AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 59.8 · click a bar to filter

Filtered reviewed decks

737 matching · page 12 / 31
62 narrative
McKinsey · 2020 · 43p
Brazil Digital Report
“A solid analytical landscape report with disciplined section structure and several strong declarative titles, but it reads as a research summary rather than a Storymakers deck — use the talent section's titling as a teaching example, not the overall arc.”
↓ No explicit recommendation or call-to-action — the deck ends on 'In summary:' (p.42) and a thank-you (p.43), violating the SCQA 'Resolution' act
62 narrative
McKinsey · 2022 · 11p
Battery materials demand and supply perspective
“A competent McKinsey market-perspective deck with strong quantified action titles in the analytical middle, but it opens without a thesis and closes on 'unknowns remain' plus a generic 'Conclusion' — useful as a teaching example for action-title craft (p.4–9), not for full Storymakers arc.”
↓ p.11 is titled 'Conclusion' — a topic label, not an action title — and offers no recommendation or next step
62 narrative
LEK · 2020 · 189p
Infrastructure beyond COVID-19
“A well-titled, metric-rich sectoral reference document whose analytical sections would make a strong Storymakers teaching example for action titles and mini-arcs — but it fails as an argument because it ends on 'Future directions: Waste' instead of a unified national recommendation.”
↓ No overall closing synthesis — the deck terminates on 'Future directions: Waste' (p.187) then a disclaimer, burying the national recommendation that p.6-7 promised
62 narrative
LEK · 2022 · 45p
Education: 2022 M&A Deal Roundup and Trends to Watch Out for in 2023
“Solid analytical mid-section with disciplined action titles, but it is structured as a market-update report rather than a Storymakers narrative — useful as a teaching example for data-slide titling, not for arc design or closes.”
↓ No SCQA opener — the deck buries its forward-looking thesis behind 12 slides of 2022 retrospection
62 narrative
KPMG · 2024 · 24p
KPMG global AI in finance report
“A competent thought-leadership research report with a clean four-pillar spine and good metric discipline, but it reads as an analytical survey rather than a Storymakers-style argument — useful as an example of section architecture and metric-anchored slides, not of action-title craft or SCQA opening.”
↓ No SCQA setup — the deck never frames a complication or burning question before diving into framework (p.5) and benefits (p.8)
62 narrative
KPMG · 2019 · 42p
Agile Transformation
“A stat-rich KPMG survey report with a competent three-pillar diagnosis and good case-study cadence, but the thesis is buried at p.30, the close is a service pitch followed by 11 appendix pages, and pillars exist only in title prefixes — useful as a teaching example for stat-anchored analytical builds, not as a Storymakers narrative exemplar.”
↓ 11 of 42 pages (p.32-42) are appendix/country-background — over a quarter of the deck dumps undifferentiated country snapshots ('Background – Belgium', 'Background - Brazil', etc.) that read as raw survey output
62 narrative
KPMG · 2020 · 23p
2020 CEO Outlook COVID-19
“A competently themed survey-findings deck with a stated three-pillar frame but no recommendation payoff — useful as a teaching example of action-title statistics, not of full SCQA story arc.”
↓ No closing recommendation or call-to-action slide — p.21 'In summary' is reflective, not directive
62 narrative
JPMorgan · 2021 · 22p
malcolm barr jp morgan
“A competent analyst-style inflation primer with a sharp opening question and an early answer, but with no MECE pillars and no closing recommendation — useful as a teaching example of lead-with-the-answer on p.2, not as a Storymakers structural exemplar.”
↓ No closing recommendation slide: deck ends on a tangential question (p.19) and rolls straight into 3 Disclosures pages (p.20–22)
62 narrative
JPMorgan · 2026 · 45p
529 cpe
“A polished JPMorgan client-education reference deck with a solid analytical middle but a weak narrative frame — useful as a teaching example for quantified callouts and comparison tables, not for opening, closing, or signposting a story.”
↓ No closing recommendation slide — the deck ends on disclosures (p.43-44) and a branded product page (p.45), with no 'so what should you do Monday' synthesis
62 narrative
JPMorgan · 2025 · 13p
250115 ucb company presentation jpm
“A competent investor-day narrative with clean two-pillar structure and a memorable 'Decade+' through-line, but it skips the complication act and leans on topic-label titles — useful as a section-divider exemplar, not as a Storymakers action-title or SCQA model.”
↓ No upfront thesis or stakes — the first 3 slides (cover, disclaimer, vision) delay the actual investment story until p.5
62 narrative
JPMorgan · 2025 · 15p
250114 FRE prsn JPM SFO 0
“A competent investor-day narrative with a strong, memorable close but a context-heavy opening and missing complication act — useful as an example of declarative action titles and a portable closing equation, not as a model of full S-C-A-R structure.”
↓ No explicit 'complication' slide — the deck never states the tension or why-now that justifies the strategic reset
62 narrative
JPMorgan · 2025 · 18p
20250114 bayer handout jpm 2025
“A solid investor-relations handout with strong asset-level action titles, but as a Storymakers exemplar it teaches headline discipline more than narrative architecture — use individual slides (p.7, p.10, p.13) as title-craft references, not the deck as a structural model.”
↓ No SCQA setup — the LoE transition (the actual investor tension) is acknowledged only in the closing title, never framed up front
62 narrative
JPMorgan · 2022 · 5p
2022 international consumer growth initiatives investor day
“A tight, well-titled investor-day excerpt that opens with the answer but trails off into M&A housekeeping; useful as a teaching example for action titles and quantified claims, not for full-deck narrative architecture.”
↓ No Complication slide — jumps from 'opportunity' to 'we are investing' without articulating why now or what risk forces the move
62 narrative
JPMorgan · 2020 · 27p
2020 am investor day
“A solid investor-day positioning deck with a strong quantitative spine and segment build, but missing the Complication and a memorable close - use the segment-build (pp.7-12) and KPI commitment (p.17) as teaching examples, not the overall arc.”
↓ No Complication act - deck never names a threat, gap, or burning platform, so the 'why act now' tension is absent
62 narrative
IPSOS · 2023 · 66p
ipsos global trustworthiness monitor stability in an unstable world
“A solid thought-leadership research report with disciplined section structure but written as an essay, not a Storymakers deck — useful as an example of pillar organization and section-divider headlines, not of answer-first openings or actionable closes.”
↓ Five identical 'Concluding thoughts' titles (p.19, 28, 36, 44, 52, 62) waste the highest-leverage slot in each section
62 narrative
IPSOS · 2021 · 30p
global advisor earth day perils of perception environment gb
“A competent survey-results deck with a strong belief-vs-reality device and a clean three-pillar spine, but it stops at analysis and never lands a recommendation — useful as a teaching example for action-title-as-finding pairings, not for narrative resolution.”
↓ No resolution act — the deck stops analyzing on p.26 and never tells the audience what to do, recommend, or believe differently
62 narrative
IPSOS · 2022 · 17p
Royal Foundation Attitudes to Early Childhood Key Findings PUBLIC 150622 41
“A competent research-findings deck with strong action titles and a clean S->C opening, but it is an analytical walk-through that never lands a recommendation — use the first 7 slides as a teaching example of findings framing, not the overall arc.”
↓ No recommendation or 'so what' slide — deck ends on a data table (p.16) and a Contact page (p.17)
62 narrative
IPSOS · 2024 · 54p
Earth Day 2024 Global Report
“A research-survey report with a strong executive summary bolted onto an analytical data dump — useful as a teaching example for action-title openers (p.4–11) and section pillar naming, but not as a Storymakers structural exemplar.”
↓ ~75% of body slides title-recycle the survey question verbatim (p.13–37 especially), forcing the reader to derive insight from the chart rather than being handed it
62 narrative
IPSOS · 2020 · 41p
2020 Effie UK Report in partnership with Ipsos MORI
“A well-structured Effie findings report with strong action titles and a disciplined data+case-study rhythm, but it lacks a stated thesis up front and ends in a contact slide instead of a recommendation — useful as an exemplar for chapter cadence and title craft, not for narrative opening/closing.”
↓ Both 'EXECUTIVE SUMMARY' slides (p.4 and p.40) appear to be sparse title placeholders with no synthesis — the deck never actually delivers an exec summary
62 narrative
IBM · 2016 · 24p
IBV Smarter Workforce Institute
“A competent IBV thought-leadership deck with a real recommendation (FORT) at the end, but the repeated topic-label titles and bloated context section make it a teaching example for naming discipline, not for Storymakers narrative architecture.”
↓ The same title 'Amplifying employee voice' is reused on p.1, 4, 6, 8, and 22 — wastes the most valuable real estate on the slide
62 narrative
GoldmanSachs · 2023 · 14p
plastic omnium presentation goldman sachs 15th annual industrials et autos week 2023 12 06
“Competent IR presentation with strong analytical titles but a classic corporate-chronology structure — useful as an example of numeric title discipline, not as a Storymakers narrative exemplar.”
↓ No explicit thesis slide in the first 5 pages — opening is a cover + divider + three context slides with no 'so what'
62 narrative
GoldmanSachs · 2021 · 18p
Goldman Sachs conference April 2021
“A competent investor-conference update that opens with the answer and lands a guidance upgrade, but soft pillar structure and an appendix-then-contact ending keep it from being a Storymakers exemplar — use p.2, p.5, p.11, p.12 as action-title teaching examples, not the overall arc.”
↓ Weak close: last substantive slide is a reconciliation (p.15) and the deck ends on «Contact» (p.18) with no recommendation or forward-looking ask
62 narrative
GoldmanSachs · 2024 · 31p
Calumet+Inc.+Carbonomics+Investor+Presentation+Final+11+Nov.+'24
“A competent investor deck with strong quantified callouts and clean two-pillar segmentation, but it buries the recommendation mid-deck and closes on reconciliations — useful as a teaching example for callout discipline and segment structure, not for Storymakers narrative arc.”
↓ Closing slides 27–30 are EBITDA/segment reconciliations and p.31 is a bare 'CALUMET' logo — no recommendation, no next steps, no memorable close
62 narrative
EY · 2025 · 15p
Parthenon Profit Warnings Q3
“A competent quarterly-report build-up with strong callouts and data, but topic-label titles and a missing recommendation act make it a teaching example of how editorial prose can rescue weak slide titles — not a Storymakers structural exemplar.”
↓ No resolution act — the deck ends on a clickable map (p.13) and contacts page (p.14) with no recommendation or next steps framed as a 'so-what'.