AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

Filtered reviewed decks

726 matching · page 3 / 31
74 narrative
Accenture · 2023 · 44p
Global Banking Consumer Study Reignite human connections to discover hidden value
“A well-structured thought-leadership report with genuine MECE discipline and a strong hook, but it opens with context and closes with recap — use Chapter 2's pivot-to-play nesting as a teaching example of MECE layering, not the overall arc.”
↓ Opening buries the lede — 7 pages of 'forces' before the reader is told what to do about them
74 narrative
Accenture · 2022 · 41p
Accelerating net zero 2050
“A solidly-built thought-leadership report with answer-first framing and a clear call to action, but over-long openings and under-signposted middle acts keep it from being a Storymakers exemplar — use p.22-30 as a teaching example of analysis-to-recommendation flow, not the deck's overall structure.”
↓ Redundant openings: p.3 'executive summary' + p.4 'key findings' + p.5 'executive summary' repeat the same 93% stat three times in three pages
74 narrative
Accenture · 2019 · 59p
2019 Global FS Consumer Study DACH
“Solid, disciplined analytical consulting report with a clean MECE five-finding spine and a rare, well-built closing playbook - use the recommendation slides (p25, p31, p41) as action-title exemplars, but not the persona or data sections, where titles regress to topic labels.”
↓ Persona slides (p9, p12, p15, p18) use bare noun titles instead of insights - 'Pioneers', 'Pragmatists' carry no argument by themselves.
72 narrative
misc · 2022 · 17p
The net-zero transition
“A solid McKinsey-style analytical build with disciplined number-led titles and a clear thesis, but the recommendation is hedged and the close defaults to a download CTA — use the analytical middle (p.8–13) as a teaching example for action titles, not the overall arc.”
↓ Closing slide (p.17) is a research-download URL, wasting the most memorable real estate in the deck
72 narrative
misc · 19p
The future trends in ASEAN steel market
“A solid analytical consulting deck with strong action titles and a clean three-pillar recommendation, but it buries the lead and fades into a generic close — useful as an exemplar for action-title writing and MECE pillars, not for opening or closing craft.”
↓ Buried lead — thesis arrives on p.5 after a credentials slide (p.2) and a topic-label slide (p.3 'Key trends in...')
72 narrative
misc · 2022 · 16p
The Growing Challenge of Semiconductor Design Leadership
“Solid SIA/BCG advocacy briefing with strong quantified middle (p.8-13) but no recommendation and a slow open — useful as a teaching example for action-titled analytical slides, not as a Storymakers structural exemplar.”
↓ No recommendation slide — p.14 sizes the prize ($450B) but never says what policies, leaving the deck as a problem statement without an answer
72 narrative
misc · 2022 · 88p
Southeast Asia’s digital consumers: A new stage of evolution
“A well-resourced thought-leadership report with a real S->C->A->R spine and many strong metric-anchored action titles, but the diluted opening, sprawling analytical middle and trailing close keep it as a solid B+ Storymakers exemplar rather than a top-tier one - useful as a teaching example for action-titles and pillar dividers, less so for opening/closing discipline.”
↓ Three consecutive slides titled 'Introduction' (pp 6-8) waste the opening real estate after a strong p5 hook
72 narrative
misc · 2018 · 31p
LIVING BUSINESS Achieving Sustainable Growth Through Hyper-Relevance
“A solid thought-leadership report with genuinely MECE pillars and strong analytical titles in the build-up, but fragment-style pillar slides and a missing recommendation act make it a useful teaching example for framework structure, not for full Storymakers narrative.”
↓ Pillar content slides (p14, p17, p21, p24, p27) all use colon-fragment titles like 'Companies should:' - reads as a placeholder for bullets, not a Storymakers action title
72 narrative
RolandBerger · 2017 · 36p
Rail supply digitization
“A competent survey-driven thought-leadership deck with disciplined action titles and a visible four-act spine, but it diagnoses without prescribing and ends as a Pathfinder sales pitch — useful as a teaching example for quantified action titles, not for closing a story.”
↓ Closing collapses into a product pitch: p.33-36 sell the Digital Pathfinder rather than synthesize survey takeaways into a recommendation
72 narrative
RolandBerger · 2016 · 37p
FinTechs in Europe – Challenger and Partner
“A well-structured Roland Berger survey deck with a thesis-first opening and disciplined action titles, but back-loaded recommendations make it a strong exemplar for analytical build-up and pillar structure rather than for resolution.”
↓ Resolution is thin: only p.34-35 carry the 'fields of action' — a single recommendation slide for 30 slides of build-up
72 narrative
RolandBerger · 2016 · 23p
Automated Trucks The next big disruptor in the automotive industry?
“Solid analytical Roland Berger short-version with strong quantified action titles in the economics section, but it withholds the thesis up front and dribbles out the recommendation — use p.11-15 as a teaching example for action titles, not the overall arc.”
↓ No leading 'answer slide' — the core recommendation is never stated in the first 3 pages; p.2 'THE BIG 3' withholds rather than reveals
72 narrative
PwC · 2019 · 44p
Women in Work Index 2019
“A solid PwC thought-leadership report with disciplined action titles and a quantified hook, but it ends as a data reference rather than a call to action — use slides 5, 6, 14, 23 as Storymakers exemplars for action-title craft, not the deck's overall arc.”
↓ Resolution is under-built: only 2 slides (p.29 'five foundations', p.30 process diagram) carry the entire 'so what should we do' load after 25 slides of analysis
72 narrative
PwC · 2019 · 38p
Secure your future people experience Five imperatives for action
“A textbook MECE-pillar consulting deck with strong case-study evidence and a clean five-act body, but a buried opener and an essay-style close keep it from being a Storymakers exemplar - use the pillar architecture as a teaching example, not the bookends.”
↓ Soft close: p.31-32 read like an essay coda rather than a recommendation slide; no prioritization, sequencing, or 'where to start' guidance
72 narrative
PwC · 2023 · 37p
Decoding Instant Payments Emerging Markets
“A competently structured PwC explainer with a clear MECE skeleton and a real thesis (Adoption Boosters), but topic-label titles, a geography-first case section that ignores its own framework, and a flat conclusion make it a useful teaching example of section architecture — not of action-title or closing craft.”
↓ Six slides reuse the cover title 'Decoding Instant Payments: The Emerging Markets' Story' as their slide title (pp.5, 10, 19, 22, 23, 27) — wasted real estate
72 narrative
PwC · 2025 · 27p
Capturing opportunities today, reinventing for tomorrow
“A competently structured three-act CEO-survey deck with a real recommendation page but weak title craft and a buried hook - useful as a teaching example of section-divider discipline, not of action-title writing.”
↓ The killer stat (60% survival concern, p.3 foreword callout) is buried instead of opening the deck
72 narrative
MorganStanley · 2023 · 48p
ey energy and resources transition acceleration
“A well-structured EY industry-trends deck with a clean four-act spine and strong quantitative backbone, but it over-invests in analysis and under-invests in the recommendation, making it a good teaching example for SCQA acts and metric-anchored body slides — not for landing a call to action.”
↓ Recommendation act is only 3 substantive slides (pp. 44-46) versus ~25 slides of analysis — the 'so what' is buried under the 'what'
72 narrative
MorganStanley · 2025 · 53p
EY Ireland FS Research Report
“A structurally disciplined research report with clean MECE pillars and a repeatable evidence→recommendation pattern — useful as a Storymakers exemplar for STRUCTURE and pillar consistency, but not for action titling or closing punch.”
↓ Action titles are overwhelmingly topic labels — repeating '5.1 Technological Infrastructure & Innovation' verbatim across pp.13/14/15 wastes the most valuable real estate on the page
72 narrative
McKinsey · 2014 · 8p
Mining Investment Fragile Conflict
“Compact 8-page executive brief with a coherent S→C→A→R spine and strong numeric titles, but it asks questions instead of leading with the answer and ends on a metaphor rather than a decision — useful as a short-form arc example, not as an opening or closing exemplar.”
↓ P.2 'Central questions' delays the thesis — opening should lead with the answer, not the questions
72 narrative
McKinsey · 2018 · 20p
Medical Affairs Japan
“A solid analytical-pillar deck with a clear thesis and MECE spine, but it ends without a recommendation - use pp.6-10 as a teaching example for SCQA setup and Yet-pivots, not for how to close.”
↓ No recommendation or call-to-action slide near the end; p.20 merely restates the opening thesis
72 narrative
McKinsey · 2020 · 66p
How nine digital frontrunners can lead on AI in Europe
“A well-sectioned McKinsey research report with solid quantification and a real recommendations chapter, but the thesis is buried behind a long definitional setup and the argument dissolves into a 14-page bibliography -- use it to teach sizing and sector deep-dives, not as an exemplar of opening or close.”
↓ Thesis is buried: the real 'answer' slide (p.20 'The nine digital frontrunners could play a leading role in Europe') sits 19 pages in, behind a 10-slide 'What is AI' definitional wade.
72 narrative
McKinsey · 2023 · 30p
Generative AI: A boost for Operations
“A competent webinar deck with strong action titles and a clean close, but the four repeated agendas and question-style opener make it a useful teaching example for closing CTAs and case-study integration rather than a Storymakers exemplar of a single S→C→A→R arc.”
↓ Four repeated 'Today's agenda' slides (p.3, 10, 15, 25) bloat the deck and signal a stitched-together webinar rather than a single argument
72 narrative
McKinsey · 2025 · 22p
Blueprint for Advancing Metabolic Health
“Solid McKinsey white paper with a clean SCQA spine and one exemplary action-title slide (p.7), but the recommendation is buried and the deck trails off into quotes - useful as a teaching example for analytical build-up, not for closing the loop.”
↓ Closing collapses: p.17 'Time to put it all together' is the recommendation slide but its title is generic and there is no explicit ask, owner, or next step.
72 narrative
JPMorgan · 2021 · 16p
keep moving forward
“A well-disciplined sales-marketing deck with strong MECE pillar architecture and quantified hooks, but title craft and the closing CTA are too soft to serve as a Storymakers exemplar — use the pillar structure as a teaching example, not the titles or the close.”
↓ Several titles are topic labels rather than insights — p.5 'Start here', p.9 'Today / Tomorrow', p.12 'Assessing your environment today' bury the so-what
72 narrative
JPMorgan · 2025 · 15p
20250311 jpm conference presentation
“A competent investor-day deck with strong quantified action titles and a clean closing arc, but front-matter-heavy and missing explicit MECE pillars — useful as a teaching example for action-title craft (p.9, p.13), not for overall structure.”
↓ 27% of the deck (p.1-4) is front matter before the thesis lands — disclaimer/glossary/agenda crowd out narrative real estate