AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
737 matching · page 26 / 31
50
narrative
e-Conomy SEA 2023 report: Vietnam
“A descriptive country-brief excerpt with strong action titles but no resolution act — useful as a teaching example for insight-bearing titles and market-sizing pacing, not for full Storymakers arc structure.”
↓ No recommendation or CTA — the deck ends on a funding data point (p.7) rather than an implication or next move
48
narrative
WHAT WORRIES THE WORLD? JULY 2023
“A disciplined tracker with strong callout hygiene but weak Storymakers craft — useful as a teaching example of consistent metric anchoring, not of narrative arc or action-title writing.”
↓ Action titles are nouns ('CURRENT ECONOMIC SITUATION: JAPAN' p24, '7 | CLIMATE CHANGE' p17) — the deck hides its own findings inside callout boxes
48
narrative
Spring 2022 National Client Meeting
“An event-agenda deck dressed as a strategy story — useful as a teaching example for action-titled data slides (p.45, p.46, p.56) but a weak Storymakers exemplar overall because it has no resolution and stitches three independent narratives together.”
↓ No resolution act: the deck ends on Netflix-content trends (p.59–62) and 'Thank you!' (p.65) with zero recommendation, ask, or next-step — the closing_ask tag is misleading.
48
narrative
PREDICTIONS 2025 REPORT
“A competent annual-survey reference document that is well-structured topically but underbuilt as a Storymakers narrative — use the quadrant slides (28, 69, 71) and the early synthesis pages (6-7) as teaching exemplars, and use the rest of the deck as a counter-example of survey-question-as-title and missing-resolution.”
↓ ~40+ data slides (pp. 25-27, 34-46, 50-55, 59-64, 70-74) use the raw survey question as the title, leaving the audience to derive the 'so what'
48
narrative
IPSOS HAPPINESS INDEX 2025
“A competent global research findings report with good front-loaded takeaways and a few sharp action titles, but it lacks pillar structure and a closing recommendation — useful as a teaching example for action titles and callouts, not for overall Storymakers arc.”
↓ No closing recommendation or 'so what' — deck ends on contact info (p.23) with no CTA
48
narrative
Trend Compendium 2050 Six megatrends that will shape the world
“A polished, MECE thought-leadership compendium with strong declarative titles and disciplined data sourcing, but as a Storymakers exemplar it teaches title craft and pillar architecture only — not narrative arc, opening hook, or closing call to action.”
↓ No thesis-led opening: p.2–3 describe scope rather than state Roland Berger's point of view on what 2050 actually means for the reader
48
narrative
Sustainability Report 1 July 2022 – 30 June 2023
“A competent GRI-aligned sustainability disclosure that is well-evidenced but narratively flat — useful as a teaching example of KPI density and ESG taxonomy, but a weak Storymakers exemplar because it has topic-label titles, no tension, and no recommendation close.”
↓ Action titles are largely absent — p.22 'Economic performance', p.67 'Trainings', p.84 'Pollutant emission' are nouns, not insights
48
narrative
PwC’s MSME Survey 2020 Building to Last
“A topic-organised survey report dressed as a deck — strong on evidence, case studies and quoted statistics, but weak as a Storymakers exemplar because it never leads with an answer, lets question-style titles do the work that insight titles should, and ends on a technology tangent instead of a recommendation.”
↓ No answer-first opening — the thesis is buried until the 'Headline survey findings' on pp.11-12, and even those are not declarative single-sentence claims
48
narrative
Global & Entertainment Media Outlook 2021-2025
“A solid annual-outlook reference deck with disciplined action titles on data pages, but the architecture is a topic dump rather than an argument — use the macro slides (p.12-p.30) as a teaching example for insight-bearing chart titles, not the deck-level structure.”
↓ No thesis slide in the opening — slides 1-7 are all methodology and credentialing, so a reader has to wait until p.9 to see the headline 'Resetting expectations, refocusing inward, recharging growth'.
48
narrative
Technology Trends Outlook 2022
“A high-quality 14-trend research compendium with a strong data-led opening but no closing synthesis or recommendation — use the per-trend micro-template and the p.3/p.5 opening as teaching examples, not the overall deck structure.”
↓ No closing synthesis — the deck terminates on the last trend's appendix (pp.180-184) with zero cross-trend wrap-up or recommendation
48
narrative
Accelerating Sustainable and Inclusive Growth
“An ESG compliance report dressed as a deck — front-loaded KPIs and a clean three-pillar spine are usable as teaching examples for section dividers, but topic-label titles, the missing complication act, and a 23-slide appendix tail make it a weak overall Storymakers exemplar.”
↓ Closing collapses into a 23-slide appendix tail (pp.67-89) with no recommendation or forward-looking ask — the deck ends on a CPA assertion (p.87) and a URL (p.89), not an invitation
48
narrative
Venture Pulse Q3 2024
“A reference-grade quarterly intelligence report with unusually disciplined action titles and MECE geographic structure, but no SCQA arc and no close — useful as a teaching example for action titles and parallel section design, not for narrative storytelling.”
↓ No closing recommendation or synthesis — the deck ends at p.91 with regional data and rolls straight into 'About us' (pp.92–94) and disclaimers (pp.95–96)
48
narrative
ipsos predictions 2025 survey report
“A topically MECE survey read-out with a strong unease setup and three excellent analytical 2x2s, but the action titles are mostly survey prompts and the deck ends in methodology — use slides 28/69/71 as title-quality exemplars, not the deck as a Storymakers structural model.”
↓ Closing is an appendix dump (Methodology p.75-76, 'For more information' p.77) with zero synthesis, recommendation, or call back to the opening unease theme
48
narrative
inv research 20210422 investing and covid 19 0
“A competent Ipsos research report with a front-loaded exec summary but a topical, SCQA-free structure and no recommendation - mine p.6-9 and p.31-32 as teaching examples of insight titles, but do NOT use the overall structure as a Storymakers exemplar.”
↓ No recommendation or call-to-action slide anywhere in the deck; closes on a neutral stat (p.55) then appendix and contact info (p.60)
48
narrative
Ipsos Populism Survey 2024
“A competent survey-results report with a strong early statistic and a clean composite index, but as a Storymakers exemplar it is a cautionary tale — topic-taxonomy spine, question-as-title convention, and no resolution act; use the callout discipline and the p22 index construction as teaching moments, not the overall structure.”
↓ No recommendation, implication, or 'so what' act — the deck ends on p48 spending data, then methodology, then a brand tagline (p52 'BE SURE. ACT SMARTER.')
48
narrative
Ipsos Health Service Report 2024 Global Charts
“A market-research findings report dressed as a deck — strong opening stat and clean three-pillar tour, but it uses survey questions as titles, never resolves into a recommendation, and is therefore a Storymakers anti-example for titling and closing rather than an exemplar.”
↓ Survey questions used as slide titles ~15 times (p.7, 20-28, 30-40, 42-47) — the action title is doing none of the storytelling work, callouts have to carry it
48
narrative
Befesa Investor Presentation Goldman Sachs 4th Annual Carbonomics Conference
“A competent IR template with strong analytical fragments and quantified callouts, but structurally circular and front-loaded with topic labels — useful as a teaching example for callout discipline and quantified action titles, not for narrative architecture or closing.”
↓ Sections 01 and 03 are functionally duplicates — p.5 and p.47 carry the same €137m/-17% callout verbatim, and p.11/p.50/p.84 repeat the same 'Cash flow, net debt & leverage' page three times
48
narrative
Monitor Deloitte’s 2022 Chief Transformation Officer Study — Designing Successful Transformations
“A competent industry research report with a logical value-chain spine and pockets of real insight titles, but as a Storymakers exemplar it is weak: no thesis up front, no recommendation at the close, and too many topic-label titles — useful as a case study in how to rewrite breadcrumb titles into action titles, not as a model of narrative structure.”
↓ No executive summary or answer-first slide — the reader must read 16+ pages before any synthesis, and none ever arrives
48
narrative
Global Shared Services 2017 Survey Report
“A data-rich survey report with good insights trapped in the callouts — useful as a teaching case for how topic-label titles and a missing Resolution act can flatten strong evidence into a 'results walkthrough', not as a Storymakers exemplar.”
↓ Titles are topic labels, not action titles — 'Operations and governance' is reused verbatim across p.9–12 with zero differentiation
48
narrative
2023 Global Marketing Trends
“A credible trend-survey report mis-cast as a deck — useful as a cautionary example of how strong evidence and good callouts can still fail Storymakers when titles are topic labels and the closing is a URL.”
↓ No recommendation or 'so-what' slide — the deck ends on a blockchain chart (p.16) and a URL (p.17)
48
narrative
Capgemini Group Presentation 2025
“Corporate introduction brochure with a decent three-pillar spine but no SCQA arc and a bloated appendix — useful as a teaching case of how MECE pillars can coexist with weak action-titling, not as a Storymakers exemplar.”
↓ No SCQA or problem framing anywhere in the first 10 pages — the deck asserts identity rather than arguing a point
48
narrative
2023 impact report
“Polished corporate ESG catalog with strong case studies and metrics but no story arc, no action titles, and no close — useful as a reference for pillar structure and evidence density, not as a Storymakers exemplar.”
↓ No SCQA setup anywhere in the opening — pp.1-4 are brand mood, not situation/complication
48
narrative
Barclays Q32023 FI Presentation
“A textbook fixed-income IR deck with strong declarative titles and clean pillar discipline, but no story arc or ask — use pp6-14 as a teaching example for action-title craft, not the deck's overall structure.”
↓ No BLUF slide: pp3-4 ('Q323 themes' / 'Outlook') are topic labels where the thesis should live
48
narrative
A&M Valuation Insights March 2024
“A data-rich thought-leadership update with genuinely strong action titles, but structurally not a Storymakers exemplar — use slides p2-p9 as a teaching example for declarative titling, not as a model for deck architecture.”
↓ No executive summary or thesis slide — the deck never tells the reader what the overall point is before diving into data