AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 43.8 · click a bar to filter

Filtered reviewed decks

130 matching · page 4 / 6
38 closing
IPSOS · 2025 · 69p
People&ClimateChange2025
“A competently reported syndicated-research deck with flashes of strong action-title writing but a buried recommendation and a 40-slide country-data tail — use the p.9/p.15/p.26 insights as teaching examples of declarative titles, not the overall structure.”
↓ Recommendation is buried: the only prescriptive slide (p.25 'Three things to bring consumers along') sits mid-deck with no visual weight or escalation
38 closing
MorganStanley · 2019 · 18p
rmb morgan stanley conference quilter september 2019
“Competent investor-conference update with a clean three-pillar spine but missing the Complication and a real close — useful as an example of pillar structure and callout discipline, not as a Storymakers narrative exemplar.”
↓ No Complication: the deck never names the problem the strategy is solving, so 'Business initiatives' (p10-14) feel like activities rather than answers
38 closing
MorganStanley · 2023 · 45p
20230608 172439 CWCU 9YRZMYZ26FO0PKXJ.1
“A competent quarterly REIT investor update with strong, metric-driven action titles, but it is a topic-organised reporting pack rather than a Storymakers narrative — use slides like p20, p16 and p5 as title-craft exemplars, not the deck's structure.”
↓ No complication act — the deck never names a problem, risk or strategic question, so there is nothing for the analysis to resolve
38 closing
DeutscheBank · 2023 · 43p
Deutsche Bank Q2 2023 Presentation
“A competent bank earnings deck with a strong answer-first opening but an analytical, tension-free middle and a near-absent close — useful as an example of declarative summary titles, not as a Storymakers story-arc exemplar.”
↓ No Complication act — every callout reinforces 'momentum' and 'growth'; tensions (inflationary cost pressure p11, credit-loss upper-range guidance p12, litigation p37) are mentioned but never elevated into a narrative pivot
35 closing
BCG · 2016 · 28p
Corporate Ventures in Sweden
“A solid BCG diagnostic deck with strong data-driven action titles and a clean analytical build, but it stops at 'here is the opportunity' and never lands a recommendation — useful as a teaching example for benchmarking and diagnosis slides, not for Storymakers resolution.”
↓ No recommendation or next-steps slide — the narrative ends on 'success factors Sweden can build on' (p.15) without telling the reader what to do
35 closing
EY · 2025 · 15p
Parthenon Profit Warnings Q4
“A competent quarterly data bulletin with strong callout writing but weak storytelling — use the callouts as a teaching example of insight sentences, but not the overall structure, which dumps analysis and never resolves.”
↓ Three consecutive slides (10, 11, 12) share the identical title 'Sectors to watch' — no differentiation, no MECE split
35 closing
PwC · 2025 · 8p
Global trade redefined: Early insights and economic impacts of new agreements
“A tight, well-titled economic briefing with strong evidence per slide, but it stops at analysis and never lands a recommendation — use it as an exemplar of action titles and quantified callouts, not of full S-C-A-R closure.”
↓ No resolution / recommendation slide — deck ends on team bio (p.7) and 'Thank you' (p.8) with zero call to action
35 closing
McKinsey · 2022 · 33p
Driving innovation at scale
“A McKinsey board-education deck with strong analytical mid-section and headline-grade data points, but it buries its recommendation in the appendix and opens with anecdote — use the fear-culture build (p.18–22) and the data-driven titles as exemplars, not the overall structure.”
↓ The recommendation is missing from the main body — p.24 closes on an open question, and the most persuasive numbers (2.4x profit on p.31, 97% outperformance on p.27, iQ CTA on p.32) are dumped into the appendix.
35 closing
McKinsey · 2025 · 154p
The State of Fashion 2025
“An encyclopedic annual industry report with strong McKinsey-style action titles and disciplined per-theme SCQA, but it lacks an overarching arc and fizzles into pull-quotes and appendices — use the analytical sections (especially Sportswear pp.99-108 and the Global Fashion Index pp.129-141) as Storymakers teaching examples, not the deck's overall structure.”
↓ No synthesis slide before the appendix — pp.141-145 dribble into pull-quotes ('Fashion System', 'McKinsey Global Fashion Index') instead of a 10-theme recap or CTA
35 closing
GoldmanSachs · 2024 · 31p
Calumet+Inc.+Carbonomics+Investor+Presentation+Final+11+Nov.+'24
“A competent investor deck with strong quantified callouts and clean two-pillar segmentation, but it buries the recommendation mid-deck and closes on reconciliations — useful as a teaching example for callout discipline and segment structure, not for Storymakers narrative arc.”
↓ Closing slides 27–30 are EBITDA/segment reconciliations and p.31 is a bare 'CALUMET' logo — no recommendation, no next steps, no memorable close
32 closing
BCG · 2013 · 23p
Open Education Resources ecosystem
“Solid analytical middle with strong declarative titles, but it opens with framework scaffolding instead of a thesis and never closes with a recommendation — use pp. 8-15 as a teaching example for action titles, not the deck as a Storymakers structural exemplar.”
↓ No recommendation or 'so-what' slide — p.16 is the only candidate and it defers to 'track metrics consistently', which is a process ask, not an answer
32 closing
McKinsey · 2025 · 17p
Fab Automation AI
“A competent McKinsey diagnostic with strong, metric-anchored action titles but a buried thesis and an amputated close — useful as a title-writing exemplar, not as a full Storymakers narrative arc.”
↓ Deck ends on 'Thank you' (p.17) with no recommendation or next-steps slide — the resolution act is missing
32 closing
misc · 2023 · 59p
WHAT THE FUTURE: INTELLIGENCE
“A well-titled, data-rich research magazine with a strong opening thesis and a hidden MECE framework — useful as an exemplar of declarative action titles and stat-driven hooks, but a poor structural model because the synthesis arrives late and the deck ends in an appendix instead of a recommendation.”
↓ No recommendation/CTA close — deck dribbles into a 14-slide quote appendix (pp.43-56) and a contributors page rather than landing a 'so what'
32 closing
DeutscheBank · 2023 · 47p
Deutsche Bank Q3 2023 Presentation
“A textbook bank-earnings deck with a strong declarative opening but a tail-heavy, recommendation-free close — useful as a Storymakers example for action-title openings, not as a model for full narrative arc.”
↓ Segment slides p16-p20 use division names as titles instead of insight statements
30 closing
BCG · 2024 · 27p
BCG Investor Perspectives Series
“Solid BCG research pulse-check with strong declarative titles in the analytical middle (p.7–17) but a topic-label executive summary and an appendix-dump close — use the middle 10 slides as a title-writing exemplar, not the deck as a Storymakers arc exemplar.”
↓ No recommendation or next-steps slide — deck ends with a 7-page table appendix (p.19–25) and a contact page (p.26), so the executive reader gets data without a 'what to do Monday morning'
30 closing
EY · 2020 · 13p
Infrastructure Barometer Italy
“A classically-structured EY barometer report with credible data and sharp callouts, but weak as a Storymakers exemplar: topic-label titles and a missing Resolution act turn a potentially confident point of view into a survey readout.”
↓ No recommendation or Resolution act — the deck ends at p.12 on a 'divided opinion' note followed by Contacts, violating the Storymakers answer-first principle
30 closing
RolandBerger · 2023 · 12p
Destination unknown: The future of long-distance travel
“A competent analytical brief with crisp action titles and a strong opening contradiction, but it stops at 'analysis' and never delivers the Resolution — useful as a teaching example for action-title contrast structure, not for full SCQA arc.”
↓ No closing recommendation: the deck ends on p.11 data and an authors page, with the implication that 'providers need digital tools' never expanded into a Resolution act
30 closing
ZS · 2025 · 12p
Better Processes for Data Analytics Insights
“A polished but structurally flat case-study catalog — useful as a sales sample bag, weak as a Storymakers exemplar; mine the quantified callouts for action-title rewrites, but do not use the deck's overall structure as a teaching reference.”
↓ No SCQA framing — p.2 'Our philosophy' is an aspirational statement, not a Situation/Complication that motivates the eight cases that follow
30 closing
misc · 2019 · 31p
TEF Application Evaluation 2019
“Solid descriptive evaluation report with strong insight-bearing analysis titles, but it lacks SCQA tension and a closing recommendation — useful as a teaching example for action-title craft on data slides, not as a Storymakers exemplar of full narrative architecture.”
↓ No resolution or call-to-action — the deck ends mid-analysis on p.27 ('ALL 36 STATES AND THE FCT WERE REPRESENTED…') and rolls straight into the appendix
30 closing
IPSOS · 2023 · 59p
What The Future Intelligence
“A thought-leadership magazine with strong action titles and a crisp thesis, but it diagnoses endlessly and never prescribes — useful as a teaching example of declarative slide titles and data-driven build-up, not as a model for Storymakers arc or closing.”
↓ No resolution act — the deck has no 'so what / now what' slide; last substantive page (p41 'Future optimism gaps') diagnoses rather than recommends
30 closing
MorganStanley · 2023 · 12p
ey global ipo trends 2023 q1 v1
“A competent quarterly market-update deck with strong action titles in the analytical middle but no Resolution act — useful as a teaching example for headline-writing, not for full Storymakers narrative arc.”
↓ No Resolution act — deck ends on p.10 SPAC data and goes straight to Definitions/Contacts, leaving the reader without a recommendation
30 closing
MorganStanley · 2025 · 31p
ey people leaders forum 2025 presentations day1
“A disciplined, MECE-structured keynote with strong metric-bearing analytical titles, but it opens slowly and ends in a dinner invitation rather than a recommendation — use the three-pillar architecture and p.20-p.22 titles as a teaching example, not the opening or closing.”
↓ No recommendation/CTA slide — closing flow p.28→p.29→p.30 dissolves into 'Seated dinner and networking'
30 closing
DeutscheBank · 2024 · 45p
Deutsche Bank Q1 2024 Presentation
“Competent investor-relations earnings deck with a quantified opening and disciplined callouts, but organised by reporting taxonomy rather than narrative — use p.2-5 as a teaching example of leading with numbers, not the structure as a Storymakers exemplar.”
↓ Segment section (p.15-19) titles are pure nouns — 'Corporate Bank', 'Investment Bank', 'Private Bank' — forcing the reader to the callouts to extract the story
28 closing
Bain · 2023 · 14p
e-Conomy SEA 2023 report: Indonesia
“A competent single-chapter country brief with strong action titles and clean one-message slides, but it is analytical reporting rather than a Storymakers arc — useful as a teaching example for title craft, not for narrative structure or closing.”
↓ No resolution slide — deck ends on p.7 with a negative funding stat and no recommendation, implication, or 'where to play' call to action