AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
· mean 59.8
· click a bar to filter
Search by prescribed fix
most common opening verb across 3405 suggestions↑ Top 5 on narrative
↓ Toughest critiques
“ ” Verdict gallery
- “A well-argued thought-leadership essay with strong action titles and a coherent analytical build, but withholds its answer and ends without a call-to-action - use it as an exemplar of insight-led titling and analytical chaining, not of Storymakers answer-first opening or executive-grade closes.” — RolandBerger, 2023
- “A textbook Roland Berger thought-leadership deck with excellent action titles and a clean SCQA arc — use the title craft and stakes-first opening as exemplars, but flag the missing MECE dividers and the under-developed recommendation as the parts a Storymakers reader should not copy.” — RolandBerger, 2023
- “A well-crafted historical build-up that earns its thesis but stops at problem-framing — use slides 2-8 as a teaching example of inductive action titles, not the deck as a whole, since the recommendation act is missing.” — RolandBerger, 2022
- “A tight, opinionated 10-page POV with a clear contrarian thesis and declarative action titles — useful as a Storymakers exemplar for short-form arc and headline writing, less so for closing discipline or section structure.” — RolandBerger, 2022
- “Tight, answer-first scenario-planning deck with strong analytical spine but a thin recommendation tail — use p.2 and p.5-9 as Storymakers exemplars for executive summaries and quantified action titles, not for the closing arc.” — RolandBerger, 2022
- “A textbook McKinsey diagnosis deck with a strong quantified middle but a buried thesis and a stakeholder-cautious close — use p.4-15 as a teaching example for analytical buildup, not the opening or closing.” — McKinsey, 2010
- “A textbook McKinsey diagnostic deck with a clean SCQA arc and strong action titles, but it stops one slide short of a committed recommendation — use pp.16-25 as a teaching example of narrative pivoting, not the closing.” — McKinsey, 2016
- “Strong analytical-build deck with a memorable reframing (Empowerment Line) and quantified recommendations — useful as a Storymakers teaching example for action-titled diagnosis (p.10, p.13), but the opening buries the answer and the 'BACK UP' divider breaks the resolution arc.” — McKinsey, 2014
All reviewed decks
1086 matching · page 3 / 46
74
narrative
Hydrogen: Closing the cost gap
“A solid analytical McKinsey build with strong quantified titles and a clean three-bucket MECE, but it buries its named framework and lets the recommendation drift into the appendix - use pp. 10-13 as a teaching example for analytical staircases, not the overall arc.”
↓ Closing slide p. 19 reverts to a vague topic-style title and lacks a crisp recommendation or next-step CTA
74
narrative
European Deep Tech – Opportunities and Discoveries
“A well-structured McKinsey thought-leadership deck with a clean A–E narrative spine and quantified titles, but it buries the thesis up front and fizzles into a generic 'collective effort' close — use sections B and C as Storymakers exemplars, not the bookends.”
↓ Closing slide p.18 is generic ('collective effort from all actors') with no recommendations, owners, or next steps — and contains a typo ('Deel Tech')
74
narrative
Perspectives on US Healthcare Inflation Insights from L.E.K. Consulting
“A competent analytical perspective piece with strong action titles and a clean stakeholder-cut recommendation block, but missing the SCQA opening and synthesizing close that would make it a Storymakers exemplar — use p.4/p.6/p.9-11 as title-writing examples, not the overall structure.”
↓ No SCQA setup: the deck jumps from agenda (p.2) straight to a data observation (p.3) with no stated question, stakes, or hypothesis
74
narrative
L.E.K.’s 2024 ASC Insights Study Key takeaways for provider organizations
“A tight, well-titled thought-leadership teaser with a clean S->C->A->R arc — use p.4-8 action titles as a teaching example for insight-first headlines, but the methodology-heavy p.2 and soft p.11/p.13 close keep it short of exemplar status.”
↓ P.2 burns the second slide on methodology/sources rather than stakes or thesis
74
narrative
Unlocking the next wave of digital growth: beyond metropolitan Indonesia
“A well-structured Kearney/Alpha JWC market report with disciplined action titles and a MECE four-act spine, but it buries its thesis under five forewords and dissipates its recommendation across the deck — useful as a teaching example for action-title craft and segmentation storytelling, less so for opening hook or answer-first close.”
↓ Front matter is bloated — 5 forewords/quote slides (p.2–7) before the executive summary, burying the thesis
74
narrative
EY Work Reimagined 2022 Survey
“A competently sequenced survey-findings deck with strong analytical action titles but a weak recommendation and synthesis - use the middle (p.5-p.10) as a teaching example of title-writing, not the opening or close.”
↓ Recommendation slide p.11 is phrased as a question instead of a declarative ask, diluting the punch of the deck's 'so what'
74
narrative
Rise of Agentic AI Report
“A well-structured research report with solid MECE pillar dividers and strong data titles, but weakened by 20+ quote/filler slides that reuse the report title as a headline and a 25-slide firm-marketing tail that buries the client imperative — use its section architecture (pp 16/22/46/60/68) as a teaching example, not its openings or its close.”
↓ Roughly 1-in-5 slides use 'Rise of agentic AI: How trust is the key to human-AI collaboration' as the headline (quote and transition pages), abdicating the action-title discipline and forcing the callout to carry the argument
74
narrative
20240220 Barclays US Consumer Bank Investor Update
“A competent investor-update deck with a clean three-pillar resolution and solid analytical titles, but it buries the thesis in the opening and lacks an explicit tension act — use p.11-15 as a MECE-pillar teaching example, not the overall arc.”
↓ Opening buries the thesis — p.2-4 set context but the 2026 RoTE promise only appears on p.7
74
narrative
Fast Forward Route to Consumers
“A well-argued Bain point-of-view on luxury design retail with strong action titles and a clear tension-to-framework build, but it fizzles at the close with no recommendation — use slides 2-10 as a teaching example of analytical setup, not the ending.”
↓ No closing recommendation slide — p.21 is just the Bain logo, so the framework on p.19-20 has no 'therefore, do X' payoff.
74
narrative
Altagamma 2018 Worldwide Luxury Market Monitor
“A competent market-monitor deck with strong numeric action titles and a real recommendation, but the opening buries the thesis and the pillar structure is asymmetric — use its action-title discipline as a teaching example, not its overall arc.”
↓ p.44 repeats p.8's title 'LUXURY IN 2025 WILL BE A DIFFERENT PLACE' verbatim as the deck approaches closure — feels like a recycled placeholder rather than a summative insight
74
narrative
Seeing the BIG Picture
“A structurally elegant thought-leadership report with a MECE cinematic spine and strong insight-bearing analytical titles — use the LIGHTS/CAMERA/ACTION build (pp.10–43) as a Storymakers exemplar for pillar design and declarative titling, but not as a model for opening, closing, or transition discipline.”
↓ Five filler transition slides (pp.7, 9, 25, 41, 45) plus a literal '55' placeholder (p.55) bleed momentum between every section
74
narrative
Next Generation Manufacturing Tech Innovation
“Textbook BCG diagnostic-to-prescription build with strong action titles and a dual-audience CTA, but buries the thesis behind six slides of front matter — use the country-case section (pp.20-28) and the split-audience recommendation block (pp.55-58) as teaching exemplars, not the opening.”
↓ Answer is buried: no thesis in the first 5 slides, and the entire executive summary is compressed into a single slide (p.7) labelled 'At a Glance' — a topic label, not an insight
74
narrative
Mind the (AI) Gap: Leadership Makes the Difference
“A tight 14-slide BCG press deck with strong declarative titles and a legible analytical arc, but it buries methodology up front and ends on a thesis restatement instead of a call to action: useful as a teaching example for action-title craft and paired contrast slides, not for closing structure.”
↓ No explicit recommendation or next-steps slide: the deck ends on a thesis restatement (p.13) followed by a brand cover, leaving the reader with a diagnosis but no prescription
74
narrative
Digital consumer spending India
“A structurally disciplined market-sizing + sector-diagnosis deck with a strong thesis-forward opening and clean MECE pillars, but it buries its recommendation in a duplicated intervention slide and fades into case studies — use the sector-diagnosis spine (p11-21) as a Storymakers exemplar, not the closing act.”
↓ p24 and p25 share the exact same title 'Key interventions for driving growth in digital transactions' — the central recommendation slide is duplicated instead of sharpened
74
narrative
Changing automotive work environment: Job effects in Germany until 2030
“A tight, honest analytical study with good declarative titles and a clear lead-with-the-answer summary — use p.2 and the p.5/6 paired titles as teaching examples, but not the closing, which fizzles into a soft recommendation and admin slides.”
↓ No stakes/hook slide before the executive summary — the deck assumes the reader already cares about the e-mobility jobs question
74
narrative
AI at Work 2025
“A disciplined survey-insights deck with strong contrast-driven action titles and clean block architecture — use p.4-20 as a teaching example of divider + action-title craft, but do not cite the closing as a Storymakers exemplar.”
↓ p.26 'Strategic imperatives for leaders' is a topic label where the deck's strongest action title should live — the close under-delivers on the setup
74
narrative
AI Raising Stakes Cybersecurity
“Solid BCG research slideshow with a clean S→C→A→R spine and strong declarative titles, but the recommendation is compressed into one slide — use it as a teaching example for action titles and opening stakes, not for resolution design.”
↓ Resolution is undersized — a single p.20 priorities slide has to carry the entire «what to do» after 10 diagnostic slides
74
narrative
AI Radar 2025
“Competent BCG thought-leadership deck with a strong SCQA spine and mostly insight-bearing action titles — use the rhetorical-question dividers and data-led titles as teaching examples, but flag the buried lead and soft closing as what to fix.”
↓ Opening buries the lead: the 75/25 gap on p.6 should be slide 2 or 3, not page six
74
narrative
AI Radar C-Suite Agenda
“A competent survey-driven thought-leadership deck with a clean tension pivot and strong action titles, but the middle lacks MECE scaffolding and the recommendation is compressed into one slide — useful as a teaching example for action-title writing and S→C→A hinges, less so for closing structure.”
↓ No section dividers or MECE pillar signposting — the middle (pp.10-17) reads as a sequence of 'winners do X' observations rather than a structured framework
74
narrative
A tough year for European chemicals players has come to an end – We do expect a continuation of the challenges into 2024
“A solid analytical diagnosis deck with disciplined action titles, but it ends as a credentials pitch rather than a recommendation -- useful as a teaching example for title craft and diagnosis flow, not for Storymakers closing discipline.”
↓ No explicit recommendation/next-steps slide -- p.13-16 outline a framework but never land on 'do these 3 things by Q2'
74
narrative
Work, workforce, workers Reinvented in the age of generative AI
“A solid thought-leadership report with a genuine SCQA backbone and a MECE four-accelerator resolution, but it reads more like a polished briefing than a Storymakers exemplar - use its section architecture as a teaching case, not its action titles or its missing close.”
↓ No closing recommendation or next-steps slide - deck ends on an inspirational quote (p.42) then drops straight into appendices
74
narrative
Modern Networks
“A structurally sound three-imperative consulting argument with strong quantified action titles in the middle — teach the p.17-32 resolution arc as the exemplar, but flag the buried opening and generic CTA as the anti-patterns to fix.”
↓ Opening buries the lede — p.1 cover and p.2-3 cases arrive before the thesis on p.4-5, costing the reader the first 4 pages
74
narrative
Innovation Unleashed Building a culture that drives sustained growth
“A well-structured Accenture thought-leadership deck with a clear S-C-A-R spine and strong stake-setting numbers, but weakened by topic-label titles on pivot slides and a case-study run that doesn't map back to its own framework — useful as a teaching example of quantified stakes and paired CTA, not of action-title discipline.”
↓ p.4 quote slide ('Culture eats strategy for breakfast') is a cliché that breaks the momentum from the 82% stat on p.2 to the data on pp.5-7
74
narrative
Industrial Speedsters How advanced technologies can turbocharge your speed to market
“Competent analytical-build deck with a respectable S→C→A→R skeleton and quantified action titles — useful as a mid-tier Storymakers example, but not exemplary because the thesis is buried and pillar scaffolding is absent.”
↓ Thesis buried until p.9 — the 'Speedster' payoff concept is never previewed in the opening five slides