AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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635 matching · page 2 / 27
72
closing
21st CEO Survey
“A well-structured thematic survey report with a memorable cover thesis and strong action titles, but it teaches data-storytelling craft better than full SCQA structure — use individual slides as title-writing exemplars, not the deck as an end-to-end Storymakers template.”
↓ Multiple slides surface only the running header as their title ('15 | PwC's 21st CEO Survey' on p.10, 11, 15, 17, 23, 27) — wastes the most powerful slot on the page
72
closing
2019 Internal Audit Profession Study
“A competent thought-leadership deck with a clear protagonist (Dynamics) and largely declarative titles, but the soft complication, over-reliance on quote slides, and uneven pillar signposting make it a useful exemplar for action-title craft — not for full Storymakers narrative architecture.”
↓ Heavy reliance on quote_slides (p.3, 5, 8, 15, 16, 19, 20 — seven of 22 pages) substitutes voice-of-expert for analytical synthesis
72
closing
Unlocking the next wave of digital growth: beyond metropolitan Indonesia
“A well-structured Kearney/Alpha JWC market report with disciplined action titles and a MECE four-act spine, but it buries its thesis under five forewords and dissipates its recommendation across the deck — useful as a teaching example for action-title craft and segmentation storytelling, less so for opening hook or answer-first close.”
↓ Front matter is bloated — 5 forewords/quote slides (p.2–7) before the executive summary, burying the thesis
72
closing
Digital Finance Seeing is Believing
“A competent webinar companion deck with a clean four-act journey and a strong case-study triptych, but interrogative titles and heavy front-matter make it only a mediocre Storymakers exemplar — use the Problem/Solution/Benefits case-study cadence as a teaching sample, not the overall title craft.”
↓ Six slides of webinar front-matter (p.1-6) before any content — thesis doesn't land until p.10, violating 'lead with the answer'
72
closing
Elevating internal audit’s role: The digitally fitfunction 2019 State of the Internal Audit Profession Study
“A competent thought-leadership deck with a clean three-pillar build and disciplined 'Dynamics' protagonist framing, but soft stakes, a delayed thesis, and quote-slide padding keep it from being a Storymakers exemplar — useful for teaching action-title discipline and protagonist framing, not for narrative tension or BLUF openings.”
↓ Soft complication — no slide quantifies the cost of being non-Dynamic (the 81% who aren't), so stakes never sharpen
72
closing
2022 firm overview
“A confident, numbers-forward investor overview with strong action titles but a buried thesis and no MECE spine — useful as a reference for declarative, metric-anchored titles, not as a Storymakers structural exemplar.”
↓ Thesis is buried — the deck takes until p.4-6 to assert leadership and until p.16 to land the ROTCE target; nothing on p.1-3 previews the answer
72
closing
20240220 Barclays FY2023 Results and Investor Update Presentation
“A disciplined IR/strategy hybrid with a genuine MECE pillar spine and mostly insight-bearing titles, but bloated by per-division template repetition and duplicate book-ends — use the FY23 results run (pp.4-24) and the SBMB framework as exemplars, not the 145-page whole.”
↓ 145 pages with heavy repetition — each division repeats the same SBMB template (e.g. pp.100-103, pp.108-114, pp.119-122), so momentum stalls after the first division
72
closing
deutsche bank global consumer conference 2023
“A competent investor-conference deck with quantified callouts and a tidy numbered strategy section, but it reads as a structured update rather than a Storymakers exemplar — use the callout discipline as a reference, not the overall arc.”
↓ No complication/tension act — deck moves context → analysis → recommendation without framing the strategic problem the 8 priorities are solving
70
closing
AUTOMOTIVE –OES
“Competent Accenture research report with a legible SCQA spine and strong quantified titles, but the recommendation act is under-built relative to the diagnosis — use the opening (p.2-4) and transitions (p.19, p.22) as Storymakers teaching examples, not the resolution.”
↓ The 'four best practices' resolution (p.20-21) is compressed — practices 1-2 barely visible, 3-4 share one slide
70
closing
Blueprint for Service Success
“A competently structured consulting deck with a real S-C-A-R arc and a strong segmentation frame, but weakened by topic-label titles and a buried thesis — use its segmentation and roadmap slides as teaching examples, not its opening or titling.”
↓ Titles frequently fall back to figure labels ('Figure 1a', 'Figure 2c', 'Figure 5') instead of stating the insight the figure proves
70
closing
Future-proof ad sales: The new transformation imperative
“Competent two-act transformation thesis with quantified stakes and a clear protect-now/pivot-next spine, but topic-label titles and bundled recommendations keep it from being a Storymakers exemplar — use pp.11-15 as a pillar-divider teaching case, not the titling.”
↓ Figure-label titles like p.6 "FIGURE 2: Digital versus non-digital advertising spend" and p.8's 60-word run-on title waste prime real estate
70
closing
Mastering Marketing Measurement
“A competent BCG thought-leadership deck with strong quantified action titles in its benchmark half, but the narrative doubles back on itself and closes on a soft 'getting started' frame rather than a sharp recommendation - use pp.10-15 as a teaching example for data-driven action titles, not the overall arc.”
↓ Structural redundancy: the six steps are introduced on pp.4-8 and then re-litigated on pp.9-15 without a clear distinction between 'what leaders do' and 'why it works'
70
closing
Engaging Your Organization to Deliver Results
“A competent thought-leadership talk with strong declarative titles and well-placed stats, but it lacks section dividers and a prescriptive close — use its action titles and stat-anchored slides as teaching examples, not its overall skeleton.”
↓ No section dividers across 17 pages — the MECE pillars of the engagement model are implicit and the reader has to reconstruct the structure
70
closing
Outperformers High-Growth Emerging Economies
“A solid MGI-style analytical build with strong action titles and quantified callouts, but it leads with description instead of stakes and ends on a URL — use the title-writing and case-study integration as a teaching example, not the overall arc.”
↓ No explicit complication/tension act — the deck moves from 'here is a fact' to 'here is the framework' without a 'why this matters now' beat
70
closing
MTA Financial Impact COVID-19
“A methodologically rigorous McKinsey forecast deck with strong precedent framing and a MECE revenue/cost spine, but it buries the $8.5B answer until p.33 and leans on topic-label titles — useful as a teaching example for scenario analysis structure, not for Storymakers opening or action-title craft.”
↓ Buries the answer: the $8.5B total impact does not appear until p.33 of 38; opening is two disclaimers + cover + TOC with no executive summary
70
closing
Megatrend 2 Health & Care
“A well-titled, evidence-rich trend compendium with a clean SCQA setup and a real recommendation close — useful as a teaching example for action titles and quantitative callouts, but its 40-slide undivided analytical middle makes it a weak structural exemplar of MECE pillar architecture.”
↓ 40+ consecutive analyze_data / industry_trends slides (pp.12-54) with no breather, summary, or pillar divider — reads as a topic dump rather than a story
70
closing
Trend Compendium 2030 Megatrend 2 Globalization & future markets
“A solid trend-report deck with above-average action-title discipline and a real recommendation act, but it buries its thesis behind six slides of front-matter and hides its MECE pillar structure — useful as a teaching example for action titles and callout craft, not for opening or pillar architecture.”
↓ Opening fails to lead with the answer — p.1-6 is all framing; an answer-first synthesis slide is missing
70
closing
PUBLIC TRUST IN AI: IMPLICATIONS FOR POLICY AND REGULATION
“A competent five-act research report with a clear spine and several genuinely declarative slide titles, but the soft opening, noun-phrase dividers, and principle-level closing keep it from being a Storymakers exemplar — use the risks/benefits section (p.11–14) as the teaching example, not the overall structure.”
↓ Opening burns four slides on cover/intro/TOC/takeaways before any evidence (p.1–4); a Storymakers opener would collapse these and lead with the answer
70
closing
Gen AI amplified
“A well-sourced, well-opened thought-leadership deck with a discernible SCQA spine but a muddled third act and a rhetorical-not-actionable close — a useful teaching example for hook-writing and data-backed executive summaries, but not a Storymakers exemplar for framework discipline or call-to-action.”
↓ Post-recommendation slides p.17-18 re-open diagnostic questions ('Automation or augmentation?', 'The critical role of clinical leadership') after the framework has been delivered — breaks the S→C→A→R cadence
70
closing
RAIL FREIGHT IN CENTRAL ASIA AND MIDDLE EAST
“A well-disciplined two-region analytical study with strong action titles and parallel MECE structure, but it reads as two stacked reports rather than one Storymakers arc — use the title craft and country-deep-dive template as a teaching example, not the overall narrative shape.”
↓ Executive Summary slides p.11–13 are titled '(1/3), (2/3), (3/3)' — wasted real estate where the thesis should live
70
closing
Creating Value with GenAI in Asset Management
“A well-structured McKinsey thought-leadership deck with strong quantified titles and clear pillars, but it teaches opportunity sizing better than it teaches SCQA — use slides 5/6/16 as title-writing exemplars, not the overall arc.”
↓ Opening buries the lede: the asset-management-specific number doesn't appear until p.6 after generic CEO/industry context
70
closing
SOUTHEAST ASIA’S GREEN ECONOMY 2024
“A thorough, well-pillared climate-intelligence report with a real S-C-A-R spine and strong analytical titling in the middle — use it as a teaching example for MECE section structure and stakeholder-segmented CTAs, but not for openings or closings, since the thesis arrives on p.16 and the calls to action are buried before a 30-page country appendix.”
↓ Opening buries the thesis: first 5 slides are pure front-matter and pp.6-9 are four sequential forewords before any analytical content
70
closing
Talent trends 2020 Upskilling: Building confidence in an uncertain world Findings from PwC’s 23rd Annual Global CEO Surv
“A PwC thought-leadership PDF with a recognizable narrative spine and a few genuinely strong action titles, but it dilutes its own argument with topic-label sub-sections and a soft, generic recommendation — useful as a teaching example for the p11/p14 titles and the 'More talk than action' tension move, not as a structural exemplar.”
↓ Numbered challenge slides p15-p18 collapse to topic labels ('What skills to teach', 'Paying for it') instead of carrying the insight in the title
70
closing
AFF 2023 HKTDC and PwC’s Joint Pulse Survey
“A competently structured survey-readout deck with strong data-bearing action titles but a weak opening and label-style dividers — useful as an example of slide-level action titling, not as a Storymakers exemplar of opening hook or pillar architecture.”
↓ Opening is wasted: cover → generic 'Introduction' (p.2) → topic divider (p.3); the thesis is never stated up front