AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestions↑ Top 5 on closing
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- “A solid, clearly-structured Roland Berger advocacy deck with declarative titles and a punchy close — useful as a Storymakers exemplar for action-title discipline and section dividers, but not for opening hooks or tight SCQA framing.” — RolandBerger, 2022
- “A disciplined Deloitte industry POV with a strong answer-first opening and a rallying close — usable as a Storymakers exemplar for S→C→A→R framing and call-to-action craft, but the middle analytical pillars are a cautionary tale on MECE sprawl and topic-label titles.” — Deloitte, 2021
- “A well-structured thought-leadership report with a clean six-pillar MECE spine and mostly insight-bearing body titles — use its divider architecture as a Storymakers exemplar, but not its opening or its generically-titled recommendations.” — Deloitte, 2022
- “Polished investor-day deck with strong action titles and a clean opening/closing thesis pair, but missing an explicit Complication and pillar signposting — use the title craft and closing pages as exemplars, not the overall narrative architecture.” — JPMorgan, 2022
- “A competent investor-day deck with strong quantified action titles and a clean closing arc, but front-matter-heavy and missing explicit MECE pillars — useful as a teaching example for action-title craft (p.9, p.13), not for overall structure.” — JPMorgan, 2025
- “Solid, disciplined analytical consulting report with a clean MECE five-finding spine and a rare, well-built closing playbook - use the recommendation slides (p25, p31, p41) as action-title exemplars, but not the persona or data sections, where titles regress to topic labels.” — Accenture, 2019
- “A solidly-built thought-leadership report with answer-first framing and a clear call to action, but over-long openings and under-signposted middle acts keep it from being a Storymakers exemplar — use p.22-30 as a teaching example of analysis-to-recommendation flow, not the deck's overall structure.” — Accenture, 2022
- “A competently structured Accenture thought-leadership report with a clean four-act story and a strong closing call to action - useful as a teaching example for section architecture and audience-segmented recommendations, but its delayed thesis and figure-caption titles keep it out of Storymakers-exemplar territory.” — Accenture, 2025
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1086 matching · page 6 / 46
70
closing
1Q24 GTM update 3.01.24 Jackson
“A polished JPM market-outlook chartbook with exemplary action-title writing and a clean macro-to-recommendation arc, but missing MECE dividers and a real call-to-action — use it as a teaching example for declarative titling, not for Storymakers structure.”
↓ No section dividers or pillar structure — 18 consecutive 'analyze_data' slides risk reading as a chartbook dump
70
closing
J.P. Morgan Healthcare Conference 2025
“A competent investor-day deck with strong action-title discipline and clean financial build-up, but it lacks Complication and explicit pillars — use slides 6-13 as a teaching example for declarative titles, not the overall arc.”
↓ No Complication: the deck never names a threat, gap, or competitive pressure, so it reads as a victory lap rather than a story with stakes
70
closing
250115 ucb company presentation jpm
“A competent investor-day narrative with clean two-pillar structure and a memorable 'Decade+' through-line, but it skips the complication act and leans on topic-label titles — useful as a section-divider exemplar, not as a Storymakers action-title or SCQA model.”
↓ No upfront thesis or stakes — the first 3 slides (cover, disclaimer, vision) delay the actual investment story until p.5
70
closing
1100 Aircastle
“A competent investor-relations factbook with a thesis bookend and a few strong industry-trend titles, but a MECE-less middle and topic-label financials make it a cautionary Storymakers example rather than an exemplar — use pp.20-22 as a teaching moment on directional titles, not the overall structure.”
↓ No Complication: the deck never names the investor's worry (leverage? cyclicality? AAM disruption?) so the analytical build has nothing to resolve.
68
closing
From survive to thrive Achieving tech transformation for communication service providers’ future
“A competent diagnostic-and-recommendations consulting deck with a clean three-pillar spine (p18-21) but topic-label titles and a buried call-to-action — use the transition slide and numbered recommendations as a Storymakers teaching example, not the deck as a whole.”
↓ Recommendation on p8 ('Modern IT systems: A source of competitive advantage') arrives before the problem is fully framed on p9-10, muddying the S→C→A→R order
68
closing
Strategy at the Pace of Technology
“Solid analytical Accenture build with a textbook two-pillar MECE structure and a real recommendation slide, but a flabby front matter and a closing-divider whimper keep it from being a Storymakers exemplar - use p.15-22 as the teaching example for pillar dividers, not the opening or close.”
↓ Two slides (p.4, p.6) carry the identical deck-title 'Strategy at the pace of technology' as their action title - wasted real estate
68
closing
2023 Post Parcel industry trends
“A well-evidenced industry point-of-view with a clean three-act skeleton and strong declarative middle, but it opens with credentials and closes with a teaser — use the diagnostic section (p.10-15) as a Storymakers exemplar of action titles, not the overall structure.”
↓ Opening buries the lede — 4 of the first 5 slides are credentials/thought-leadership, and the core answer ('Total Enterprise Reinvention') does not appear until p.20
68
closing
Fast-moving consumer goods: Driving value creation in an era of disruption
“A tight, well-titled BCG point-of-view deck with a textbook 'lead-with-the-answer' opening and a consistent five-imperatives scaffold, but the diagnosis act is too thin and the closing slips into topic-label territory — use p.3-p.7 as a teaching example of action-title discipline, not the deck as a full SCQA exemplar.”
↓ Diagnosis act is only ~3 slides (p.5-7) before pivoting to recommendations on p.9, leaving the 'why these 5 imperatives' logic underbuilt
68
closing
AI Radar C-Suite Agenda
“A competent survey-driven thought-leadership deck with a clean tension pivot and strong action titles, but the middle lacks MECE scaffolding and the recommendation is compressed into one slide — useful as a teaching example for action-title writing and S→C→A hinges, less so for closing structure.”
↓ No section dividers or MECE pillar signposting — the middle (pp.10-17) reads as a sequence of 'winners do X' observations rather than a structured framework
68
closing
AI at Work 2025
“A disciplined survey-insights deck with strong contrast-driven action titles and clean block architecture — use p.4-20 as a teaching example of divider + action-title craft, but do not cite the closing as a Storymakers exemplar.”
↓ p.26 'Strategic imperatives for leaders' is a topic label where the deck's strongest action title should live — the close under-delivers on the setup
68
closing
Introduction to Bain and Report on Resilience
“A well-argued Bain keynote with a memorable hook and a complete S->C->A->R arc, but a slow credentials-first opening, an unfulfilled 'Five Myths' promise, and a limp 'Thank you' close keep it from being a top Storymakers exemplar - useful for teaching declarative titles (P7, P19) and proprietary-index positioning, not for teaching deck architecture.”
↓ First four slides are Bain credentials/speakers/divider - the real narrative doesn't start until P5 and the thesis doesn't crystallize until P7
68
closing
Global Sustainability Study 2023 Webinar
“A solid webinar-format thought-leadership deck with strong quantified action titles and a clean problem-evidence flow, but the recommendation framework is buried at the end and the section dividers repeat a slogan instead of naming MECE pillars — use the analytical middle (p.14-20) as a teaching example for action titles, not the overall structure.”
↓ Slides 2 and 3 are near-duplicate definitional slides, wasting two of the first three pages on terminology before any stakes are set
68
closing
Melbourne as a Global Cultural Destination
“A well-organized analytical brief with strong title discipline and a real SCQA spine, but it under-delivers on the resolution — useful as an exemplar of action-titled diagnosis, less so as a model for landing a recommendation.”
↓ Closes on disclaimer + 'Thank you' (p.55-56) instead of an ownable ask or commitment
68
closing
True-Luxury Global Consumer Insights
“A polished annual research compendium with consistently strong action titles and an exemplary CX mini-arc (pp.58-77), but as a whole deck it is an eight-chapter trends catalogue rather than a single Storymakers argument — use the CX section as a teaching example of SCQA, not the overall structure.”
↓ No deck-level thesis or 'answer-first' slide in the first 5 pages — reader has to infer the argument from chapter titles
68
closing
KPMG global tech report 2024
“A competently structured research-report deck with strong stat-anchored mid-section titles and a real conclusion+CTA arc, but it organizes findings instead of telling a story — useful as an example of pillar discipline, not as a Storymakers narrative exemplar.”
↓ Opening buries the thesis: p.1-5 are cover, TOC, foreword, methodology, and a teaser before the first insight slide at p.7
68
closing
Redrawing the lines: FinTech’s growing influence on Financial Services
“A competent thought-leadership deck with a thesis-first open and a real recommendation close, but the middle is a trend-report dump without MECE pillars - useful as a teaching example for action-title quantification, not for narrative architecture.”
↓ No MECE section dividers - slides 4-13 are an undifferentiated industry_trends run with no signposting of where the argument is going
68
closing
Women @ Work 2023: 7 The Gender Equality Leaders are benefiting from doing it right
“A well-organized thematic research report with unusually strong section dividers and insight-bearing body titles, but generic 'Executive summary' and 'Our recommendations' bookends blunt both the opener and the close — use the section dividers and body slides as a teaching example, not the overall structure.”
↓ Three consecutive slides titled 'Executive summary' (pp.3-5) and three titled 'Our recommendations' (pp.35-37) — the most important bookend slides use topic labels instead of insights
68
closing
Digital Maturity Index Survey 2022
“A competent Deloitte survey-report deck with solid trend-level action titles and a clean archetype build, but it opens slowly, labels its archetype section as topics, and stops short of a synthesized recommendation — usable as a teaching example for quantified trend titles, not for overall Storymakers arc.”
↓ Opening buries the headline: TOC at p.2, abstract exec summary at p.3, methodology deferred to p.8 — the 'EBIT uplift' thesis doesn't appear until p.4 and isn't quantified in a title anywhere
68
closing
Global Business Services Performance improvement
“A thought-leadership whitepaper in deck form — usable as a 'numbered-guide scaffolding' example but not a Storymakers exemplar because it skips the answer-first opening, uses imperative topic titles instead of insight titles, and breaks its own six-step MECE promise.”
↓ Action titles are imperatives ('Develop…', 'Focus on…', 'Extend…') rather than insight-bearing declaratives
68
closing
Global Future of Cyber Survey
“A data-rich survey report with a defensible S->A->R skeleton but weak Storymakers execution — use p.5, p.14, p.26, and the p.31-32 recommendation as examples of declarative action titles, but treat the seven recycled 'KEY FINDINGS' slides and the single divider as a cautionary tale on pillar signposting.”
↓ Seven+ slides titled 'KEY FINDINGS' (p.12, 15, 17, 18, 20, 22, 23, 30) — topic labels that waste the most valuable real estate on the page
68
closing
Southeast Asia's Green Economy
“A disciplined, MECE-structured co-branded report with a clean S-C-A-R spine and unusually tight quantitative reconciliation — use its chapter skeleton and exec-summary sequencing as a teaching example, but not its opening (13 pages of forewords before the thesis) or its appendix-style country section.”
↓ Opening buried behind 13 pages of sponsor forewords (p.9-13) — the thesis on p.16 should be on p.1 or p.8
68
closing
20240222 JF at BAC Conference
“A disciplined investor-conference deck with bookended thesis and strong action titles, but light on tension — use it as a teaching example for title craft and pillar structure, not for narrative arc.”
↓ No 'Complication' slide — the deck never names what is at risk or why 30% is hard, so the recommendation feels asserted rather than earned
68
closing
plastic omnium presentation goldman sachs 15th annual industrials et autos week 2023 12 06
“Competent IR presentation with strong analytical titles but a classic corporate-chronology structure — useful as an example of numeric title discipline, not as a Storymakers narrative exemplar.”
↓ No explicit thesis slide in the first 5 pages — opening is a cover + divider + three context slides with no 'so what'
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closing
QDEL JPM 2024 Presentation vfinal 010824 9 am PT
“Competent JPM-conference investor deck with a clean three-pillar build and a bookended 'Focused Path' recap, but it skips the Complication, leans on topic-label titles in key slots, and trails off into 'Thank you' — useful as a title-craft example for the Savanna and synergy slides, not as an overall narrative arc exemplar.”
↓ No Complication act: the deck never names a problem, market threat, or competitive tension, so SCQA collapses to S→A→R.