AI critiques
Storymakers reviews of every deck.
Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.
1086 reviewed decks
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most common opening verb across 3405 suggestionsFiltered reviewed decks
737 matching · page 15 / 31
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closing
Investor Day Presentation 140623 FINAL
“A disciplined, well-structured investor-relations deck with strong metric-anchored action titles in the middle, but it buries its thesis at the open and dissolves into a topic label and dial-in numbers at the close — useful as a teaching example for the Growth Plan vertical pages, not for opening or closing structure.”
↓ Opening defers the thesis: takes through p7 to land 'Raison d'Être' and through p17 to articulate the client-trust proof point — no answer-first slide in the first three pages.
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closing
2020 Effie UK Report in partnership with Ipsos MORI
“A well-structured Effie findings report with strong action titles and a disciplined data+case-study rhythm, but it lacks a stated thesis up front and ends in a contact slide instead of a recommendation — useful as an exemplar for chapter cadence and title craft, not for narrative opening/closing.”
↓ Both 'EXECUTIVE SUMMARY' slides (p.4 and p.40) appear to be sparse title placeholders with no synthesis — the deck never actually delivers an exec summary
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closing
Accenture Tech Vision 2025
“A well-structured thought-leadership report with genuine MECE pillars and strong evidence cadence, but it buries its insights in generic section labels and fades into an appendix instead of landing a recommendation — useful as a teaching example for pillar architecture, not for action titling or closing.”
↓ Duplicated titles ('The Big Picture', 'The Technology', 'What's Next', 'A Portrait of the Future') recur in every section, making the deck unscannable and forcing readers to rely on callouts
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closing
uefa weuro 2025 approaching the summit en may 2025
“Competent EY economic-impact report with a disciplined 5-pillar measurement spine and strong numeric callouts, but the topic-label titles and missing closing synthesis make it a useful exemplar for MECE structure — not for Storymakers action-title or resolution craft.”
↓ Topic-label titles dominate (e.g. 'THE PROFESSIONAL GAME' p.19, 'BROADCAST AND SPONSORSHIP POTENTIAL' p.20) — none of the punchy stats reach the action title
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2022 international consumer growth initiatives investor day
“A tight, well-titled investor-day excerpt that opens with the answer but trails off into M&A housekeeping; useful as a teaching example for action titles and quantified claims, not for full-deck narrative architecture.”
↓ No Complication slide — jumps from 'opportunity' to 'we are investing' without articulating why now or what risk forces the move
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closing
guide to the markets au
“An exemplary reference data-book and a poor Storymakers exemplar — use it to teach taxonomic MECE structure and chart cadence, but use it as a counter-example for action titles, opening thesis, section dividers, and closing recommendation.”
↓ Titles are nouns, not insights — 81/81 slides use topic labels ('Inflation', 'Gold', 'Volatility') so the deck cannot be read by titles alone, violating the core Storymakers test
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2019 am investor day ba56d0e8
“A competent investor-day strategy showcase with a clear three-pillar spine and quantified proof, but it skips the Complication and fumbles the close — useful as an exemplar of pillar tagging and metric-led titles, not of full SCQA storytelling.”
↓ No Complication act — the deck never names a problem, threat, or 'why now', so it is proof without provocation
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closing
Barclays Investor Presentation 2018
“Competent investor-relations deck with a solid pyramid opener and case-study spine, but it is not a Storymakers exemplar — use pp.15-20 and select titles (p.40, p.34) for teaching declarative titling and evidence stacking, not the overall structure.”
↓ No Complication: the deck never names a problem, risk, or gap the strategy is solving — weakening the SCQA arc
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closing
Client Creditor Overview August 2023
“A competent creditor-update deck with disciplined action titles in the first two sections but a noun-label Section 3 and no closing — use pp.5-19 as a teaching example of action titling, not the overall arc.”
↓ Section 3 (pp.21-27) abandons action-title discipline — slides titled 'Net balance sheet', 'Funding and liquidity', 'NIM', 'MREL/TLAC requirements', 'Sustainability' are noun-labels, not insights
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closing
tifs investor presentation deutsche bank 17 june 21
“Competent IR deck with strong quantified middle-section titles but a weak hook and no closing ask — use the p.10–13 diversification/market-position slides as a teaching example of action titles, not the deck's overall structure.”
↓ No closing recommendation slide — the deck ends on a margin-expansion chart (p.33) and then jumps to Appendix with no recap of the investment case
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closing
Deutsche Bank Q4 2023 Fixed Income Call
“Investor earnings disclosure — not a consulting deck — with strong action-title discipline in the main section but no SCQA arc and a collapsed close; use p.2-15 titles as a teaching example for declarative titling, not the overall structure.”
↓ No SCQA arc — there is no Complication slide framing rate risk, CRE exposure, or cost pressure as the tension the deck resolves
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closing
200917 Credit Suisse Basic Materials Conference
“A competent investor-conference deck with strong action titles and quantified proof points, but it advertises a 4-pillar framework it never follows and ends in a financial appendix instead of a recommendation — use its titles and case studies as teaching examples, not its overall structure.”
↓ No resolution slide — deck ends in financial dashboards (pp17-20) rather than a recommendation, next steps, or recap of the investment thesis
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closing
Saudi Arabia Banking Pulse Quarter 3, 2022
“A competent quarterly-pulse research note with strong action titles on individual slides, but it's a KPI walk-through, not a story — useful as a teaching example for declarative titling and callouts, not for narrative arc.”
↓ No recommendation or 'so what' slide — the deck ends on a data table (p.18) and glossaries, violating Storymakers' resolution requirement
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closing
UAE Banking Pulse
“A competent analytical pulse report with strong declarative titles but no narrative arc or recommendation — use p.4–p.6 as a teaching example of insight-bearing action titles, not as a Storymakers structural exemplar.”
↓ No recommendation or 'so what' act — the deck ends on a KPI recap (p.7) then straight into glossary
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closing
Out @ Work Barometer
“A competently titled survey readout with strong individual insight slides (especially the p.11 paradox) but no resolution act — use it as a teaching example for action-title discipline, not for narrative architecture.”
↓ No recommendation or next-steps slide — the deck ends at p.13 on a diagnosis ('missing out on talent')
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closing
Out @ Work Barometer The Paradox of LGBT+ Talent
“A solid insight-driven survey summary with a strong paradox hook and numerate titles, but it stops at analysis and never prescribes action — use p.3/p.11 as examples of tension-framing, not the overall structure.”
↓ No Resolution act — deck stops at diagnosis (p.13) with no recommendation, roadmap, or 'what companies should do' slide
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closing
Economic Impact of Ford and F-Series
“A polished BCG advocacy/impact report with exemplary action titles and pillar structure but no SCQA tension or closing recommendation — use slides 7–14 as a teaching example for quantified action titles, not the overall arc.”
↓ No closing synthesis or call-to-action — deck ends on p.27 with another benchmark slide, then disclaimer (p.28) and a Ford|BCG marker (p.29)
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closing
Global Restart Key Dynamics COVID-19
“A competent mid-crisis analytical update with strong insight-bearing chart titles but no story arc - use pp.10/16/24 as examples of action-title craft, not the deck's overall structure.”
↓ Duplicate section dividers (pp.6 and 30 both titled 'Key dynamics of the restart') collapse the pillar structure and signal no MECE spine
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closing
e-Conomy SEA 2023 report: Singapore
“A short analytical excerpt with strong insight-bearing titles on the data slides but no Complication or recommendation — useful as a teaching example for action-title craft, not for full Storymakers narrative structure.”
↓ p.2 'Country overview' is a pure topic label — the 90% digital-payments stat buried in the callout is the actual headline and should replace the title.
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closing
Accelerated Access Review UK Mapping
“A structurally MECE but narratively incomplete analytical mapping — useful as an exemplar of parallel-pillar taxonomy and case-study titling, but a cautionary tale on closing: the deck stops before the recommendation and should not be taught as a Storymakers arc.”
↓ No Resolution act: the deck ends on Methodology/Glossary/Limitations (pp.103-108) with zero recommendations, owners, or sequencing of the 12 opportunities teased on p.10
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closing
EY Academic Resource Center – mission
“A curriculum catalog masquerading as a deck — the Helix worked example and Tufte build are useful teaching artifacts, but the overall structure is a topic dump with no thesis, repeated titles, and a diluted close, so it is a counter-example of Storymakers discipline rather than an exemplar.”
↓ Nine consecutive slides titled 'Analytics mindset competency framework' or 'Master case study guide' with no differentiating action titles — the reader cannot navigate by page header
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closing
Reinforcing the New South Wales Southern Shared Network (HumeLink) PADR – EY Market Modelling
“A technically rigorous market-modelling report in deck clothing — useful as a counter-example of how burying the answer and using topic titles instead of action titles weakens even strong analysis; do not use as a Storymakers exemplar.”
↓ No recommendation slide anywhere — the 'preferred option' (Option 3C) is never stated as a headline, only implied through a highlighted table row on p.11
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closing
The economic and social impact of investment in the nbn network Key Insights Report
“A solid evidence-led impact report with strong action titles and clean MECE pillars, but it is a results readout rather than a Storymakers story — use its titling and pillar structure as an exemplar, not its (absent) opening tension or closing recommendation.”
↓ No resolution act — deck ends on a demographic stat (p.23) and 'About Accenture' (p.24) with no recommendation or call-to-action
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closing
GenAI retail commercial banking
“A competent survey-findings deck with strong declarative action titles in its analytical middle, but it reads as a research dump rather than an argument — use pp.8-18 as a teaching example for metric-anchored titles, not the overall structure.”
↓ No recommendation or 'what to do about it' slide — the deck ends at p.22 with a use-case list and never resolves the S→C→A→R arc