AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
726 matching · page 4 / 31
70
closing
KPMG global AI in finance report
“A competent thought-leadership research report with a clean four-pillar spine and good metric discipline, but it reads as an analytical survey rather than a Storymakers-style argument — useful as an example of section architecture and metric-anchored slides, not of action-title craft or SCQA opening.”
↓ No SCQA setup — the deck never frames a complication or burning question before diving into framework (p.5) and benefits (p.8)
70
closing
Capturing opportunities today, reinventing for tomorrow
“A competently structured three-act CEO-survey deck with a real recommendation page but weak title craft and a buried hook - useful as a teaching example of section-divider discipline, not of action-title writing.”
↓ The killer stat (60% survival concern, p.3 foreword callout) is buried instead of opening the deck
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closing
Gen AI amplified
“A well-sourced, well-opened thought-leadership deck with a discernible SCQA spine but a muddled third act and a rhetorical-not-actionable close — a useful teaching example for hook-writing and data-backed executive summaries, but not a Storymakers exemplar for framework discipline or call-to-action.”
↓ Post-recommendation slides p.17-18 re-open diagnostic questions ('Automation or augmentation?', 'The critical role of clinical leadership') after the framework has been delivered — breaks the S→C→A→R cadence
70
closing
April Macro Brief: Special edition Tariff distress
“A strong analytical brief with insight-bearing titles and clean MECE spine, but the recommendation is compressed and generic - use the tariff analysis (p.12-19, p.22-25, p.36) as a Storymakers exemplar of action-title discipline, not the resolution arc.”
↓ Recommendation is compressed into p.38-40 and reads as bolt-on consulting boilerplate ('resiliency', 'scenario planning', 'productivity') rather than tariff-specific moves earned by the preceding 30 slides of analysis
70
closing
SOUTHEAST ASIA’S GREEN ECONOMY 2024
“A thorough, well-pillared climate-intelligence report with a real S-C-A-R spine and strong analytical titling in the middle — use it as a teaching example for MECE section structure and stakeholder-segmented CTAs, but not for openings or closings, since the thesis arrives on p.16 and the calls to action are buried before a 30-page country appendix.”
↓ Opening buries the thesis: first 5 slides are pure front-matter and pp.6-9 are four sequential forewords before any analytical content
70
closing
Talent trends 2020 Upskilling: Building confidence in an uncertain world Findings from PwC’s 23rd Annual Global CEO Surv
“A PwC thought-leadership PDF with a recognizable narrative spine and a few genuinely strong action titles, but it dilutes its own argument with topic-label sub-sections and a soft, generic recommendation — useful as a teaching example for the p11/p14 titles and the 'More talk than action' tension move, not as a structural exemplar.”
↓ Numbered challenge slides p15-p18 collapse to topic labels ('What skills to teach', 'Paying for it') instead of carrying the insight in the title
70
closing
AFF 2023 HKTDC and PwC’s Joint Pulse Survey
“A competently structured survey-readout deck with strong data-bearing action titles but a weak opening and label-style dividers — useful as an example of slide-level action titling, not as a Storymakers exemplar of opening hook or pillar architecture.”
↓ Opening is wasted: cover → generic 'Introduction' (p.2) → topic divider (p.3); the thesis is never stated up front
70
closing
Deloitte 2023 CxO Sustainability Report
“A competent research-report-as-deck with strong per-page action titles on the analytical spine but weak framing pages and a generic recommendation close — use pp. 5, 8, 14, 16 as a teaching example of good action titles, not the overall arc.”
↓ Seven near-identical «What leaders are saying about …» quote slides (pp. 6, 9, 11, 13, 15, 17, 19) are topic labels, not insights, and flatten the narrative pace
70
closing
2022 Deloitte US India Diversity, Equity, and Inclusion (DEI) Transparency Report
“A competent DEI transparency report with a recognizable pillar structure and good callout quotes, but it reads as a corporate disclosure rather than a Storymakers-grade argument — use the pillar-closing 'Summary of goals' slides as a teaching example, not the title-writing or opening.”
↓ Opening buries the thesis behind 5 front-matter/quote slides; no answer-first slide in the first 3 pages
70
closing
07 investorupdate2018 pc
“A competent investor-update deck with a thesis-up-front opening and quantified support, but flat pillar structure and several topic-label titles keep it from being a Storymakers exemplar — use p.3-4 and the quantified callouts as teaching moments, not the overall structure.”
↓ Several pure topic-label titles — p.8 'Corporate & Institutional Clients', p.12 'Loan portfolio', p.19 'Financial targets', p.20 'Key messages' — squander the action-title slot
70
closing
ey eurelectric flexibility study 2025 20250306
“A well-scaffolded thought-leadership report with strong data anchors and a real chapter arc, but it front-loads its argument into a 7-page exec summary and recycles chapter names as slide titles — use Chapter 5 (p39–40) and the quote slides as Storymakers exemplars, but treat the title craft and CTA as cautionary cases.”
↓ Multiple slides reuse the chapter divider as their own action title (p12 and p15 both titled 'Why flexibility matters and how much is enough'; p33 and p34 both titled 'What it takes to unlock flexibility potential') — squandering the headline real estate
70
closing
EY Ireland FS Research Report
“A structurally disciplined research report with clean MECE pillars and a repeatable evidence→recommendation pattern — useful as a Storymakers exemplar for STRUCTURE and pillar consistency, but not for action titling or closing punch.”
↓ Action titles are overwhelmingly topic labels — repeating '5.1 Technological Infrastructure & Innovation' verbatim across pp.13/14/15 wastes the most valuable real estate on the page
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closing
EY Foundation 2022 2023 Impact Report
“A competent non-profit impact report with strong stakes and a bold closing target, but title quality and the long un-pillared case-study run keep it short of a Storymakers exemplar — useful as a 'how to use callouts to carry the argument' counter-example more than a structural template.”
↓ Action titles are overwhelmingly nouns ('Income', 'Volunteers', 'Welcome', 'Smart Futures') instead of insight-bearing claims
70
closing
Wilton Park Policy Brief 17102024
“A competent policy-brief structure with a disciplined before/after analytical spine and one genuinely memorable number, but front-matter-heavy opening and a soft, appendix-trailing close make it a good teaching example of analytical rigor rather than of Storymakers narrative craft.”
↓ Opening buries the lede: 4 of the first 5 slides are front-matter or generically-titled summary; no page in the first third states the recommendation
70
closing
NIELSEN black audiences
“A well-organized industry/marketing report with disciplined MECE pillars and strong hook stats, but the parallel-survey structure and three identical recommendation titles keep it from being a Storymakers exemplar of answer-first narrative.”
↓ Three recommendation slides share the identical title 'Opportunities to connect' — a missed chance to state the pillar-specific insight in the title
70
closing
cb product fraud mitigation success
“A short, competent client-facing teaser with one strong proof point but a buried lede and a generic close — usable as a Storymakers example of action titles, not of arc construction.”
↓ Answer-first violated: the headline result on p.2 should lead, not follow the threat slide on p.1
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closing
J.P. Morgan Healthcare Conference 2025
“A competent investor-day deck with strong action-title discipline and clean financial build-up, but it lacks Complication and explicit pillars — use slides 6-13 as a teaching example for declarative titles, not the overall arc.”
↓ No Complication: the deck never names a threat, gap, or competitive pressure, so it reads as a victory lap rather than a story with stakes
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closing
250115 ucb company presentation jpm
“A competent investor-day narrative with clean two-pillar structure and a memorable 'Decade+' through-line, but it skips the complication act and leans on topic-label titles — useful as a section-divider exemplar, not as a Storymakers action-title or SCQA model.”
↓ No upfront thesis or stakes — the first 3 slides (cover, disclaimer, vision) delay the actual investment story until p.5
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closing
1100 Aircastle
“A competent investor-relations factbook with a thesis bookend and a few strong industry-trend titles, but a MECE-less middle and topic-label financials make it a cautionary Storymakers example rather than an exemplar — use pp.20-22 as a teaching moment on directional titles, not the overall structure.”
↓ No Complication: the deck never names the investor's worry (leverage? cyclicality? AAM disruption?) so the analytical build has nothing to resolve.
68
closing
From survive to thrive Achieving tech transformation for communication service providers’ future
“A competent diagnostic-and-recommendations consulting deck with a clean three-pillar spine (p18-21) but topic-label titles and a buried call-to-action — use the transition slide and numbered recommendations as a Storymakers teaching example, not the deck as a whole.”
↓ Recommendation on p8 ('Modern IT systems: A source of competitive advantage') arrives before the problem is fully framed on p9-10, muddying the S→C→A→R order
68
closing
Strategy at the Pace of Technology
“Solid analytical Accenture build with a textbook two-pillar MECE structure and a real recommendation slide, but a flabby front matter and a closing-divider whimper keep it from being a Storymakers exemplar - use p.15-22 as the teaching example for pillar dividers, not the opening or close.”
↓ Two slides (p.4, p.6) carry the identical deck-title 'Strategy at the pace of technology' as their action title - wasted real estate
68
closing
2023 Post Parcel industry trends
“A well-evidenced industry point-of-view with a clean three-act skeleton and strong declarative middle, but it opens with credentials and closes with a teaser — use the diagnostic section (p.10-15) as a Storymakers exemplar of action titles, not the overall structure.”
↓ Opening buries the lede — 4 of the first 5 slides are credentials/thought-leadership, and the core answer ('Total Enterprise Reinvention') does not appear until p.20
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closing
Fast-moving consumer goods: Driving value creation in an era of disruption
“A tight, well-titled BCG point-of-view deck with a textbook 'lead-with-the-answer' opening and a consistent five-imperatives scaffold, but the diagnosis act is too thin and the closing slips into topic-label territory — use p.3-p.7 as a teaching example of action-title discipline, not the deck as a full SCQA exemplar.”
↓ Diagnosis act is only ~3 slides (p.5-7) before pivoting to recommendations on p.9, leaving the 'why these 5 imperatives' logic underbuilt
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closing
AI at Work 2025
“A disciplined survey-insights deck with strong contrast-driven action titles and clean block architecture — use p.4-20 as a teaching example of divider + action-title craft, but do not cite the closing as a Storymakers exemplar.”
↓ p.26 'Strategic imperatives for leaders' is a topic label where the deck's strongest action title should live — the close under-delivers on the setup