AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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737 matching · page 1 / 31
80
narrative
Banking Consumer Study 2025
“A genuinely strong Storymakers exemplar for pillar architecture and imperative recommendation titles, weakened only by a soft, metaphor-led opening and figure pages that hide their insight in the caption.”
↓ Opening is soft: cover is metaphorical (p.1), TOC + methodology occupy p.2–3, and there is no answer-first slide stating the recommendation before the build-up begins.
78
narrative
Understanding the path to digital marketing maturity
“Solid mid-tier exemplar of a research-report deck with disciplined action titles and a complete arc, but buries its sharpest insight on p.7 — useful as a teaching example for declarative titles, less so for opening-hook craft.”
↓ Lead is buried: the punchy '2% are mature' insight sits on p.7 instead of p.2 or p.3 where it would set the tension
78
narrative
Southeast Asia’s Green Economy 2022 Report
“A well-disciplined Bain/Temasek market report with strong action titles and a textbook four-action close - useful as a Storymakers exemplar for sector deep-dive structure and recommendation slides, but not for opening hooks or MECE pillar design.”
↓ Six identical section dividers (pp.41, 42, 47, 52, 60, 65) using the same question - reads as a placeholder, not MECE pillars
78
narrative
What if the US dollar loses its status as the world’s reserve currency?
“A well-argued thought-leadership essay with strong action titles and a coherent analytical build, but withholds its answer and ends without a call-to-action - use it as an exemplar of insight-led titling and analytical chaining, not of Storymakers answer-first opening or executive-grade closes.”
↓ The cover question 'What if the US dollar loses its status...' is never answered in the first 3 slides - answer is withheld to p14, breaking 'lead with the answer'
78
narrative
The seventh disruption to the Global Polymer Industry
“A well-crafted historical build-up that earns its thesis but stops at problem-framing — use slides 2-8 as a teaching example of inductive action titles, not the deck as a whole, since the recommendation act is missing.”
↓ No explicit recommendation slide — p.11 substitutes a Roland Berger credentials pitch for a concrete answer to 'how do you win the seventh disruption?'
78
narrative
Semiconductor shortage: A different kind of trouble ahead
“A tight, opinionated 10-page POV with a clear contrarian thesis and declarative action titles — useful as a Storymakers exemplar for short-form arc and headline writing, less so for closing discipline or section structure.”
↓ Closing slides (p.9 contact, p.10 about us) dilute the recommendation — no quantified next steps or memorable closing visual
78
narrative
Roland Berger Construction Radar – Impacts on DACH region
“Tight, answer-first scenario-planning deck with strong analytical spine but a thin recommendation tail — use p.2 and p.5-9 as Storymakers exemplars for executive summaries and quantified action titles, not for the closing arc.”
↓ Recommendation compressed into a single slide (p.11) with a generic callout — disproportionate to the 4-slide analytical build-up
78
narrative
USPS Envisioning Americas Future Postal
“A textbook McKinsey diagnosis deck with a strong quantified middle but a buried thesis and a stakeholder-cautious close — use p.4-15 as a teaching example for analytical buildup, not the opening or closing.”
↓ Buried answer — the headline number ($238B loss, $15B residual gap) doesn't land until p.13-18, so the first third reads as analytical buildup rather than a thesis-led deck
78
narrative
Refueling Innovation Engine Vaccines
“A textbook McKinsey diagnostic deck with a clean SCQA arc and strong action titles, but it stops one slide short of a committed recommendation — use pp.16-25 as a teaching example of narrative pivoting, not the closing.”
↓ Resolution act is tentative — 'Initial thoughts' (p.30) and 'Questions for discussion' (p.32) abdicate the recommendation
78
narrative
Poverty Empowerment India
“Strong analytical-build deck with a memorable reframing (Empowerment Line) and quantified recommendations — useful as a Storymakers teaching example for action-titled diagnosis (p.10, p.13), but the opening buries the answer and the 'BACK UP' divider breaks the resolution arc.”
↓ p.14 'BACK UP' divider sits in the middle of the recommendation arc, not at the end — it fragments the resolution act
78
narrative
Cloud-migration opportunity: Business value grows, but missteps abound
“A tight, well-opened McKinsey 'point of view' mini-deck with insight-bearing titles and a clear value-at-stake hook, but the closing recommendation is buried in a run-on title - use the opening and metric-per-slide discipline as a teaching example, not the close.”
↓ Closing slide (p.8) action title is a 36-word run-on, not a directive; weakens the call to action
78
narrative
End of management as we know it
“Well-scaffolded problem-diagnosis deck with strong action titles and MECE dividers, but the 'answer' act is thin and there's no explicit recommendation — use the opening and divider chain as a Storymakers teaching example, not the resolution.”
↓ No recommendation or next-steps slide — p.28 is an illustrative observation, not a call to action
78
narrative
Unlocking alpha in deals
“A well-architected thought-leadership report with a clean SCQA arc and MECE three-pillar spine — use the divider structure and analytical action titles as a teaching example, but flag the repeated 'Call to action' titles and missing operational close as the lessons in what to fix.”
↓ Three slides (p.18, p.22, p.26) all titled 'Call to action' — a topic label repeated verbatim, the opposite of action titling
78
narrative
Beyond good intentions
“A solid short-form point-of-view deck with clean SCQA bones and a strong three-pillar resolution — use p.10-13 as a teaching example of how to mirror a recommendation across slides, but nudge the opening and add dividers to make it truly exemplary.”
↓ p.3 'About this Report' is a generic front-matter label that stalls the opening instead of advancing the thesis
78
narrative
The art of AI maturity Advancing from practice to performance
“A disciplined Accenture thought-leadership deck with a genuine SCQA spine and a clean five-pillar recommend+case-study build — use the divider ladder and pillar pairing as a teaching example, but not the soft landing or the label-style analytical titles.”
↓ No explicit call-to-action slide; the deck trails off into author bios (p.32–33) and a six-page appendix (p.34–39), with the C-suite self-assessment (p.31) buried before them
78
narrative
Blueprint for success
“A well-scaffolded SCQA framework deck - clean four-pillar MECE structure and strong 92% opening hook - let down by topic-label pillar titles and a thin close; use the act structure and pillar rhythm as the teaching example, not the individual action titles.”
↓ Pillar titles are imperative topic labels, not insights - p17 '2. Manage diverse stakeholders' and p21 '3. Embrace ESG beyond compliance' tell the reader the category, not the finding
76
narrative
US consumers send mixed signals in an uncertain economy
“Tight, well-titled McKinsey insight brief with a real recommendation at the end — use the action titles and SCQA closure as a teaching example, but flag the missing pillar structure and the unflagged trade-down/splurge paradox as the gaps.”
↓ No MECE section dividers — pp.3-9 read as a topic dump rather than grouped pillars (sentiment / spending / channel)
76
narrative
Grocery profitability outlook –Europe
“Disciplined analytical build with exemplary action titles and quantified levers, but it tapers into case studies without a closing recommendation — use the diagnosis and impact-sizing sections (p.5-21) as a Storymakers exemplar, not the resolution arc.”
↓ No closing synthesis or CTA slide — deck terminates on a Walmart case study (p.40) before the appendix.
76
narrative
Southeast Asia's Green Economy
“A disciplined, MECE-structured co-branded report with a clean S-C-A-R spine and unusually tight quantitative reconciliation — use its chapter skeleton and exec-summary sequencing as a teaching example, but not its opening (13 pages of forewords before the thesis) or its appendix-style country section.”
↓ Opening buried behind 13 pages of sponsor forewords (p.9-13) — the thesis on p.16 should be on p.1 or p.8
76
narrative
Fast-moving consumer goods: Driving value creation in an era of disruption
“A tight, well-titled BCG point-of-view deck with a textbook 'lead-with-the-answer' opening and a consistent five-imperatives scaffold, but the diagnosis act is too thin and the closing slips into topic-label territory — use p.3-p.7 as a teaching example of action-title discipline, not the deck as a full SCQA exemplar.”
↓ Diagnosis act is only ~3 slides (p.5-7) before pivoting to recommendations on p.9, leaving the 'why these 5 imperatives' logic underbuilt
76
narrative
Defense disrupted: New players, new pressures, new possibilities
“A competently structured Accenture thought-leadership report with a clean four-act story and a strong closing call to action - useful as a teaching example for section architecture and audience-segmented recommendations, but its delayed thesis and figure-caption titles keep it out of Storymakers-exemplar territory.”
↓ Figure captions used as page titles on p.18 and p.22 - abdicates the action-title discipline exactly where data is presented
76
narrative
April Macro Brief: Special edition Tariff distress
“A strong analytical brief with insight-bearing titles and clean MECE spine, but the recommendation is compressed and generic - use the tariff analysis (p.12-19, p.22-25, p.36) as a Storymakers exemplar of action-title discipline, not the resolution arc.”
↓ Recommendation is compressed into p.38-40 and reads as bolt-on consulting boilerplate ('resiliency', 'scenario planning', 'productivity') rather than tariff-specific moves earned by the preceding 30 slides of analysis
76
narrative
Thought you knew the Scope 3 issues in your supply chain? Think again.
“A well-structured thought-leadership report with a strong hook and a clean five-action closer, but its analytical middle leans on figure-label titles and its conclusion softens the punch - useful as a teaching example for SCQA pacing and imperative recommendation blocks, not for action-title discipline.”
↓ Figure/Table slides (p.9, p.10, p.12, p.13, p.17) use chart-label titles ('Figure 1: Distribution of upstream emissions by supplier tier') instead of action titles stating what the data proves
76
narrative
The Hidden Value of Culture Makers
“A well-crafted thought-leadership narrative with a strong opening and a memorable proprietary framework, but it trails off into case studies and a soft CTA instead of landing a prescriptive recommendation — use the opening and quantified-stakes sections as teaching examples, not the closing.”
↓ Conclusion slide (p.22) titled 'In conclusion' — textbook topic-label anti-pattern in a deck that otherwise uses action titles