AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

Filtered reviewed decks

635 matching · page 27 / 27
32 narrative
MorganStanley · 2024 · 44p
article monthlymarketmonitor july23
“A polished cross-asset reference monitor masquerading as a deck — useful as a data appendix template, but a poor Storymakers exemplar because it has no opening thesis, no MECE pillars, no resolution, and almost exclusively topic-label titles.”
↓ Zero narrative arc — no Situation/Complication framing in the opening, no synthesis slide anywhere, no recommendation at the close (p.40 → glossary)
32 narrative
IPSOS · 2025 · 31p
Ipsos Issues Index Jan25
“A competent recurring data tracker, not a Storymakers artifact — use its callout discipline and parallel segmentation grid as small-scale teaching examples, but treat the overall structure (no thesis, topic-label titles, no recommendation) as a cautionary case of analytical dump dressed as a deck.”
↓ Titles p.2–3 are literally just 'January 2025' — two consecutive slides with a date as their header is a failure mode
30 narrative
IPSOS · 2025 · 30p
Ipsos Issues Index Mar25 Charts
“A competently executed monthly data tracker, not a Storymakers exemplar — useful as a counter-example of how topic-label titles and a missing synthesis slide flatten genuinely interesting trend data into a chart catalogue.”
↓ No thesis or 'what changed this month' on the opening — the reader has to assemble the story themselves from 16 individual trend charts
28 narrative
JPMorgan · 2026 · 81p
mi guide to alternatives
“A best-in-class market reference compendium that is structurally the opposite of a Storymakers deck — use it to teach chart density and MECE asset-class coverage, but cite it as a counter-example for action titles, SCQA openings, and closing recommendations.”
↓ No SCQA opening — slides 1–5 are cover/team/TOC/two charts, with no thesis or stakes established
28 narrative
JPMorgan · 2026 · 79p
mi gtm latam br en
“A reference-grade market almanac with strong data hygiene but no narrative — useful as a teaching example of MECE regional coverage and callout discipline, not of Storymakers structure or action-titling.”
↓ Zero action titles — every page title is a topic label ('Latin America: Politics' p.6, 'U.S.: The Fed and interest rates' p.34) leaving the audience to extract the insight themselves
28 narrative
JPMorgan · 2026 · 81p
guide to the markets au
“An exemplary reference data-book and a poor Storymakers exemplar — use it to teach taxonomic MECE structure and chart cadence, but use it as a counter-example for action titles, opening thesis, section dividers, and closing recommendation.”
↓ Titles are nouns, not insights — 81/81 slides use topic labels ('Inflation', 'Gold', 'Volatility') so the deck cannot be read by titles alone, violating the core Storymakers test
28 narrative
EY · 2018 · 59p
HR Pulse Survey Presentation of results
“A competently organized survey reference document, not a Storymakers deck — useful as a negative example of how topic-ordered analytical dumps bury the insight and skip the recommendation act entirely.”
↓ Zero recommendations or 'so what' slides across 59 pages — the deck is 49 consecutive analyze_data slides with no resolution act
25 narrative
Innosight · 2020 · 6p
Scott Anthony Press Kit
“A functional press kit, not a Storymakers exemplar — useful only as a negative example of topic-label titles and a missing CTA close.”
↓ Three consecutive slides titled 'SPEAKING TOPICS' (pp. 3-5) — no differentiation, no progression, reads as a topic dump
25 narrative
Gartner · 2024 · 27p
Third Quarter 2024 Results
“A standard Gartner earnings/IR deck — competent as a reference document but a near-anti-pattern for Storymakers, useful only as a 'before' example to demonstrate why topic titles and appendix-heavy structures fail to tell a story.”
↓ Zero action titles across 27 pages — every header is a topic label, violating the most basic Storymakers principle
25 narrative
Gartner · 2024 · 27p
Second Quarter 2024 Results
“A standard investor-relations earnings deck — competent as an IR document but a weak Storymakers exemplar: use it only as a negative example of topic-label titling and appendix-as-ending, not as a structural model.”
↓ No thesis slide anywhere — reader must assemble the quarter's story from raw tables (p.4–13)
18 narrative
GoldmanSachs · 11p
gol 6
“This is a financial-product fact sheet with disclaimers, not a Storymakers consulting narrative — useful only as a counter-example of what happens when a document has no action titles, no arc, and no recommendation.”
↓ Action titles are entirely absent — every page header is a product code or firm name (p1-11), so the deck has no insight scaffolding