AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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- “A solid, clearly-structured Roland Berger advocacy deck with declarative titles and a punchy close — useful as a Storymakers exemplar for action-title discipline and section dividers, but not for opening hooks or tight SCQA framing.” — RolandBerger, 2022
- “A disciplined Deloitte industry POV with a strong answer-first opening and a rallying close — usable as a Storymakers exemplar for S→C→A→R framing and call-to-action craft, but the middle analytical pillars are a cautionary tale on MECE sprawl and topic-label titles.” — Deloitte, 2021
- “A well-structured thought-leadership report with a clean six-pillar MECE spine and mostly insight-bearing body titles — use its divider architecture as a Storymakers exemplar, but not its opening or its generically-titled recommendations.” — Deloitte, 2022
- “Polished investor-day deck with strong action titles and a clean opening/closing thesis pair, but missing an explicit Complication and pillar signposting — use the title craft and closing pages as exemplars, not the overall narrative architecture.” — JPMorgan, 2022
- “A competent investor-day deck with strong quantified action titles and a clean closing arc, but front-matter-heavy and missing explicit MECE pillars — useful as a teaching example for action-title craft (p.9, p.13), not for overall structure.” — JPMorgan, 2025
- “Solid, disciplined analytical consulting report with a clean MECE five-finding spine and a rare, well-built closing playbook - use the recommendation slides (p25, p31, p41) as action-title exemplars, but not the persona or data sections, where titles regress to topic labels.” — Accenture, 2019
- “A solidly-built thought-leadership report with answer-first framing and a clear call to action, but over-long openings and under-signposted middle acts keep it from being a Storymakers exemplar — use p.22-30 as a teaching example of analysis-to-recommendation flow, not the deck's overall structure.” — Accenture, 2022
- “A competently structured Accenture thought-leadership report with a clean four-act story and a strong closing call to action - useful as a teaching example for section architecture and audience-segmented recommendations, but its delayed thesis and figure-caption titles keep it out of Storymakers-exemplar territory.” — Accenture, 2025
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1086 matching · page 24 / 46
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closing
Fresenius SE 2023 06 13 14 Goldman Sachs 44th Annual Global Healthcare Conference
“A standard corporate IR deck with disciplined callouts and one strong transformation thesis (ReSet→ReVitalize) that is buried on p.18 and never re-asserted at close — useful as a teaching example of how topic-label dividers and an appendix-heavy tail dilute an otherwise defensible narrative, not as a Storymakers exemplar.”
↓ Thesis buried until p.18 — first 5 slides are cover/disclaimer/agenda/divider/generic context with no stakes or answer-first framing
42
closing
Presentation+Leonardo+GS+Investor+Meeting
“A competent IR reporting deck with a thesis-first opening and several strong metric-bearing action titles, but fragmented by six agenda resets and fizzled by a financial-appendix ending — useful as a teaching example for numeric action titles (p.8, p.26, p.30), not for narrative arc or closing craft.”
↓ Six 'Agenda' slides (p.2, 11, 21, 33, 35, 42) act as inert section gates instead of insight-bearing pillar dividers
42
closing
20240220 Barclays FY2023 FI Call Slides
“A competent IR deck with a strong answer-first opening and quantified analytical spine, but it lacks a complication act and trails into Q&A without a closing recommendation — use p.3-8 and p.13-14 as teaching examples of action titles, not the overall arc.”
↓ No closing recommendation/next-steps slide — deck ends at p.19 rating target, then Q&A/appendix/disclaimer, so the 'so what' never gets restated
42
closing
Deutsche Bank Q2 2024 Presentation
“Solid bank earnings report with a strong thesis-first opening but a muddled close and topic-labeled analytical middle — use p.2-6 as a teaching example for action-title exec summaries, not the deck as a Storymakers exemplar.”
↓ Segment section (p.15-19) uses pure noun titles ('Corporate Bank', 'Investment Bank', 'Private Bank') — misses the chance to state each segment's insight
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closing
Q1 2025 Fixed Income Call
“Competent fixed-income investor update with a disciplined answer-first opening and strong main-body action titles, but it collapses at the close ('Summary and outlook') and leans on a bloated 25-slide appendix — use the p.2-p.14 arc as a teaching example for answer-first sequencing, not for narrative closure.”
↓ Weak close: p.15 'Summary and outlook' is a topic label with no stated outlook, no recommendation, and no memorable takeaway
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closing
Fearon DBConference 2019
“A competent investor/IR deck with strong action-title discipline and a real arc, but it buries the thesis 20 slides in and ends in an appendix dump — useful as a teaching example of action-title writing and slide-chaining, not of Storymakers opening/closing craft.”
↓ Thesis deferred ~20 pages — p.21 'Eaton is well positioned to take advantage of these growth trends' should be near the front, not two-thirds in
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closing
Deutsche Bank Q4 FY 2023 Presentation
“Competent earnings deck with a strong thesis-led opener but a noun-titled mid-section and a flat 'Outlook' close — use p.2-10 as a Storymakers exemplar of leading with the answer, not the overall structure.”
↓ Segment pages (p.21-25) revert to noun titles — 'Corporate Bank', 'Investment Bank', 'Private Bank' — forcing the reader to extract the insight from the callout
40
closing
Accenture Consumer Value Report 2021
“A well-structured commissioned value-quantification report with a strong BLUF opening and MECE essential/enriches pillars, but it is an analytical exposition rather than a Storymakers exemplar - it teaches pillar design and quantified action titles, not how to close with a recommendation.”
↓ No Resolution / CTA: deck ends on a gaming case study (p.27) then methodology - missing a 'what this means for NBN Co / policy / retailers' closing slide
40
closing
January Macro Brief Special edition: 2024 outlook and top 10 macro trends
“Solid analytical brief with strong action titles and a disciplined trend-plus-recommendation pattern, but the absence of a closing synthesis and MECE sub-grouping makes it a good Storymakers example for title craft and pairing logic, not for end-to-end narrative architecture.”
↓ No closing synthesis: the deck stops at trend #10 (p.39) and jumps straight to the 'About Accenture' bio (p.40), so the reader leaves with ten recommendations and no hierarchy
40
closing
Reinventing Operations in Asset Management
“A research-report-style thought leadership deck with strong stats but topic-label titles and a missing recommendation act — useful as a teaching example of stat-led callouts, not of Storymakers narrative structure.”
↓ No declarative answer-first opening — p.1-3 set context without naming what Accenture believes the reader should do
40
closing
UAE Health Sector Pulse Quarter 1, 2021
“A competent market-pulse report with strong per-slide action titles but no SCQA spine and a one-slide recommendation — useful as a teaching example of insight-bearing chart titles, not of narrative architecture.”
↓ No SCQA opening: p.1–5 are cover/TOC/foreword/bios/'At a Glance' — the reader gets no thesis or stakes for five pages.
40
closing
Streaming Video Back to Future
“A tight analytical insight deck with strong action titles slide-by-slide, but missing the opening thesis and closing recommendation — useful as a teaching example for title-writing, not for end-to-end Storymakers narrative structure.”
↓ No SCQA opening: p.1 is a mood title and p.2 jumps into a chart finding with no stated question or stakes.
40
closing
Capgemini Group Presentation 2022
“A competent corporate brochure deck with an elegant three-pillar spine and a clever linked-title device, but not a Storymakers exemplar — it delivers identity, not argument, and should be used to teach pillar architecture and title chaining rather than narrative arc or calls to action.”
↓ No SCQA: there is no Complication or Question — the deck moves straight from 'who we are' (p.3) to 'what we do' without naming a client problem
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closing
Technology Trust Ethics Preparing the workforce for ethical, responsible, and trustworthy AI: C-suite perspectives
“A competent survey-findings report with strong stat-led slide titles but weak narrative architecture — useful as a teaching example for action titles at the slide level, not for deck-level Storymakers structure.”
↓ No Complication/tension act — the deck never states why ethical AI readiness is urgent or what goes wrong without it
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closing
The future of M&A 2022 M&A Trends Survey
“A competent survey-report deck with quantified findings but weak Storymakers hygiene — reuse for teaching callout-writing and framework slides, not for action titles, pillar architecture, or closings.”
↓ Title reuse across 4-6 consecutive slides (e.g. 'Beyond the basics' p.13-18, 'What is your place on the playing field?' p.31-37) destroys slide-level action-title discipline
40
closing
Scottish Fiscal Commission Audit
“A compliance-grade statutory audit deliverable that diagnoses carefully but buries every insight behind numbered topic labels — useful as a cautionary example of action-title failure, not as a Storymakers exemplar.”
↓ Sixteen consecutive slides titled 'Wider scope requirements (continued)' (p.16–31) — a catastrophic failure of navigation and a textbook topic-dump.
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closing
Global Employee Survey – Key findings and implications for ICMIF
“A competent research-findings deck with strong mid-section action titles but a methodology-heavy opening and a non-committal close — use slides 8-13 as a teaching example for declarative titles, not the overall structure.”
↓ Opening wastes 6 slides on methodology before stating any insight — the thesis should lead, not follow the demographics
40
closing
Battery materials demand and supply perspective
“A competent McKinsey market-perspective deck with strong quantified action titles in the analytical middle, but it opens without a thesis and closes on 'unknowns remain' plus a generic 'Conclusion' — useful as a teaching example for action-title craft (p.4–9), not for full Storymakers arc.”
↓ p.11 is titled 'Conclusion' — a topic label, not an action title — and offers no recommendation or next step
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closing
Global Banking Annual Review 2023 Nordics
“A solid analytical landscape brief with strong quantified action titles, but it stops at 'here is the picture' without a recommendation — use p.2 and p.7 as title-writing exemplars, not the deck as a Storymakers structure.”
↓ No closing recommendation or so-what slide — p.8 ends on a data table about headwinds, not a call to action
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closing
Boardroom Agenda 2022
“A competently sectioned PwC event briefing — usable as a teaching example for four-pillar boardroom architecture and quote-led tension framing, but a weak Storymakers exemplar overall because it has no deck-level thesis, a placeholder-style opening, fragmented closes, and predominantly topic-label titles.”
↓ No deck-level thesis: opening (p.1-5) skips straight from 'Welcome' to agenda with zero stakes, and there is no closing slide that synthesizes across the four pillars
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closing
APAC Family Office Study
“A competent thought-leadership study with strong analytical-section action titles but a weak narrative spine - useful as a teaching example for action titles and pull-quotes, not for opening or closing craft.”
↓ Opening trio (p.1-3) is pure front matter - no thesis, no stakes, no hook before p.5
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closing
The Anholt-Ipsos Nation Brands Index
“A competently structured research-findings deck with two pockets of strong action-title craft (pp.21–24) but no SCQA arc, no answer-first opening, and no recommendation — useful as a teaching example of clean chaptering and isolated action titles, not as a Storymakers exemplar.”
↓ No answer-first opening — five slides of cover/TOC/methodology before any finding (p.9 is the first insight)
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closing
Our life with AI: The reality of today and the promise of tomorrow
“A well-evidenced public-opinion research report with elegant chapter framing but topic-label titles and no recommendation — useful as a teaching example of strong evidence/callout pairing, not as a Storymakers narrative exemplar.”
↓ Action titles are poetic topic labels not insights — 'The promise of tomorrow.', 'Around the corner.', 'A generation away.' force the reader to decode each chart
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closing
CCPC INVESTMENTS RESEARCH
“A competent survey-readout deck with strong declarative chart titles but no narrative spine — useful as a teaching example for action-title writing, not for Storymakers structure.”
↓ p.2 'EXECUTIVE SUMMARY' is sparse with no synthesized thesis — wastes the highest-attention slot in the deck