Action Titles Library

Real declarative titles from real consulting decks.

The McKinsey convention: the title of a slide states its insight, not its topic. Every entry here is verbatim from a live deck in the corpus.

BenedictEvans cite_precedent
“But no-one ever knows”
2025 Benedict Evans 2025 Spring AI eats the world
BenedictEvans establish_context
“What does 'bad' mean?”
2020 Benedict Evans 2020 January Shoulders of Giants
BenedictEvans establish_context
“Here come the bankers”
2023 Benedict Evans 2023 AI and Everything Else $11bn · Debt market size
BenedictEvans analyze_data
“Huge efficiency gains”
2023 Benedict Evans 2023 AI and Everything Else
BenedictEvans illustrate_case
“And what can't it do?”
2023 Benedict Evans 2023 AI and Everything Else
BenedictEvans analyze_data
“Cars become software?”
2023 Benedict Evans 2023 AI and Everything Else 10.0m · BEV unit sales
BenedictEvans benchmark_peers
“Big fish, little fish”
2023 Benedict Evans 2023 AI and Everything Else $25bn · 2024 content spending ($bn)
BenedictEvans illustrate_case
“Hence the OpenAI mess”
2024 Benedict Evans 2024 AI eats the world
BenedictEvans transition
“The End of Free Money”
2022 Benedict Evans 2022 The New Gatekeepers
BenedictEvans establish_context
“The end of free money”
2022 Benedict Evans 2022 The New Gatekeepers
BenedictEvans establish_context
“The end of free money”
2022 Benedict Evans 2022 The New Gatekeepers
BenedictEvans establish_context
“Generative UI design?”
2022 Benedict Evans 2022 The New Gatekeepers
BenedictEvans analyze_data
“Chips with everything”
2020 Benedict Evans 2020 December The Great Unbundling
BenedictEvans frame_problem
“All sorts of problems”
2020 Benedict Evans 2020 December The Great Unbundling
BenedictEvans establish_context
“And the same for cars”
2020 Benedict Evans 2020 December The Great Unbundling
BenedictEvans present_framework
“New kinds of decision”
2018 Benedict Evans 2018 The End of the Beginning
BenedictEvans analyze_data
“A nice adoption curve”
2021 Benedict Evans 2021 Three Steps to the Future
BenedictEvans establish_context
“No-one knows anything”
2021 Benedict Evans 2021 Three Steps to the Future
BenedictEvans establish_context
“Mechanised arithmetic”
2017 Benedict Evans 2017 Ten Year Futures
BenedictEvans illustrate_case
“OpenAI joins the club”
2025 Benedict Evans 2025 Autum AI eats the world $1.4tr · Infrastructure investment
BenedictEvans analyze_data
“Changing of the guard”
2016 Benedict Evans 2016 Mobile is Eating the World 3x · Annual revenue
BondCap establish_context
“An Unusual Pattern...”
2013 Bond Cap Internet Trends 2013
BondCap transition
“Screens Proliferating”
2014 Bond Cap Internet Trends 2014
ServiceNow transition
“Humans are the future”
2025 AI Maturity Index 2025
misc illustrate_case
“Turn Menus into Magic”
2025 Andrej Karpathy YC School presentation
Accenture establish_context
“Long live the branch”
Global Banking Consumer Study Reignite human connections to discover h 2023 67% · Consumers who like seeing branches in th
BCG establish_context Change Delta
“In Unity Is Strength”
Transformation Ebook 2016
Accenture recommend
“ACT LIKE THE TOP 10%”
FULL VALUE. FULL STOP How to scale innovation and achieve full value w 2019
Accenture establish_context
“Cyber attacks are up”
How aligning security and the business creates cyber resilience 2021 270 · Average attacks per company
Accenture illustrate_case
“Bringing everyone in”
Building Sustainable Organizations 2021 30% · Share of workforce that is women
Accenture recommend
“Build digital memory”
Banking Consumer Study 2025 2025
Accenture front_matter
“Ready for resilience”
Ready for resilience How to navigate the new tariff landscape 2025
Accenture transition
“Ready for resilience”
Ready for resilience How to navigate the new tariff landscape 2025
Bain establish_context
“A cautionary tale...”
Introduction to Bain and Report on Resilience 2021
Bain illustrate_case
“I must EXPERIENCE IT”
Fast Forward Route to Consumers 2017
Capgemini illustrate_case
“Preparing for growth”
Capgemini Group Presentation 2025 2025
Cognizant front_matter
“Stepping Up the Pace”
Stepping Up the Pace Manufacturing 2020
KPMG analyze_data
“Growing in adversity”
2020 CEO Outlook COVID-19 2020 67% · CEO confidence
KPMG illustrate_case
“AI remains paramount”
Venture Pulse Q3 2024 2024 $1.5B · Financing Amount
KPMG establish_context
“Reaching new heights”
Pulse of Fintech H1 2021 2021
McKinsey state_next_steps
“Obrigado, stay safe!”
Brazil Digital Report 2020
McKinsey illustrate_case
“Improving fault rate”
AI Healthcare Errors 2017 60% · Inbound service calls reduction
McKinsey establish_context
“Increasing inclusion”
Accelerating Sustainable and Inclusive Growth 2022 20,000+ · Participants
PAConsulting plan_implementation
“TAKE OFF IN 100 DAYS”
Innovation Engine for Growth Playbook 2022 100
PwC frame_problem
“More price-sensitive”
The global consumer: Changed for good Consumer trends accelerated by t 2021
misc transition
“DESIGN FOR CUSTOMERS”
LIVING BUSINESS Achieving Sustainable Growth Through Hyper-Relevance 2018
misc analyze_data
“RECORD PROFITABILITY”
2022 ANNUAL RESULTS 2022 215.2 · Net profit
misc transition
“Perils of perception”
EARTH DAY 2023 2023
misc establish_context
“AUTHENTICITY IS KING”
A NEW WORLD DISORDER? 2023
misc establish_context
“Perils of perception”
IPSOS HEALTH SERVICE REPORT 2024 2024
misc transition
“Perils of perception”
IPSOS HEALTH SERVICE REPORT 2024 2024
misc establish_context
“Perils of perception”
IPSOS EDUCATION MONITOR 2024 2024
misc transition
“Perils of perception”
IPSOS EDUCATION MONITOR 2024 2024
misc state_next_steps
“BE SURE. GO FURTHER.”
IPSOS SEA AHEAD SHIFTS & SENTIMENTS 2021
misc analyze_data
“Future optimism gaps”
WHAT THE FUTURE: INTELLIGENCE 2023 83% · Percentage of respondents
Bain present_framework
“Luxury embracing Art”
ALTAGAMMA 2018 WORLDWIDE LUXURY MARKET MONITOR 2018
Deloitte transition
“Addressing ESG risks”
Global third-party risk management survey 2022 2022
Deloitte front_matter
“THE PROMISE OF CYBER”
Global Future of Cyber Survey 2023
Deloitte establish_context
“Voice is on the rise”
Deloitte Survey 2019 41% · Voice channel adoption
Barclays establish_context
“Defining high growth”
unlocking growth creating tech ecosystems 2023 70%
Barclays quantify_impact
“Impact of Eagle Labs”
unlocking growth creating tech ecosystems 2023 £1.45m · average equity round
Barclays frame_problem
“Leading for tomorrow”
TSN Barclays Consumer Staples FINAL 2017
CreditSuisse quantify_impact
“Reducing cost by 15%”
2022 strategy update 2022 15% · Group cost base
DeutscheBank analyze_data
“Strong Balance Sheet”
1100 Aircastle 2022 1.7 · Net Leverage
DeutscheBank illustrate_case
“Winning every season”
fd4b1c5071718761657e3d9fd9dec1092cda8949 2022
IPSOS analyze_data
“RECORD PROFITABILITY”
13.02.23 Annual Results Presentation 2023 215.2 · Net profit
IPSOS transition
“Perils of perception”
Education Monitor 2024 Ipsos 2024
IPSOS analyze_data
“Future optimism gaps”
What The Future Intelligence 2023 83% · Percentage of respondents
IPSOS transition
“THE WORLD IS COMPLEX”
Investor Day Presentation 140623 FINAL 2023
IPSOS establish_context
“AUTHENTICITY IS KING”
2023 Ipsos Global Trends Report 2023
IPSOS transition
“Perils of perception”
Ipsos Health Service Report 2024 Global Charts 2024
IPSOS establish_context
“Perils of perception”
Ipsos Health Service Report 2024 Global Charts 2024
IPSOS transition
“Perils of perception”
Ipsos Global Advisor Earth Day 2023 Full Report WEB 2023
IPSOS state_next_steps
“BE SURE. GO FURTHER.”
Ipsos SEA Ahead Shift + Sentiments 20211209 2021
McKinsey transition
“Do you know your iQ?”
Driving innovation at scale 2022
MorganStanley analyze_data
“Europe: The Underdog”
article thebeatmar2025 2025
MorganStanley frame_problem
“Oil and gas go green”
ey energy and resources transition acceleration 2023
MorganStanley analyze_data
“Oil and gas go green”
ey energy and resources transition acceleration 2023 63% · Global crude oil demand
MorganStanley analyze_data
“Oil and gas go green”
ey energy and resources transition acceleration 2023 80% · Global natural gas demand (bcm)
MorganStanley analyze_data
“Oil and gas go green”
ey energy and resources transition acceleration 2023 10% · Future energy majors returns