AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 43.8 · click a bar to filter

Filtered reviewed decks

635 matching · page 20 / 27
30 closing
LEK · 2023 · 25p
Hospital Priorities 2023 China Edition: Strategic Implications for Pharma Companies
“A well-researched, well-titled data-read on Chinese hospital priorities that reads like a survey report rather than a Storymakers narrative — use it as a teaching example for declarative chart titles, not for story architecture.”
↓ No answer/resolution act: p.14 asks 'How can pharmas interact more productively with hospital customers?' but no recommendation slide follows
30 closing
LEK · 2023 · 33p
APAC Hospital Insights 2023
“A competent research-findings deck with strong action titles and clean three-pillar MECE structure, but it ends in firm marketing instead of a recommendation — use sections 2-4 as a teaching example for action titles and pyramid sequencing, not as a Storymakers narrative arc.”
↓ No 'So what?' resolution slide — the deck ends at p.27 (last agenda divider) and jumps straight to firm credentials on p.28-30; no synthesis of implications for healthcare providers, MedTech, or pharma
30 closing
McKinsey · 2020 · 18p
The Quantum Technology Monitor December 2020
“A competent state-of-the-market monitor with strong declarative analytical titles but no thesis up front and no recommendation at the end — use the middle slides as a teaching example for action-title craft, not the structure as a Storymakers exemplar.”
↓ No explicit thesis on slides 1-3 — the reader has to wait until p.4 to learn the deck's point of view
30 closing
McKinsey · 2015 · 15p
IoT Mobile Internet Data Analytics 2030
“Solid analytical build with quantified action titles and concrete case studies, but it is a discussion document not a recommendation deck - useful as a teaching example for action-titled body slides, not for narrative arc or closing.”
↓ No Answer/Resolution act - deck ends at p.14 on a stat, then 'Thank You' (p.15); the reader is left to synthesize the four threads themselves
30 closing
McKinsey · 2018 · 10p
European Banking Summit 2018
“A well-titled benchmarking spine that diagnoses Europe's capital-markets gap clearly but stops before answering 'so what' — useful as a Storymakers exemplar of declarative chart titles, not of full SCQA arc construction.”
↓ No Resolution act — the deck ends on a precedent tease (p.9) and a contact slide (p.10) instead of a recommendation
30 closing
McKinsey · 2020 · 40p
Transportation Warehousing Sector
“A disciplined McKinsey diagnostic with strong MECE numbering and metric-laden action titles, but the recommendation is under-staged at p.22 and the deck loses its arc in the back third — use the p.8-20 problem-and-evidence sequence as a Storymakers teaching example, not the overall structure.”
↓ Closing is an appendix dump: p.39-40 'Other:' case studies sit outside the 1-5 challenge framework and replace what should be a 'so what / next steps' slide.
30 closing
McKinsey · 2021 · 8p
Global Gas Outlook 2050
“Solid analytical brief with strong quantified mid-deck titles, but it is a findings dump rather than a Storymakers narrative — useful as an example of action-title writing on data slides, not as a model for full story arc.”
↓ No closing recommendation or 'so what' — deck ends on p.6 then dumps into model methodology and a credits slide
30 closing
OliverWyman · 2020 · 61p
ovid-19 Special Primer (2020)
“A well-evidenced topical primer with strong declarative titles but no Storymakers narrative arc — useful as a teaching example for action-title craft and chart-level rigor, not for deck-level story design.”
↓ No thesis slide and no synthesis slide — p.2 openly frames this as a 'round-up,' so 7 sections sit side-by-side with no unifying argument
30 closing
PwC · 2021 · 59p
Merging with SPAC
“A competent client-education primer on SPAC mechanics with a strong opening market block but no thesis and no close — use slides 4-10 and 34 as teaching examples of action titles, and use the rest as a cautionary case in how topic-dump structure and '(cont'd)' titles erode a Storymakers narrative.”
↓ Eleven slides reuse '(cont'd)' as their title (p.17-19, 21, 25, 27-29, 41, 47, 49, 51-53) — built for the speaker, not the reader, a Storymakers cardinal sin
30 closing
RolandBerger · 2024 · 27p
Roland Berger views on H2 market development
“A competent Roland Berger market-sizing study with strong action titles and clean MECE structure, but it is a reference document not a Storymakers exemplar — use the title-writing on p.11–18 as a teaching example, not the overall arc.”
↓ No executive summary or BLUF — the EUR 10bn headline is buried on p.7 and never restated as a thesis
30 closing
RolandBerger · 2021 · 30p
Sportech 2021 Paris, February 2022
“A competent analytical scan of French sportech with strong metric-laden titles and good callouts, but no thesis, no resolution, and overlapping pillars — useful as a teaching example for action-titled data slides, not for end-to-end Storymakers narrative.”
↓ No SCQA opening: pages 1-4 are cover/agenda/divider/context — the deck never states what question it answers or why the reader should care
30 closing
RolandBerger · 2024 · 91p
Trend 2050 Economics and Business
“A high-quality analytical compendium with exemplary action-title craft and rigorous pillar logic, undermined by invisible section transitions and a sales-pitch closing — use pp6-83 as a teaching example for action titles, but not the opening or closing arc.”
↓ Closing pp85-87 is a generic three-part CTA ('Let's talk... 1/3, 2/3, 3/3') with identical 'Learn how Roland Berger can help' callouts — no concrete recommendations or implications synthesized
30 closing
ZS · 2025 · 12p
Better Processes for Data Analytics Insights
“A polished but structurally flat case-study catalog — useful as a sales sample bag, weak as a Storymakers exemplar; mine the quantified callouts for action-title rewrites, but do not use the deck's overall structure as a teaching reference.”
↓ No SCQA framing — p.2 'Our philosophy' is an aspirational statement, not a Situation/Complication that motivates the eight cases that follow
30 closing
misc · 2020 · 13p
Presentation to Regional Economic Prosperity Management Board
“A solid diagnostic mid-section bookended by a generic opening and a missing close — useful as a teaching example for action-title chains (slides 5-7), not as a Storymakers exemplar of full narrative arc.”
↓ No recommendation or decision slide — the deck ends at a projection (p.10) with no 'therefore' for the Management Board
30 closing
misc · 2018 · 16p
Simple & Digital Customer Experience Model
“A conceptual framework walkthrough on NPS/CX with strong individual action titles in the analytical middle but no narrative arc, no opening thesis, and no closing recommendation - useful as a teaching example for action-title craft (pp.5, 9, 13), not for deck structure.”
↓ Opening five slides contain zero thesis statement - two covers plus three framework intros
30 closing
misc · 2019 · 31p
TEF Application Evaluation 2019
“Solid descriptive evaluation report with strong insight-bearing analysis titles, but it lacks SCQA tension and a closing recommendation — useful as a teaching example for action-title craft on data slides, not as a Storymakers exemplar of full narrative architecture.”
↓ No resolution or call-to-action — the deck ends mid-analysis on p.27 ('ALL 36 STATES AND THE FCT WERE REPRESENTED…') and rolls straight into the appendix
30 closing
misc · 2021 · 58p
The Swiss FoodTech Ecosystem 2021
“A well-researched ecosystem atlas masquerading as a deck — useful as a reference document but a weak Storymakers exemplar because it lacks thesis, tension, and recommendation; teach it as a cautionary case for landscape reports that forget to make an argument.”
↓ No recommendation or call to action anywhere — the deck is a landscape map with no 'so what.'
30 closing
misc · 2024 · 39p
PERILS OF PERCEPTION
“A solid Ipsos research publication mis-cast as a deck — strong topical data and two excellent insight titles at pp. 35-36, but it opens softly, organizes by survey question instead of MECE pillars, and ends in methodology with no recommendation, so use pp. 35-36 as a teaching example of action titles, not the document as a Storymakers structure.”
↓ No resolution act — the deck ends with Methodology (pp. 37-38) and a 'For more information' link (p. 39); there is no recommendation, implication, or next-steps slide
30 closing
misc · 2024 · 52p
WORLD REFUGEE DAY
“A competent Ipsos research deliverable with strong data discipline but weak narrative craft — useful as a counter-example for action titles and closing structure, not as a Storymakers exemplar.”
↓ Slide titles are survey questions, not insights — p.30 'Q. My country's national labour market' should read something like 'Views on labour-market impact split nearly 50/50, with sharpest negativity in Türkiye and Hungary'
30 closing
misc · 2023 · 35p
IPSOS GLOBAL TRUSTWORTHINESS INDEX 2023
“A well-templated annual reference report from a research firm - useful as a navigable data catalogue but a poor Storymakers exemplar: use it only as a counter-example of topic-label titles and missing SCQA arc.”
↓ Zero action titles in 35 slides - every per-profession page (pp.15-32) is templated as 'Trust in X by country', burying the finding
30 closing
misc · 2025 · 12p
IPSOS LOVE LIFE SATISFACTION 2025
“A competent research-findings deck with several strong action titles in the back half, but it is structured as a data tour rather than a Storymakers narrative — useful as an example of good callouts, not of arc construction.”
↓ Slides 4-6 reuse the verbatim survey-question wording as titles, abdicating the action-title responsibility
30 closing
Accenture · 2024 · 26p
REINVENTION WITH GENERATIVE AI: CalPERS
“A capabilities-and-education primer dressed as a client deck — useful as a teaching example of clean case-study slides (p.17–20) but a cautionary tale on story arc, since the client and the recommendation are both buried until the last two pages.”
↓ CalPERS — the named client — does not appear in the narrative until p.24, turning a client deck into a generic GenAI capabilities primer
30 closing
RolandBerger · 2024 · 48p
Lazard LCOE+
“A polished annual reference report with strong MECE pillar structure but no narrative arc or recommendation — useful as a teaching example for parallel-section design and sensitivity tables, not as a Storymakers narrative exemplar.”
↓ Opens cold: cover → TOC → divider → three 'Executive Summary—...' topic-label slides (pp.1-6) before any insight surfaces
30 closing
LEK · 2024 · 57p
Education: 2023 M&A Deal Roundup and Trends to Watch Out for in 2024
“A competent thought-leadership / BD deck with metric-led titles in the retrospective half but no thesis upfront and no recommendation at the close — use the 2023 retrospective (pp. 6-15) and the AI mini-arc (pp. 39-42) as title-craft teaching examples, not the overall structure.”
↓ No thesis slide upfront — p.5 names 'four key themes' but the title doesn't enumerate them, forcing readers to discover them across 10+ slides