AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

Filtered reviewed decks

635 matching · page 13 / 27
62 narrative
IPSOS · 2021 · 30p
global advisor earth day perils of perception environment gb
“A competent survey-results deck with a strong belief-vs-reality device and a clean three-pillar spine, but it stops at analysis and never lands a recommendation — useful as a teaching example for action-title-as-finding pairings, not for narrative resolution.”
↓ No resolution act — the deck stops analyzing on p.26 and never tells the audience what to do, recommend, or believe differently
62 narrative
IPSOS · 2022 · 49p
What The Future Wellness
“An editorial foresight publication with a strong narrative hook and one clean MECE block ('Four tensions'), but it withholds its thesis and closes without a recommendation — useful as a teaching example of stat-anchored hooks and tension framing, not of action-titled SCQA structure.”
↓ Titles are predominantly interrogative topic labels rather than declarative insights ('How does diet impact wellness?' p.12, 'How often do people see a doctor?' p.22) — readers must extract the takeaway themselves
62 narrative
IPSOS · 2022 · 17p
Royal Foundation Attitudes to Early Childhood Key Findings PUBLIC 150622 41
“A competent research-findings deck with strong action titles and a clean S->C opening, but it is an analytical walk-through that never lands a recommendation — use the first 7 slides as a teaching example of findings framing, not the overall arc.”
↓ No recommendation or 'so what' slide — deck ends on a data table (p.16) and a Contact page (p.17)
62 narrative
IPSOS · 2023 · 27p
Presentation Half Year Results 260723 ENG FINAL VERSION
“A competent corporate earnings deck with disciplined callouts and several strong action titles, but its three-act structure is a reporting template rather than a Storymakers narrative — useful as a reference for callout and action-title patterns on data slides, not as an exemplar of pillared storytelling.”
↓ Section dividers are categorical buckets, not strategic pillars — Financials/Business/Outlook is the default earnings template, not a MECE argument
62 narrative
IPSOS · 2023 · 45p
Ipsos Global Advisor Earth Day 2023 Full Report WEB
“A competent Ipsos research tour with above-average action titles and pillar dividers, but it ends in a methodology-and-thank-you whimper with no recommendation — use the middle title craft as a teaching example, not the overall structure.”
↓ No recommendation or next-steps slide — the deck ends on p.44 "THANK YOU" and p.45 "ABOUT IPSOS" with zero so-what
62 narrative
IPSOS · 2020 · 41p
2020 Effie UK Report in partnership with Ipsos MORI
“A well-structured Effie findings report with strong action titles and a disciplined data+case-study rhythm, but it lacks a stated thesis up front and ends in a contact slide instead of a recommendation — useful as an exemplar for chapter cadence and title craft, not for narrative opening/closing.”
↓ Both 'EXECUTIVE SUMMARY' slides (p.4 and p.40) appear to be sparse title placeholders with no synthesis — the deck never actually delivers an exec summary
62 narrative
IBM · 2016 · 24p
IBV Smarter Workforce Institute
“A competent IBV thought-leadership deck with a real recommendation (FORT) at the end, but the repeated topic-label titles and bloated context section make it a teaching example for naming discipline, not for Storymakers narrative architecture.”
↓ The same title 'Amplifying employee voice' is reused on p.1, 4, 6, 8, and 22 — wastes the most valuable real estate on the slide
62 narrative
GoldmanSachs · 2023 · 14p
plastic omnium presentation goldman sachs 15th annual industrials et autos week 2023 12 06
“Competent IR presentation with strong analytical titles but a classic corporate-chronology structure — useful as an example of numeric title discipline, not as a Storymakers narrative exemplar.”
↓ No explicit thesis slide in the first 5 pages — opening is a cover + divider + three context slides with no 'so what'
62 narrative
GoldmanSachs · 2021 · 18p
Goldman Sachs conference April 2021
“A competent investor-conference update that opens with the answer and lands a guidance upgrade, but soft pillar structure and an appendix-then-contact ending keep it from being a Storymakers exemplar — use p.2, p.5, p.11, p.12 as action-title teaching examples, not the overall arc.”
↓ Weak close: last substantive slide is a reconciliation (p.15) and the deck ends on «Contact» (p.18) with no recommendation or forward-looking ask
62 narrative
EY · 2024 · 42p
Risk management in transformation
“A competently structured analytical survey report with a visible three-act spine and a recommendation slide, but too many titles are topic labels or figure captions — useful as a teaching example of pillar architecture and front-loaded takeaways, not of Storymakers action-title discipline.”
↓ Roughly a third of body slides use raw figure captions as titles ('Figure 10...', 'Figure 15...', 'Figure 24...', 'Figure 25...') — topic labels, not findings
62 narrative
EY · 2025 · 15p
Parthenon Profit Warnings Q3
“A competent quarterly-report build-up with strong callouts and data, but topic-label titles and a missing recommendation act make it a teaching example of how editorial prose can rescue weak slide titles — not a Storymakers structural exemplar.”
↓ No resolution act — the deck ends on a clickable map (p.13) and contacts page (p.14) with no recommendation or next steps framed as a 'so-what'.
62 narrative
EY · 2021 · 35p
Global Employee Survey – Key findings and implications for ICMIF
“A competent research-findings deck with strong mid-section action titles but a methodology-heavy opening and a non-committal close — use slides 8-13 as a teaching example for declarative titles, not the overall structure.”
↓ Opening wastes 6 slides on methodology before stating any insight — the thesis should lead, not follow the demographics
62 narrative
DeutscheBank · 2022 · 33p
fd4b1c5071718761657e3d9fd9dec1092cda8949
“A competent investor-conference deck with strong data-led brand titles in the middle act, but it skips the Complication, breaks its own 5-pillar promise, and bookends with one-word titles — useful as a teaching example for action-titled brand slides (pp.13-18, p.23), not for overall Storymakers structure.”
↓ No Complication: nowhere in pp.4-11 is a problem, threat, or competitive tension named, so the strategic priorities (p.6) feel asserted rather than earned.
62 narrative
DeutscheBank · 2023 · 31p
Client Creditor Overview August 2023
“A competent creditor-update deck with disciplined action titles in the first two sections but a noun-label Section 3 and no closing — use pp.5-19 as a teaching example of action titling, not the overall arc.”
↓ Section 3 (pp.21-27) abandons action-title discipline — slides titled 'Net balance sheet', 'Funding and liquidity', 'NIM', 'MREL/TLAC requirements', 'Sustainability' are noun-labels, not insights
62 narrative
DeutscheBank · 2023 · 20p
06 20230302 SDD Insights into Sustainable Finance Gov
“A competent two-pillar governance explainer with one sharp SCQA pivot (p.5→p.6) but a slow org-chart opening and a generic outlook/takeaways close — use the mid-deck pillar structure as a teaching example, not the bookends.”
↓ Opening spends three slides on org-chart context (p.2–3) before the tension appears on p.5 — buries the thesis
62 narrative
Deloitte · 2020 · 36p
The Deloitte Global Millennial Survey 2020
“A competently structured thought-leadership survey report with strong data presentation but a soft thesis and aspirational close - useful as a teaching example of chart-per-finding rhythm, not of SCQA narrative or prescriptive closings.”
↓ Generic repeated titles 'The Deloitte Global Millennial Survey 2020' on p.5, p.19, and p.29 waste the most valuable real estate on the slide
62 narrative
Deloitte · 2015 · 194p
New Mexico State Staffing Study
“A thorough, well-templated operational diagnostic with disciplined per-function mini-arcs and quantified savings, but it reads as a reference document rather than a persuasive story — use its diagnosis-to-recommendation template as a teaching example, not its overall structure or opening/closing.”
↓ No aggregate savings / total-opportunity slide at either the opening or the close — the reader must sum ~$15M+ across 11 functional sections themselves
62 narrative
Deloitte · 2024 · 34p
Insights from the leading edge of generative AI adoption
“Solid Deloitte thought-leadership survey deck with strong action-title craft in the middle but a diffuse opening and a repetitive four-slide close — useful as a teaching example for declarative titles, not for narrative structure.”
↓ Four closing slides titled identically 'Next: Looking ahead' (p.25, 27, 29, 30) — reader cannot distinguish the recommendations or track progress
62 narrative
Deloitte · 2020 · 30p
Fintech
“A competent analytical Deloitte industry report with strong action titles on the diagnostic slides but a missing 'Answer' act — use pages 9-11 as a teaching example of tension-carrying titles, not the deck's overall structure.”
↓ No governing thesis slide in the first 5 pages — the cover tagline 'On the brink of further disruption' is never restated as a crisp SCQA answer
62 narrative
Deloitte · 2022 · 30p
Customer Service Excellence 2022
“A competent Deloitte research report with a strong executive summary and several declarative insight titles, but it dissolves into topic-labelled deep-dives and has no recommendation slide — use slides 5-6, 15 and 24 as title-craft exemplars, not the overall structure.”
↓ No recommendation or next-steps slide before the team bio — closing (p.27-28) is two 'Deep-dive' appendix-style pages followed by 'Who we are'
62 narrative
Deloitte · 2022 · 12p
2022 retail industry outlook
“A compact, co-branded Deloitte+Workday POV with a workable problem→answer spine but topic-labelled bookends and no explicit call-to-action — useful as a teaching example of mid-deck action titles (p.5, p.7), not of opening or closing craft.”
↓ p.3 'Executive summary' is a label, not a thesis — the deck never leads with its answer
62 narrative
CreditSuisse · 2018 · 54p
id18 utilizing technology
“A solid analytical investor-day deck with quantified action titles in the IT-spend and risk pillars, but weak opening, a repetitive client-journey middle, and no synthesized close — use the p.7-12 and p.42-43 sequences as title-writing exemplars, not the overall structure.”
↓ Opening (p.1-6) buries the thesis — no stakes, no SCQA setup, just cover + disclaimer + generic banner
62 narrative
CreditSuisse · 2023 · 37p
20230530 A long way down Credit Suisse Rolf Sethe 11th EBI Academic Debate
“A chronologically compelling academic-debate narrative with a strong scandal-cascade spine and two genuinely original conclusions, but it buries its thesis behind seven 'Contents' dividers and repetitive price-delta titles — use the scandal-walk (pp.15-27) as a teaching example of dramatic sequencing, not the deck's structure.”
↓ Seven 'Contents' section dividers (pp.2, 5, 7, 9, 11, 28, 35) instead of named MECE pillars — the deck's structure is invisible to the reader
62 narrative
Barclays · 2024 · 18p
Retail resilience report
“A competent analytical research report with strong figure-level callouts in the middle, but it reads as a survey write-up rather than a Storymakers deck — useful as an example of data callouts, not of narrative architecture, opening hooks, or closing recommendations.”
↓ No thesis or stakes in the first 5 slides — cover is a rhetorical question, p.3 is a topic label