AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 43.8 · click a bar to filter

Filtered reviewed decks

635 matching · page 4 / 27
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Accenture · 2021 · 38p
Make the leap, take the lead: Tech strategies for innovation and growth
“A well-architected analytical thought-leadership deck with a strong MECE pillar (Replatform/Reframe/Reach) and quantified narrative — use it as a teaching example for pillar design and action-titling, but not for opening hook or closing CTA.”
↓ The headline insight (5x growth gap) is buried until p.6 — the cover (p.1) and opening context (p.2) waste the highest-attention real estate.
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Accenture · 2021 · 28p
The Value Multiplier: Intelligent Operations Maturity
“Structurally disciplined four-lever POV with a genuine S-C-A-R skeleton, but flat noun-phrase titles and a buried thesis make it a good MECE teaching example and a weak action-title exemplar.”
↓ Buries the headline: the 2.8X profitability stat sits in p.3's callout instead of being the opening title
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IBM · 2016 · 24p
IBV Smarter Workforce Institute
“A competent IBV thought-leadership deck with a real recommendation (FORT) at the end, but the repeated topic-label titles and bloated context section make it a teaching example for naming discipline, not for Storymakers narrative architecture.”
↓ The same title 'Amplifying employee voice' is reused on p.1, 4, 6, 8, and 22 — wastes the most valuable real estate on the slide
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OliverWyman · 2022 · 16p
The Way back home? International consumer study on globalization in consumer & home electronics
“Competent survey-readout deck with answer-first instincts and mostly-declarative titles, but the conclusion is a meta-label rather than a recommendation — useful as a mid-tier example of action-title hygiene, not as a Storymakers exemplar of arc or close.”
↓ Duplicate / recycled titles on p.5 and p.6 (identical 'Higher for male, young, highly educated...') signals careless authoring
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PwC · 2018 · 56p
Global Family Business Survey 2018
“A well-architected survey report with strong pillar dividers and case-study cadence, but it leans on topic-label titles and a tacked-on PE section — useful as a teaching example for sectional structure and case interleaving, not for action-title craft.”
↓ Action titles are mostly topic labels or repeated deck-name headers ('PwC Global Family Business Survey 2018' on 7+ slides) — the headline real estate is wasted
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PwC · 2019 · 22p
Crisis Preparedness 2019
“A thesis-driven survey deck with above-average action titles and a clean bookend, but the four sections are topical rather than MECE and the 'do these 5 things' recommendation is referenced rather than delivered — useful as a teaching example for hooks and headline writing, not for resolution structure.”
↓ p10 and p20 use 'PwC Global Crisis Survey 2019' as the slide title — brand chrome where the insight should be (74% sought outside help; preparedness as competitive advantage)
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PwC · 2021 · 23p
Global Consumer Insights March 2021
“A well-architected thought-leadership report with a genuinely MECE four-pillar spine, but the soft opening detour and a vague one-page close make it a strong example of pillar discipline rather than of full SCQA storytelling.”
↓ Pages 4–6 sit between the cover and the framework reveal on p.7, delaying the promised 'four fault lines' structure and reading like orphan category data
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RolandBerger · 2022 · 10p
Semiconductor shortage: A different kind of trouble ahead
“A tight, opinionated 10-page POV with a clear contrarian thesis and declarative action titles — useful as a Storymakers exemplar for short-form arc and headline writing, less so for closing discipline or section structure.”
↓ Closing slides (p.9 contact, p.10 about us) dilute the recommendation — no quantified next steps or memorable closing visual
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RolandBerger · 2023 · 15p
What if the US dollar loses its status as the world’s reserve currency?
“A well-argued thought-leadership essay with strong action titles and a coherent analytical build, but withholds its answer and ends without a call-to-action - use it as an exemplar of insight-led titling and analytical chaining, not of Storymakers answer-first opening or executive-grade closes.”
↓ The cover question 'What if the US dollar loses its status...' is never answered in the first 3 slides - answer is withheld to p14, breaking 'lead with the answer'
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McKinsey · 2021 · 17p
The new digital edge: Rethinking strategy for the postpandemic era
“A well-titled, data-rich McKinsey survey readout with a clean BLUF opening but a flat complication and a rhetorical rather than prescriptive close — useful as a teaching example for action titles and quantified callouts, not for full-arc storymaking.”
↓ No section dividers or explicit pillar architecture; the three implicit themes (endowment p.8-10, talent/innovation p.11-12, leadership p.13-15) are never named as a MECE frame
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MorganStanley · 2023 · 37p
ey tt amcham presentation 2023 economic outlook 20230123
“A competent survey-results deck with strong action-title craft on individual slides, but structurally it is a parallel findings dump rather than a Storymakers argument — useful as an exemplar of action-title writing, not of narrative arc.”
↓ No upfront answer — the thesis/recommendation is never stated in the first 5 slides; the reader must reach p9 for the first insight and p35 for the conclusion
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MorganStanley · 2023 · 48p
ey energy and resources transition acceleration
“A well-structured EY industry-trends deck with a clean four-act spine and strong quantitative backbone, but it over-invests in analysis and under-invests in the recommendation, making it a good teaching example for SCQA acts and metric-anchored body slides — not for landing a call to action.”
↓ Recommendation act is only 3 substantive slides (pp. 44-46) versus ~25 slides of analysis — the 'so what' is buried under the 'what'
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GoldmanSachs · 2025 · 29p
Eyepoint Goldman Sachs June 10 2025
“A competent investor-conference deck with strong quantified action titles on the data slides but a weak complication and a duplicated section spine — use p.20-21 as a teaching example for action titles, not the overall structure.”
↓ Duplicate section dividers (p.15 and p.22 both titled 'Phase 2 VERONA Clinical Trial in DME') signal a broken or copy-pasted spine, not MECE pillars
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Barclays · 2026 · 48p
Q125 Results Presentation
“A disciplined bank earnings readout with strong group-level action titles but topic-label divisional openers and a thin narrative frame — useful as an exemplar of numeric headlines on group slides, not as a Storymakers structural template.”
↓ Division-opener KPI dashboards (p.4, 12, 16, 18, 20, 24) are topic labels, not action titles — they waste the prime spot of each section
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Barclays · 2024 · 22p
20240618 Barclays UK Corporate Bank Deep Dive
“A well-structured three-pillar strategic update with strong MECE scaffolding and quantified titles, but one that buries its thesis in the opening and fades into Q&A at the close — useful as a teaching example for mid-deck pillar construction, not for narrative hook or landing.”
↓ Opening four slides (p.1-4) are context/KPI dashboards with no stated thesis — the 'So what' is delayed to p.10
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Accenture · 2020 · 34p
The Hidden Value of Culture Makers
“A well-crafted thought-leadership narrative with a strong opening and a memorable proprietary framework, but it trails off into case studies and a soft CTA instead of landing a prescriptive recommendation — use the opening and quantified-stakes sections as teaching examples, not the closing.”
↓ Conclusion slide (p.22) titled 'In conclusion' — textbook topic-label anti-pattern in a deck that otherwise uses action titles
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BCG · 2023 · 13p
Impact of IRA IIJA CHIPS Clean Tech
“A tight, answer-first policy-impact deck with strong quantified action titles but a softened arc (complication after analysis) and a topic-label closing — use p.3-p.6 as a teaching example for headline writing, not the overall structure.”
↓ Complication slides (p.7 'Pre-legislation challenges', p.8 'Remaining challenges') land after the impact sizing, weakening the SCQA tension that would normally precede the analysis
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Cognizant · 2020 · 26p
Stepping Up the Pace Manufacturing
“A competent Cognizant thought-leadership report with a legible three-act pillar structure and strong benchmarking evidence, but it buries its recommendation and leans on topic-label titles — useful as a teaching example for MECE section dividers and leader-vs-laggard storytelling, not for answer-first opening or decisive closing.”
↓ No answer-first opening — neither cover (p.1) nor intro (p.3) states the recommendation; reader must reach p.14-16 to see the 'copy the leaders' thesis
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McKinsey · 2018 · 18p
Moving Laggards Early Adopters
“Solid mid-tier McKinsey explainer with a strong analytical middle and a clear three-part recommendation, but it buries the thesis behind a generic problem-overview opener and fades into a 'Thank You' close — useful as a teaching example for analytical action titles, not for full-arc Storymakers structure.”
↓ Duplicated/topic-label titles in the opening (pp.3-4 share 'Overview of Challenges with Technology Implementation in Manufacturing'); no thesis appears in the first 5 slides
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OliverWyman · 2021 · 40p
Sustainability Risk Under Solvency II
“A well-structured analytical thought-leadership white paper with disciplined action titles but generic section dividers and a soft, non-committal close — use it as a title-quality exemplar, not as a model of MECE pillar structure or commercial closing.”
↓ Section dividers (p4, p9, p15, p27, p36) all repeat the same deck title — zero MECE pillar labels, so the reader has no map of the argument's structure.
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PAConsulting · 2022 · 64p
Innovation Engine for Growth Playbook
“A solid methodology playbook with a genuinely MECE four-pillar spine, undermined by a marketing-brochure opening, topic-label titles, and excessive divider padding — use the pillar architecture as a teaching example, not the narrative or title craft.”
↓ Slides 1–5 burn the entire opening on cover/filler/dividers/TOC; thesis doesn't appear until p.6 — fails the 'lead with the answer' test
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RolandBerger · 2017 · 45p
Trend 2030 Scarcity of Resources
“A high-quality trend compendium, not a Storymakers exemplar — use pp6-16 as a teaching case for metric-bearing action titles, but its methodology-led opening, hidden pillars, and thin recommendation tail make it a poor model for full deck architecture.”
↓ Methodology-first opening: pp1-4 sell the Compendium product before any insight; thesis arrives at p17
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Strategy_and · 2023 · 40p
Digital Auto Report 2023
“A well-titled, MECE-structured analytical report with strong action titles in the data section, but it front-loads 16 slides of consumer evidence and compresses the strategic answer into a single recommendation slide — useful as a teaching example for action titles and pillar dividers, not for narrative arc.”
↓ p.5-20 is 16 consecutive analyze_data slides with no internal section divider — feels like a research dump preceding the strategic story
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PwC · 2025 · 13p
From resilience to reinvention
“A competent, correctly-shaped CEO-survey deck with the right SCQA bones but topic-label titles and a soft close — useful as a structural template, not as a Storymakers exemplar for action-title writing.”
↓ Titles are mostly nouns ('Outlook', 'Sustainability', 'Impact of AI') instead of insight-bearing action titles