AI critiques

Storymakers reviews of every deck.

Each deck reviewed by an AI editor through the Storymakers lens — narrative arc, opening hook, closing call-to-action, and action-title quality. With a one-line verdict, top strengths and weaknesses, and three concrete fixes per deck.

1086 reviewed decks · mean 43.8 · click a bar to filter

Filtered reviewed decks

374 matching · page 12 / 16
30 closing
Deloitte · 2017 · 39p
Third-party governance and risk management The threats are real
“A data-rich Deloitte survey report with a clear diagnostic thesis ('execution gap') but no Resolution act and too many topic-label titles — use pp.22/26/28 as examples of good action titles, not the overall deck as a Storymakers structural exemplar.”
↓ No Resolution act — deck ends on technology analysis (p.35) then jumps straight to bios/contacts with zero recommendations or next-steps slide
30 closing
PwC · 2020 · 88p
Banking and capital markets trends 2020: Laying the foundations for growth
“A reference catalog masquerading as a deck — useful as a topic checklist for an internal audit team but a poor Storymakers exemplar; cite it only as a counter-example of how topic-labels and pagination suffixes erase narrative.”
↓ Titles are topic labels, not action titles — 88 slides and not one declarative finding in the title bar
30 closing
MorganStanley · 2023 · 33p
ey global economic outlook july 2023
“A polished, title-driven analytical brief with exemplary action titles and a clean thesis-first open - use it as a teaching example for title craft, but not for narrative arc, since it dissolves into a contributor bio instead of a recommendation.”
↓ No closing synthesis or recommendation - the deck ends on a regional slide (p30 Africa) and a contributor bio (p32) instead of a 'what this means for you' slide
30 closing
MorganStanley · 2022 · 16p
ey norwegian crypto adoption survey v2
“A competent survey-findings readout with strong action titles but no narrative arc or recommendation — useful as a teaching example for declarative slide titles, not for Storymakers structure.”
↓ No closing recommendation or 'so what' slide — deck ends at p.13 then dumps into appendix/disclaimer (pp.14–16)
30 closing
MorganStanley · 2025 · 31p
ey people leaders forum 2025 presentations day1
“A disciplined, MECE-structured keynote with strong metric-bearing analytical titles, but it opens slowly and ends in a dinner invitation rather than a recommendation — use the three-pillar architecture and p.20-p.22 titles as a teaching example, not the opening or closing.”
↓ No recommendation/CTA slide — closing flow p.28→p.29→p.30 dissolves into 'Seated dinner and networking'
30 closing
AlvarezMarsal · 2024 · 30p
KSA Banking Pulse Q3 2024
“A competent quarterly data-pulse with strong insight-bearing action titles and consistent callouts, but as a Storymakers exemplar it fails the arc test — no thesis up front, no recommendation at the close — so use it to teach action-title writing, not narrative structure.”
↓ No answer-first opening — p.1-p.5 never state the deck's thesis; the reader waits until p.7 to learn earnings grew 5.3%
30 closing
Barclays · 2021 · 66p
barclays global credit bureau forum v30
“Competent investor-day roadshow with strong slide-level quantified titles inside each segment, but no overarching narrative spine or closing synthesis — use the mid-section analytical build-ups (Ascend p.26, Verify p.29–30, Serasa p.50–60) as teaching examples of action titles, not the deck's overall structure.”
↓ No executive-summary or thesis slide in the first 5 pages — the deck leads with agenda/CFO Q&A instead of an answer-first insight
30 closing
Barclays · 2023 · 52p
Barclays H12023 Results Presentation
“Competent IR earnings deck with an answer-first opening and disciplined main-body action titles, but it has no real story arc, a dead 'Outlook' close, and a topic-labelled appendix — use pp3-24 as a teaching example of metric-anchored action titles, not as a Storymakers narrative structure.”
↓ Dead close: p25 'Outlook' is a bare topic label with no recommendation, no ask, no memorable line — the deck whimpers into the appendix
30 closing
CreditSuisse · 2023 · 13p
20230316 scff portfolio details
“A portfolio-disclosure reference document masquerading as a deck — useful as a counter-example of topic-label titles and missing narrative, not as a Storymakers exemplar.”
↓ Titles are 100% legal-entity labels rather than action titles — slides 3-12 all repeat variants of the fund name with no insight
28 closing
AlvarezMarsal · 2024 · 11p
A&M Valuation Insights March 2024
“A data-rich thought-leadership update with genuinely strong action titles, but structurally not a Storymakers exemplar — use slides p2-p9 as a teaching example for declarative titling, not as a model for deck architecture.”
↓ No executive summary or thesis slide — the deck never tells the reader what the overall point is before diving into data
28 closing
BCG · 2023 · 27p
BCG Investor Perspectives Series Q4 2023
“A strong-opening BCG pulse report with declarative action titles worth teaching from, but it has no closing act and buries itself in a 7-slide table appendix — use slides 3-5 and 10-17 as exemplars for 'answer-first' titling, not the deck's overall structure.”
↓ No Resolution act: the deck ends at p18 and then devolves into a 7-slide appendix of comparison tables (p19-25) with no recommendation or call-to-action.
28 closing
BCG · 2021 · 26p
The True-Luxury Global Consumer Insight (7th Edition)
“A competent BCG industry-insights report with strong data-bearing action titles, but narratively it is an analytical dump without an SCQA resolution — use pp.9, 11, 14, 18 as teaching examples for action-title quality, not the overall structure.”
↓ No answer-first slide: thesis only hinted at on p.6 after 5 front-matter/context pages
28 closing
BCG · 2017 · 482p
Budgetanalyse af Forsvaret 2017 Materialesamling Del 2
“A dense, methodologically rigorous reference pack of ~13 defense-efficiency initiatives with strong per-initiative build-up but no global narrative spine — use the inner initiative templates (e.g., car-pool pp.193–228 or category-management pp.54–82) as teaching examples of structured analytical build, not the overall deck as a Storymakers exemplar.”
↓ No executive summary or total-potential slide anywhere in the first 8 pages — the deck has no global answer-first opening, just TOCs (p.2–8) before jumping into Initiative 1 on p.9.
28 closing
LEK · 2023 · 47p
2023 SEA Hospital Insights Survey Findings Summary materials
“A competent survey-findings deck with strong declarative titles and MECE-ish themes, but no recommendation arc — use the title-writing and section discipline as a teaching example, not the narrative structure.”
↓ No synthesis or recommendation slide — the deck ends on a finding (p.40) and jumps to L.E.K. self-promo
28 closing
LEK · 2022 · 18p
GCC 2022 Hospital Priorities: Strategic Implications for Healthcare Providers
“A competent survey-findings readout with quantified action titles and a coherent three-pillar agenda, but it stops at analysis and never delivers the 'strategic implications' its own title promises — useful as an example of metric-led titling, not as a Storymakers exemplar of a complete S→C→A→R arc.”
↓ No recommendation or 'implications for providers' slide despite the deck title — closing on p.16 pain-points and p.17 'Connect with us' wastes the analytical setup
28 closing
McKinsey · 2022 · 83p
Accelerating Sustainable and Inclusive Growth
“A pillar-organized ESG disclosure report with strong client-case storytelling but weak title discipline and no narrative resolution — useful as a teaching example for case-study slide construction (p.21–30) and pillar dividers, not as a Storymakers exemplar of the full S→C→A→R arc.”
↓ Action titles are predominantly topic labels ('Our approach' p.34, 'Development' p.36, 'Our people' repeated as title on p.37 and p.42) — readers cannot skim titles and reconstruct the argument
28 closing
McKinsey · 2013 · 18p
IoT Big Data Value Creation
“An atmospheric thought-leadership deck that sets up a topic without ever delivering an answer — useful as a cautionary example of strong context with no Resolution act, not as a Storymakers exemplar.”
↓ No recommendation or call-to-action slide — closes on 'challenges' (p.17) and a Clarke quote (p.18) instead of an answer
28 closing
McKinsey · 2023 · 37p
US Credit Card Issuer Performance 1Q 2023
“A competent McKinsey quarterly data brief with a strong answer-first opening and well-titled analytical charts, but it diagnoses without prescribing and trails off into valuation tables — useful as a Storymakers exemplar for action titles and exec-summary craft, not for full S→C→A→R structure.”
↓ No resolution act — the deck ends on P/B ratio tables (p.35-37) with zero recommendation, next steps, or implication for issuers
28 closing
proposals · 2019 · 17p
Deloitte Georgia Medicaid Oral
“A competent but conventional RFP-orals proposal — earns partial credit for an early thesis (p.4) and a quantified timeline title (p.6), but defaults to a methodology walk with topic-label phase titles, muddled Phase Three repetition, and a closing that fades into Q&A and 'About Deloitte'; useful as an example of RFP scaffolding, not as a Storymakers exemplar.”
↓ Closing is essentially absent — p.16 'QUESTIONS & DISCUSSION' followed by p.17 'About Deloitte' with no recommendation, ask, or decision-required slide
28 closing
misc · 2022 · 49p
WHAT THE FUTURE: WELLNESS
“An Ipsos editorial trends magazine masquerading as a deck — strong hook and a usable 'four tensions' framework, but the question-as-title habit and 15-slide quote appendix make it a counter-example for Storymakers, not an exemplar.”
↓ Question-titles dominate (p.6, 8, 9, 10, 11, 12, 13, 14, 15, 16, 18, 19, 20, 21, 22, 23) — the reader has to do the synthesis the deck should be doing
28 closing
misc · 2024 · 30p
Saudi Arabia Banking Pulse
“A competent quarterly metric tour with strong action titles and quantified callouts, but it lacks a thesis-led opening and any closing recommendation — useful as a teaching example for headline-writing discipline, not for SCQA storytelling.”
↓ No recommendation, outlook, or 'what to watch' slide — the deck dies into a glossary at p.24-28
28 closing
misc · 2024 · 30p
THE IPSOS REPUTATION COUNCIL
“A well-evidenced research-anthology report with strong stat-anchored slides but no overall narrative spine or closing recommendation — useful as a teaching example of action-title discipline on individual data slides (p.9, p.14), not as a Storymakers structural exemplar.”
↓ No closing recommendation or CTA — deck ends on a Quickfire data slide (p.26) and three appendix pages, breaking Storymakers' resolution requirement
28 closing
Accenture · 2025 · 63p
February Macro Brief
“A well-titled, thesis-opened macro periodical that functions as a chart-pack briefing rather than a Storymakers arc — use p.1-22 as a teaching example of opening + regional MECE, but the 40-slide indicator tail and missing recommendation make the full deck a weak structural exemplar.”
↓ No closing/recommendation act — deck dies on p.62 bond-yield chart and p.63 team bio; the capex thesis is never re-landed for the executive reader
28 closing
RolandBerger · 2025 · 75p
Roland Berger Trend Compendium 2030: Megatrend 1 People & Society
“A disciplined, data-rich trend compendium with above-average action titles, but a weak Storymakers exemplar — no upfront thesis, no MECE pillar dividers, and a close that degenerates into three identical business-development CTAs; teach from individual slides, not the structure.”
↓ Three back-to-back CTA slides (p.69-71) carry identical titles and identical callouts — collapses the close into a marketing loop instead of a recommendation