titled data-read on Chinese hospital priorities that reads like a survey report rather than a Storymakers narrative — use it as a teaching example for declarative chart titles, not for story architecture.”
↓ No answer/resolution act: p.14 asks 'How can pharmas interact more productively with hospital customers?' but no recommendation slide follows
55 narrative
LEK · 2024 · 57p
Education: 2023 M&A Deal Roundup and Trends to Watch Out for in 2024
“A competent thought-leadership / BD deck with metric-led titles in the retrospective half but no thesis upfront and no recommendation at the close — use the 2023 retrospective (pp. 6-15) and the AI mini-arc (pp. 39-42) as title-craft teaching examples, not the overall structure.”
↓ No thesis slide upfront — p.5 names 'four key themes' but the title doesn't enumerate them, forcing readers to discover them across 10+ slides
55 narrative
LEK · 2023 · 47p
2023 SEA Hospital Insights Survey Findings Summary materials
“A competent survey-findings deck with strong declarative titles and MECE-ish themes, but no recommendation arc — use the title-writing and section discipline as a teaching example, not the narrative structure.”
↓ No synthesis or recommendation slide — the deck ends on a finding (p.40) and jumps to L.E.K. self-promo
55 narrative
LEK · 2022 · 10p
2022 Manufacturing Survey
“A competent survey-results executive summary with a clear thesis on p.4 but topic-label titles and a data-dump close — useful as a teaching example of how analytical credibility alone doesn't make a Storymakers deck.”
↓ Closing slides (p.9-10) are a 2-of-2 data appendix, not a recommendation — no 'where to play / how to win' synthesis
55 narrative
Kearney · 2023 · 16p
Turkey power generation evolution and top 100 players by capacity
“A competent league-table almanac with a strong analytical opener but no recommendation or close — use pp.3-6 as an example of declarative action titles, not the deck as a Storymakers arc.”
↓ No recommendation or 'so what' — p.16 is literally 'Thank you' with no next-steps slide
55 narrative
Kearney · 2021 · 166p
Carbon Capture Utilization and Storage
“A meticulous Kearney FactBook with strong action titles and MECE pillars but no narrative resolution - use slides 4, 14, 17 and 50 as exemplars of declarative titling, but do not hold the overall structure up as a Storymakers archetype.”
↓ No recommendation or call-to-action slide - the deck ends on patent counts (p.147-148) and a list of active companies (p.149) rather than 'what should the reader do'
55 narrative
KPMG · 2022 · 22p
Global Assignment Policies Practices
“A competent survey-report deck with strong evidentiary density and some good action titles, but structurally a findings dump rather than a Storymakers narrative — useful as a teaching example for declarative-title rewriting, not for arc design.”
↓ Opening wastes 5 slides on cover/TOC/intro/methodology before any insight — the BLUF (bottom line up front) is absent
55 narrative
KPMG · 2024 · 12p
GenAI Survey 2024
“A competent survey-findings deck with above-average action titles but no narrative resolution — useful as a teaching example for headline-writing on data slides, not for end-to-end Storymakers structure.”
↓ No Resolution act — deck ends on a regulation stat (p.12) with zero «recommended actions» or «what to do Monday morning» slide
55 narrative
KPMG · 2024 · 16p
Captive Insurance Guide
“A competent educational primer that reads as a topic-ordered brochure rather than a Storymakers narrative — useful as a counter-example for how topic titles and an appendix-heavy close drain persuasive force.”
↓ Every section title is a noun phrase — 'Structures', 'Key players', 'Lifecycle' — none carries an insight or recommendation
55 narrative
JPMorgan · 2026 · 42p
presentation us tl strategy sma
“A textbook 4Ps JPMAM fund-marketing deck with a strong analytical middle (Case + Process) but a credentials-led opening and a data-dump close — useful as a teaching example for action-titled industry-trend pages and case studies, not for SCQA narrative structure.”
↓ Thesis is buried: pp. 1–7 are cover, TOC, divider, and firm credentials; the strategy itself doesn't appear until p.8 — no 'lead with the answer' slide.
55 narrative
JPMorgan · 2025 · 38p
ei strategy presentation
“A competent asset-manager credentials deck with two or three exemplary insight-titles, but structurally a topic-dump rather than a Storymakers narrative — useful as a counter-example for openings and CTAs, not as a model arc.”
↓ No SCQA opening: the first 5 slides credential the firm instead of stating the strategy's thesis or the client's stake.
55 narrative
JPMorgan · 2023 · 11p
business leaders outlook pulse 2023 ada
“A competently-written survey-results deck with strong callout writing but no narrative arc, no recommendation, and topic-label titles—use it as a counter-example of how a thoughtful exec summary can be wasted by a structureless body and a missing close.”
↓ No recommendation, implication, or call-to-action anywhere in the deck—it ends on 'External threats' (p.8) then methodology